Gcaptain 2009 Media Guide
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The Site for Maritime Professionals
2009 MEDIA GUIDE GCAPTAIN.COM A SUBSIDIARY OF Unofficial Networks, LLC
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
1
gCaptain.com The Site for Maritime Professionals
2009 Media Guide
gCaptain.com:
THE SITE FOR
Maritime Industry Professionals. 3
Introduction to gCaptain
4
gCaptain Broken Down
5
Site Statistics
6
gCaptainʼs Audience
8
Website Advertising
15
More Options
16
Contact Information
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
2
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Introduction to gCaptain.com Here at gCaptain, we specialize in introducing and promoting new tools available from Web 2.0 to the professional mariner. Web 2.0 is the integration of information, tools and services that promote communities on the web. On the most basic level it means we aggregate and extract information in the form of news, photos and video from external sources throughout the web. At the highest levels, itʼs sharing ideas internally (e.g. between the gCaptain forum and blog) and externally through our social media outposts (e.g. Twitter, Facebook, LinkedIn, etc,). gCaptain aims to build a community of professionals working in the maritime industry through social media tools that promote user interaction, discussion and the sharing of ideas. We believe that by bridging the communication gap amongst mariners we can effectively foster ideas that improve safety, efficiency and promote a healthy working environment. The real strength of gCaptain comes in the ideas, thoughts and actions of all our community members working together. The power to shape the future is in the voices of the maritime community and gCaptain is listening.
The Big Difference of Advertising with gCaptain.com Advertising with gCaptain is truly unique. We like to take a special interest in our sponsorʼs products and services, as well as their advertising needs and goals. Not only do we put up banners, but we like to report to our readers what our sponsors offer the maritime community. We do this by writing articles that read like articles, not press releases or advertisements. In doing so, we effectively establish our sponsorsʼ brand in the minds of our readers. We see content participation as providing a valuable service to our readers, so we do it at no extra cost. Furthermore, we will work with your organization to determine the best way to reach your target audience. GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
3
gCaptain.com The Site for Maritime Professionals
2009 Media Guide gCaptain Broken Down gCaptain consists of five distinct sections; the blog, forum, tools, news discoverer and homepage. Each section provides a valuable service to our visitors and unique opportunities to sponsors. Here is a break-down of each: Blog This is the premier section of our site. The blog is regularly updated with news reports written by seasoned mariners who are focused on reporting issues that influence the maritime community. What makes the blog interesting is our active recruitment of industry participants. Many of the posts are sent in from officers located thousands of miles at sea; a truly unique trait. Forum The forum has the most engaged readership within gCaptain. It allows our readers to start and participate in discussions on topics of personal interest. With over 700 active members, it is a great place to ask for advice, network and joke with industry insiders.
Tools The majority of the pages contained within the tools section are links to navigational charts, weather forecasts and data, operational calculators and other reference material. This section also contains our RSS Mashups, the most popular of which is the Job Section.
Discover The Discoverer section provides readers with breaking news stories fed automatically from all around the web. Aggregated from all the top authorities in the maritime industry, the news Discover keeps readers upto-speed on all the latest news headlines with the use of RSS Feeds.
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
4
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
Site Statistics Unique Visitors and Pageviews Since our launch in April of 2007, gCaptain has quickly grown to become one of the most widely viewed maritime sites on the internet, receiving more online visitors in the U.S. than even LloydsList, Fairplay and TradeWinds. So far, we have recorded over 2 million pageviews and 800,000 unique visitors with now more than 200,000 pageviews per month. 300,000 225,000 150,000 75,000 0 May ʻ07
Jan ʻ08
Oct ʻ08
Unique Visits
Pageviews
Pageviews by Section 6% Homepage Blog Forum Discoverer Tools
34%
4%
Source: Google Analytics
1%
Figures gathered November 2008
55%
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
5
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Audience Since gCaptain.com does not require membership or visitor login to access content, it is hard for us to get an exact read on who our visitors are. However, through the high concentration of visitors around most major ports throughout the world, amount of visitors we obtain through targeted searches, and the quality of discussion in our forum, we are able to determine that the majority of visitors are shipboard officers, maritime industry executives and other professionals associated with the maritime community.
Popular Search Terms in 2008
Popular Discussions in Forum
emma maersk
Need help finding a job
piper alpha
Can I get RFPNW on a GOM OSV
gcaptain
Tugs to be inspected vessels
ship disasters
Rating Performing Part of the Navigational Watch?
famous oil spills
Marine License Insurance? Does anyone have it??
pasha bulker
OIL Now $60/barrel! How effect GOM mariners?
bridge designs
AB to OSV Mate: How long will it take?
ship engines
Becoming a Boatswain
und adriyatik
Cool Equipment Photos
empress of the north
Chief Mate / Master Shipboard Assessments
worlds largest engine
Seamanship and Work Ethic in the GOM
gibraltar bridge
Finding Ship Schematics Online
maritime jobs
Ship Simulator 2008
wartsila
Politics and the Jones Act
fedra ship ital florida GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
6
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Audience Map Overlay
Unique Visitors by Country US UK Source: Google Analytics 18% Canada Australia Figures gathered November 2008 Germany 58% Philippines India 5% Netherlands 7% Spain Other GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” | 7
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Homepage Banners gCaptainʼs Homepages The homepage is the landing spot for visitors who hear about us through word of mouth or external links. This is where you can find gCaptainʼs pick for ʻphoto of the dayʼ as well as any announcements from our team. The homepage is a great place for your organization to make a first impression. Photo of The Day 250 x 250 each
250 x 250 Each
Estimated Monthly Impressions 11,000
Dimesions
250x250 (width by height
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
gCaptain Announcement
gCaptain Announcement
gCaptain Announcement
$800
per month
Notes: • Great place to make first impression • Located next to Photo of The Day and gCaptain Announcements • Option to purchase two or three spots for large skyscraper banner
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
8
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Leaderboard gCaptainʼs Blog Leaderboard gCaptainʼs blog leader board holds the premier location on the premier section of gCaptain. The leaderboard does not rotate, and is visible from the blog homepage and every article alike. Whether visitors are direct traffic checking out our daily articles or found us through a search engine result, your organizations banner will be the seen first.
Leaderboard 728 x 90
Blog Post 1
Blog Post 2 Estimated Monthly Impressions 115,000 Blog Post 3
Blog Post 4
Google Ads
$2,000
per month
Dimesions
728 x 90 (width by height)
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Premier Location on gCaptainʼs Blog • Does not rotate • Accept up to two banners to rotate for same cost
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
9
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs 468 Banner gCaptainʼs 468 Banner
Blog Post 1
Blog Header 468 x 60
Blog Post 2
Like the leaderboard, the blog 468 banner is located above the fold, meaning you donʼt have to scroll down to see the banner. Also, it does not rotate so your banner is visible from every page within the blog section of gCaptain. The blog 468 banner is a great way to get your message across at a lower cost than the leaderboard.
Estimated Monthly Impressions 115,000 Blog Post 3
Blog Post 4
Google Ads
$1,400
per month
Dimesions
468 x 60 (width by height)
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located above the fold on the premier section of gCaptain • Does not rotate and is visible on every page • Accept up to two banners to rotate for same cost
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
10
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Sidebar Banners gCaptainʼs Blog Sidebar Banners gCaptainʼs blog sidebar banners are strategically located right next to the content of articles to ensure the most visibility. Like the leaderboard, sidebar banners are equally visible on every page within the blog. Sidebar banners are available in a variety of sizes including Half, Full and Skyscraper.
Blog Post 1
Blog Post 2
Full Blog Post 3 Half SkyScraper Blog Post 4
Google Ads
Starting at
$600
per month
Estimated Monthly Impressions 115,000
Dimesions
200 x Varies (width by height)
Accepted Format
gif, jpg, flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located next to content • Banners rotate vertically to prevent ʻbanner blindnessʼ • Multiple sizes available to meet you budget
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
11
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Homepage Spacers gCaptainʼs Blog Homepage Spacers Blog homepage spacers are a great way to present your organization at a low cost. Located between articles on the blog homepage, they are a great way to get your message across. We except up to 5 banners that are rotated with 3 per blog page. Purchase one, or all 5 spots to ensure increased visibility.
Blog Post 1
Blog Post 2 Estimated Monthly Impressions 10,000 Spacer 468 x 60 Blog Post 3
Blog Post 4
Google Ads
$200
per month *Rotated
Dimesions
468 x 60 (width by height)
Accepted Format
gif, jpg, flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located between articles • Cost effective • Rotated to prevent banner blindness.
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
12
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Post Headers gCaptainʼs Blog Post Header Does Not Change from blog homepage Article Title Blog Post Header 468 x 60
Like the blog spacers, blog post headers provide a lot of visibility at low cost. Each header is located between the article title and article content, meaning everyone who is reading the article is going to see your banner. There are 5 spots available that are rotated equally, so book 1 or all 5 to ensure your message is reaching our audience.
Article Content Estimated Monthly Impressions 20,000 each
Ads by Google
$500
Dimesions
468 x 60 (width by height)
Accepted Format
gif, jpg, flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located between article title and content • Cost effective • Book one or all spaces available.
per month *Rotated
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
13
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Forum Banners gCaptainʼs Forum Banners
Leaderboard 728 x 90
Discussion Topic Full
Discussion Topic
The forum is where all the industry insiders hang out and is one of the most interesting places within gCaptain. Like the blog, we offer a variety of banner types and sizes that do not rotate and are visible from every page in forum. Whether youʼre interested in the leaderboard or a half side banner, weʼll find the type to meet your budget.
Discussion Topic Discussion Topic Half
Estimated Monthly Impressions 80,000
Discussion Topic
Discussion Topic SkyScraper Discussion Topic Discussion Topic
Dimensions
Varies
Discussion Topic
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
Discussion Topic Discussion Topic
Ads by Google Discussion Topic Discussion Topic Discussion Topic Discussion Topic
Starting at
$600
per month
Notes: • Home of the industry insiders • Variety of banner types and prices • Does not rotate and visible from every page
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
14
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
More Options... gCaptainʼs Other Options While here we only list the three premier sections of the site, we do have other opportunities available on the Discoverer and Tools section of gCaptain. Please ask for details regarding the opportunities available for these sections.
gCaptain Newsletter gCaptain sends out a bi-weekly newsletter to nearly 2,000 recipients that reviews some of the more popular stories we have covered. Rates and options for the Newsletter will be provided upon request
gCaptain Discounts gCaptain offers discounts for long term obligations and multiple banners. Letʼs take a look at some of the specifications for the discounts: • 5% discount for every 3 month block booked • 5% package discount for 3 banners (combined) booked • 10% discount for 3 banners booked for 3 month block
***Moving Images There is a 5% premium charged for moving images.
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
15
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptain Contact Info Contacts John A. Konrad Founder | CEO 805.456.8644
Tim Konrad Co-Founder 914.715.2894
Mike Schuler Sales and Marketing 805.720.6268
[email protected]
[email protected]
[email protected]
Mailing Unofficial Networks, LLC 1079 Balboa Street Morro Bay, CA 93442
Protective Clause 1 Advertisers are liable for all content of advertisements printed and for any claims made against gCaptain.com. The Publisher reserves the right to reject any advertising that does not conform to the publicationʼs standards. 2 In the event that no acceptable copy is furnished, Publisher reserves the right to repeat latest advertisement for scheduled space. 3 With the exception of premium positions, contracts may be terminated by either party on 30 days notice before closing date. 4 In the event of non-payment of invoices, the Publisher may terminate the contract without notice. 5 Contracts for special positions are non-cancelable, except for non-payment of invoices at Publisherʼs discretion. 6 Advertising materials not requested by Advertiser within one year will be destroyed unless instructions are sent in writing to Publisher. GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
16
2009 MEDIA GUIDE GCAPTAIN.COM A SUBSIDIARY OF Unofficial Networks, LLC
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
1
gCaptain.com The Site for Maritime Professionals
2009 Media Guide
gCaptain.com:
THE SITE FOR
Maritime Industry Professionals. 3
Introduction to gCaptain
4
gCaptain Broken Down
5
Site Statistics
6
gCaptainʼs Audience
8
Website Advertising
15
More Options
16
Contact Information
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
2
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Introduction to gCaptain.com Here at gCaptain, we specialize in introducing and promoting new tools available from Web 2.0 to the professional mariner. Web 2.0 is the integration of information, tools and services that promote communities on the web. On the most basic level it means we aggregate and extract information in the form of news, photos and video from external sources throughout the web. At the highest levels, itʼs sharing ideas internally (e.g. between the gCaptain forum and blog) and externally through our social media outposts (e.g. Twitter, Facebook, LinkedIn, etc,). gCaptain aims to build a community of professionals working in the maritime industry through social media tools that promote user interaction, discussion and the sharing of ideas. We believe that by bridging the communication gap amongst mariners we can effectively foster ideas that improve safety, efficiency and promote a healthy working environment. The real strength of gCaptain comes in the ideas, thoughts and actions of all our community members working together. The power to shape the future is in the voices of the maritime community and gCaptain is listening.
The Big Difference of Advertising with gCaptain.com Advertising with gCaptain is truly unique. We like to take a special interest in our sponsorʼs products and services, as well as their advertising needs and goals. Not only do we put up banners, but we like to report to our readers what our sponsors offer the maritime community. We do this by writing articles that read like articles, not press releases or advertisements. In doing so, we effectively establish our sponsorsʼ brand in the minds of our readers. We see content participation as providing a valuable service to our readers, so we do it at no extra cost. Furthermore, we will work with your organization to determine the best way to reach your target audience. GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
3
gCaptain.com The Site for Maritime Professionals
2009 Media Guide gCaptain Broken Down gCaptain consists of five distinct sections; the blog, forum, tools, news discoverer and homepage. Each section provides a valuable service to our visitors and unique opportunities to sponsors. Here is a break-down of each: Blog This is the premier section of our site. The blog is regularly updated with news reports written by seasoned mariners who are focused on reporting issues that influence the maritime community. What makes the blog interesting is our active recruitment of industry participants. Many of the posts are sent in from officers located thousands of miles at sea; a truly unique trait. Forum The forum has the most engaged readership within gCaptain. It allows our readers to start and participate in discussions on topics of personal interest. With over 700 active members, it is a great place to ask for advice, network and joke with industry insiders.
Tools The majority of the pages contained within the tools section are links to navigational charts, weather forecasts and data, operational calculators and other reference material. This section also contains our RSS Mashups, the most popular of which is the Job Section.
Discover The Discoverer section provides readers with breaking news stories fed automatically from all around the web. Aggregated from all the top authorities in the maritime industry, the news Discover keeps readers upto-speed on all the latest news headlines with the use of RSS Feeds.
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
4
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
Site Statistics Unique Visitors and Pageviews Since our launch in April of 2007, gCaptain has quickly grown to become one of the most widely viewed maritime sites on the internet, receiving more online visitors in the U.S. than even LloydsList, Fairplay and TradeWinds. So far, we have recorded over 2 million pageviews and 800,000 unique visitors with now more than 200,000 pageviews per month. 300,000 225,000 150,000 75,000 0 May ʻ07
Jan ʻ08
Oct ʻ08
Unique Visits
Pageviews
Pageviews by Section 6% Homepage Blog Forum Discoverer Tools
34%
4%
Source: Google Analytics
1%
Figures gathered November 2008
55%
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
5
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Audience Since gCaptain.com does not require membership or visitor login to access content, it is hard for us to get an exact read on who our visitors are. However, through the high concentration of visitors around most major ports throughout the world, amount of visitors we obtain through targeted searches, and the quality of discussion in our forum, we are able to determine that the majority of visitors are shipboard officers, maritime industry executives and other professionals associated with the maritime community.
Popular Search Terms in 2008
Popular Discussions in Forum
emma maersk
Need help finding a job
piper alpha
Can I get RFPNW on a GOM OSV
gcaptain
Tugs to be inspected vessels
ship disasters
Rating Performing Part of the Navigational Watch?
famous oil spills
Marine License Insurance? Does anyone have it??
pasha bulker
OIL Now $60/barrel! How effect GOM mariners?
bridge designs
AB to OSV Mate: How long will it take?
ship engines
Becoming a Boatswain
und adriyatik
Cool Equipment Photos
empress of the north
Chief Mate / Master Shipboard Assessments
worlds largest engine
Seamanship and Work Ethic in the GOM
gibraltar bridge
Finding Ship Schematics Online
maritime jobs
Ship Simulator 2008
wartsila
Politics and the Jones Act
fedra ship ital florida GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
6
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Audience Map Overlay
Unique Visitors by Country US UK Source: Google Analytics 18% Canada Australia Figures gathered November 2008 Germany 58% Philippines India 5% Netherlands 7% Spain Other GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” | 7
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Homepage Banners gCaptainʼs Homepages The homepage is the landing spot for visitors who hear about us through word of mouth or external links. This is where you can find gCaptainʼs pick for ʻphoto of the dayʼ as well as any announcements from our team. The homepage is a great place for your organization to make a first impression. Photo of The Day 250 x 250 each
250 x 250 Each
Estimated Monthly Impressions 11,000
Dimesions
250x250 (width by height
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
gCaptain Announcement
gCaptain Announcement
gCaptain Announcement
$800
per month
Notes: • Great place to make first impression • Located next to Photo of The Day and gCaptain Announcements • Option to purchase two or three spots for large skyscraper banner
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
8
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Leaderboard gCaptainʼs Blog Leaderboard gCaptainʼs blog leader board holds the premier location on the premier section of gCaptain. The leaderboard does not rotate, and is visible from the blog homepage and every article alike. Whether visitors are direct traffic checking out our daily articles or found us through a search engine result, your organizations banner will be the seen first.
Leaderboard 728 x 90
Blog Post 1
Blog Post 2 Estimated Monthly Impressions 115,000 Blog Post 3
Blog Post 4
Google Ads
$2,000
per month
Dimesions
728 x 90 (width by height)
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Premier Location on gCaptainʼs Blog • Does not rotate • Accept up to two banners to rotate for same cost
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
9
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs 468 Banner gCaptainʼs 468 Banner
Blog Post 1
Blog Header 468 x 60
Blog Post 2
Like the leaderboard, the blog 468 banner is located above the fold, meaning you donʼt have to scroll down to see the banner. Also, it does not rotate so your banner is visible from every page within the blog section of gCaptain. The blog 468 banner is a great way to get your message across at a lower cost than the leaderboard.
Estimated Monthly Impressions 115,000 Blog Post 3
Blog Post 4
Google Ads
$1,400
per month
Dimesions
468 x 60 (width by height)
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located above the fold on the premier section of gCaptain • Does not rotate and is visible on every page • Accept up to two banners to rotate for same cost
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
10
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Sidebar Banners gCaptainʼs Blog Sidebar Banners gCaptainʼs blog sidebar banners are strategically located right next to the content of articles to ensure the most visibility. Like the leaderboard, sidebar banners are equally visible on every page within the blog. Sidebar banners are available in a variety of sizes including Half, Full and Skyscraper.
Blog Post 1
Blog Post 2
Full Blog Post 3 Half SkyScraper Blog Post 4
Google Ads
Starting at
$600
per month
Estimated Monthly Impressions 115,000
Dimesions
200 x Varies (width by height)
Accepted Format
gif, jpg, flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located next to content • Banners rotate vertically to prevent ʻbanner blindnessʼ • Multiple sizes available to meet you budget
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
11
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Homepage Spacers gCaptainʼs Blog Homepage Spacers Blog homepage spacers are a great way to present your organization at a low cost. Located between articles on the blog homepage, they are a great way to get your message across. We except up to 5 banners that are rotated with 3 per blog page. Purchase one, or all 5 spots to ensure increased visibility.
Blog Post 1
Blog Post 2 Estimated Monthly Impressions 10,000 Spacer 468 x 60 Blog Post 3
Blog Post 4
Google Ads
$200
per month *Rotated
Dimesions
468 x 60 (width by height)
Accepted Format
gif, jpg, flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located between articles • Cost effective • Rotated to prevent banner blindness.
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
12
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Blog Post Headers gCaptainʼs Blog Post Header Does Not Change from blog homepage Article Title Blog Post Header 468 x 60
Like the blog spacers, blog post headers provide a lot of visibility at low cost. Each header is located between the article title and article content, meaning everyone who is reading the article is going to see your banner. There are 5 spots available that are rotated equally, so book 1 or all 5 to ensure your message is reaching our audience.
Article Content Estimated Monthly Impressions 20,000 each
Ads by Google
$500
Dimesions
468 x 60 (width by height)
Accepted Format
gif, jpg, flash
Moving Images?
Yes***
Linking URL
Active Link Required
Notes: • Located between article title and content • Cost effective • Book one or all spaces available.
per month *Rotated
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
13
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptainʼs Forum Banners gCaptainʼs Forum Banners
Leaderboard 728 x 90
Discussion Topic Full
Discussion Topic
The forum is where all the industry insiders hang out and is one of the most interesting places within gCaptain. Like the blog, we offer a variety of banner types and sizes that do not rotate and are visible from every page in forum. Whether youʼre interested in the leaderboard or a half side banner, weʼll find the type to meet your budget.
Discussion Topic Discussion Topic Half
Estimated Monthly Impressions 80,000
Discussion Topic
Discussion Topic SkyScraper Discussion Topic Discussion Topic
Dimensions
Varies
Discussion Topic
Accepted Format
gif, jpg, Flash
Moving Images?
Yes***
Linking URL
Active Link Required
Discussion Topic Discussion Topic
Ads by Google Discussion Topic Discussion Topic Discussion Topic Discussion Topic
Starting at
$600
per month
Notes: • Home of the industry insiders • Variety of banner types and prices • Does not rotate and visible from every page
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
14
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
More Options... gCaptainʼs Other Options While here we only list the three premier sections of the site, we do have other opportunities available on the Discoverer and Tools section of gCaptain. Please ask for details regarding the opportunities available for these sections.
gCaptain Newsletter gCaptain sends out a bi-weekly newsletter to nearly 2,000 recipients that reviews some of the more popular stories we have covered. Rates and options for the Newsletter will be provided upon request
gCaptain Discounts gCaptain offers discounts for long term obligations and multiple banners. Letʼs take a look at some of the specifications for the discounts: • 5% discount for every 3 month block booked • 5% package discount for 3 banners (combined) booked • 10% discount for 3 banners booked for 3 month block
***Moving Images There is a 5% premium charged for moving images.
GCAPTAIN.COM | “THE BEST VALUE IN MARITIME ADVERTISING” |
15
gCaptain.com The Site for Maritime Professionals
2009 Media Guide Website Advertising
gCaptain Contact Info Contacts John A. Konrad Founder | CEO 805.456.8644
Tim Konrad Co-Founder 914.715.2894
Mike Schuler Sales and Marketing 805.720.6268
[email protected]
[email protected]
[email protected]
Mailing Unofficial Networks, LLC 1079 Balboa Street Morro Bay, CA 93442
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