Evidence_getting_the_hidden_message.docx

Learning activity 3 Evidence: Getting the hidden message Look at the following advertisements and answer the questions:

Fuente: SENA

Questions

Answers

What is being advertised?

A cleaning product called “Xtreme LPQ”

Why is a different color used in the product’s name?

‘Cause it’s easier to notice the name and to remember it

What hidden messages does the ad seem to have?

These kind of activities are just for women

Does the advertisement use emotional appeal? If yes, how? If no, how could it?

Yes- it does. This product tries to convince me that if I buy the product , will have less problems in my life

Is product’s description honest? Why or why not?

What do you think or conclude about the ad?

I don’t think so- because this description doesn’t show me how the product works, neither some proofs about its accomplishment

Fuente: SENA

Questions What is being advertised?

Why is a different color used in the product’s name? What hidden messages does the ad seem to have?

Answers Mineral Water called “LPQ sparkle” ‘Cause it’s easier to notice its name and remember it

If you drink their water, you will haver a healthier life

Does the advertisement use emotional appeal? If yes, how? If no, how could it?

Is product’s description honest? Why or why not?

What do you think or conclude about the ad?

Yes, it does. This admakes me think that ,won’t have a healthy life while I don’t drink “LPQ sparkle” No, it’s doesn’t. There are studies showing that mineral water it’s just...Water

This ad truly touches people’s selfsteem, talking about heathy life.

When you finish your work, send the file to your instructor through the platform as follows: 1. Click the title of this evidence. 2. Click Examinar mi equipo and look for the file in your computer. Make sure the file is attached. 3. Leave a comment for the instructor (optional). 4. Click Enviar. Note: This evidence is an individual activity. Remember to check the learning guide in order to know if you have done all the assigned activities, know how to develop them and deliver them correctly. Criterios de evaluación Analiza los elementos de la alfabetización mediática desde una perspectiva crítica, utilizando el vocabulario y la gramática requerida.