Erpedana Company Profile 2009
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Erpedana THE COMPANY PROFILE BOOK
Open to experience Erpedana
WE CONSIDER THIS BUNDLE AS AN ERPEDANA TO–GO, INCLUDES SOME OF OUR WORKS WE HAVE DONE FOR OUR CLIENTS WITHIN ERPEDANA DESIGN, ERPEDANA PHOTOGRAPHY, ERPEDANA VIDEO & ERPEDANA WEDDING.
Erpedana : : Erpedana, Introduction
Erpedana, Introduction We are creative company. We design a line of visual medias. Erpedana is invested by enthusiasm and strong senses of purpose. We work with client to gradually recognize the opportunities to improve the quality through design. We greatly believe: “Talent is a gift, but using it's not”. In addition, our ability has been improved and will continue to do so until reach the unreachable. Once a genius said; “When creativity meets technical ability, then you are unstoppable”. Design, photography and video have become our concerns. These disciplines consider basing our corporate.
02
Erpedana : : Erpedana, Introduction
Erpedana : : Ideas
Ideas At Erpedana, we have a saying: “Make work play, and you'll be playing all your life”, therefore, we are all playing here. Hard!!! We love these three things – design, photography and video – from the beginning. There is fun doing it because we put our heart innit, yet we handle it very seriously. Synonymous to what we really love, what we do is to create visual designing platform where practically anyone can visualize practically anything.
04
Erpedana : : Thinking
Thinking Stop talking about it, let's start doing innovation. Since we pledged our corporate' path in creative industry–economy, there is only one most–important thing which is innovation. Designing innovative results involves many aspects within the organization, like: people, culture, ideas and etc, thus, when we start thinking about innovation for our client purpose, the words “venusitas”, “virmitas” and “utilitas” are always embraced. At Erpedana, innovation means being responsive to market–trends and client–needs, and turning this fact in creative ways to create wonderful some–things for our clients.
06
Erpedana : : Divide It Four
about : : introduction
Divide It Four We split our business into four areas – these are the core of our business at Erpedana. ErpedanaDesign includes several design–services for Identity & Branding, Corporate Collateral and Advertising Design. ErpedanaPhotography offers to create images for Advertising, Architerior & Still and Portrait. ErpedanaVideo captures Video Profile and Video Presentation. ErpedanaWedding makes documentation for a wonderful moment, it includes Pre–Wedding Photo, Wedding Photo, Wedding Video and Invitation.
08
07
Erpedana : : The Erpedana People
Erpedana : : The Erpedana People
The Erpedana People A choir of visions and passions compose Erpedana's thought and personality – with a line of active thinkers leading the charge. It was 2005, when a group of people gathered to begin a creative work on a project, cast of characters are still the same than it does today. Our agility and vision has helped us to ignite and sustain to become bigger and bolder creative company these days. The Erpedana people are the founder and embodiment of our growing creative company. These people could be say represent the word “we” both within and outside this company profile.
10
Pambudi Perdana is one of the Creative Directors at Erpedana. Pambudi has always been a photographer at the heart, in addition, boasts ability to write copies. Pambudi enjoys traveling until may get lost somewhere and loves to listen to today’s and good music.
Aulia Mahariza is Jakarta–Bandung based entrepreneur and venture capitalist, he stands at most crucial position at Erpedana – CEO. Aulia sharpens idea on the value of design thinking and innovation at Erpedana into business. He is a jazz music enthusiast and rather to drink bitter–black–coffee to start the day.
Rano Dimas brings Erpedana to the challenges and opportunities of complex state of thinking. As one of the Creative Director at Erpedana, he generates million ideas for Graphic Design and Video. Eddie Vedder may his hero and reggae becomes his favorite music, yet he likes simple things to live.
11
Erpedana : : Think Tank
Think Tank We could never hope to cover everything about Erpedana within this tiny book. Therefore, if you choose instead to notify your positive interest or simply regards, you can reach us at our think tank. PT. RPA Visindo Media Utama Erpedana Mecca Jln. Ir. H. Juanda No. 423, Bandung 40132 West Java - Indonesia p/f 022 - 250 4275 | [email protected] www.rpaindonesia.com
12
ErpedanaDesign Flip onward to enjoy what we have designed for our clients.
ErpedanaDesign : :
ErpedanaDesign : : Identity & Branding
01. 02.
Erpedana Design At everywhere you see you will see the work of a graphic designer – it is apple to your eyes. A line of brilliant things: the wonderful promotional kits, the stunning advertising, the recognizable mark that identifies brands and companies, the annual reports and websites of corporations – you name it, all is the work of graphic designer. Here, we take care of that. At ErpedanaDesign; our designers, all are working hard to generate ideas, know it; our works, all are tidy, know it. So, when you decide to come, will know it. Enjoy. 03.
14
04.
01. Awi-Awi Mandiri 2008, logo and super-graphic. 02. Saung Angklung Udjo, visual identity. 03. Syclesys, logo.
05.
04. Angklung Resital, logo and super-graphic. 05. Radio Walagri, visual identity.
15
01. Angklung Resital poster. 02 & 03. Bank BTPN campaign for Idul Fitri 1429 H and Natal & Tahun Baru. 04 & 05 & 06. Radio Walagri monthly campaign. 07 & 08 & 09. BlueScope Lysaght posters.
04. 05.
06.
01. 02.
03.
16
07.
08.
09.
17
01.
05.
about : : introduction
06.
07.
08.
09.
10.
05. Balai Sudirman company profile. 06. YKK Fastening Experience booklet. 07. SAP event invitation.
08. St. Borromeus Hospital company profile. 09. Fukuda products catalogue. 10. Telkom Indonesia book.
02.
03.
18
01 & 02. Hard Rock Fm programs’ campaign. 03. BlueScope Lysaght Indonesia poster. 04. Smartdek print ad.
04.
19
ErpedanaDesign : : Corporate Collateral
01.
01. BlueScope Lysaght Indonesia 2008 calender. 02. Saung Angklung Udjo campaign for Idul Fitri 1249 H. 03. Saung Angklung Udjo 2009 calender. 04. Awi-Awi Mandiri 2008 poster.
02.
03.
04.
ErpedanaPhotography Take a look at our images that we have created on purpose.
ErpedanaPhotography : :
Erpedana Photography Picture does mean a thousand words – even more. The definition of great image isn't lying on how good the exceptionally photography or digital imaging techniques are.
01.
Great image at Erpedana sensibly means the importance of having a story behind the screen, an expressive story within. The word “story” is sometimes understood as message, we craft the vision for you, after we capture it, you could store or share or shout it to the world. Enjoy.
02. 03.
22
04.
01 & 02 & 03 & 04. Saung Angklung Udjo official images.
23
06. ErpedanaPhotography : : Portrait
01. The Sigit. 02. Bina Potensia Indonesia chairman and CEO. 03. Miss Indonesia 2007. 04. St. Borromeus Hospital the directors. 01. 02.
03.
05.
04.
08.
07. 05. Rudy Harsatanaya. 06. Saung Angklung Udjo portarit. 07. GAEA Indonesia. 08. Mahkamah Agung RI - assignment for British Council.
01. Hyatt Regency Bandung interior. 02. Dicky Kastubi interior. 03. Saung Angklung Udjo landscape. 04. BluesScope Lysaght Indonesia factory. 05.
05 & 06 & 07. Mitra Sederhana Pasteur . 08 & 09. RICE Restaurant.
08.
09.
06.
01. 02.
05.
26
04.
03.
ErpedanaPhotography : : Architerior & Still
07.
ErpedanaPhotography : : Architerior & Still
01. BlueScope Lysaght Smartdek. 02, 03 & 04. Fukuda products.
01.
ErpedanaVideo Peep on a glimpse of videos we have directed.
02.
28
05.03.
04.
ErpedanaVideo : :
Erpedana Video Tell them through the video – and see how powerful it can be. We offer to create a moving–visualization for your company. The purpose is to make your company being more recognized and respected – it's your company in DVD. Here, at ErpedanaVideo, video not only looks and sounds amazing, it feels amazing, too, because you will get involved within the production process – just as you want it to. Enjoy.
Smartdek video presentation.
30
31
ErpedanaVideo : : Video Profile
32
BlueScope Steel Indonesia Jewel of Asia video presentation.
St. Borromeus Hospital video profile.
ErpedanaVideo : : Video Profile
ErpedanaVideo : : Video Profile
Radio Walagri video profile.
RICE Restaurant video profile.
34
04. klmnklasklfma 05. asmsdklamfklamfkla 06. kjansknksfs
35
ErpedanaVideo : : Video Presentation
ErpedanaWedding Experience the wonderful documentation we have created for the happiest couples.
British Council video presentation.
36
ErpedanaWedding : :
ErpedanaWedding : :
Erpedana Wedding The wedding have never looked this good yet so meaningful – let it lives forever. Memory is a wonderful thing, because we deal with it. The wedding surely becomes the beginning of another story, your story… you know… the one that makes history. ErpedanaWedding redefines the documentation through offering a line of wonderful–innovative products and services within photography, video and invitation. Enjoy.
38
ErpedanaWedding : : PreWedding Photo
40
ErpedanaWedding : : Wedding Photo
42
43
ErpedanaWedding : : Wedding Video
YOU HAVE SEEN THE PICTURES, THE DESIGNS AND THE WORDS, IF ANY OF THOSE ARE FANNED THE SPARK, FIND AREAS THAT INTEREST YOU OR YOUR COMPANY, AND THEN DO SOMETHING ABOUT IT. WE HOPE IT COULD BE THE BEGINNING OF A GOOD COOPERATION – OUR MUTUAL COOPERATION.
44
www.rpaindonesia.com
Open to experience Erpedana
WE CONSIDER THIS BUNDLE AS AN ERPEDANA TO–GO, INCLUDES SOME OF OUR WORKS WE HAVE DONE FOR OUR CLIENTS WITHIN ERPEDANA DESIGN, ERPEDANA PHOTOGRAPHY, ERPEDANA VIDEO & ERPEDANA WEDDING.
Erpedana : : Erpedana, Introduction
Erpedana, Introduction We are creative company. We design a line of visual medias. Erpedana is invested by enthusiasm and strong senses of purpose. We work with client to gradually recognize the opportunities to improve the quality through design. We greatly believe: “Talent is a gift, but using it's not”. In addition, our ability has been improved and will continue to do so until reach the unreachable. Once a genius said; “When creativity meets technical ability, then you are unstoppable”. Design, photography and video have become our concerns. These disciplines consider basing our corporate.
02
Erpedana : : Erpedana, Introduction
Erpedana : : Ideas
Ideas At Erpedana, we have a saying: “Make work play, and you'll be playing all your life”, therefore, we are all playing here. Hard!!! We love these three things – design, photography and video – from the beginning. There is fun doing it because we put our heart innit, yet we handle it very seriously. Synonymous to what we really love, what we do is to create visual designing platform where practically anyone can visualize practically anything.
04
Erpedana : : Thinking
Thinking Stop talking about it, let's start doing innovation. Since we pledged our corporate' path in creative industry–economy, there is only one most–important thing which is innovation. Designing innovative results involves many aspects within the organization, like: people, culture, ideas and etc, thus, when we start thinking about innovation for our client purpose, the words “venusitas”, “virmitas” and “utilitas” are always embraced. At Erpedana, innovation means being responsive to market–trends and client–needs, and turning this fact in creative ways to create wonderful some–things for our clients.
06
Erpedana : : Divide It Four
about : : introduction
Divide It Four We split our business into four areas – these are the core of our business at Erpedana. ErpedanaDesign includes several design–services for Identity & Branding, Corporate Collateral and Advertising Design. ErpedanaPhotography offers to create images for Advertising, Architerior & Still and Portrait. ErpedanaVideo captures Video Profile and Video Presentation. ErpedanaWedding makes documentation for a wonderful moment, it includes Pre–Wedding Photo, Wedding Photo, Wedding Video and Invitation.
08
07
Erpedana : : The Erpedana People
Erpedana : : The Erpedana People
The Erpedana People A choir of visions and passions compose Erpedana's thought and personality – with a line of active thinkers leading the charge. It was 2005, when a group of people gathered to begin a creative work on a project, cast of characters are still the same than it does today. Our agility and vision has helped us to ignite and sustain to become bigger and bolder creative company these days. The Erpedana people are the founder and embodiment of our growing creative company. These people could be say represent the word “we” both within and outside this company profile.
10
Pambudi Perdana is one of the Creative Directors at Erpedana. Pambudi has always been a photographer at the heart, in addition, boasts ability to write copies. Pambudi enjoys traveling until may get lost somewhere and loves to listen to today’s and good music.
Aulia Mahariza is Jakarta–Bandung based entrepreneur and venture capitalist, he stands at most crucial position at Erpedana – CEO. Aulia sharpens idea on the value of design thinking and innovation at Erpedana into business. He is a jazz music enthusiast and rather to drink bitter–black–coffee to start the day.
Rano Dimas brings Erpedana to the challenges and opportunities of complex state of thinking. As one of the Creative Director at Erpedana, he generates million ideas for Graphic Design and Video. Eddie Vedder may his hero and reggae becomes his favorite music, yet he likes simple things to live.
11
Erpedana : : Think Tank
Think Tank We could never hope to cover everything about Erpedana within this tiny book. Therefore, if you choose instead to notify your positive interest or simply regards, you can reach us at our think tank. PT. RPA Visindo Media Utama Erpedana Mecca Jln. Ir. H. Juanda No. 423, Bandung 40132 West Java - Indonesia p/f 022 - 250 4275 | [email protected] www.rpaindonesia.com
12
ErpedanaDesign Flip onward to enjoy what we have designed for our clients.
ErpedanaDesign : :
ErpedanaDesign : : Identity & Branding
01. 02.
Erpedana Design At everywhere you see you will see the work of a graphic designer – it is apple to your eyes. A line of brilliant things: the wonderful promotional kits, the stunning advertising, the recognizable mark that identifies brands and companies, the annual reports and websites of corporations – you name it, all is the work of graphic designer. Here, we take care of that. At ErpedanaDesign; our designers, all are working hard to generate ideas, know it; our works, all are tidy, know it. So, when you decide to come, will know it. Enjoy. 03.
14
04.
01. Awi-Awi Mandiri 2008, logo and super-graphic. 02. Saung Angklung Udjo, visual identity. 03. Syclesys, logo.
05.
04. Angklung Resital, logo and super-graphic. 05. Radio Walagri, visual identity.
15
01. Angklung Resital poster. 02 & 03. Bank BTPN campaign for Idul Fitri 1429 H and Natal & Tahun Baru. 04 & 05 & 06. Radio Walagri monthly campaign. 07 & 08 & 09. BlueScope Lysaght posters.
04. 05.
06.
01. 02.
03.
16
07.
08.
09.
17
01.
05.
about : : introduction
06.
07.
08.
09.
10.
05. Balai Sudirman company profile. 06. YKK Fastening Experience booklet. 07. SAP event invitation.
08. St. Borromeus Hospital company profile. 09. Fukuda products catalogue. 10. Telkom Indonesia book.
02.
03.
18
01 & 02. Hard Rock Fm programs’ campaign. 03. BlueScope Lysaght Indonesia poster. 04. Smartdek print ad.
04.
19
ErpedanaDesign : : Corporate Collateral
01.
01. BlueScope Lysaght Indonesia 2008 calender. 02. Saung Angklung Udjo campaign for Idul Fitri 1249 H. 03. Saung Angklung Udjo 2009 calender. 04. Awi-Awi Mandiri 2008 poster.
02.
03.
04.
ErpedanaPhotography Take a look at our images that we have created on purpose.
ErpedanaPhotography : :
Erpedana Photography Picture does mean a thousand words – even more. The definition of great image isn't lying on how good the exceptionally photography or digital imaging techniques are.
01.
Great image at Erpedana sensibly means the importance of having a story behind the screen, an expressive story within. The word “story” is sometimes understood as message, we craft the vision for you, after we capture it, you could store or share or shout it to the world. Enjoy.
02. 03.
22
04.
01 & 02 & 03 & 04. Saung Angklung Udjo official images.
23
06. ErpedanaPhotography : : Portrait
01. The Sigit. 02. Bina Potensia Indonesia chairman and CEO. 03. Miss Indonesia 2007. 04. St. Borromeus Hospital the directors. 01. 02.
03.
05.
04.
08.
07. 05. Rudy Harsatanaya. 06. Saung Angklung Udjo portarit. 07. GAEA Indonesia. 08. Mahkamah Agung RI - assignment for British Council.
01. Hyatt Regency Bandung interior. 02. Dicky Kastubi interior. 03. Saung Angklung Udjo landscape. 04. BluesScope Lysaght Indonesia factory. 05.
05 & 06 & 07. Mitra Sederhana Pasteur . 08 & 09. RICE Restaurant.
08.
09.
06.
01. 02.
05.
26
04.
03.
ErpedanaPhotography : : Architerior & Still
07.
ErpedanaPhotography : : Architerior & Still
01. BlueScope Lysaght Smartdek. 02, 03 & 04. Fukuda products.
01.
ErpedanaVideo Peep on a glimpse of videos we have directed.
02.
28
05.03.
04.
ErpedanaVideo : :
Erpedana Video Tell them through the video – and see how powerful it can be. We offer to create a moving–visualization for your company. The purpose is to make your company being more recognized and respected – it's your company in DVD. Here, at ErpedanaVideo, video not only looks and sounds amazing, it feels amazing, too, because you will get involved within the production process – just as you want it to. Enjoy.
Smartdek video presentation.
30
31
ErpedanaVideo : : Video Profile
32
BlueScope Steel Indonesia Jewel of Asia video presentation.
St. Borromeus Hospital video profile.
ErpedanaVideo : : Video Profile
ErpedanaVideo : : Video Profile
Radio Walagri video profile.
RICE Restaurant video profile.
34
04. klmnklasklfma 05. asmsdklamfklamfkla 06. kjansknksfs
35
ErpedanaVideo : : Video Presentation
ErpedanaWedding Experience the wonderful documentation we have created for the happiest couples.
British Council video presentation.
36
ErpedanaWedding : :
ErpedanaWedding : :
Erpedana Wedding The wedding have never looked this good yet so meaningful – let it lives forever. Memory is a wonderful thing, because we deal with it. The wedding surely becomes the beginning of another story, your story… you know… the one that makes history. ErpedanaWedding redefines the documentation through offering a line of wonderful–innovative products and services within photography, video and invitation. Enjoy.
38
ErpedanaWedding : : PreWedding Photo
40
ErpedanaWedding : : Wedding Photo
42
43
ErpedanaWedding : : Wedding Video
YOU HAVE SEEN THE PICTURES, THE DESIGNS AND THE WORDS, IF ANY OF THOSE ARE FANNED THE SPARK, FIND AREAS THAT INTEREST YOU OR YOUR COMPANY, AND THEN DO SOMETHING ABOUT IT. WE HOPE IT COULD BE THE BEGINNING OF A GOOD COOPERATION – OUR MUTUAL COOPERATION.
44
www.rpaindonesia.com
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