EMPLOYEE RETENTION - A Challenge in the Present Corporate Scenario
MISCONCEPTIONS: Turnover:
Expectation of higher compensation elsewhere Incentives & Productivity are directly related Responsibilities neglected by employees Lack of loyalty towards the organization Employee satisfaction measures will be a COST BURDEN on the organization
When will the Employees be Retained in an Organisation? Quality
work Assignment of Responsibility No Job Dissatisfaction No Compensation Issues No Conflict with the Top Level Management Opportunities of Growth in the Organisation Monetary motivating factor + Respect + Recognition Training & skill development for employability in the internal as well as external job market Positive work culture & office environment
Traditional Measures: Compensation Bonus Pension
schemes Paid holidays
Modern Measures: Retention
Bonuses offered instead of sign-on bonuses Learnings encouraged People provided the best equipment & supplies possible Growth opportunities
Examples: Paternity
leaves apart from the traditional maternity leaves Yoga centers within organisations Stress management exercises Sports clubs and other interest groups MBA programs facilitated in organisations like BPOs & KPOs Creche facilities for working women with kids Various Insurance schemes
Going the Green Route
Inadequate air circulation, volatile organic compounds from carpeting & furniture, poor lighting , mold build up & disruptive temperature variances can cause nausea, respiratory problems, skin rashes, lethargy, headaches & numerous other health concerns. This was first discovered in 1960 & since then Organizations have been resorting to ‘Green Cleaning’ to reduce Employee sick days, Absenteeism, & Employee
Benefits to the Organization: Healthier
employees Lower operating costs Efficient & Economic Office space Greater access to government financial incentives Positive environmental impacts Earn quick LEED (Leadership in Energy & Environmental Design: a Green Building Rating System by the U.S. Green Building Council) points & EPA’s Energy Star. LEED is the nationally accepted benchmark for the design, construction & operation of high performance green buildings.
In the United States, commercial buildings consume 17% of the water, 33% of the energy, 40% of the raw materials and 71% of the electricity. They produce, directly or indirectly, 40% of the landfill waste, 33% of the carbon dioxide, 49% of the sulfur dioxide and 10% of the particulate emissions. [Source: GoGreen]
GREEN INITIATIVES at Organizations would enable:
Rain water harvesting for irrigation & fertilization Organic waste (or, Garbage) recycling into biogas for cooking purposes Daylight harvesting for internal environment Use of occupancy sensors in enclosed spaces Harmonic filters for power conditioning & energy saving Use of CFL (compact fluorescent lamps) with electronic ballasts Usage of socially responsible green materials
The Leap has been taken: Patni’s
green IT-BPO Knowledge Centre
(Noida) uses less natural resources, water & energy generates less waste follows LEED (India) guidelines invested around 7% additionally for its green architecture, which can be recovered within 24-30 months Achievement: Apart from providing a soothing effect to eyes, productivity of people having
CISCO
provides recreational facilities & green areas to its employees enables sharing of employee perspectives through online forums like ‘Let’s Talk Cisco Green’ , websites & through video clips rain water harvesting & garbage recycling among other measures to reduce excess consumption of natural resources
Motorola’s Manufacturing Unit (near Chennai) earned LEED silver certification by efficiently using water, energy, natural resources & improving indoor environmental quality successfully implemented rain water harvesting
Tesco
Hindustan Service Centre (HSC)
changed its 2500 CFL lamps, 40 garden lights & 70 street lights to LED Rainwater harvesting wells, waste water treatment plants, algae retardents in water bodies, & solar water heaters Wipro
Technologies Development Centre (Gurgaon) courtyard design acts as a Micro-climate generator with channelising of sunlight & winds in the right direction vegetation & a water body inside the courtyard do evaporative cooling & hence reduces the temperature Photocell-based controls automatically dim available light based on daylight, reducing energy wastage
Conclusion: Green Architecture is the latest tool in the hands of an HR manager for Employee Retention. It adds Value to an organization & at the same time assists in Employer Branding too. It also enables the employees to imbibe the 4 C’s of Commitment, Competence, Congruence & Cost-effectiveness in the context of a healthy work environment.
Bibliography:
Times
Ascent
www.gogreenwithclean.com
Thank You !
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Dhananjay Kumar
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Jaipuria institute of management