Drys Dale
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DRYSDALE TVC 30’s
CARIÑO, IRWIN NICOMEDES, DICKTRACY HERNANDEZ, BLAHDIMIR A.K D. ADV3
BIG IDEA
Majority of the frames concentrated on the falling orange fruit. The concept banked on the idea that the oranges used in Drysdale were perfectly harvested on time. As a result, Drysdale sets its edge over its competition because the fruits used were perfectly ready to be extracted.
Roll orange, roll! VIDEO: Establishing shot of the field showing the orange tree MUSIC: Smooth Jazz (throughout)
VIDEO: Close up shot of the orange tree VO (female): Carefully selected oranges
VIDEO: shot of falling orange VO (female): perfectly harvested on time
VIDEO: orange fell on the ground VO (female): guaranteed freshness
VIDEO: shot of an orange transforming into a glass bottle VO (female): and health-giving goodness
VIDEO: shot of the Drysdale glass bottle VO (female): in a glass bottle
VIDEO: hand picking up a glass bottle
VIDEO: fade in new setting: City Girl drinking Drysdale MUSIC: Upbeat music
VIDEO: Product ID VO (female): Drysdale, freshness all the way. Supers: Freshness all the way
CARIÑO, IRWIN NICOMEDES, DICKTRACY HERNANDEZ, BLAHDIMIR A.K D. ADV3
BIG IDEA
Majority of the frames concentrated on the falling orange fruit. The concept banked on the idea that the oranges used in Drysdale were perfectly harvested on time. As a result, Drysdale sets its edge over its competition because the fruits used were perfectly ready to be extracted.
Roll orange, roll! VIDEO: Establishing shot of the field showing the orange tree MUSIC: Smooth Jazz (throughout)
VIDEO: Close up shot of the orange tree VO (female): Carefully selected oranges
VIDEO: shot of falling orange VO (female): perfectly harvested on time
VIDEO: orange fell on the ground VO (female): guaranteed freshness
VIDEO: shot of an orange transforming into a glass bottle VO (female): and health-giving goodness
VIDEO: shot of the Drysdale glass bottle VO (female): in a glass bottle
VIDEO: hand picking up a glass bottle
VIDEO: fade in new setting: City Girl drinking Drysdale MUSIC: Upbeat music
VIDEO: Product ID VO (female): Drysdale, freshness all the way. Supers: Freshness all the way
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