Curriculum Vitae_anand 061009
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CURRICULUM VITAE: Anand Jha (MBA, PGD-IT&M, PGD-IBO) Around 11 yrs in Business Development, Marketing & Strategic Alliance / Partnerships in IT (Software & Hardware) Industry “Looking for role and responsibility in functions like Alliances, Channel /Partner Management, Strategic Marketing, Business Development, Corporate Planning etc. with opportunity to contribute and grow while being an integral part of game changer initiatives for the organization” Career Aspiration: Establishing and continuously upgrading self as a critical & indispensable contributor for organizations’ key success area Strength: Self initiator, Confident, Articulate, Persuasive, Analytical Motto: Learn & Execute; Contribute & grow Skill & Competency – Marketing, Business Development, Channel & Partner Management EXPERIENCE: 1.
AMD
a.
Senior Manager - Strategic Software Alliance, from Dec 2007 till now
b.
Manager – Strategic Software Alliance - From Nov 2004 till Nov 2007
Accomplishments: •
Promoted to leadership role to lead Strategic Software Alliance for AMD India, Dec 07
•
Star Performer Award, 2007
•
Took the Alliance from relationship based engagement to revenue generation focus
•
Enabled (certification, mindshare, GtM strategy) local ISV Ecosystem on AMD
Overall Charter of Software Alliance: Focus Area
Target Audience
Strategic Software
OS, Database and Middleware partners like –
Alliance
Microsoft, Oracle, VMware, RedHat, Novell SUSE,
Desired Outcomes
SUN S/W, Citrix Xen Relationship Graphic ISV Alliance
- CAD/CAM/CAE ISVs – CATIA, Solidworks, Autodesk, Siemens PLM -Gaming & Animation Partners
Vertical ISV Ecosystem Reseller Channel &
Local Vertical ISVs of AMD importance and focus
Implementation
VARs & SIs
Partners Overall Goal and KRAs
Mindshare GtM initiatives Improved share of Business Incremental Revenue
•
Achieve AMD India business priorities – Address Target Market, Revenue,
Market Share through all facets of Alliances Gain Mindshare (Technical & Commercial) from Partners -
•
•
Gain and sustain support from Partner Sr. and BU level Execs for AMD to be translated into joint business commitment
•
Evangelize AMD Technology and Products within partner Org Move closer to “decision making” by partnering with partner ecosystem -
•
SIs, ISVs, Resellers partners Enable vertical applications (ISVs) of strategic importance – Certification,
•
Benchmark, Joint solution brief Design and implement GtM with partners leveraging Channel (SI, VARs) of
•
Partners (ISVs, OEMs) Ensure close interlock between the Account and Technical sales team of
•
AMD and partner for better field level co operations and joint wins – Sales meet, technical update, joint pipeline management Position superior Joint Value Proposition in market with partners - PR, Case
•
Studies, Success Stories, Customer Events
2.
MultiTech Software Systems India Pvt. Ltd (MTSS), Bangalore, as Business Development Executive since June 2002 till Oct 2004. Company Profile: MTSS is a networking and datacom company that offers services for product development in the field of Embedded Systems, VoIP, Networking & Communication. Company has established itself as complete product realization house for products like Routers, Proxy Servers, RAS, Firewalls, VPN, VoIP Gateway, IP Phone etc. It also provides its services for – Testing, Support & Maintenance and Sustenance. Job Responsibility: Sales and Marketing -
•
Identifying offerings based on internal expertise – defining USP
•
Prospecting & Inbound Lead Generation- Exploring new area as possible target,
identifying prospective clients, establishing meaningful contacts & follow-ups •
Tracking market & organization’s comparative standing to figure possible gap
as new opportunity
•
Arranging meeting, telecon, demo; Seeking feedback / objections from clients. Making sales call, presenting proposals and ensuring sales closure
Product Management-
Had been associated with Product Management related activities in MTSS for taking various internal projects to full fledged product offerings like JTAG Debugger Hardware, IP Phone, RTLinux, oSIP stack, iSCSI Target Stack, •
Coordinating with R&D to come out with proof of concept / Demo
•
Ensuring success of Demo by generating enough interest from the target segment to try it out and by gathering valuable feedback/suggestions/objections from them
•
Coordinating with R&D to come out with reasonable feasible solution to the problem reported
•
Gathering information about the desired features to be included in final product, assessing on other parameters for fitness of use
Allied Activities•
Web based Market Research, secondary research. Maintaining Database and
inputs for MIS. •
Providing Marketing support for company’s visibility through Web-Site, Articles,
Conference/Exhibitions etc
•
Preparing and maintaining Company Brochure, Product Data Sheets, White papers and other materials for distribution
• 3.
Web-Site promotion
Worked with Wipro Technologies as Trainee – Marketing Support from Aug 2001 till May 2002 Nature of job: •
Back office support for Sales and Marketing
•
Pre- Sales Activities, Prospecting and In bound Lead Generation, follow-ups, Mailer campaign
4.
•
Customer/ Competition/ Alliance – research & profiling
•
Website maintenance and updates
Worked with Bar Code India as Business Development Officer from May 1999 till July 2001 Nature of job: •
Business Development - Direct and Institutional Sales
•
Sales Promotion, Demo
•
Creating Retail Network, Tracking key accounts
•
Leading small team of four people
COMPUTER PROFICIENCY: Productivity Suites like MS Office, Lotus, Star Office, Internet, E- mail
EDUCATION:
•
M.B.A. (Marketing and Finance), 73%, School of Studies in Management. Pt. R. S. University, Raipur, 1997 July-1999 April, Raipur
•
Post Graduate Diploma in Information Technology & Management, 73%, Indian Institute of Public Administration, New Delhi, July 2000-June 2001, New Delhi
•
Enterprise Management, 72%, Department of Management Studies – IIT Delhi, Oct 1999-June 2000, New Delhi
•
Post Graduate Diploma in International Business Operation, 77%, IGNOU, July 2000-June 2002, New Delhi
•
B.Sc. (Chem. Hons.), 61%, Faculty of Science (B.H.U.), 1994 July-1997 April, Varanasi.
•
Intermediate, 67%, Mrs.KMPM Inter College, 1990-1992, Jamshedpur
•
Matriculation, 73%, B B High School, 1990, Jamshedpur
UPGRADES:
License to Lead, a AMD Leadership Program
Certificate course in Advanced Negotiation, IIM Bangalore
Cleared UGC-NET (Eligibility for Lectureship) in Dec 2000, in Management/
Marketing.
Attended seminars and workshops on - An Insight into Financial Accountancy, Emotional Intelligence for Business Excellence, Competition Breeds Competence,
INTERNSHIP: •
Summer Training in Tubes Division, Tata Steel, JSR (May – July, 1998.) Topic: “To Study Consumer Perception of STP Pipes”.
•
A project for Small Scale Enterprises “Cost Competence, a
Challenge for an Entrepreneur". LANGUAGE KNOWN: Hindi, English, Bengali & Maithili HOBBIES: •
Reading Books, Journals and Reports Related to Marketing and IT
•
Health, Fitness & Yoga
•
Listening Light Hindustani Music and Leisure Traveling
REFERENCES: Shall be provided as required CONTACT DETAILS: Mobile: 98458 26275 Email: [email protected], [email protected]
Address: G 2, Krishna Kunj, Income Tax Layout, Vijaynagar, Bangalore – 560040
AMD
a.
Senior Manager - Strategic Software Alliance, from Dec 2007 till now
b.
Manager – Strategic Software Alliance - From Nov 2004 till Nov 2007
Accomplishments: •
Promoted to leadership role to lead Strategic Software Alliance for AMD India, Dec 07
•
Star Performer Award, 2007
•
Took the Alliance from relationship based engagement to revenue generation focus
•
Enabled (certification, mindshare, GtM strategy) local ISV Ecosystem on AMD
Overall Charter of Software Alliance: Focus Area
Target Audience
Strategic Software
OS, Database and Middleware partners like –
Alliance
Microsoft, Oracle, VMware, RedHat, Novell SUSE,
Desired Outcomes
SUN S/W, Citrix Xen Relationship Graphic ISV Alliance
- CAD/CAM/CAE ISVs – CATIA, Solidworks, Autodesk, Siemens PLM -Gaming & Animation Partners
Vertical ISV Ecosystem Reseller Channel &
Local Vertical ISVs of AMD importance and focus
Implementation
VARs & SIs
Partners Overall Goal and KRAs
Mindshare GtM initiatives Improved share of Business Incremental Revenue
•
Achieve AMD India business priorities – Address Target Market, Revenue,
Market Share through all facets of Alliances Gain Mindshare (Technical & Commercial) from Partners -
•
•
Gain and sustain support from Partner Sr. and BU level Execs for AMD to be translated into joint business commitment
•
Evangelize AMD Technology and Products within partner Org Move closer to “decision making” by partnering with partner ecosystem -
•
SIs, ISVs, Resellers partners Enable vertical applications (ISVs) of strategic importance – Certification,
•
Benchmark, Joint solution brief Design and implement GtM with partners leveraging Channel (SI, VARs) of
•
Partners (ISVs, OEMs) Ensure close interlock between the Account and Technical sales team of
•
AMD and partner for better field level co operations and joint wins – Sales meet, technical update, joint pipeline management Position superior Joint Value Proposition in market with partners - PR, Case
•
Studies, Success Stories, Customer Events
2.
MultiTech Software Systems India Pvt. Ltd (MTSS), Bangalore, as Business Development Executive since June 2002 till Oct 2004. Company Profile: MTSS is a networking and datacom company that offers services for product development in the field of Embedded Systems, VoIP, Networking & Communication. Company has established itself as complete product realization house for products like Routers, Proxy Servers, RAS, Firewalls, VPN, VoIP Gateway, IP Phone etc. It also provides its services for – Testing, Support & Maintenance and Sustenance. Job Responsibility: Sales and Marketing -
•
Identifying offerings based on internal expertise – defining USP
•
Prospecting & Inbound Lead Generation- Exploring new area as possible target,
identifying prospective clients, establishing meaningful contacts & follow-ups •
Tracking market & organization’s comparative standing to figure possible gap
as new opportunity
•
Arranging meeting, telecon, demo; Seeking feedback / objections from clients. Making sales call, presenting proposals and ensuring sales closure
Product Management-
Had been associated with Product Management related activities in MTSS for taking various internal projects to full fledged product offerings like JTAG Debugger Hardware, IP Phone, RTLinux, oSIP stack, iSCSI Target Stack, •
Coordinating with R&D to come out with proof of concept / Demo
•
Ensuring success of Demo by generating enough interest from the target segment to try it out and by gathering valuable feedback/suggestions/objections from them
•
Coordinating with R&D to come out with reasonable feasible solution to the problem reported
•
Gathering information about the desired features to be included in final product, assessing on other parameters for fitness of use
Allied Activities•
Web based Market Research, secondary research. Maintaining Database and
inputs for MIS. •
Providing Marketing support for company’s visibility through Web-Site, Articles,
Conference/Exhibitions etc
•
Preparing and maintaining Company Brochure, Product Data Sheets, White papers and other materials for distribution
• 3.
Web-Site promotion
Worked with Wipro Technologies as Trainee – Marketing Support from Aug 2001 till May 2002 Nature of job: •
Back office support for Sales and Marketing
•
Pre- Sales Activities, Prospecting and In bound Lead Generation, follow-ups, Mailer campaign
4.
•
Customer/ Competition/ Alliance – research & profiling
•
Website maintenance and updates
Worked with Bar Code India as Business Development Officer from May 1999 till July 2001 Nature of job: •
Business Development - Direct and Institutional Sales
•
Sales Promotion, Demo
•
Creating Retail Network, Tracking key accounts
•
Leading small team of four people
COMPUTER PROFICIENCY: Productivity Suites like MS Office, Lotus, Star Office, Internet, E- mail
EDUCATION:
•
M.B.A. (Marketing and Finance), 73%, School of Studies in Management. Pt. R. S. University, Raipur, 1997 July-1999 April, Raipur
•
Post Graduate Diploma in Information Technology & Management, 73%, Indian Institute of Public Administration, New Delhi, July 2000-June 2001, New Delhi
•
Enterprise Management, 72%, Department of Management Studies – IIT Delhi, Oct 1999-June 2000, New Delhi
•
Post Graduate Diploma in International Business Operation, 77%, IGNOU, July 2000-June 2002, New Delhi
•
B.Sc. (Chem. Hons.), 61%, Faculty of Science (B.H.U.), 1994 July-1997 April, Varanasi.
•
Intermediate, 67%, Mrs.KMPM Inter College, 1990-1992, Jamshedpur
•
Matriculation, 73%, B B High School, 1990, Jamshedpur
UPGRADES:
License to Lead, a AMD Leadership Program
Certificate course in Advanced Negotiation, IIM Bangalore
Cleared UGC-NET (Eligibility for Lectureship) in Dec 2000, in Management/
Marketing.
Attended seminars and workshops on - An Insight into Financial Accountancy, Emotional Intelligence for Business Excellence, Competition Breeds Competence,
INTERNSHIP: •
Summer Training in Tubes Division, Tata Steel, JSR (May – July, 1998.) Topic: “To Study Consumer Perception of STP Pipes”.
•
A project for Small Scale Enterprises “Cost Competence, a
Challenge for an Entrepreneur". LANGUAGE KNOWN: Hindi, English, Bengali & Maithili HOBBIES: •
Reading Books, Journals and Reports Related to Marketing and IT
•
Health, Fitness & Yoga
•
Listening Light Hindustani Music and Leisure Traveling
REFERENCES: Shall be provided as required CONTACT DETAILS: Mobile: 98458 26275 Email: [email protected], [email protected]
Address: G 2, Krishna Kunj, Income Tax Layout, Vijaynagar, Bangalore – 560040
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