Communication Management Major

Career Development for Communication Management Majors

Come See Us! Services are Free Don’t Wait Plan Early Visit the Career Center Located in deChantal Hall

Need Direction? We Can Help • • • • •

Individual Career Counseling Career Assessments Internships Career Readiness Resume Development, Cover Letter Writing, and Interview Skills • Career Expo • Career Resources and Career Center • Workshops

Career Center Resources •

Graduate School Information and Catalogs

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Graduate School Testing Booklets and Study Guides

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Employer Resources and Contact Information

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Internet resources and online career preparation

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Law School Resources

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Internship Resources

Lion’s Path / Employment Postings • • • • •

Career Database Available for Students Free to Register Search electronic job postings Post your resume www.myinterfase.com/saintleo/student

What Can You Do? • Attend workshops and meet with employers on campus • Schedule an appointment early • Have us review your resume • Attend Career Expo and Career Fairs • Discuss internship opportunities • Don’t Procrastinate

Resources for Communication Management Majors • • • •

Dr. Bruce Hammond St. Edward Hall 352-588-8450 [email protected]

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Dr. Margaret Ostrenko St. Edward Hall 352-588-7859 [email protected]

Internship Overview Internships are mandatory for Communication Management Majors Internship Course Listings: CMM 221: Communication Pre-Internship 3 Credits Pre-Requisites: CMM 101 and approval of department chair CMM 425: Internship Seminar 3 Credits Pre-Requisites: CMM 225, senior status, and approval of department chair Course Description: The faculty-supervised internship experience may take place in a wide variety of settings. The on-site internship is thirteen weeks in length with the first and last week of the semester devoted to classroom meetings. Students learn to address and overcome the many macro and micro obstacles that are a natural and integral part of the internship experience such as developing effective relationships and putting classroom theory into practice. May be repeated for credit up to 12-credit-maximum

Internship Definition • Internships are an important part of the Saint Leo academic experience • Every Saint Leo major offers students the opportunity to test theory learned in the classroom against practice in a real world, real work setting • Internships introduce and develop self-directed learning and real world skills

Student Benefits •

Gain exposure to real-world problems and issues not found in textbooks and cultivate work habits, skill development, career networking learning experience

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Increase marketability: Only 30% of seniors have job offers prior to graduation; however, after completing an internship, that figure rises to 58%

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Evaluate specific companies or specific careers prior to committing with full-time employment; a try before you buy type of experience

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Ease transition from student to professional setting

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Increased opportunities within a company for faster advancement and growth

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Facilitate a higher starting salary than non-interns. Interns received, on average, $2,240 more than non-interns for starting salary

Employer Benefits • Interns provide a year round, flexible, cost-effective work force not requiring long-term employer commitment • Provide increased visibility on-campus for their organization • 62% of new hires had participated in an internship program • 30.7% of their new college hires came from their internship program

Internship Eligibility & Criteria • Internships are offered Fall, Spring, or Summer. Parttime or Full-time options • Recommended minimal 2.5 GPA • Minimal 30 credits and be a declared major • Must have own reliable transportation and medical insurance • Need to have secured a faculty sponsor or obtained faculty advisor approval

Tips for Locating an Internship •

Check with your academic advisor to see which departments maintain listings in your field of study

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Visit career services for information regarding internship postings and resources such as books and websites

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Attend job fairs

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Visit your campus library to research companies and organizations

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Contact the chamber of commerce to find out about companies in the area you are interested in interning

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Network with family, friends, instructors, and professionals

Web Resources for Communication Management Majors • www.careers-in-marketing.com • www.workinpr.com • www.natcom.org • www.magazine.org • www.roundtable.org • www.asne.org • www.prsa.org • www.nab.org

Potential Employers Include: •

Product and Service Organizations • Retail Stores • Hotels • Restaurants • Financial Companies • Insurance Companies • Hospitals and Healthcare Organizations • Print and Electronic Media • Private Corporations • Public Service Organizations • Public Opinion Research Firms • Public Relations Firms • Advertising Agencies • Radio and TV Companies • Sports and Entertainment Organizations • Hospitality and Tourism Industry • Consulting Firms

What Can I do With my Communication Management Degree? Business

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Sales Customer Service Management Human Resources Training & Development Labor Relations Writing/Editing Office Management

What Can I Do with my Communication Management Degree? Public Relations Advertising Media

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Public Relations TV, Radio, Film Advertising Marketing Corporate Public Affairs Development Media Analysis Creative Directing Writing/Editing Publishing Producing Directing

What Can I do With my Communication Management Major? Nonprofit Organizations Government/Law Education

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Campaigning Legislative Research Lobbying Government Law Firms Political Parties Teaching

Job Outlook Advertising • Keen competition is expected for highly coveted positions • College graduates with related experience, a high level of creativity, strong communication skills, and computer skills will have the best job opportunities • High earnings, substantial travel, and long hours are common • Managers are prime candidates for advancement to the highest ranks

Job Statistics & Information

• Advertising, marketing, promotions, public relations, and managers held about 583,000 jobs in 2006. • Average job growth expected (12%) • Average starting salaries range from $33,831 to $40,161

Job Outlook News Analysts, Reporters, and Correspondents • Competition is keen in large metropolitan areas, national newspapers, broadcast stations, and magazines. Smaller markets and online publications should provide the best opportunities • Employers prefer individuals with a bachelor’s degree in journalism or mass communications and experience with school newspapers or internships • Jobs often involve long, irregular hours and pressure to meet deadlines

Job Growth & Information • News analysts and correspondents held about 67,000 jobs in 2006. About 59% worked for newspapers, books, and publishers. 23% worked in radio and TV broadcasting. • There is expected to be little or no change in employment through 2016. Employment growth expected to grow 2%. • Average annual earnings were $46,710 to $48,790

Career Preparation Steps •

Develop excellent written and verbal communication and interpersonal skills

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Get experience with public speaking

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Work well on a team and develop leadership skills

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Explore specializations within major and professional field. Select electives to enhance knowledge in areas of interest

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Get involved with campus activities and professional organizations such as the school newspaper

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Participate in an internship or volunteer is areas associated with chosen career path

Resources Kim Edwards Associate Director of Career Services [email protected] 588-8346 Benet Bondi Assistant Director for Internships [email protected] 588-8468