Chapter_1_macro_btm.pdf

THE MEANING AND IMPORTANCE OF TOURISM AND HOSPITALITY Taken from the book Macro Perspective of Tourism and Hospitality by Dr. Zenaida Cruz

LEARNING OUTCOMES Explain the relationship of tourism and hospitality; Discuss the components of the tourism and hospitality industry; Define tourism and hospitality; Differentiate tourists from excursionists; Understand the various elements of travel used as criteria for defining travellers and/or tourists; Explain the nature of a tour;

Describe the characteristics of a tourist product and a tourist destination; Compare tourism and hospitality with other industries; and

Appreciate the importance of tourism and hospitality

TOURISM DEFINED Tourism comprises the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes (UNWTO)

TOURIST DEFINED

A person who visits a country other than that in which he or she usually resides for a period of at least 24 hours (League of Nations, 1937)

ELEMENTS OF TRAVEL

Distance Length of stay at the destination Residence of the traveler

Purpose of travel

THE NATURE OF A TOUR

DOMESTIC TOURISM

Travel taken exclusively within the national boundaries of the traveler’s country

INTERNATIONAL TOURISM

Movement of people across international boundaries

PACKAGE TOUR

An arrangement in which transport and accommodation is bought by the tourist at an all-inclusive price and the price of the individual elements cannot be determined by the tourist

INDEPENDENT TOUR

An arrangement in which the tourist buys each tour element separately, either making reservations in advance through a travel agent or en route during his tour

INDEPENDENT INDIVIDUAL TOUR/GROUP INCLUSIVE TOUR An independent inclusive tour is one in which the tourist travels to his or her destination individually In a group inclusive tour, he/she travels in the company of other tourists

THE TOURIST PRODUCT

It is a service. The tourist product is largely psychological in its attraction. The product tends to vary in standard and quality over time. The supply of the product is fixed

THE TOURIST DESTINATION Attractions may be site and event attraction. Attractions may be natural or man-made. Amenities or facilities include accommodation, food, local transport, communications and entertainment at the site.

If private transport is to be the means of access, tourism flow will depend upon adequate roads, gasoline stations, good railways, coach services, airports and seaport to facilitate accessibility

TOURIST SERVICES

Passenger transport Accommodation, food and beverage and entertainment Travel and tour intermediaries Allied services

CHARACTERISTICS OF TOURISM AND HOSPITALITY In tourism and hospitality, the product is not brought to the consumer, rather, the consumer has to travel and go to the product to purchase it The products of tourism and hospitality are not used up; thus they do not exhaust the country’s natural resources. Tourism and hospitality is a labor-intensive industry. Tourism and hospitality is people-oriented. Tourism and hospitality is a multidimensional phenomenon. The tourism and hospitality is seasonal. The industry is dynamic.

IMPORTANCE OF TOURISM AND HOSPITALITY Contribution to the balance of payments Dispersion of development

Effect of general economic development Employment opportunities Social benefits Cultural enrichment Educational significance A vital force for peace

ASSIGNMENT

Research on at least 5 emerging destinations in the Philippines through news articles/features and how it has helped the economy of each destination. This will be presented through a powerpoint presentation. Each group will be given at least 5 minutes to present. Presentation will be next meeting.

REFERENCES

foryourtomorrow.com Slide player.com soegjobs.com UNWTO.com