Cassie K. Holman Resume

C ASSIE K. H OLMAN [email protected] Education University of Wisconsin-Madison Graduated: May 2009 Ag Journalism, business concentration, Deanʼs Honors University of Copenhagen-Denmark Faculty of Life Sciences February 2008- June 2008 Coursework: Public Relations Campaigns, Relationship Marketing, Marketing Management, Intro to Mass Comm, Mass Media & Human Behavior, Publications Editing, Feature Writing, Newswriting, Print & Electronic Media Design

Communication Experience Encore Nationwide, brand representative; June 2009-present Promote companies and products at venues throughout Southeast Wisconsin Distribute promotional material, answer questions, engage consumers in the brand

Street Pulse, Public Relations Consultant; Jan 2009-June 2009, senior capstone project Designed, coordinated and implemented PR campaign to for Madisonʼs Homeless Coop Newspaper, Street Pulse Developed media contacts, distributed press releases, utilized social media, performed media calls Record turnout, increased Web site traffic, generated response from three local media channels Credit Union National Association, Center for Personal Finance Editorial Intern; June 2008-Aug 2009 Publish monthly online magazine, quarterly print magazine, and other products focusing on financial literacy challenges Daily duties: researching, proofreading, writing, editing, coordinating with marketing and design teams

The Daily Cardinal, Campus/City News Writer; Sep 2007- Dec 2008 Reported spot news coverage and features for a daily circulation of 10,000 Gained experience in reporting, editing and meeting deadlines

Tzedek Hillel, Consultant; Sept 2007-Dec 2007, semester-long project Worked with a team to diagnose management practices in a student organization at UW-Madison Analyzed Hillelʼs communication system; formulated recommendations for enhancing effectiveness

Other Work Experience The Rathskeller, Food Service Worker, Jan 2007­Dec 2007 Prepared and served food, cashiered, provided efficient and friendly service

Texas Road House; Ground Round Bar and Grill; Timberlodge Steakhouse , Apr 2004­Aug 2006 Skills: multi-tasking to serve average of 50 customers per shift, communication skills, organization Urology Associates of WI, Receptionist, Oct 2002­May 2004 Fielded phone calls; relayed messages to nurses and doctors; greeted patients

Associations and Volunteer Work Association for Women in Communications, member; Feb 2007-present The River Food Pantry, volunteer; June 2009-Aug 2009 Relay for Life Run/Walk, 3 year participant; 2007, 2008, 2009 All-campus leadership conference attendee, 2006 and 2007 Salvation Army of Dane County, Family shelter volunteer; September 2005-May 2006

Technical Skills Adobe Suite, Microsoft Office, Sony Sound Forge AP Style, Chicago Manual Style Social media