Carolina Figueroa [email protected] Mobile: (208) 830-4624 Philosophy I Am A

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CAROLINA FIGUEROA [email protected] mobile: (208) 830-4624 PHILOSOPHY I am a human factors engineer with Masters in Psychology of Human Factors and Bachelors in Computer Science. I am also a concert pianist with a Masters in Music Performance. I am a very passionate and hard working person, with two divergent skill sets from arts and sciences. My detail- oriented scientific expertise combined with my skill as an artist converge to provide a unique and powerful foundation for creating human-usable technology based products. SUMMARY OF EXPERIENCE I have worked as a Human Factors Engineer (HFE), a Usability Specialist and as a Software Engineer. I have worked at Hewlett Packard as a HFE for 3 years and been responsible of every phase in the usability process (i.e.: recruiting potential subjects, planning, conducting and executing usability studies, designing user interfaces prototypes, gathering analyzing data, reporting results and proposing suggestion to address the usability issues). I have also worked in the mobile, robotics and automotive industries as a HFE and user experience designer. OBJECTIVE My career objectives are to work in a company of innovative people who value the user experience as a basis for product design and whose products are on the cutting edge of technology. I have implemented human factors requirements for consumer products, conducted research and usability studies using product development phasespecific methods, and evaluated scaled mock-ups and prototypes in support of new product development as well as design user improved better experiences. I would like to work for a Fortune 500 technology development company as I have in the past including, but not limited to printing/imaging, automotive, mobile technology and social networks. WORK HISTORY ASCI Experience as a Human Factors Engineer, Usability specialist and User Interface designer: • Designed and conducted a variety of usability studies for printer applications, web applications, windows application for printer/copier simulators, automotive applications and mobile applications Type of studies performed:

• • • •

Formal Lab based usability studies Concept usability studies Heuristic evaluations and walkthrough Field studies, Focus groups Design of low, medium and high fidelity prototypes Participants recruitment/ interviews Competitive Usability Studies Style Guidelines

Hewlett Packard (December 2 2002 – November 30 2005) Role: Human Factors Engineer, Usability specialist HP Design Jet Printers are targeted to specific users like photographers, graphic designers, architects, and mechanical engineers that use software tools that allow them to create complicated drawings. This group of users needed printing tools to help them manipulate their drawings to get the printing finishes that they wanted. HP decided to create a tool set for this users to fulfill their needs. Among the toolset are: • Windows and Mac printer application for monitoring the Design jet printers supplies, performance, networking settings, ICC profiles etc. and, • a desktop application targeted to professional photographers in their day to day workflow. This tool was designed to help them manage, configure and maintain other devices besides their HP printer such as their displays, digital cameras, scanners, spiders, color profilers. I was responsible for planning and executing usability studies, as well as analyze, document and report results to the engineering team including suggestions and prototypes on how to address the usability issues found during the studies. Capella Technologies (January 9 2006 – February 28 2007) Role: Human Factors Engineer Capella Tech developed a document management software that allowed users to install a personalize menu in their printers so they can enter metadata to their scanned documents, to then have them identify by the system and place them in the directory that the user configure to be sent at. The purpose of this tool was to simplify the document management process so users spend less time organizing the documents manually.

My responsibility was to design the user experience for the printer interface as well as the windows application that allowed users to configure their personalized menus (i.e.: users could set the name of the menu, select an icon, select the metadata type and folder destination etc). Users had the option to manage the printer’s control panel directly from the device or from their workstations. I performed a couple of usability studies at users workplace, in this case was at a local check processing company that received different types of documents that needed to be filed, copied to different destinations. UGOBE (August 11 2006 – November 15 2007) Role: Human Factors Engineer UGOBE is the creator of Pleo. Pleo is a very sophisticated dinosaur about one-week old infant that acts just like a living creature. He lets you know how he feels at any moment; he can yawn, sigh, sniff, sniffle, snore, cough, hiccup, and sneeze. UGOBE wanted to develop utility (for Windows and Mac platforms) for Pleo users so they could personalize their robot. My responsibility was to design the user experience and interface for Pleo’s utility for Windows and Mac platforms, as well as perform usability studies with real users. Additionally, I also led the software development and testing efforts. PNCS (June 25 2007 – May 26 2008) Role: Human Factors Engineer PNCS is a windows system that allows users make phone calls, play songs from their iPods, receive and answer emails as well as text messages from their automobile. This system was intended to be a portable small frame computer that would be plug to the power outlet of your car and sync up the information from your phone and iPod to always have the latest information in regards of contacts, emails, music, videos. The system was intended to be touch and voice activated. I was responsible of design the user experience and perform usability study for the windows application and mobile application on a real automobile. I was also responsible for the project management where I used a user-centered approach to the product development. OvalPath (April 15 2008 – present) Role: Human Factors Engineer

OvalPath is a location based social network mobile application that allows users to take advantage of multimedia blogging as well as the automatic creation of profiles based on their daily activities. Ovalpath offers users a web interface as well as the mobile application for iPhone and Smartphone users. Users will be able to share their photos, videos, and text and voice messages by documenting their life on group blogs. Ovalpath users will have also the option to keep their blogs as private as they wanted it to be, meaning the blogs could be visible to all their friends or a group of friends only. My responsibilities were to design the user experience for Ovalpath’s website where users can configure their privacy settings, account privileges and administer their group of friends. Also I designed the user experience for the mobile interface for Windows smartphones and iPhone. Additionally, I design a test strategy according the user interface for the web and mobile interface as well as performed 3 rounds of usability testing during the product software development cycle. EDUCATION Masters in Psychology with emphasis in Human Factors, University of Idaho (August 2004 – August 2007) Masters of Music Performance, Boise State University (Jun 2002 - May 2004) Bachelors of Science in Engineering, ITESO University (Guadalajara, Mexico) (June 1994 - June 1998) COMPUTER SKILLS Operating Systems: UNIX, Solaris, Windows, Mac Languages: HTML, Microsoft Visual C# (windows and mobile UID). Software: Macromedia Dreamweaver, Adobe Photoshop, MS Office Suite, Pinnacle Studio, Camtasia Studio EXTRA CURRICULAR ACTIVITIES Solo piano performer, piano teacher, salsa dancer, hiker, runner and weight lifter

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