Presents
THE MOVIE BUSINESS PLAN For
“UNBREAKABLE
NATION”.
Written By Sunny Ache
Contact: Sunny Ache (C.E.O) +44 797 237 4952 +44 153 648 0150 9 Channing Street, Kettering – North Hamptonshire England, United Kingdom NN16 0RT
Email:
[email protected] Website: www.unbreakablenation.ning.com OR
Contact: Ojali Ausa (Project Manager) +234 8034 537 222 Suite 111-113 Theodak Plaza National Hospital Road, Central Area Abuja - Nigeria
Email:
[email protected] Prepared by: Ojali Ausa
Confidentiality Agreement
The information contained in this business plan is confidential and proprietary to Motion Man Picture studios and is intended only for the persons to whom it is transmitted by the Company and its representatives. Any reproduction of this document in whole or in part, or the divulgence of any of its contents [other than such information which is already in the public domain through other means] without the prior written consent of the company, is prohibited. The undersigned agrees not to disclose any of such information without the express written permission of Motion Man Picture Studios. Upon request, this document is to be immediately returned to Motion Man Picture studios
____________________________________________ Signature _____________________________________________ Print Name ______________________________________________ Date
The entire idea/screenplay is registered with UK copyright service and protect under the copyright law. The right of Sunny Ache to be identified as the author of this work has been asserted in accordance with sections 77 and 78 of the Copyright Act 1988. The entire screenplay is registered with UK copyright service and protect under the copyright law.
TABLE OF CONTENTS 1.
Confidentiality Agreement
2
2.
Executive Summary
4
3.
Company Background
5
4.
Management & Organisation
6
5.
Organizational Structure
9
6.
The Film Project
10
7.
Nominated Hollywood Stars
12
8.
Our Associates
9.
The Industry
13 14
10. Awards & Nominations for hotel Rwanda
15
11. Promotional & Distribution Strategy
16
12. Investment Opportunity
17
13. Financial Plan
19
14. Income/Expense Projections Breakdown
21
15. Production Plan for Full Length Feature Film
23 16. Ending Considerations
24
17. Letter of Support from HiTV
25
18. Appendix I
26
19. Appendix ii
27
20. Appendix iii
28
EXECUTIVE SUMMARY What happens to the innocent ordinary man when the quest for power and control by their leaders end up on the battle field?
The Movie “When two elephants are at war, it is the grass that suffers”, so the saying goes. In “UNBREAKABLE NATION” we’ll find out how different things could have been, and how difficult it is to change the here-and-now, let alone the future. Nigeria will be 50 years old by 2010, we have every reason to celebrate the peace and unity we have enjoyed after the civil war. After seeing this picture, we may never want to relive the experience.
The Audience The picture will not only serve as a means of entertainment but a mirror of our past, showing how human lives were squandered in the name of power, control and freedom. The film is an entertaining lesson in history with a strong sense of humour so the audience will be able to accept the historical facts. Humour is a great bridge for communication. Like all truly great epic tales, the appeal of “UNBREAKABLE NATION” is universal. Like Nigeria, there are so many other countries that have gone through this episode, fighting their way to liberty through war. Some war victims, who have experienced first hand the disruptions and depredation of war, may never nurse the idea of another one. Nollywood films have become very popular amongst African-Americans and those from the Caribbean Islands. The film also has elements of British colonialist and this will add the Caucasian movie lovers to our audience. Across the Americas, there are over six million movie goers with at least some native heritage- and they are a natural audience for “UNBREAKABLE NATION”. All over Africa, there’s been a growing demand for Nigerian made films. A lot of who have become great fans of some popular Nollywood stars. Genevieve was recently hosted by Americas leading Talk Show host, Oprah Winfrey as one of the most famous African Talent.
The Deal a. Total budget for the production of “UNBREAKABLE NATION” is $10,000,000.00 b. From all profits, the investors will be paid back first with 25% returns on the value of their investment c. All payments to investors will be done 90 days after the release of the film on cinema. d. All investors will enjoy unending cash flow as long as the picture is exploited. e. Monies paid back to investors and producers will come from the universal exploitation of picture; theatrical release, DVDs, broadcast license/pay-per-view and movie sound track (if considered).
f. Any investor who puts in more than $1million will receive screen credit in the movie and attend premier screenings and after parties wherever they are held.
1.Company Background Motion Man Picture Studios is an independent film production company based in the United Kingdom which is in the process of being created as a corporation, incorporated under the laws of Nigeria for the purpose of producing high quality feature length motion picture with the working title “UNBREAKABLE NATION”. The company intends to move the film from the process of development into pre-production and production, through post-production and into distribution. Since the Company was formed by a team of industry professionals from a variety of production background, it has the potential to create a highly successful motion picture. The advantages to these are clear:
1.1.1
Mission: Our mission is to start making good quality Nollywood movies for distribution on worldwide cinema screens with perfection and generate massive profits: leading our stars to international awards.
1.1.2
Development:
A good script is vital as the basis for a successful film.
The script for the film is film based on true life events that led to the bloody three-year Nigerian civil war after independence from Great Britain from 1967 -70. This script combines familiarity and innovation in telling the story. 1.1.3
Release:
Since the film caters for a broad based audience, it is
intended for an initial cinema release in the first quarter, which will then translate into additional revenue streams in other media such as DVD, Video and Television broadcast. This means the film will have a greater chance to earn more money in the foreign market place. 1.1.4
Experience:
Because the creative team behind the project has
extensive experience within the industry, the company plans to utilize the contacts and resources available to it to produce the film at a much lower cost than what a similar film project would cost inside the studio system. By having independent status, the Company can reap the benefits available to independent productions such as discount on film stock, camera packages and film processing rates, while still allowing us to maintain the highest
production value. Like 3rd Lens is offering to provide……….. This means that the investor will benefit from a film that has the appearance of costing more than it actually does. Distributors will be more willing to negotiate a more favorable distribution fee. Odeon Cinemas in the U.K is willing to distribute our film at 25% of all ticket sales on the condition that we feature at least one or two Hollywood Star(s) and if the film is shot on 35mm film camera.
2 Management and Organization The company is being managed by a team of four individuals with long years experience in the field of film production and a project management . We also outsource some services from experts when the need arises.
MANAGEMENT i.
Anna Carrington
-
Cinematographer
First studied Cinematography at Surrey Institute of Art and Design, specializing in Cinematography. She was selected by Women in Film and Television to be mentored by Henry Braham BSC during the production of blockbuster ‘The Golden Compass’. She gained her first credit as Director of Photography on the feature length documentary - Welcome Aboard Toxic Airlines. She also worked as the Camera Operator on British movies like 31 North 62 East and Too Close To the Truth, a 2009 cinematic release. At the end of 2008 she was the Director of Photography on feature film “Ambleton Delight “which premiered at The Ritz Cinema in Worthing on April 25th 2009. In May 2009 Ambleton Delight won "The Best UK Feature" award at The End of the Pier International Film Festival and she won "Best Director of Photography 2009".
Sunny Ache
Researcher/Writer/Assistant Director and Chief Executive Officer ii.
Having been born and raised in Nigeria, he started his career in his home country. He ultimately decided to go abroad to seek advanced knowledge and pursue a career in film/TV. He spent years training and subsequently developing television programmes and films in the UK and US.
Furthermore, he has written numerous books, three of which were published and released in the US and UK between 2006 and 2008. He also significantly invested in studying creative writing at The Writer’s Bureau, Manchester, England as well as film directing at the Hollywood Film Institute between 2007 and 2008. At this point in his career, having acquired all the Hollywood knowledge and skills, his primary goal is to make quality Nollywood (Nigerian) films for worldwide cinema viewing.
iii.
Jennifer Belander
-
Producer/Cast Director
Born in Buffalo, New York, she attended the Buffalo Academy of Visual and Performing Arts (BAVPA). Jennifer had become appeared in a series of productions written and produced by actor Jerry Lyden and Nancy Nicholson. She performed roles in northern California, Arizona and Texas before and also wrote great film scripts, including a play accepted for production at a well-established Cambridge venue ,in the UK. She also did more film work, appearing in projects including Interference, Are You Ready for Love, and in the European version of the Tules Luper Suitcases project part 3. In 2006, she produced and directed a film titled "By Blood and By Water". She has 24 years experience in the film industry,
iv.
Solomon Agamah
-
Project Management Adviser
v.
George Calil
-
Producer
He’s a British born actor and Film producer known for his notable role in Steven Spielberg’s Band of Brothers where he portrayed Sergeant James H. "Mo" Alley, Jr. And in the remake of the 1960 film Spartacus in which he played the role of Pompey
the Great. He has starred and produced other high quality British films for cinema and won a Sundance award in 2005.
vi.
Ojali Ausa
-
Project Manager A graduate of Geography from the Ahmadu Bello University Zaria and a member of the Nigerian Institute of Management. Having carved a niche for herself in the Real Estate sector, she has a long history in corporate affairs and social events management. She’s a keen business woman, passionate about details with a high sense of integrity. Her expertise will do much to keep the project on time and on the budget. This is her first time as a Project Manager of a fulllength motion picture. The entire business plan for “UNBREAKABLE NATION” was put together by her and the project management team.
Organizational Structure
Stakeholder Team Content Custome Manageme Technical Sponsor Executive Project Component Project Users Proje Operati Non Reporting Reporting Members rMentor s Managemen Manageme Manager Manager/Team nt Advisory crew (Often Crew Responsibility cts ons (Often nt Individuals) Leader/ Mentor Group t SubGroups) Project (Strategic) Manager
1.3
Strategic Alliance and Key Associates
The Company’s main Technical Crew; Sunny Ache, Jennifer Belander, Anna Carrington and George Calil have worked with high profile actors, directors and production crew over the years, including Director Steven Spielberg……………………………………………………. The Company will strategically leverage on the experience of these people with respect to their involvement in the film to help ensure the success of the project.
2.The Film Project
2.1
Synopsis Of Script/Treatment On February 18, 1956, three years after British explorers discovered oil in the deep southern part of Nigeria, HRH Queen Elizabeth II and her husband Prince Philip, the Duke of Edinburgh, visited the empire during a royal tour that brought unity among the divided Northern and Eastern politicians. By order of the Queen of England and through her message delivered and read in person by HRH Princess Alexandra of Kent, independence was granted to Nigeria on October 1, 1960. A Northern Nigerian prime minister was appointed. However, once the British rulers departed and Nigeria ceased to be a UK colony, relationships within the country began to deteriorate. On January 15, 1966, a group of military officers—mostly eastern Ibos—overthrew the government and assassinated the prime minister. Six months later, on July 29, 1966, northerners staged a counter-coup, during which the eastern military head of states was humiliated and assassinated in the jungle in the same manner as his predecessor. The actions from both sides culminated in bloody ethnic and religious clashes between the Northern Hausas and Eastern Ibos. The Northerners gained the upper hand, massacring more than 30,000 Easterners in September and October of 1966. The following year, the Northerners staged another massacre, forcing every Ibo living in the north to return to the east. Unable to resolve the conflicts or provide the Ibos security outside their region, the east voted to secede from Nigeria on May 26, 1967. Four days later, on May 30, Colonel Emeka Ojukwu—the eastern region’s military governor—announced the Republic of Biafra, citing the easterners killed in the post-coup violence. However, the bloodshed did not end there. The disagreements led to a war that lasted three years and took the lives of over 1 million Biafrans. Dr. Roberts and Anne Franklin - a missionary American couple running a hospital in the east was caught up in the horrors of war. Facing starvation, their food supply to the east was cut off by the Nigerians throughout the war until the Biafran army finally surrendered to save themselves from starvation. The damages appear irreparable.
2
Writer
Writer: Sunny Ache, a Nigerian is a creative script writer and film maker/developer of television programmes over the past few years. He has 3 books published in the U.K in 200…: Tough Women, … Reason Behind the Research: Almost 50 years after gaining independence, ethnic and religious clashes still occur in Nigeria and other parts of Africa. Chief among these clashes is the Nigerian-Biafran war—a largely avoidable conflict that took the lives of close to 2 million Nigerians 40 years ago. Memories of the results of such hatred among tribes still remain in the
minds of many Nigerians who witnessed the war. Yet this generation of survivors is dying off, being replaced by new generations who are unaware of the potential consequences of their action as they bring the nation to the brink of another phase of war due to the Niger Delta violence related to oil fund disputes. Although many movies have depicted the civil wars in various nations, from the Scottish and Irish revolution against the English, through American civil war, to Somalia and Rwanda genocides and most of all, hundreds of movies telling different stories of WW1 and WW2. No movie has been made of Nigeria’s conflicts in order to draw the attention of cinema lovers to the screen and enlighten them about the repercussions of hatred. His research, combined with his ongoing communications with living veterans, victims of the war, and former military officers close to the assassinated president during the January 15 and July 29, 1966, coups motivated him to put all the facts together and write this screenplay for a true story action movie in which all 120 million Nigerians and every citizen in the western world would be interested as it tells a genuine story among genuine people in vivid detail.
1.3
Production/Technical crew
i. Director ii. Assistant Director iii. Cinematographer iv. Producer/Cast Director v. Co-producer vi. Director of Photography (DOP) vii. Sound viii.Military technical Adviser ix. Set designer x. Make up artist xi. Costume designer
2.4 Project management Crew i. Project Consultants ii. Project Management Adviser iii. Project Manager iv. Project Funds Management [??????] v. Project Funds Receiving House [Diamond Bank/GTBank Nig. Plc.] vi. Human Resources/Legal Team [??????] vii. Marketing team viii.Communications team ix. Procurement/Logistics x. Front Desk Manager
NOMINATED HOLLYWOOD STARS
Don Cheadle Hollywood African American Actor Nominated for the role of Major P. Nzeogwu
Cuba Gooding Jr. Nzeogwu
Maj. P
Hollywood African American Actor #2 Nominated for the role of Major P. Nzeogwu
Lt.
GLADIATORS
Col
Olusegun Obasanjo Djimon Hounsou Hollywood African American Actor # 3 Nominated for the role of Lt. Col Olusegun Obasanjo
1.3 Our Associates
i.
i.
The following is list of the Company’s associates which are useful in the development, preproduction, fund raising, production and distribution of the project. In no way should the inclusion of persons and companies in the following list be construed to mean that any parties named below are involved in the development, funding, production and/or distribution of the Film. Our Media Partners HiTV (Nigeria) ITV (Nigeria) Thisday (Nigeria) Our Financial Partners Capital Bancorp Ltd.(Nigeria) Diamond Bank Plc. (Nigeria)
i.
Our Production Partners 3rd LENS (U.K)
3.The Industry The business of motion picture industry can be broadly divided into two major segments: Production and Distribution.
Production involves the development, financing and making of motion pictures. Distribution involves the marketing, licensing, promotions, physical reproduction, delivery and exhibition of completed films.
“Blood Diamond” was produced by a Nigerian, Sam Kargbo, now a Senior Special Assistant to The F.C.T Minister. It featured 2 famous Hollywood Stars (Leonardo DiCaprio and Djimon Hounsou) with an official maximum budget of $40 million earning a worldwide gross of $171 million. The story revealed how Charles Taylor was involved in war crimes leading to the looting of diamonds and civil clashes in Sierra Leone. “The Last King of Scotland”, a story about the Dictator Ruler, Idi Amin of Uganda was made with a total budget of $10million. In the first week of release, about $17million was realized and a total of $48 million was cashed in by the end of the first quarter. “Hotel Rwanda” was made with $17 million and earned almost $34 million. These great African stories were all promoted and distributed by companies like Clear channels advertising agency and Odeon cinemas – the same companies we are dealing with. These great African stories are tracked annually by research organizations and international communities. ”UNBREAKABLE NATION” is one of those stories, longing to be told in motion picture to sensitize people on the need to tolerate each other in order to live together in peace and harmony.
THE LAST KING OF SCOTLAND BLOOD DIAMOND
HOTEL RWANDA
The American Film Institute ranked Hotel Rwanda as #90 on its list of the 100 most inspirational movies of all time. Film critic Richard Roeper said that it was one of the most inspirational films that he had ever seen and named the film the best of 2004. Roger Ebert gave the film four-stars and ranked Hotel Rwanda as the ninth best movie of 2004. Ebert's website provides a summary of additional reviews of the film.
Awards and nominations for Hotel Rwanda
Academy Awards Category
Performer
Result
Best Actor
Don Cheadle
Nominated
Best Supporting Actress
Sophie Okonedo
Nominated
Best Original Screenplay
Terry George & Keir Pearson
Nominated
BAFTA Award Category
Performer
Result
Best Original Screenplay
Terry George & Keir Pearson
Nominated
Black Reel Awards Category
Performer
Result
Best Actor in a Drama
Don Cheadle
Nominated
Best Actress in a Drama
Sophie Okonedo
Winner
Directed by
Terry George
Produced by
Terry George
Written by
Keir Pearson Terry George
Broadcast Film Critics Association Category
Performer
Result
Best Actor in a Drama
Don Cheadle
Nominated
Best Picture
N/A
Nominated
Producers Guild of America Category
Performer
Result
Stanley Kramer Award
Terry George
Winner
Starring
Don Cheadle Sophie Okonedo Ahmed
Panchbaya Nick Nolte Joacqiun Phoenix Jean Reno
Release Date Running Time
Dec 22, 2004
Music by
121 minutes
Afro Celt System Rupert Gregson-
William Country
Andrea Guerra
United Kingdom United States Italy South Africa
Cinematography Editing Distributed by
Robert Fraise Naomi Geraghty Lions Gate Entertainment
Language
English
United Artists
French
Budget Gross Revenue
3.
$17,500,000.00 $33,882,243.00
Promotional and Distribution Strategy.
3.1
The Market: In the 2008 top 20 film distributed in UK alone during that year, grossed $800 million and more than that in the USA. The entertainment industry constitutes 40% of America’s gross domestic earnings. The overall Canadian industry [film and TV] is worth $2 billion annually. $1.3 billion is indigenous while $700 million is from outside the country. Canadian films garner 4-6% of Canadian box office revenues and about 100,000 Canadians are employed directly by the industry. They spend about $440 million a year at the box office and video rentals account for an extra $1.4 billion [FACTS ON THE CANADIAN FILM & TELEVISION INDUSTRY].
3.2
Distribution Strategy:
3.3
Promotional Schedule:
the motion picture industry is highly competitive with much of a film’s success being directly related to the skills of the distributor’s marketing strategy. To maximize the Company’s bargaining power, the distribution negotiation began just before we embarked on this project. As recommended by Odeon Cinemas, we must feature at least one or two Hollywood star(s) and invest at least $ 2million into advertisements to generate the hype that would result to generating massive profits. The more people get to know about the film the higher the chances of getting a larger audience. UNBREAKABLE NATION like every other film e.g. The Last King of Scotland and Blood Diamond – would be advertised by UK/US based advertising
agents, Clear Channels and CBS on every city and village bus stops, train stations, subways, billboards and the interior of buses and trains. Cable networks will advertise 60 seconds promos on every movie channels and 10 minutes documentary of the making on Movie review programs. Clips will also be loaded to play automatically on 5 most popular websites including Yahoo and MySpace.
Internet video clips promos
3.4
Myspace.com Yahoo.com Hotmail.com Facebook.com Twitter.com
4.5 Promotions U.S
CBS outdoors advertising [NYC & LA subway stations and buses for 4 weeks before release and for the whole quarter] CLEAR CHANNEL outdoor [20 Billboards on highways] RADIO X 2 WEEKS NEWS NATIONAL PROMOTION Cable – CNN, Sky Movies promo etc NEWSPAPERS & MAGAZINES
4.6 Promotions U.K 4.6.1 CBS outdoors advertising
40 Buses & London underground stations for 4 weeks before release [estimate]
4.6.2 CLEAR CHANNEL outdoor
50 phone booths central London for 4 weeks 100 bus stops/phone booths outside 4 weeks 100 Billboards on highway 4 weeks
4.6.3 RADIO X 2 WEEKS NEWS PROMOTION
4. CABLE – BBC/ITV News promotion, sky movie previews
5. MAGAZINES
4.7 Promotions NIGERIA
TELEVISION – News/Promo clips RADIO NEWSPAPERS/MAGAZINES
Billboards
The film will be premiered and released on cinema only for 3 months in the UK then US and Nigeria. This will ensure everyone who sees it pays and profit made before piracy comes in when released on DVD and cable rights sold.
3.Investment Opportunity We already have a fully packaged project supported by an interactive website [www.unbreakablenation.ning.com], still under development), video documentary, press conference and other marketing materials to attract the attention of potential investors, production companies or studios. This package has already exhausted a proposed $100,000.00 budget, a completed shooting script and a list of the technical crew and cast attached to the project.
5.1 Funds Sought [BUDGET] The Company is seeking $10,000,000.00 (Ten Million Dollars) in capital to fund the production of the film over a period of 9 weeks. The company proposes to secure all of its funds from Government organizations, venture capitalists and private investors. This is the maximum budget covering total costs for high level Hollywood cinematic facilities and crew rental from UK & US for 40 days including two famous Hollywood actors, two famous British actors and two most famous Nigerian actors. It also includes maximum 4 weeks maximum campaign in the UK, US and Nigeria before it hits cinema screens. Roles to be played by film stars are highlighted and underlined. This total budget will guarantee total ticket sales and profit on the attached cash projection.
The Budget Description
Pound Value[£]
Main Artist’s fees
1,657,000.00
Extra Artist’s fees
426,500.00
Research/Story/Development/ Scripts Technical
50,000.00 1,110,800.00
Dollar Value[$]
Naira Value [N]
Welfare
175,000.00
PROPS
350,000.00
Costumes
40,000.00
Sets
200,000.00
Promotions U.K
500,000.00
Promotions NIGERIA
150,000.00
Promotions U.S
1,000,000.00
Internet video clips promos
100,000.00
The Premiere – 4 weekends
57,000.00
Miscellaneous
TOTAL
100,000.00
5,916,300 .00
5.2 Benefits for the investor The Company proposes a $10,000,000.00 (Ten million Dollars) budget to produce market and distribute the film. Investors will be entitled to more than just 25% returns on the value of their investment. Any investor who puts in more than $1million will receive screen credit in the movie and attend premier screenings and after parties wherever they are held. Additionally, any investor that wants to promote a business or company as a “co-sponsor” will be able to do so, which will provide the business with an opportunity for national/international advertising.
5.3 Income Projection Using a conservative, selective revenue projection and assumption of general industry distribution agreements as provided by Odeon Cinema, the Company projects gross revenues of approximately $41,000,000.00 (Forty one million dollars) with a net producer/investor income of $37,000,000.00 (Thirty seven million dollars).
6.Financial Plan
The proposed revenue streams from the movie over a three year period will include but not limited to the following: Month 1-3 [1ST QUARTER] Cinema Weekly / Monthly receipts United States
-
Month 4-9 [2ND & 3RD QUARTER] DVD release
Worldwide
Month 10 [LAST QUARTER] Cable Pay per view /rights
1 YEAR’S AVERAGE INCOME PROJECTION
-
-
Worldwide
PUONDS[£]
1ST QUARTER TOTAL PROJECTED AVERAGE PROFIT 2ND QUARTER TOTAL PROJECTED AVERAGE PROFIT LAST QUARTER TOTAL PROJECTED AVERAGE PROFIT
1 YEARS AVERAGE INCOME PROJECTION
United Kingdom and
19,301,500.00 500,000.00 125,500.00
19,927,000.00
QUARTERLY PROFIT SHARE OFFER STILL OPEN TO NEGOTIATION AS FOLLOW :1. 50% to be shared among financiers according to their investment[s] value 2. 20% to be shared on the points of 1-10 among Artists/main crew 3. 30% to be paid to production companies Based on our long experience in the cinema system of deals on independent/low budget film distributions, our planed marketing strategy and profit share, are totally non tradition to Nollywood’s
INCOME/EXPENSE PROJECTIONS BREAK DOWN Quarter
-
1
Countries
-
UK, USA & West Africa
Areas
-
Nationwide
Distribution format -
Cinema
Month
-
Number of shows LOCATI ONS
1. UK
TICK ET PRIC E
£ 7.00
2. USA
£ 5.00
3. NIGERIA
£ 5.00
-
1–3
Average of 3 Shows per day = 21 Shows per week
# OF SEATS
# OF HALLS
PER HALL
PER NATION
350 30 90 days £ 2,450 £ 73,500 p/hall p/day 250 300 90 days £ 1,250 £ 375,000 p/hall p/day 100 £ 500 p/hall
TOTAL
SCREEN ING DURATI ON
£ 4,200
£ p/day
36 90 days 18,000
£ 466,500
GROSS INCOME
CINEMA ADMIN FEES
£ 6,615,000
QUARTER LY PROFIT
£ 25% 4,961,250 £ 2,646,000
£ 33,750,00 0
£ 25,312,50 25% 0 £ 8,437,500
£ 360,000
25% £ 270,050 £90,000
£ 40,725, 000
£11,173, 500
£ 30,543, 800
1st Quarter Average Profit from Cinema Release Description ST
1 QUARTER TOTAL AVERAGE GROSS 1st QUARTER CINEMA DISTRIBUTORS’ 25% COMMISSION 1ST QUARTER CONTINUES GLOBAL ADVERTISEMENT COSTS REFUND OF BUDGET TO INVESTORS
1ST QUARTER AVERAGE PROFIT
Amount [£] 40,725,000.00 -11,173,500.00 -250,000.00 -10,000,000.00
19,301,500.00
[Please note that - this cash flow projection is only and probably achievable on featuring 2 Hollywood actors as stated and remaining committed to the publicity proposal.]
INCOME/EXPENSE PROJECTIONS BREAK DOWN
Quarter
-
3&4
Countries
-
WORLDWIDE
Areas
-
WORLDWIDE
Distribution format -
DVD
Month
-
Number of Copies -
500,000 [Approximately]
4–9
UNITED KINGDOM – 200,000 COPIES X £1 = £ 200,000.00 LOCATIONS PROJECTED
NO OF STOR ES
1. Gas Stations 100 2. Blockbuste rs 200 3. Sainsbury’s 250
COPIE S P/STO RE
NATIONW IDE
DISTRIBU TION
TOTAL
PRICE [£]
RETAI L PRICE [£]
DUPLICAT ION COST [£]
200
20,000
3.00
4.99
2.00
200
40,000
3.00
4.99
2.00
100
25,000
3.00
4.99
2.00
PROFIT P/LOCATI ON [£]
20,000.0 0
4. Asda
250
100
25,000
3.00
4.99
2.00
5. Morrison
250
100
25,000
3.00
4.99
2.00
6. Tesco
250
100
25,000
3.00
4.99
2.00
100
25,000
3.00
4.99
2.00
100
10,000
3.00
4.99
2.00
40,000.0 0 25,000.0 0 25,000.0 0 25,000.0 0 25,000.0 0 25,000.0 0 10,000.0 0
5000
5,000
3.00
4.99
2.00
5,000.00
7. Lildel 250 6. Off licenses 1000 7. Amazon UK 1
T O T A L
200,000 .00
UNITED STATES – 250,000 COPIES X £1 = £250,000.00 LOCATION S PROJECTE D
NO OF STO RES
COPIES
NATIONW IDE
DISTRIBU TION
P/STORE
TOTAL
PRICE [£]
RETAI L PRICE [£]
DUPLICAT ION COST [£]
PROFIT P/LOCATI ON [£]
1. Blockbuste rs 500 2. WalMart 500
200
100,000
2.00
2.99
1.50
100
50,000
2.00
2.99
1.50
3. Kmart
250
100
50,000
2.00
2.99
1.50
4. Amazon
1
50,000
50,000
2.00
2.99
1.50
T O T A L
50,000.0 0 25,000.0 0 25,000.0 0 25,000.0 0
125,00 0.00
NIGERIA – 50,000 COPIES X £1= £ 50,000.00 2nd & 3rd Quarter Average profit on DVD Sales DESCRIPTION 2
ND
AMOUNT [£]
QUARTER TOTAL AVERAGE GROSS
ND
2 QUARTER DVD DUPLICATION COST 2ND QUARTER CONTINUES GLOBAL ADVERTISEMENT COSTS
2
ND
QUARTER AVERAGE PROFIT
Income/Expense Projections Break Down Quarter
-
FINAL
Countries
-
WORLDWIDE
Areas
-
WORLDWIDE
Distribution format -
BROADCAST RIGHTS
Month
-
10 – 12 & BEYOND
1,125,000.00 -375,000.00 -250,000.00
500,000.00
This is the very final interesting bit. Thousands of Cable networks never resist any feature motion picture that fits their style of broadcast. License fees paid to producers are a minimum of £2,500 - £5,000 per year. TOTAL MINIMUM INCOME FROM 50 CABLE NETWORKS @ £2,500 EACH ANNUALLY
FINAL QUARTER TOTAL PROJECTED AVERAGE PROFIT - £125,000
End of Statement Description 1ST QUARTER TOTAL PROJECTED AVERAGE PROFIT 2ND & 3RD QUARTER TOTAL PROJECTED AVERAGE PROFIT FINAL QUARTER TOTAL PROJECTED AVERAGE PROFIT
1 YEAR’S AVERAGE PROJECTION
Amount [£] 24,301,500.00 500,000.00 125,000.00
INCOME 24,926,500.00
Production Plan for Full Length Feature Film
PROJECT Title Language of Original Version Translation (if appropriate) First Feature film?
UNBREAKABLE NATION English French, Dutch, Spanish, Polish, Russian, Chinese Yes
SCRIPT Author Name of script writer Nationality [ies] Permanent Residence
Sunny Ache Sunny Ache Nigerian, American U.K
NATURE OF PROJECT Genre Target Audience Length in minutes Colour/ B & W Shooting Format
Thriller/Action Worldwide 90 minutes Colour 35mm
SHOOTING SCHEDULE Pre-production start date Principal photography start date Delivery date to distributor LOCATIONS: Country: Country: Country:
POST-PRODUCTION Picture Edit Name: Sound Edit Name: Laboratory Name:
PLANNED RELEASE DATES Country: United Kingdom Country: United States Country: Nigeria
Full details of the shooting schedule, post-production and planned release dates can only be determined when the funds have been fully realized.
Risk Statements
Investment in the film industry is highly speculative and inherently risky. There can be no assurance of the economic success of any motion picture since the revenues derived from the production and distribution of a motion picture depends primarily upon its acceptance by the public, which cannot be predicted. Therefore, we aim to mitigate the risk to our financiers by conducting very thorough and detailed development, pre-production and a strong marketing/distribution strategy. That is why we are seeking to employ A-list talents and a reputable production crew in the industry to maximize the potential for a greater return of profits.
Each potential investor specifically understands and agrees that any estimates, projections, revenue models, forecasts or assumption are by definition uncertain and thus possibly unreliable. Any party considering a transaction with the company agrees to look solely to its own due diligence. In this regard, a limited liability agreement will be formed between the production company (“managing member”) and the investor(s) (“limited member(s)”). Gross revenues paid to the LLC will be allocated in the following manner. 80% (Eighty Percent) of all distribution profits received by the LLC will be placed into a mutually agreed Bank Trust Account and paid out to the investors until such time as his or her initial amount of investment (Principal) has been recouped. Thereafter, the investors would share in the predetermined profit of 25%.
Ending Considerations
The first vehicle set up in the campaign for awareness and request for investors was to create an interactive website to provide intensive internet marketing. This website has been used for two important factors, first to build a consumer database through search engines, portal pages, links, blogs, chats and email. Second, we have optimized the website to receive top placement on all the search engines. (Google, Yahoo, MSN etc.). The company has also produced a 10 minutes video documentary on the mission of the company to take Nollywood from video to cinema.
We have also organized a press conference with 16 media companies, the foreign crew and other stakeholders in attendance to sensitize the general public on our call for investors as well as our mission.
We have a well packaged, brilliant and mind blowing film, the most important aspect in terms of large audience is the fact that they would want to see this film and spread the word, “SAY NO TO WAR”.
There has been a speculation by some political analysts that Nigeria will break up by the year 2015. We are going to leverage our campaign on these speculations to gain more awareness in the midst of the controversy.
Appendix i INVESTOR FINANCING AGREEMENT [draft copy] THIS AGREEMENT made effective as of the _____ day of ______________, _______. BETWEEN: A _____________________ corporation having an office at __________ [address] / an individual resident at _________ [ Insert name of Investor] - and -[MOTION MAN PICTURE STUDIOS]a Film Production Studio having an office at Theodak Plaza, Suite 111-113, National Hospital Road, Abuja and 9 Channing Street, Kettering, North Hamptonshire, England-U.K. WHEREAS Motion Man Picture Studios has acquired the rights to a screenplay entitled “UNBREAKABLE NATION”, written by SUNNY ACHE, which the Production Company will produce as a feature length motion picture (the “Project”); AND WHEREAS the Investor has expressed an interest in investing up to USD $ or NGN N___________________ in the Project in return for a share in the equity of the Project; NOW THEREFORE THIS AGREEMENT WITNESSES that in consideration of the mutual covenants and agreements contained in this Agreement, the parties hereby agree as follows: 1. Production of Project The Project shall be produced by the Production Company in accordance with a Production Agreement dated effective __________ [insert date], a copy of which is attached hereto and marked Exhibit “A” (the “Production Agreement”). The Production Company hereby warrants and represents that: (a) no deferments (other than those set out in the Production Agreement) have in the past or will in the future be granted to any person or party which may in any way affect the interests of the Investor described below; (b) no gross participation in profits have in the past or will in the future be granted to any person or party which may in any way affect the interests of the Investor described below; and (c) the Production Company shall not modify, amend or terminate the Production Agreement without first obtaining the Investor’s prior written consent to do so. 2. Distribution of Project The Production Company shall use its best efforts to cause the Project to be exploited in all markets and media, so as to maximize the monetary return to be derived by the Project. To that end, the Production Company shall endeavor to arrange for third parties to distribute and/or exploit the Project on such commercially reasonable terms as the Production Company might be able to obtain. The Production Company shall be entitled to reimbursement, out of the proceeds of distribution, of any reasonable direct out-of-pocket third party costs or charges it might incur in connection therewith. The Production Company shall receive no consideration whatsoever for the services it shall render in connection with this paragraph. Further, the Production Company shall have no obligation to distribute or exploit the Project itself if it is unable to arrange for third parties to do so. 3. Contribution of Investor The Investor’s monetary contribution to the Project shall total ____________________ (_______), in lawful money of __________ [country] (the “Investment Amount”). The Investor shall deliver the Investment Amount in certified funds payable to the Production Company’s designated Escrow Account, however, the Escrow Agreement and Instructions to Escrow Holder shall provide that the full amount of such funds shall not be released from escrow to the Production Company unless and until all of the following conditions precedent have been fulfilled: (a) __________________ [insert name of completion guarantor] shall have delivered to the Investor a copy of its duly executed Completion Guaranty relating to the Project naming the Investor as a guarantee to the extent of its investment therein.
[This Is An 8-Page Document] Appendix ii FINDER’S FEE AGREEMENT THIS AGREEMENT made effective as of the _______day of ______, 20____, [hereinafter referred to as “the Agreement”], BETWEEN: [NAME OF FINDER] A _____________________ Corporation whose address for service is _____________________________________ [hereinafter called the “Finder”] -and[MOTION MAN PICTURE STUDIOS] A_________________________ Corporation whose address for service is _________________________________________ [hereinafter called “Producer”] WHEREAS, Producer desires to contact investors and/or lenders in connection with funding the production of a motion picture tentatively named “UNBREAKABLE NATION” [hereinafter referred to as the ‘Picture’] AND WHEREAS, Finder is engaged in financing and distribution activities in the motion picture business. AND WHEREAS, Finder is willing to render services to facilitate the introduction of Investors and/or lenders to Produce, upon the terms and conditions contained in this Agreement. NOW, THEREFORE, in consideration of the premises and covenants hereinafter set forth and for other good valuable consideration, receipt of which is hereby acknowledged, the parties agree as follows: 1. Services of Finder Services: Finder shall use its best efforts to introduce Producer to parties interested in Financing, Investing in or Lending Money with respect to the development of the Picture. As used herein, the term “ Investor[s]” shall mean individuals and/or companies [and their respective associates, employees, officers, directors, investors, affiliates etc] that invest in ventures including, but not limited to motion pictures and shall include any information disclosed by Finder to Produce relating to any such person or company. Limitation of Services: Finder’s services shall be limited to the identification of prospective Investors who may choose to invest through an Investor Financing Agreement [for single investor] or a joint venture [between the investor’s company and the Producer], and the introduction of such prospective Investors[s] to produce and/or any investor[s], nor otherwise provide any other information or advice to Producer and/or any Investors except as specifically set forth herein. Finder’s statements to any prospective Investor shall be limited to those statements that Producer specifically authorizes Finder in writing to make. Monthly Reports: Within __ days of the end of each month during the term of the Agreement, Finder shall report to Producer detailing its solicitation activities on behalf of Producer. The monthly report shall include:
a. The date of each contact or submission made on behalf of the Producer; b. The name of the company or person solicited and results of that communication In the event Producer enters into an agreement with any of the potential Investors introduced to Producer by Finder within 6 months after the expiration of this Agreement, the Finder shall be entitled to be paid the Finder’s Fee [hereinafter described].
1. Terms of Agreement The term [“Term”] of this Agreement shall be 6 months commencing upon execution and delivery of this Agreement by both parties. If, at the end of the end of the Term, Finder/or Producer’s legal counsel is actively engaged in negotiations with a potential Investor on behalf of Producer, this Agreement shall continue in effect for sole purpose of concluding said negotiations.
[This is a 5-Page Document] Appendix iii
PROCEDURE FOR APPLICATION I.
The application form is a prerequisite for investment in the Project. Any intending investor is required to purchase and complete the form at a non refundable fee of N10,000.00[draft should be made payable to Motion Man Picture Studios Ltd].
II.
Intending Investor shall be issued a receipt in exchange for purchase of the application form.
III. A copy of the Investor Financing Agreement shall be issued after negotiations have been concluded. IV. Signing of the agreement shall be in company of one or two witnesses from the part of Investor and the Management of Motion Man Picture Studios. V. An investment certificate shall be issued upon commitment of funds, goods or services by the investor.