Ams Program

Careers in Advertising, Marketing & Sales Agenda: Tuesday, October 27, 2009 4:30 - 5:00 p.m. 5:00 - 5:25 p.m. 5:25 - 6:45 p.m. 6:45 - 7:00 p.m.

Registration & Check in Open Networking Roundtable Networking Open Networking

Note: Advertising, Marketing & Sales professionals are generally not in a position to make hiring decisions. However, they can provide insight on the proper channels for pursuing employment opportunities in their fields.

Suggested Networking Questions What aspects of your work do you find most exciting/engaging? What key skills are needed to be successful in your position? How did you get your job? How long have you been working in your field—did you study it as an undergraduate or a graduate student? • If you have a graduate degree, what role has that degree played in your career success? • What qualities does your department/organization seek in an employee? • • • •

• What developments or news in your organization will impact the

type of work opportunities the organization has available? • What are some of the specific career opportunities at your

organization for a person with my degree/background? • How do you prefer people to approach your organization about job

opportunities? • Is there someone else you recommend I speak with about

positions at your organization?

Relevant National Average Starting Salaries, courtesy of the Financial Fitness Program Curriculum/Job Function

Average Salary

Bachelor’s Degree

Average Salary

Curriculum/Job Function Bachelor’s Continued

Business Administration/Management Government (Federal) Banking (Commercial) Real Estate Market Research Sales

35,980 40,792 46,100 54,001 40,237

Advertising Accommodation/Food Services Advertising Retail/Wholesale Trade

52,500 26,333 36,000

Marketing Advertising Brand/Product Management Buyer/Merchandising Customer Service Distribution Market Research Sales

34,500 45,047 45,800 38,182 43,700 42,837 40,000

Masters Business Marketing Management Market Research

51,450 53,000

Communication, Marketing and Sales Job & Internship Fair Friday, November 6, 2009, 11:00 a.m. - 3:00 p.m. Lincoln Park Student Center Room 120 Participating employers include: Acquity Group AstraZeneca Pharmaceuticals Bonneville Chicago Radio Group C.H. Robinson Worldwide, Inc. Chase

Chicago North Financial Group— an Office of Metlife Agency Cision Coca-Cola Enterprises College Pro Painters First Investors Corporation

Fort Dearborn Company Kreg Therapeutics, Inc. McGill Airflow News America Marketing PepsiCo State Farm

Target Stores The McTigue Financial Group– Northwestern Mutual Verizon Wireless Zip Car

For a full list of employers, available positions, and to register visit http://depaul.experience.com/ Loop Office: DePaul Center, Suite 9500, (312) 362-8437 Lincoln Park Office: Schmitt Academic Center, Room 192, (773) 325-7431 Website: http://careercenter.depaul.edu

Advertising, Marketing & Sales Professionals ADVERTISING & MARKETING ANDREA BROLIN Customer Market Research Manager Kraft Foods, Inc. B.A., Psychology, DePaul University Masters of Organizational Development, Bowling Green State University Career History: Associate Director, Strategy & Planning, Strategic Planner, Research Analyst, The Marketing Store Worldwide Expertise: Consulting, Product Development, Consumer Insight Development, Marketing & Promotions, Project Management, Market Research Email: [email protected] Website: http://www.kraftfoods.com/ ELLEN GARTLAND Vice President, Marketing & Communications Duff & Phelps B.A., Graphic Design, DePaul University Career History: Art Director, McGraw Hill Companies Vice President, Global Branding and Advertising, Marsh Inc. Expertise: Graphic Design and Production, Design Management, Interactive Marketing and Communications, Brand Management Website: http://www.duffandphelps.com/ MICHAEL HUSH Senior Writer DraftFCB B.A., English, Grinnell College Portfolio Program, School of Visual Arts, NYC Career History: BBDO, Leo Burnett Expertise: Created award winning advertising in a wide variety of disciplines: Everything from Digital to Direct Response to :30 Consumer Television Spots Website: http://www.draftfcb.com/ NICOLE MORETMORET-SCHUMACHER Vice President, Marketing Fitness Manufacturing Partners B.A., Communications, DePaul University

SALES Expertise: Creative brainstorming, Marketing communications, New product development, Market research, Analysis, Public relations, Word of mouth and e-marketing, Grassroots event and mobile marketing; consumer promotions planning and execution (sampling, couponing); consumer relations management; trade relations and trade show marketing; agency selection and management; budget forecasting and oversight. Website: http://www.fitnessfmg.com/ DENISE NELSON Senior Manager, Global SMB Brand Strategy Dell Inc. B.S., Chemistry, DePaul University M.B.A., Management, Pepperdine University Career History: Founder and CEO, ThinkTank Marketing Consultants, LLC Senior Marketing and Public Relations Manager, Microsoft Corporation Senior Manager, North America Channel Marketing Programs, Hewlett Packard

TINA BEDELL Senior VP, Group Sales Manager News America Marketing B.A., Public Relations, Miami University Career History: American Express Information Services, RR Donnelley, Computerized Marketing Technologies Expertise: Sales, Management, Marketing, Consumer Promotion, Employee recruitment and development Email: [email protected] Website: http://www.newsamerica.com/ MARK JOSEPH Senior Vice President Acquity Group B.A., Finance, The University of Iowa Career History: Account Executive, Whittman-hart/ marchFIRST/divine

Expertise: Integrated Marketing Technology industry (Includes: Digital Marketing, Strategic Marketing, Market Research, Channel Marketing, Demand Generation, Customer Promotions, Public Relations, Digital/Print Advertising)

Expertise: National responsibility for managing the Inside Sales and Account Executive teams. In his role, Mark works closely with Executive Sales Management and the Regional Sales Executives to develop messaging and campaigns for new business development opportunities. Mark also has responsibility for Sales Operations including Hiring/Training, SFA Applications and Measurement and Reporting.

Email: [email protected] Website: http://www.dell.com/

Email: [email protected] Website: http://www.acquitygroup.com/

RICH PIECZYNSKI VP, Account Director ArcWorldwide/Leo Burnett B.A., Advertising, University of Illinois at Champaign

THOMAS NICHOLAS Account Executive American Solutions for Business B.S., Management, John Carroll University M.B.A., Marketing, DePaul University

Career History: Buyer Planner; Sr. Account Executive, Leo Burnett Account Supervisor, BBV Advertising Account Supervisor, Account Director, Frankel (Promotions)

Career History: Account Executive, FGI Print Management Account Executive, CoreVision/ InnerWorkings

Expertise: Media: Buying and Planning Above the Line: TV, Print, Outdoor, Radio Below the line: CRM, Event Marketing, Retail Shopper, Point of Sale, Promotion Career History: (Offer, Sweeps & Games), Experiential, and Independent Consultant Digital Director of Marketing, Saks, Inc. (Club Libby Trade: B-to-B print, CRM, shows/exhibits, Lu Division) video, sales collateral Brand Manager, Forkless Gourmet Sr. Associate Brand Manager, Kraft Foods/ Website: http://www.arcww.com/ Oscar Mayer Associate Brand Manager, Boca Burger

Expertise: Sales and Marketing of Print and Promotional Products to Businesses and Organizations Email: [email protected] Website: http://www.americanbus.com/

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