Allen Solly 1

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Allen Solly

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History in 1744.

 Nottingham, A  In

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 Formed

England.

brand of William Hollins & Co. Ltd. 1990 it was bought by Madura

Garments.

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Madura Coats Ltd garments is a sub-division.

 Madura

garments owns many brands.

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 Madura

 In

year 2001 Madura garments were taken over by Aditya Birla Group.

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Allen solly in India in 1990.

 Launched

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 Came

the concept of Friday

Dressing.  Introduced

world.

 Known

women wear in corporate

as most dominating brand. 4

Women scenario in india 06/08/09

qIn 90’slast decade looked for independent women with comforts. q21st centaury was the origin of the corporate world. qWomen took active part in corporate world. qA new market for women wear emerged.

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LAUNCH OF WOMEN WEAR The new

III.

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I. Women entrepreneur was emerging. Corporate look by II. In year Dec. 2001 women wear were Allen Solly launched.

Targeted the women professionals in India.

IV.

Demand for branded women apparel. 6

Annual retail growth rate 06/08/09

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Competitors 06/08/09

 Ritu

Beri’s “Label”

 Puja’s

“Bizarre’s”

 United

colors of Benetton

 Blackberry

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Financial Report : sales(cr) 06/08/09

qFinancial year 2000-2001: Rs.300.6cr qFinancial year 2001-2002: Rs.379.7cr qFinancial year 2002-2003: Rs.347.6cr qFinancial year 2003-2004: Rs.413.1cr

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Analysis of financial report  Fall

jump in sales during 1 year.

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 Great

in sales during 2 year.

 Rise

in sales due to implementation of effective plans.

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India`s clothing textile fashion industry 06/08/09

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Future Prospects women apparel market is projected to rise at a rate close to 25% and surpass Rs. 18,000 Crore by 2010.

 Today

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 Branded

Allen Solly turnover is 200 crore.

 Aims

to grow with a turnover 500 crore till 2011. 12

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Thank You

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