Alibaba Ppt.odp

INTERNATIONAL BUSINESS

By, Digvijay(265) Nayandeep(161) Mayank(170)

CONTENT Introduction Subsidiaries companies Revenue of alibaba group

DIGVIJAY

Controversies Investment Mission & vision

NAYANDEEP

Marketing strategies Future of alibaba Conclusion

MAYANK

INTRODUCTION Type

Public company

Founded

4 April 1999; 19 years ago(Hangzhou,

Headquarter Founder Key people Industry Products

Zhejiang,China) Hangzhou, Zhejiang,China Jack Ma Jack Ma(Chairman) & Daniel Zhang(CEO) Internet E-commerce,Online auction hosting,Online money transfers,mobile commerce

Area served

Worldwide

Services

Online shopping

Revenue

CN¥250.266 billion (US$39.898 billion, 2018)

Employees

66,421 (March 31, 2018)

Subsidiaries

Taobao.com, Tmall, UCWeb, AliExpress

Slogan

Global Trade Starts Here

Alibaba Group Holding Limited is a Chinese multinational company specializing in e-commerce, retail, Internet and technology. Founded April 4, 1999, the company provides consumer-to-consumer (C2C), business-to-consumer (B2C),and business-to-business (B2B) sales services via web portals, as well as electronic payment services, shopping search engines and cloud computing services. It owns and operates a diverse array of businesses around the world in numerous sectors, and is named as one of the world's most admired companies by Fortune.

At closing time on the date of its initial public offering (IPO) – US$25 billion – the world's highest in history, 19 September 2014, Alibaba's market value was US$231 billion.As of 19 December 2018, Alibaba's market cap stood at US$352.28 billion.It is one of the top 10 most valuable and biggest companies in the world.In January 2018, Alibaba became the second Asian company to break the US$500 billion valuation mark, after its competitor Tencent.As of 2018, Alibaba has the 9th highest global brand value.

With operations in over 200 countries and territories,Alibaba is the world's largest retailer and e-commerce company, one of the largest Internet and AI companies, one of the biggest venture capital firms, and one of the biggest investment corporations in the world.The company hosts the largest B2B (Alibaba.com), C2C (Taobao), and B2C (Tmall) marketplaces in the world.Its online sales and profits surpassed all US retailers (including Walmart, Amazon and eBay) combined since 2015.It has been expanding into the media industry, with revenues rising by triple percentage points year on year.It also sets the record on the 2018 edition of China's Singles' Day, the world's biggest online and offline shopping day.

SUBSIDIARIES COMPANIES

TAOBAO.COM Taobao is a Chinese online shopping website, headquartered in Hangzhou, and owned by Alibaba. It is the world's biggest e-commerce website and the seventh most visited website according to Alexa. As of 31 March 2018, Taobao has over 617 million monthly active users. Date launched: May 2003 Owner: Alibaba Group. Types of site: Customer to customer, E-commerce.

TMALL.COM Tmall.com, formerly Taobao Mall, is a Chinese-language website for business-to-consumer online retail, spun off from Taobao, operated in China by Alibaba Group. It is a platform for local Chinese and international businesses to sell brand name goods to consumers in mainland China, Hong Kong, Macau and Taiwan. Owner: Alibaba Group. Date launched: April 2008. Created by: Jack Ma.

REVENUE OF ALIBABA GROUP

NAYANDEEP

CONTROVERSIES

INVESTMENT According to Crunchbase, till February this year, Alibaba made 84 investments across geographies. Future Retail said Alibaba has pumped in close to $2 Bn into half a dozen Indian companies in the last three years.

MISSION & VISION To make it easy to do business anywhere. To solve the challenges of small businesses in procurement,sales and marketing,management and financing through information technology.

MAYANK

MARKETING STRATEGIES Untapped growth potential for the company. Should expand more into the global market to gain a greater share of the international e-commerce industry. Make strategic investments that change brand image from a ‘Chinese e-commerce market’ to a ‘global ecommerce market’. Capitalize in new global markets with electronics,music,and cloud computing etc.

CONCLUSION Alibaba is the largest e-commerce company of the world. The rise of Alibaba can be contribute to its company culture and implication of knowledge to its success. Nowadays,the Alibaba group also acts the leader of the extensive and selling electricity market place as well as other companies providing advertising and marketing service, epayment, cloud drive and web services. The high profitability of core commerce will give Alibaba’s further incentive to push their investment in new businesses such as cloud computing and digital media and entertainment.

THANK YOU...