Alessandra Canella
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Alessandra Canella
01 Bruko light design 02 Cenapé furniture design 03 Tzuf furniture design 04 Fantasia graphic design 05 Onetwotree furniture design 06 EasyWait service design 07 Bain Marie product design 08 Design Atlas graphic design 09 Cusign product and graphic design 10 Design Market furniture design 11 Fruteiro interior and graphic design 12 Share it interaction design 13 I.T.C. Taormina 2 graphic design 14 Viola graphic design 15 Anna graphic design
Bruko
2006 march - july
+ Jennifer Carew
Furniture Bachelor Degree Industrial Design 1 prof. Murano
Bruko is a lamp composed by concentric spheres. The external one has a diameter of 200 mm, the internal one is 180 mm wide. Between the two there is fabric, sewed and doubled over. All the spheres are cut, they fit in and block themselves. Across the spheres there is an under power structure, that produce the light. Bruko is designed to fit in any space, because it’s modular and is designed to reach, from the floor, the ceiling.
Bruko is a lamp composed by concentric spheres. The external one has a diameter of 200 mm, the internal one is 180 mm wide. Between the two there is fabric, sewed and doubled over.
Cenapé
2006 october - february
+ Lodovica Acerbis
Furniture Bachelor Degree Metadesign prof. Lavizzari prof. Celi
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Tzuf
2007 march - july
+ Jennifer Carew + Francesco Albani
Furniture Bachelor Degree Industrial Design 2 prof. Deserti prof. Fantoni
Tzuf is a outdoor furniture system designed for Coro. It is composed by a chair and a chaise- longue that turn around the basic module - the table. This idea was born making first of all a research about what the user needs. In this way the movement to follow the sun rays are easier. There is even an umbrella with adjust- able blades, useful both when the user stands or sits.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Fantasia 2008 april
+ Alessandro Carelli + Jennifer Carew + David Guardado
Furniture Bachelor Degree Design Tools prof. Boni
This is a book for children that explains how the concept of time was born. The two main characters do not manage in meeting to go fishing together and they need to find a way to do it. In each page there are the stickers of the main protagonists of that page of story, so that children can play moving them as they want. This book is printed on pvc.
Onetwotree 2008 october - july
Furniture Bachelor Degree Final Synthesis prof. Zurlo prof. Repossi
Onetwotree is the project of a modular kitchen, inspired by the pop values. Soft shapes, strong combination of colours are its main character- istics. This kitchen is like a double-sided isle: one side stands for the kitchen and its usual functions, while the other one can be container, that is useful in the sitting room. In addition Onetwotrì has got plastic branches on the verti- cal structure, that combine functions typical of the kitchen with the ones that the sitting room needs.
EasyWait
2008 october - january
+ Virginia Hechtel + Jennifer Parker + Mei Xiohan
Pssd Master Metadesign prof. Collina prof. Auricchio
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
Bain marie 2008 november
+ Giuseppe Farin + Mariarita Lo Bello
Pssd Master Workshop prof. Benesh
We were asked to think about a product easly deliverable. So we first made a thought about rituals of people drinking champagne and we collected many casestudy about people drinking in the bath-tub. It’s not something that everybody everyday does, but drinking champagne is a moment for yourself - like relaxing in the hot water. Bain marie makes a glass float. It’s mainly a “safety-belt” made of cork and ice, that keeps your champagne glass floating and also cold even inside hot water for long.
Bain Marie kit is born in collaboration between La Flûte and Lush. This set is made by two Zafferano’s glasses, one mould, two corks and two soap balls whose smell reminds you the champagne. Bain Marie makes a glass floating, transforming your bathtub into a personal pond with water lilies. It’s mainly made by a cork that fits the glass like a safety-belt and it helps glass in floating. The mould is designed to make the cork freeze into the fridge and, once ice is created, you can keep your champagne cold even inside hot water. La Flûte gives you you the chance to live a complete experience, to be lived in such a personal room like bathroom.
&
&
&
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
How to use
1
2
Fill the mould with water. Place corks into the mould with water.
3
Put the mould and the corks in the fridge.
4
Fix the cork with ice freezed on each glass.
5
6
Get ready for the bath! Enjoy your champagne Put the champagne balls in the bathtub with in the bath tub. anybody you care.
Design Atlas 2008 november
+ Giuseppe Farina
Pssd Master History of Design prof. Vercelloni prof. Giombini
The Design Atlas
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
Cusign
2009 march - july
+ Diego Gutierrez + Helena Wawrzeniuk
Pssd Master Concept Design Studio prof. Girardi prof. Biondi
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Design Market
2009 march - july
+ Fabio Carnevale Maffè + Laura Piscicelli + Elena Rovati + Bruno Santos
Pssd Master Concept Design Studio prof. Girardi prof. Biondi
descr
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Fruteiro
2009 march - july
+ Luigi Partipilo + Joslyn Sneddon
Pssd Master Product System Design Studio prof. Antinarelli prof. Gerosa
Fruteiro do Brasil is an existing company from Brasil and it has some shops in Italy. It’s a brasilian fruit shop and it’s really poor in communication. We designed a brand new shop, to be built inside Magazzini Porta Genova, and a new coordinate image too. Fruteiro do Brasil has good cues not very well developed and we worked on them, like communication.
Fruteiro do Brasil is an existing company from Brasil and it has some shops in Italy. It’s a brasilian fruit shop and it’s really poor in communication. We designed a brand new shop, to be built inside Magazzini Porta Genova, and a new coordinate image too. Fruteiro do Brasil has good cues not very well developed and we worked on them, like communication.
Fruteiro do Brasil is an existing company from Brasil and it has some shops in Italy. It’s a brasilian fruit shop and it’s really poor in communication. We designed a brand new shop, to be built inside Magazzini Porta Genova, and a new coordinate image too. Fruteiro do Brasil has good cues not very well developed and we worked on them, like communication.
Share it
2009 november
+ Virginia Hechtel + Luo Lan + Dalibor Porcic + Helena Wawrzeniuk
Pssd Master Final Synthesis prof. Pierandrei prof. Morace prof. Buzzini prof. Swope
descr
I.T.C. Taormina 2 2008 september
I was asked to think about a new logo for a school in Sicily. The tearchers wanted to communicate that the purpose of their work was to educate children not only in the traditional way, but even emphasizing the importance of art, music and technology. So I designed this logo that synthesize what the school I.T.C. Taormina 2 is about and how much teachers care about education.
I 2I 2 TA OR MI NA
abbiamo a cuore la tua cultura!
abc+ abc
+ + =
TA OR MI NA
abbiamo a cuore la tua cultura!
I2
a TA OR MI NA
abbiamo a cuore la tua cultura!
Toshiba
2009 february
I designed a new advertising for a new personal computer produced by Toshi- ba. I had to communicate its character- istics: light and thin. So I thought to use the clothes horse, because if you hang something on it, it has to be thin and light. I placed second.
Portege R500 - 121 so thin. so light. 779 g in 19,5 mm di spessore
Viola
2009 september
+ Giuseppe Farina
Viola has to be baptize and I designed favours. Her parents wanted something to be used after the ceremony and not to be left on the shelf getting dusty. So I thought about making bookmarkers with cartoon magnets and candies.
S. Battesimo di Viola 23.06.09 - 25.10.09
Questa sono io nei sogni della mia mamma e del mio papà: un folletto dispettoso e sorridente.
Usa questo segnalibro e ricordati di me, la piccola Viola.
iola imo di V S. Battes 9-25.10.09 23.06.0
Anna
2009 september
Anna is 4 years old and she is a funny, chatterbox and active child. Her mother wants to invite Anna’s friend using a real paper invitation. At the party there will be almost children 2-8 years old.
questo è il numero di mia mamma Ale 3283164364
Alessandra Canella
birth 01.05.1986 nationality italian
via Dante Alighieri 2 24030 Fuipiano Imagna Bergamo - Italy
languages italian mothertongue english excellent
[email protected]
product service system design 2008furniture bachelor degree 2005-2008
+39 328 92 08 99 7
descr
01 Bruko light design 02 Cenapé furniture design 03 Tzuf furniture design 04 Fantasia graphic design 05 Onetwotree furniture design 06 EasyWait service design 07 Bain Marie product design 08 Design Atlas graphic design 09 Cusign product and graphic design 10 Design Market furniture design 11 Fruteiro interior and graphic design 12 Share it interaction design 13 I.T.C. Taormina 2 graphic design 14 Viola graphic design 15 Anna graphic design
Bruko
2006 march - july
+ Jennifer Carew
Furniture Bachelor Degree Industrial Design 1 prof. Murano
Bruko is a lamp composed by concentric spheres. The external one has a diameter of 200 mm, the internal one is 180 mm wide. Between the two there is fabric, sewed and doubled over. All the spheres are cut, they fit in and block themselves. Across the spheres there is an under power structure, that produce the light. Bruko is designed to fit in any space, because it’s modular and is designed to reach, from the floor, the ceiling.
Bruko is a lamp composed by concentric spheres. The external one has a diameter of 200 mm, the internal one is 180 mm wide. Between the two there is fabric, sewed and doubled over.
Cenapé
2006 october - february
+ Lodovica Acerbis
Furniture Bachelor Degree Metadesign prof. Lavizzari prof. Celi
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Tzuf
2007 march - july
+ Jennifer Carew + Francesco Albani
Furniture Bachelor Degree Industrial Design 2 prof. Deserti prof. Fantoni
Tzuf is a outdoor furniture system designed for Coro. It is composed by a chair and a chaise- longue that turn around the basic module - the table. This idea was born making first of all a research about what the user needs. In this way the movement to follow the sun rays are easier. There is even an umbrella with adjust- able blades, useful both when the user stands or sits.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
Fantasia 2008 april
+ Alessandro Carelli + Jennifer Carew + David Guardado
Furniture Bachelor Degree Design Tools prof. Boni
This is a book for children that explains how the concept of time was born. The two main characters do not manage in meeting to go fishing together and they need to find a way to do it. In each page there are the stickers of the main protagonists of that page of story, so that children can play moving them as they want. This book is printed on pvc.
Onetwotree 2008 october - july
Furniture Bachelor Degree Final Synthesis prof. Zurlo prof. Repossi
Onetwotree is the project of a modular kitchen, inspired by the pop values. Soft shapes, strong combination of colours are its main character- istics. This kitchen is like a double-sided isle: one side stands for the kitchen and its usual functions, while the other one can be container, that is useful in the sitting room. In addition Onetwotrì has got plastic branches on the verti- cal structure, that combine functions typical of the kitchen with the ones that the sitting room needs.
EasyWait
2008 october - january
+ Virginia Hechtel + Jennifer Parker + Mei Xiohan
Pssd Master Metadesign prof. Collina prof. Auricchio
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
Bain marie 2008 november
+ Giuseppe Farin + Mariarita Lo Bello
Pssd Master Workshop prof. Benesh
We were asked to think about a product easly deliverable. So we first made a thought about rituals of people drinking champagne and we collected many casestudy about people drinking in the bath-tub. It’s not something that everybody everyday does, but drinking champagne is a moment for yourself - like relaxing in the hot water. Bain marie makes a glass float. It’s mainly a “safety-belt” made of cork and ice, that keeps your champagne glass floating and also cold even inside hot water for long.
Bain Marie kit is born in collaboration between La Flûte and Lush. This set is made by two Zafferano’s glasses, one mould, two corks and two soap balls whose smell reminds you the champagne. Bain Marie makes a glass floating, transforming your bathtub into a personal pond with water lilies. It’s mainly made by a cork that fits the glass like a safety-belt and it helps glass in floating. The mould is designed to make the cork freeze into the fridge and, once ice is created, you can keep your champagne cold even inside hot water. La Flûte gives you you the chance to live a complete experience, to be lived in such a personal room like bathroom.
&
&
&
Cenapè was designed thinking to a table for Trattoria Toscana in Milan. Cargo was the company that ordered us this nee concept. The main characteristic of this table is that it can easly become, from a dinner/lunch table, into an happy hour one. The waiter does not have to make a big effort to change its positioning. The table can become be half for dinner, half for happy hour or can be double for any of these two functions.
How to use
1
2
Fill the mould with water. Place corks into the mould with water.
3
Put the mould and the corks in the fridge.
4
Fix the cork with ice freezed on each glass.
5
6
Get ready for the bath! Enjoy your champagne Put the champagne balls in the bathtub with in the bath tub. anybody you care.
Design Atlas 2008 november
+ Giuseppe Farina
Pssd Master History of Design prof. Vercelloni prof. Giombini
The Design Atlas
We had to design a new product service system about the waiting area in the airport. Our company was EasyJet and so we had to think about something cheap, in order not to increase the costs, for the company and for the customers. We designes EasyWait, a service to win prizes, meet people and get some tips while travellers are waiting for bording.
Cusign
2009 march - july
+ Diego Gutierrez + Helena Wawrzeniuk
Pssd Master Concept Design Studio prof. Girardi prof. Biondi
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Design Market
2009 march - july
+ Fabio Carnevale Maffè + Laura Piscicelli + Elena Rovati + Bruno Santos
Pssd Master Concept Design Studio prof. Girardi prof. Biondi
descr
Cusign are pillowcovers with 3d prints that will leave you marked. Dreamers are the greatest travellers and Cusign is designed for them. An original cover pillow that reinvents the idea of having the skin marked by pillow wrickles. Indeed the expand- ed print impresses a particular meaning: love or success. Two main meanings for two Cusign versions.
Fruteiro
2009 march - july
+ Luigi Partipilo + Joslyn Sneddon
Pssd Master Product System Design Studio prof. Antinarelli prof. Gerosa
Fruteiro do Brasil is an existing company from Brasil and it has some shops in Italy. It’s a brasilian fruit shop and it’s really poor in communication. We designed a brand new shop, to be built inside Magazzini Porta Genova, and a new coordinate image too. Fruteiro do Brasil has good cues not very well developed and we worked on them, like communication.
Fruteiro do Brasil is an existing company from Brasil and it has some shops in Italy. It’s a brasilian fruit shop and it’s really poor in communication. We designed a brand new shop, to be built inside Magazzini Porta Genova, and a new coordinate image too. Fruteiro do Brasil has good cues not very well developed and we worked on them, like communication.
Fruteiro do Brasil is an existing company from Brasil and it has some shops in Italy. It’s a brasilian fruit shop and it’s really poor in communication. We designed a brand new shop, to be built inside Magazzini Porta Genova, and a new coordinate image too. Fruteiro do Brasil has good cues not very well developed and we worked on them, like communication.
Share it
2009 november
+ Virginia Hechtel + Luo Lan + Dalibor Porcic + Helena Wawrzeniuk
Pssd Master Final Synthesis prof. Pierandrei prof. Morace prof. Buzzini prof. Swope
descr
I.T.C. Taormina 2 2008 september
I was asked to think about a new logo for a school in Sicily. The tearchers wanted to communicate that the purpose of their work was to educate children not only in the traditional way, but even emphasizing the importance of art, music and technology. So I designed this logo that synthesize what the school I.T.C. Taormina 2 is about and how much teachers care about education.
I 2I 2 TA OR MI NA
abbiamo a cuore la tua cultura!
abc+ abc
+ + =
TA OR MI NA
abbiamo a cuore la tua cultura!
I2
a TA OR MI NA
abbiamo a cuore la tua cultura!
Toshiba
2009 february
I designed a new advertising for a new personal computer produced by Toshi- ba. I had to communicate its character- istics: light and thin. So I thought to use the clothes horse, because if you hang something on it, it has to be thin and light. I placed second.
Portege R500 - 121 so thin. so light. 779 g in 19,5 mm di spessore
Viola
2009 september
+ Giuseppe Farina
Viola has to be baptize and I designed favours. Her parents wanted something to be used after the ceremony and not to be left on the shelf getting dusty. So I thought about making bookmarkers with cartoon magnets and candies.
S. Battesimo di Viola 23.06.09 - 25.10.09
Questa sono io nei sogni della mia mamma e del mio papà: un folletto dispettoso e sorridente.
Usa questo segnalibro e ricordati di me, la piccola Viola.
iola imo di V S. Battes 9-25.10.09 23.06.0
Anna
2009 september
Anna is 4 years old and she is a funny, chatterbox and active child. Her mother wants to invite Anna’s friend using a real paper invitation. At the party there will be almost children 2-8 years old.
questo è il numero di mia mamma Ale 3283164364
Alessandra Canella
birth 01.05.1986 nationality italian
via Dante Alighieri 2 24030 Fuipiano Imagna Bergamo - Italy
languages italian mothertongue english excellent
[email protected]
product service system design 2008furniture bachelor degree 2005-2008
+39 328 92 08 99 7
descr
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