Airlines Comparison

INDI AN SK YS A CO MPE TI TI ON AN ALYZI NG

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In this Analysis we have covered following Airlines : 3. 4. 5. 6.

Air India and Indian Airlines Jet Airways KingFisher and AirDaccen SpiceJet

AIR INDIA & INDIAN AIRLINES

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• Air India & Indian Airlines are the only Government own Airlines. • The both airlines have merged on July 17th 2007 and now they are combined and Name is “AIR INDIA”. And this was done advertising purpose as a par of a program to revamp the company image in preparation for an IPO. • The Economic liberalisation process initiated by the Government of India in the early 1990s ended Indian Airlines ‘ dominance of India’s domestic air transport Industry. Indian Airlines faced tough competition from “JET AIRWAYS”,”KING FISHER”, “SPICE JET”. • Indian Airlines was the second largest airline in India after “JET AIRWAYS”

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JET AIRWAYS

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• Air Sahara was got by own airlines and now it has merged with jet airways and is called jet-lite • jet airways is regular airlines which offers normal economy and business class seats • Jet airways claims o have one of the youngest fleet in the world • On January 19th ,2006 jet airways announced to bay Air Sahara for 500$ million but som the deal didn’t work out • On 12th April , 2007 jet airways finally bought Air Sahara for 340$ million. The deal will giv airline a combined domestics markets share of about 32% • The airline also operates helicopters on non-scheduled • Jet Airways operates two classes of service - Première and Economy. Première is the • exclusive business class and the preferred mode of travel for businessmen and senior • personnel in the corporate world YS A W R I A T JE

Première.

As a Jet Airways passenger, you deserve every comfort possible. With your convenience i mind, we have introduced our business class, "Première" to make you feel at home in the skies. Seat Preference Check-in Airport Lounges Priority Baggage Dining Experience Economy. • All our flights operate an Economy class with a 3x3 seat configuration and with a seat pitch of 30''. • We offer hot meals on our flights which are presented in improved and cheerful desig ner crockery. YS A W • Our in-flight services personnel ensure that cabin interiors are consistent with continu R I A ous quality check and we constantly endeavor to upgrade Jour ET product.

KINGFISHER & AIR DECCAN AIRLINES

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• Air deccan was the 1st low cost carrier in India but now kingfisher airlines has bought 26% of it and has promised to buy additional 20% of Air Deccan. • For wear future kingfisher will continue to serve the corporate and business travel segment while air deccan will focus on servicing the low fare segment but with improved financial prospects for both carriers. • kingfisher airlines have a which passenger was king miles whenever he travels by kingfishers airlines and there king miles can be redeemed king rewards • kingfishers airlines recently announced a partnership with US based continental airlines in order to provide better servicing to customer traveling between India and USA

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•Kingfisher Airlines was the 1st in India to initially and to continue to operate with all new aircraft

•Recently on 20th june,2007 kingfisher gave an order of 7.2 billion dollar for extra jets pla 4-5 engine planes, new body models.

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SPICE JET

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• It is a low cost airlines and their air is to compete with the indian railways passengers traveling in Ac coaches • air fares with the highest consumer value, to price sensitive consumers. We hope to fulfill everyone’s dream of flying • Spice Jet's key management personnel are all senior, seasoned professionals and have significant international experience in both launching and managing low-cost airlines.With thousands of cumulative man hours in the industry, the management is committed to bring to customers in India all the benefits of the global revolution in the skies. SpiceJet aims to make travel comfortable, affordable and refreshingly efficient experience •One of the other cost-cutting feature of spicejet is to allow only 20kgs of luggage with each passenger.

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REASONS FOR GROWTH IN COMPITITION

•Due to economic liberalization process by the government of india in early 1990’s, Indian airlines had o face trough competition from jet airways, air Sahara, east-west airlines etc •In entry of several low cost airlines in india like air deccan ,kingfisher and spice jet continues to give competition in its market facing Indian to cut down air fares.

THANKING YOU • NIKET • CHINTAN • ANIP