1554016434576_final Book.docx

A PROJECT REPORT ON “RECRUITMENT & SELECTION PROCESS IN BIG BAZAAR”

A PROJECT IS SUBMITTED TO UNIVERSITY OF MUMBAI FOR PARTIAL COMPLETION OF THE DEGREE OF BACHELOR OF MANAGEMENT UNDER THE FACULTY OF COMMERCE BY DICHA PRADEEPKUMAR SINGH TYBMS 18MTY127 UNDER THE GUIDANCE OF PROFESSOR ANJU SONKHLA K.S.A BARNS COLLEGE OF ARTS, SCIENCE & COMMERCE,PANVEL PLOT NO-7, SECTOR-16, BEHIND HOC COLONY, PANVEL410206 DIST- RAIGAD SEMESTER VI 2018-19

A PROJECT REPORT ON “RECRUITMENT & SELECTION PROCESS IN BIG BAZAAR”

A PROJECT IS SUBMITTED TO UNIVERSITY OF MUMBAI FOR PARTIAL COMPLETION OF THE DEGREE OF BACHELOR OF MANAGEMENT UNDER THE FACULTY OF COMMERCE BY DICHA PRADEEPKUMAR SINGH TYBMS 18MTY127 UNDER THE GUIDANCE OF PROFESSOR ANJU SONKHLA K.S.A BARNS COLLEGE OF ARTS, SCIENCE & COMMERCE,PANVEL PLOT NO-7, SECTOR-16, BEHIND HOC COLONY, PANVEL410206 DIST- RAIGAD SEMESTER VI 2018-19

K.S.A BARNS COLLEGE OF ARTS, SCIENCE & COMMERCE, PLOT NO-7, SECTOR-16, BEHIND HOC COLONY, PANVEL- 410206 DIST- RAIGAD.

CERTIFICATE This is to certify that Ms. DICHA PRADEEPKUMAR SINGH has worked and duly completed his Project Work for the degree of Bachelor in Management Studies under faculty of commerce in the subject of HUMAN RESOURCE and his project is entitled “RECRUITMENT & SELECTION PROCESS IN BIG BAZAAR” under the supervision of PROF. ANJU SONKHLA. I further certify that the entire work has been done by the learner under my guidance and that no part of it has been submitted previously for any degree or diploma of any university. It is his own work and facts reported by his personal findings and investigation.

Date of Submission

Name & Signature of

Co-Ordinator

Internal Guide

Name and Signature of External Guide

Principal

DECLARATION I the undersigned Ms. DICHA PRADEEPKUMAR SINGH here by declare that the work embodied in this project work titled RECRUITMENT &SELECTION PROCESS IN BIG BAZAAR forms my own contribution to the research work carried out under the guidance of Prof. ANJU SONKHLA is a result of my own research work and has not been previously submitted to any other University for any other Degree to this or any other university. Whenever reference has been made to previous works of others, it has been clearly indicated as such and included in the bibliography. I, here by further declare that all information of this document has been obtained and presented in accordance with academic rules and ethical conduct.

Certified by-

Dicha Pradeepkumar Singh

Signature of Project Guide (Prof. ANJU SONKHLA)

ACKNOWLEDGMENT To list who all have helped me is difficult because they are so numerous and the depth is so enormous. I would like to acknowledge the following as being idealistic channels and fresh dimensions in the completion of this project. I take the opportunity to thank the University of Mumbai for giving me chance to do this project. I would like to thank my Principal , K.K.Bhoir for providing the necessary facilities required for completion of this project. I take this opportunity to thank our Coordinator, K.D.Shara for her moral support and guidance. I would also like to express my sincere gratitude towards my project guide Prof.Anju Sonkhla whose guidance and care made the project successful. I would like to thank my College Library for having provided various reference books and magazines related to my project. Lastly, I would like to thank each and every person who directly or indirectly helped me in the completion of the project especially My Parents And Peers who supported me throughout my project.

Table of Content SR. NO.

Chapter No.

Content

01

CHAPTER -I

INTRODUCTION OF THE COMPANY

07 to 40

02

CHAPTER -II

RESEARCH METHODOLOGY

41 to 43

03

CHAPTER -III

LITERATURE REVIEW

45 to 53

04

CHAPTER -IV

DATA ANALYSISI AND INTERPRETATION

55 to 63

05

CHAPTER -V

SUGGESTION &CONCLUSION ANNEXURE

65

PAGE NO.

Chapter-I

Introduction Big Bazaar is a chain of Hypermarkets in India, with more than 110 stores in operation. It is a subsidiary of future group of venture Ltd's, and follows the business model of USbased Wal-Mart. Facilities offered by Big Bazaar Online shopping: Big Bazaar has an official website, FutureBazaar.com, which is one of the most favorite sites among people of India for online shopping. Future Bazaar is an online business venture of Future Group, which sells an assortment of products such as fashion, which includes merchandise for men and women, mobile accessories, mobile handsets and electronics like home theatres, video cameras, digital camera, LCD TVs, kitchen appliances and many more. Hfte ka sabse sasta din was introduced by the Big Bazaar, wherein extra and special discounts were offered on Wednesday every week, to attract the potential buyers into their store. At each exit of Big Bazaar, they use alarm systems or Electronic Article Surveillance system, which detects the products that has attached tags or not. Big Bazaar has released the doors for the fashion world, general merchandise like sports goods, cutlery, crockery, utensils, and home furnishings etc. at best economical. Big Bazaar group offers more than 100 stores all over the country with an amalgamation of Indian bazaars feel and touch with a convenience and choice of the modern retail facilities The worldwide country chain, Big Bazaar, is formed by CEO of Future Group, Kishore Biyani. Their basic attraction associated with reasonable prices is their Unique Selling Price. Big Bazaar is the flagship hypermarket retail chain from Future Group, having over 184 stores across the country. With its motto of “Making India Beautiful”, Big Bazaar ensures that all the products are of good quality and offered at the lowest prices. Promising 'more for less', Big Bazaar, offers 1.6‐lakh mass‐ market product ranges that are sought by a majority of Indian consumers. It also offers a host of value‐ added servicesconsumer experiences a new level of standard in price, convenience, comfort, quality and store service levels. In over a decade now . The special discounts and promotional offers, which are available at regular intervals, make the format very unique and distinct. The Big Bazaar has the change the way people shop in India. Since its inception, Big Bazaar has been a front runner in industry for creating occasions of consumption for Indians. Shopping days which were created by Big Bazaar like “Sabse Saste Din”, “Maha Bachat”, “Wednesday Bazaar”, and “Monthly

Bazaar”, have now become an industry norm. The attractive deals that range across product categories coupled with the best of quality, have always delighted millions of Indians. To celebrate this 100th city milestone, Big Bazaar is all set to present “100 cities Celebration” from 24th December 2014 to 04th January 2015 at all Big Bazaar outlets. “100 cities Celebration” offers up to 50% off in various product categories – like kitchenware, home furnishings, fashion apparels, electronics and many more categories. On this landmark occasion, Sadashiv Nayak.

Type

Private

Industry

Retail

Founder



Kishore Biyani

Founded

India

Headquarters

Mumbai, Maharashtra, India

No. of location

256 stores nationwide (August 24, 2017)

Area served

India

Key people

Products



Sarvesh Shivnath Shukla (Founder)



Sadashiv Nayak (President & CEO)[2]



Umashankar Shukla (Director)



Electronics



Movies and music



Home and furniture



Home improvement



Clothing



Footwear



Jewellery



Toys



Health and beauty



Pet supplies



Sporting goods and fitness



Auto



Photo finishing



Craft supplies



Party supplies Grocery

Services

Future pay

Parent

Future group

Website

Bigbazaar.com

Company Profile Mr Kishore Biyani CEO, Future Group Pantaloon Retail (India) Limited is India’s leading retailer that operates multiple retail formats in both the value and lifestyle segment of the Indian consumer market. Headquartered in Mumbai, the company operates over 12 million square feet of retail space, has over 1000 stores across 71 cities in India and employs over 35,000 people. The company’s leading formats include Pantaloons, a chain of fashion outlets, Big Bazaar, a uniquely Indian hypermarket chain, Food Bazaar, a supermarket chain, blends the look. The company also operates an online portal, Futurebazaar.com. A subsidiary company, Home Solutions Retail (India) Limited, operates Home Town, a large-format home solutions store, selling home furniture products and E-Zone focused on catering to the consumer electronics segment. Pantaloon Retail was awarded the ‘International Retailer’ of the Year 2007, by the US-based National Retail Federation, the largest retail trade association and the ‘Emerging Market Retailer’ of the Year 2007 at the World Retail Congress in Barcelona. Pantaloon Retail is the flagship company of Future Group, a business group catering to the entire Indian consumption space. The group’s subsidiary companies include, Home Solutions Retail India Ltd, Pantaloon Industries Ltd, Galaxy Entertainment and Indus League Clothing. Big Bazaar is an Indian retail chain of hypermarkets, discount department stores, and grocery stores. The retail chain was founded by Kishore Biyaniunder his parent organisation Future Group, which is known for having a significant prominence in Indian retail and fashion sectors. Big Bazaar is also the parent chain of Food Bazaar, Fashion at Big Bazaar (abbreviated as fbb) and eZone where at locations it houses all under one roof, while it is sister chain of retail outlets like Brand Factory, Home Town, Central, eZone, etc. Retail is India’s largest industry, accounting for over 10 percent of the country’s GDP and around 8 percent of the employment. Retail industry in India is at the crossroads. It has emerged as one of the most dynamic and fast paced industries with several players entering the market. But because of the heavy initial investments required, break even is difficult to achieve and many of these players have not tasted success so far. However the future is promising; the market is growing, government policies are becoming more favorable and emerging technologies are facilitating operations. Retailing in India is gradually inching its way toward becoming the next boom industry. The whole concept

of shopping has altered in terms of format and consumer buying behavior, ushering in a revolution in shopping in India. Modern retail has entered India as seen in sprawling shopping centers, multi-stored malls and huge complexes offer shopping, entertainment and food all under one roof. The Indian retailing sector is at an inflexion point where the growth of organized retailing and growth in the consumption by the Indian population is going to take a higher growth trajectory. The Indian population is witnessing a significant change in its demographics. A large young working population with average age of 24 years, nuclear families in urban areas, along with increasing working-women population and emerging opportunities in the services sector are going to be the key growth drivers of the organized retail sector in India “Nobody Sells Cheaper and Better” Big Bazaar is a chain of department stores in India currently with 100 outlets. It is owned by Pantaloon Retail India Ltd, Future Group. It works on the same economy model as Wal-Mart and has been successful in many Indian cities and small towns. The idea was pioneered by entrepreneur Mr. Kishore Biyani, the CEO of Future Group. Currently Big Bazaar stores are located only in India. It is the fastest growing chain of department stores and aims at having 350 stores by 2010. Big Bazaar has democratized shopping in India and is so much more than a hypermarket. Here you will find over 170,000 products under one roof that cater to every need of a family, making Big Bazaar India’s favorite shopping destination. At Big Bazaar, you will get the best products at the best prices—this is our guarantee. From apparel to general merchandise like plastics, home furnishings, utensils, crockery, cutlery, sports goods, car accessories, books and music, computer accessories and many more. Big Bazaar is the destination where you get products available at prices lower than the MRP, setting a new level of standard in price, convenience and quality. If you are a fashion conscious buyer who wants great clothes at great prices, Big Bazaar is the place to be. Leveraging on the company’s inherent strength of fashion, Big Bazaar has created a strong value-for-money proposition for its customers. This highlights the uniqueness of Big Bazaar as compared to traditional supermarkets, which principally revolve around food, groceries and general merchandise. Big Bazaar has clearly emerged as the favorite shopping destination for millions of its customers, across the country, its success is a true testament to the emotional bonding it has established with the Indian customer , on account of its value offerings, inspirational

appeal and service levels. We believe Big Bazaar is a true pan-Indian model that can enter into most towns in India and democratize shopping everywhere. 25, 26 and 27 January, 2009... India’s Sabse Sasta Din The acceptance and loyalty that Big Bazaar has garnered over the years was well evident on 26 January 2009. On the day India celebrates its Republic Day; the company honored the consumer by calling it the ‘Maha Savings Day’. Shoppers at all Big Bazaar and Food Bazaar outlets across the country were offered products at prices never heard before in the history of shopping. The offers were spread across categories from electronics to utensils, from apparel to furniture and food. This event received tremendous response from the regular and an entirely new set of shoppers, which resulted in nearly 2 million people visiting the stores on that day. And most stores were able to post record sales for a single day.

Company History: o 1987 Company incorporated as ‘Man Wear Private Limited’. Launch of Pantaloons. Trouser, India’s first formal trouser brand. o 1991 Launch of BARE, the Indian jeans brand. o 1992 Initial public offer (IPO) was made in the month of May. o 1994 The Pantaloon Shoppe – exclusive menswear store in franchisee format launched across the nation. The company starts the distribution of branded garments through multi-brand retail outlets across the nation. o 1995 John Miller – Formal shirt brand launched. o 1997 Company enters modern retail with the launch of the first 8000 square feet store, Pantaloons in Kolkata. o 2001 Three Big Bazaar stores launched within a span of 22 days in Kolkata, Bangalore and Hyderabad. o 2002 Food Bazaar, the supermarket chain is launched. o 2004 Central - India’s first seamless mall is launched in Bangalore. o 2005 Group moves beyond retail, acquires stakes in Galaxy Entertainment, League Clothing and Planet Retail. Setup India’s first real estate investment fund Kshitij to build a chain of shopping malls. o 2006 Future Capital Holdings, the company’s financial is formed to manage over o $1.5billion in real estate, private equity and retail infrastructure funds. Plans for into retailing o of consumer finance products. o Home Town, a home building and improvement products retail chain is launched along with consumer durables format, Ezone and furniture chain, Furniture Bazaar. Future Group enters into joint venture agreements to launch insurance products with Italian insurance major, Generally. Forms joint ventures with US office stationery retailer, Staples. o 2007 Future Group crosses $1 billion turnover mark. Specialized companies in retail media, logistics, IPR and brand development and retail-led technology services become operational. Pantaloon Retail wins the ‘International Retailer of the Year’ at US

o Based National Retail Federation convention in New York and ‘Emerging Retailer’ of the Year award at the World Retail Congress held in Barcelona. Futurebazaar.com becomes India’s most popular shopping portal. o 2008 Future Capital Holdings becomes the second group company to make a successful Initial Public Offering in the Indian capital markets. Big Bazaar crosses the 100-store mark, marking one of the fastest ever expansion of a hypermarket format anywhere in the world. Total operational retail space crosses 10 million square feet mark. Future Group acquires rural retail chain, ‘Aadhar’ present in 65 rural locations.

Future Group’s Vision “To Deliver Everything, Everywhere, Every time, to Every Indian Customer in the most profitable manner.” One of the core values at Future Group is, ‘India ness’ and its corporate credo is – “Rewrite rules, Retain values.” Future Group’s Mission: We share the vision and belief that our customers and stakeholders shall be served only by creating and executing future scenarios in the consumption space leading to economic development. We will be the trendsetters in evolving delivery formats, creating retail realty, making consumption affordable for all customer segments – for classes and masses.We shall infuse Indian brands with confidence and renewed ambition.We shall be efficient and, cost-conscious and committed to quality in whatever we do.We shall ensure that out positive attitude, sincerity, humility and united determination shall be the driving force to make us successful.

Core values 

Indianans: confidence in ourselves.



Leadership: to be a leader, both in thought and business.



Respect and Humility: to respect every individual and be humble in our conduct.



Introspection: leading to purposeful thinking.



Openness: to be open and receptive to new ideas, knowledge and information.



Valuing and Nurturing Relationships: to build long term relationships.



Flow to respect and understand the universal laws of nature.

Product and Service: Crockery:

Luggage :

1. Crockery cutlery

1. Travel bags

2. Table materials

2. Trolleys

3. Dinner set

3. School and college bags

4. Wine, juice glass

4. Suitcase

Ladies wear:

Plastic,Utensiles,Crockery (PUC)

1. Sarees

1. Buckets

2. Dress materials

2. Containers

3. Undergarments

3. Jugs&Mugs

4. Nightwear

4. Bottels & Sippers

Beverages:

Process Department:

1. Soft Drinks

1. Soups, bread items & pickels

2. Mineral water

2. Cornflakes & chips

3. Health drinks

Instant mix

4. Frozen item Staples Department:

Fruits and Vegetables:

1. Dal, rice& wheat 2. Atta, Rawa items, sugar, salt, etc 3. Cooking oil

All types of fruits and vegetables available

FAMOUS BRAND OF BIG BAZAAR: Big Bazaar has gradually introduced private labels in fashion over the last few years. Every year, new, private labels are introduced to increase their share over other brands. These are known as ‘In House brands’ which are exclusively promoted by Big Bazaar in its stores. It is very important to promote and sell these brands aggressively, since they contribute to higher margins thereby contributing heavily to the bottom line. 1 Knighthood :

It is the men’s formalwear brand with arrange that includes formal shirts, trousers, suits, blazers and basic men’s accessories like ties and handkerchiefs. India’s cool answer to international brands is positioned for the 20-35 year age group. It targets both men and ladies and the range includes designer denims, casuals, streetwear. DJ&C Sports This is a unisex sportswear range for the age group of 20-40 years.

2 Shatranj :

During the reign of the later Sassanid king Khosrau I (531–579), a gift from an Indian king (possibly a Maukhari Dynasty king of Kannauj) included a chess game with sixteen pieces of emerald and sixteen of ruby (green vs. red).[3] The game came with a challenge which was successfully resolved by Khosrau's courtiers. This incident, originally referred to in the Mâdayân î chatrang (c. 620 AD), is also mentioned in Firdausi's Shahnama The rules of chaturanga seen in India today have enormous variation, but all involve four branches (angas) of the army: the horse, the elephant (bishop), the chariot (rook) and the foot soldier (pawn), played on an 8×8 board. Shatranj adapted much of the same rules as chaturanga, and also the basic 16-piece structure. There is also a larger 10×11 board derivative; the 14th-century Tamerlane chess, or shatranj kamil (perfect chess), with a slightly different piece structure.In some later variants the darker squares were engraved. The game spread Westwards after the Islamic conquest of Persia and a considerable body of literature on game tactics and strategy was produced from the 8th century onwards.

3 Studio NYX

STUDIO NYX It is a range of men’s party wear.

4 Shyla:

Shyla is a given name for women.

5. DJ&C:

Denim Jeans & Casuals is the full form of DJ&C. It is centrally loacted in Mumbai are available in stores like big bazar, lifestyle, brand factory, central etc. The company is known for having a significant prominence in Indian retail and fashion sectors, with popular supermarket chains like Big Bazaar and Food Bazaar, lifestyle stores like Brand Factory, Central etc. The group also has a notable presence in integrated foods and FMCG manufacturing sectors. Future Retail Limited and Future Lifestyle Fashions Limited, two operating companies of Future Group, are among the top retail companies listed in BSE with respect to assets, and in NSE with respect to market capitalization.

6. CTEE:

7. Srishti :

BUSINESS DESCRIPTION: Pantaloon Retail (India) Ltd. The company’s principal activity is to operate chain retail stores in names of Big Bazaar, Food Bazaar, Central and Pantaloons. The Big Bazaar is the discount store, which offers a wide range of products under one roof. The products include apparels and non-apparels such as utensils, sports goods and footwear The company also has its presence into gold retailing by launching Gold Bazaar. The company’s Food Bazaar provides a range of food and grocery products ranging from fresh fruits and vegetables, staples, FMCG products and ready to cook products. The Central offers a chain of stores including books and music stores, global brands in fashion, sports and lifestyle accessories, grocery store and restaurants. The Pantaloon retail stores focus largely on apparels and accessories. DEPARTMENTAL MANAGERS There are 28 departments in this store like Electronic dept, Depot dept, Mobile Bazaar, Star Sitara dept, Plastic, Utensils & Crockery (PUC) Dept, Ladies Dept, Men’s Dept, Furniture Dept, Footwear Dept, Home Decor Dept etc. Each department will be assigned with targets which have to be achieved within the assigned period that may be of daily, weekly, monthly and yearly. Each department has a Department Manager (DM) & Assist DM. Their job is concerned mainly with sales. They look after customer’s orders delivery, post sale service if any etc. All Dept managers, ADM, team members work under coordination and cooperation. FUNCTIONAL DEPARTMENTS 1.The HR department of Big Bazaar is very dynamic. Employees are the biggest strength and asset of any organization and the HR dept realises this very well. This is very evident from the way the HR department handles all its employees. They take utmost care to select, train, motivate and retain all the employees. They have continuous developmental programmes for all the employees.

Currently Big Bazaar Banashankri is employing 220 full time and 60 part time employees. There are two shifts for the employees. The first shift employees arrive at Sources of Recruitment Source Of Recruitment

10AM in the morning and leave at 7.30 in the evening, while the second shift employees report at 12.30 in the afternoon and leave at the time of Store closing (10pm). The following are the main sources through which Big Bazaar recruits its employees. A)Consultancy Services: For top level management, employees are recruited through private consultants. They are usually appointed as Departmental Managers. B)Walk-ins: This is the main source through which Big Bazaar recruits its employees. People seeking job usually themselves approach the HR department for job vacancy. Employees usually selected from this source are appointed at the entry level as team members. C)Employee Referrals: This is the other main source through which employees are selected. Candidates who have given their previous employer as referrals are first interviewed and from their previous employer, opinion is taken about their behaviour and performance in the job. If they receive a positive opinion from their previous employer they are selected. D)Campus Recruitment: Young people bring new ideas and fresh enthusiasm. Therefore Big Bazaar visits some of the reputed educational institutions to hire some of the most talented and promising students as its employees. .

SELECTION PROCEDURE: The following is the selection procedure that the HR department practices to hire its employees. i. Interview: For entry level jobs, the candidates are interviewed by a HR person. They are asked a few basis questions about their education, previous work experience if any, languages known etc. This is done to evaluate the candidate’s ability to communicate freely and also other skills. ii. Psychometric Tests: For higher and top level jobs, candidates are asked to answer a few questions which basically test their sharpness, analytical ability, ability to handle stress, presence of mind etc. This is done as Managers are required to work under stress all the time and still maintain a cool head to make some vital decisions. iii. Group Discussion: In campus recruitment students are involved in a Group Discussion, where they will be given a topic on which the group has to deliberate, discuss and arrive at a solution or a decision which is accepted by the whole group. Along with the G D they are also given a written aptitude test. Finally a formal interview will be conducted to assess the overall skills of the student

INDUCTION: New employees selected will be given a 13 day induction and training program. They will be given information about the company’s business, different departments etc. They will be informed of their roles, duties and responsibilities. They will also be informed about the HR policies and rules of the company. The new employees will be on probation for a period of 6 months. After this period the HR period along with the department manager will review the performance of the employee. If the employee’s performance is good and encouraging, the employee’s services will be confirmed.

COMPENSATION & REWARDS: The employees are rewarded suitably with attractive pay packages. The salary of an employee includes basic pay. HRA, special allowance, PF,ESI, Mediclaim etc. Annual bonus will be given at the time of Diwali. The employees and their dependents are also entitled for medical treatment in recognised hospitals with cashless hospitalisation with whom the company has tie-ups. If a hospital is not recognised, the amount spent by the employee will be reimbursed. Along with these all the employees are given a card known as ‘Employee Discount card’ (EDC) through which they can buy any product at Big Bazaar at a special discount of 20-30 %.

LEAVES AND OTHER RULES: An employee during his probationary period is entitled for 7 days of leave. A confirmed employee is entitled for 30 days of leave in a year. There is only one type of leave the employees can take which is known as All Purpose Leave (APL). All the employees will be given identity cards which they have to wear and also swipe while at the time of entering and leaving the Store.

PERFORMANCE APPRAISAL: The HR department conducts performance appraisal of all the employees annually in the month of April. Based on their performance increments will be given in their pay. In addition to this if an employee achieves or exceeds the target given to along with their team members will be provided with attractive cash and other incentives.

WORK CULTURE AT BIG BAZAAR: At Pantaloon Retail, Empowerment is what you acquire and Freedom at Work is what you get. We believe our most valuable assets are our People. Young in spirit, adventurous in action, with an average age of 27 years, our skilled & qualified professionals work in an environment where change is the only constant. Powered by the desire to create path-breaking practices and held together by values, work in this people intensive industry is driven by softer issues. In our world, making a difference to Customers’ lives is a Passion and performance is the key that makes it possible. Out of the Box thinking has become a way of life at Pantaloon Retail and living with the change, a habit. Leadership is a value that is followed by one and all at Pantaloon Retail. Leadership is the quality that motivates us to never stop learning, stretching to reach the next challenge, knowing that we will be rewarded along the way. In the quest of creating an Indian model of retailing, Pantaloon Retail has taken initiatives to launch many retail formats that have come to serve as a benchmark in the industry. Believing in leadership has given us the optimism to change and be successful at it.We do not predict the future, but create it. At Pantaloon Retail you will get an opportunity to handle multiple responsibilities, and therein, the grooming to play a larger role in the future. Work is a unique mix of preserving our core Indian values and yet providing customers with a service, on par with international standards. At Pantaloon you will work with some of the brightest people from different spheres of industry. We believe it’s a place where you can live your dreams and pursue a career that reflects your skills and passion.

MARKETING DEPARTMENT: Marketing concept is a customer orientation backed by integrated marketing aimed at generating customer satisfaction as the key to satisfying organizational goals. For a firm in order to implement the marketing concept it has to focus its attention on the consumer, ascertain his/her needs, discuss and wants before Every Brand appeals to individual customers in different ways. Good customer service is the life blood of any business. Good customer service is all about attending to existing and potential customers. This maintaining good relationship with the customers is the key to business success and hence the concept relationship marketing. Traditionally, marketers have located their target market segments, presented their offer, and made the sales. It's always been a single step process. Relationship marketing looks at customers and clients over a longer term. It takes into account the lifetime value of a customer. Many experts think it costs anywhere from six to ten times as much, to find a new customer, than to sell to an existing one. With those financial realities in mind, the approach makes some sense, and some real dollars. Relationship marketing is based on the idea that people prefer to do business with people who they know and like. After all, it's easier to buy from a friend, than from someone you've never heard of before. It's a matter of building trust. It's said that people need to hear an offer at least seven times before they buy. That concept certainly works against t he single step marketing method. The Marketing department is responsible for marketing of Big Bazaar’s products through different media like TV, radio, newspapers, banners, placards etc. The marketing department has to decide and identify the most effective medium to attract the customers to Big Bazaar thereby increasing the sales. The department has to design creative and attractive advertisements through which the company’s products can be promoted to the customers. The company has to visit different companies and has to enter in tie-ups for all its advertisement campaign. The marketing department also consists of another separate department which is known as ‘Visual Merchandising’. Visual merchandising is an art by which a retailer makes the store talk to its customers.

Another concept that was incorporated in Big Bazaar from the beginning was that of ‘Category management’ as opposed to the brand merchandising practice that is followed by many retailers. Category management is based on the belief that a customer walks into a store looking for party shirt or a formal trouser, rather than a particular brand. Therefore the store is designed according to the categories like men’s formal wear, women’s western wear or a casual wear, etc. Within the organisation too, teams were divided according to the categories that they managed, rather than the brands. Big Bazaar wanted to have a complete bouquet of products in each category at different price-points, design, fabric, size and color. The objective was to create ‘traffic drivers’ within the Store rather than make brands compete with each other. Focusing on categories also helped to achieve a level of perfection within the specific segments. This department is responsible for the attractive product arrangement in the Store with respect to their nature. The basic function of this department is it divides the Store into some departments based on the nature of the product and also within the department it decides how the products should be arranged keeping in mind the customers taste. It also arranges the products to attract the customers and also ensure easy availability of products.

TRAINING & DEVELOPMENT: Future group has its own training division for all its employees, known as ‘Future Learning & Development Limited’ (FLDL). All the employees are given training for 20 days in a year spread over different periods. ‘Gurukul’ which is a part of FLDL gives training to all the employees on various skills like team work, dedication discipline improving customer service etc to make them more knowledgeable and productive.

LOGISTICS Logistics is a very important department of Big Bazaar. It is responsible for procuring the stock of all the products of the different departments. The logistics department receives the goods from the warehouse. The Warehouse of Big Bazaar for the entire South zone is located at Hosakote, Karnataka. The logistics department receives the stock of different goods and verifies the quantity and quality of the goods with the particulars given in the ‘Goods Received Statement’ which it receives along with the stock. Then it checks for any damage in the stock received. If there is no damage in the stock, after recording it in the ‘Stock Inward Register’ dispatches the goods to the respective department taking the signature of the Departmental Manager. On the other hand if there is a damage in the goods or if the goods do not match the details given in the Goods Received Statement, it enters in the Stock Outward Register and sends it back to the warehouse along with a Goods Returned Note giving full information regarding the reason for returning back the goods and the defect or damage in the goods. The logistics department receives two truck loads of stock every day. It is the respective departmental Managers who place an order to the Zonal head office through e-mail for stock of goods when they feel that the stock has to be replenished. The logistics department works in complete coordination with all the other departments to ensure that the stocks are received and maintained properly continuously for the smooth functioning of Big Bazaar and avoid any inconvenience to the customers

SALES DEPARTMENT: This department is responsible for the collection of sales amount i.e., cash sales. There are in all 25 cash counters in the Store. There is a Head Cashier to whom all the cahiers report and submit the total sales amount collected throughout the day by the cashiers. In addition to cash all leading credit and debit cards are accepted at no extra charge. Also Big Bazaar vouchers and Sodexho coupons are also accepted. A cashier at the time of opening his billing counter will be given an opening balance of Rs.1000. The cashier has to ensure that all the offers applicable on respective products are given to the customer in his/ her bill. Also if any free items are given on some purchases, it should be informed to the customer clearly. After the billing is done, the cashier has to pack the products neatly in a plastic cover according to the customer’s needs. At the time of closing the billing counter, the cashier has to give a statement of cash, with all particulars of different denominations of cash, amount collected through credit cards, amount collected in debit Cards, amount collected in Sodexho coupons & Big Bazaar vouchers and also amount collected through Credit Notes. Wednesday Bazaar is a very important and popular event in Big Bazaar. Every Wednesday fabulous offers and great discounts are given on most of the products. Customers arrive in large numbers as they realize that it is on Wednesday that products are offered at the lowest prices. Recently Big Bazaar Perambur celebrated its 8th anniversary. Big Bazaar celebrated this occasion by having the 8th anniversary sale from 12-16th July. Good discounts and offers were provided on products to celebrate this occasion along with the customers who were the prime reason for its success. On Saturday and Sunday also the customer turnout is high, as it is on the weekends that most of the customers find time for shopping. They arrive along with their family to enjoy the shopping experience. Good discounts and offers are also provided to attract more number of customers. Retailing is not just about selling products —it is about selling an idea.

Customer Service Desk (CSD) As the name suggests this is the separate dept which mainly focuses on customer service like if a customer finds difficulty in finding any product, if there are any customer complaints, they are also looked into, any customer assistance etc. is also provided. There is also an Exchange Counter where if a customer is dissatisfied or wants to exchange the product he/ she has purchased for any reason , the customers can exchange them within 7 days of their purchase. When a customer brings a product for exchange, the product is first received and checked if it is used or deliberately damaged or tampered with. If it is in an acceptable condition, then the customer is issued a Credit Note for that amount (product’s price). The customer can then purchase any product for that amount or just take back the money by encashing the credit note at a cash counter. If the customer buys a product less than the amount in the credit note, the difference amount will be returned to the customer and on the other hand if a customer buys a product more than the amount in the credit note, the customer will be asked to pay the difference amount. This department is also responsible for announcing all the offers running in the store on different products throughout the day. This dept also does gift wrapping for any product if the customer wants it at free of cost.The dept also collects customers’ opinion / feedback for continuous improvement in their service. The ultimate aim of this department is to help and satisfy the customer in every possible manner and makes the customers’ experience memorable.

Administration : The Store administration comes under the Store Manager. Its functions are store maintenance, housekeeping, security etc. The store maintenance is concerned with the proper running of the store in co-ordination with all the departments. It also has to ensure proper back –up power supply in times of power cuts. The Housekeeping is concerned with keeping all the departments of the Store clean and neat all the time. Covers and other wastes should be properly cleaned and the floor is swept regularly to keep it clean. The

Security section is concerned with the security of the entire store. Security department keeps a vigilant check on all the people entering and departing at the various entry and exit points in the store. They also maintain all the registers like employees’ attendance register, stock register, visitors’ register etc. They check all customers’ bill before letting them out of the store. They ensure orderliness in the store and prevent shrinkage or pilferage of goods to minimize the loss arising out of it. The housekeeping and security are outside agencies employed by the store on a contract basis to take care of the respective functions. The Administration department also has a separate section known as ‘Information Technology’. This department is responsible for the maintenance of all the systems of the Store, all billing machines their functioning networking with the master machine etc. If there is any problem with the machine in any department in the store, then this department comes into function. This dept integrates all the systems in the store and properly maintains all of them.

SWOT Analysis : 1. STRENGTHS : Better understanding of customers helping the company to serve them better. Vast range of products under one roof helping in attracting customer and their family to shop together and enjoy the experience. Benefit of early entry into the retail industry. Diversified business operating all over India in various retail formats. Ability to get products from customers at discounted price due to the scale of business. 2. WEAKNESSES : High cost of operation due to large fixed costs. High attrition rate of employees. 3. OPPORTUNITIES : Lot of potential in the rural market. Can enter into production of various products due to its in depth understanding of customer’s tastes and preferences. Can expand the business in smaller cities as there is a lot of opportunity. 4. THREATS : High business risk involved. Lot of competitors coming up to tap the market potential. Margin of business reducing all the time

.

CHAPTER-II

RESEARCH METHODOLOGY: Research in common refer to a search for knowledge, one can also define research as a scientific and systematic search for pertinent information on a scientific topic. OBJECTIVES OF THE STUDY: a) PRIMARY OBJECTIVE: A Study on Recruitment process at Big bazaar. b) SECONDARY OBJECTIVE: 

To know the prospect or recruitment and selection procedure



To critically analyze the functioning of recruitment and selection procedures.



To identify the probable area of improvement to make recruitment and Selection and more effectiveness.

INFORMACTION ON RESEARCH: RESEARCH APPROACH: The approach used for the purpose of this study is quantitative approach where quantitative analysis was carried out in a formal manner using various statistical tools like spssstatistical analysis for social scientists excel, etc… DATA SOURCE: Primary and secondary data are made use in the study. a) PRIMARY: Primary information gathered directly from the respondents through questionnaire i.e. survey method. b) SECONDARY: Prior project reports, internet, library, etc….

RESEARCH INSTRUMENT: The required data were collected by using questionnaires. All question were ciose ended type i.e. to reply in the given options. RESEARCH DESIGN For this research study a descriptive research design will be used. The factors that are affecting the employees in work environment will be identified and the findings shall be described in detail.

SCOPE OF THE STUDY 

Dealing with the excess or shortage of resources



Preparing the Recruitment policy for different categories of employees



Analyzing the recruitment policies, processes, and procedures of the organization



Identifying the areas, where there could be a scope of improvement



Streamlining the hiring process with suitable recommendations



Choosing the best suitable process of recruitment for effective hiring of resources

DATA COLLECTION METHOD QUESTIONNAIRE METHOD: The researcher will use a questionnaire, which will be self-developed so as to measure the job satisfaction of the employees in the organization. Questionnaire to be used must be prepared very carefully so that it may prove to be effective in collecting the relevant information. SAMPLE UNIT: The Employees of big bazaar are taken as sample unit. SAMPLE SIZE 50 respondents are taken as the sample size in consultation with the guide at both the ends taking into consideration the time factor. These include only the questionnaires which are filled completely there by providing the researcher all necessary details for evaluation. The incomplete questionnaires were rejected and are not taken into calculation purpose LIMITATIONS OF THE STUDY 

Collecting data properly from employees become difficulty due to the time constraint.



Busy schedule of the employees also effected to some extent.



Didn’t get proper response.



The study was based on sample hence results were not fully absolute.



Lack of communication.

Chapter-III

Literature Review Poonam Kamboj (2012) published paper titled “Retail Industry: Its Growth, Opportunities and Challenges” in IJRFM Volume 2, Issue 2 (February 2012) has found out that it is also the second largest industry in US in terms of numbers of employees and establishments. There is no denying the fact that most of the developed economies are very much relying on their retail sector as a locomotive of growth. The India Retail Industry is the largest among all the industries, accounting for over 10 per cent of the countries GDP and around 8 per cent of the employment. Mrs. Sudha Vemaraju (2011) studied in the background of changing retail trends, understanding customers perceptions, building relationship and retaining customers have identified as major source of competitive advantage. So the present paper attempts to bring critical areas in retailing: 1. Customers perceptions 2. CRM 3. Changing waves in retailing Results also showed the influence of age in consumer‟s attitudes towards mall attributes Rupesh Kumar Tiwari, Anish Abraham(2010) studied in there paper entitled “Understanding the consumer behavior towards shopping malls in Raipur city” the consumer behavior towards shopping malls, with reference to Raipur city. The paper also examines the Mall developers, managers, marketers and operators with the perfect blend of necessary acume in terms of various shopping dimensions required to offer the targeted customers so as to operationalize the mall with utmost productivity and performance. Gursharan Singh Kainth & Mr. Divakar Joshi (2008) studied the Perception of Customer & Retailers towards Malls in Jaladhar in Punjab. The study was undertaken to learn about people‟s knowledge, beliefs, preferences & satisfaction. The locale of the study was The Malls in Jalandhar region of Punjab. The sampling method used is non-probability convenience sampling. A sample of 200 customers‟ and 50 retailers was selected through convenience random sampling. Lalitya Vir Srivastava (2009) conducted a joint study with ASSOCHAM to identify

the opportunity for the retail outlets at the shopping Malls. The study highlighted major advantages to retail outlets to be setup in the shopping malls and also the strategies and tactics being adopted by the mall developers to attract the retail stores. Sanjeev Verma (2007) studied Consumer Preferences for Retail Store Selection in Mumbai. The study was undertaken to understand the factors affecting consumer preferences for retail store selection and developing marketing strategies towards meeting the needs and wants of consumers. This study examines the linkage between consumer preferences and the importance of some salient store attributes. Surbhi Khosla (2006) in her article briefly discussed about the retail sector in India and its journey. The article mentions in the chronological order the evolution of different retail formats in India and also major retailers in different formats. The article also discussed the recent trends in the formats and future scope of the different formats of retailing.

CHAPTER-IV

DATA INTERPRETATION AND DATA ANALYSIS: Q1. Number of respondents according to gender ? Gender

No. of respondents

Percentage

Male

26

52%

Female

24

48%

Total

50

100%

Interpretation : The above chart shows that 52% of respondents are male and remaining 48% of respondents are female

No. of respondents

52%

Male 48%

Female

Q2. Are you happy with recruitment process? Recruitment

No. of Respondents

Percentage

Highly Satisfied

40

80%

Dissatisfied

10

20%

Total

50

100%

INTERRETATION : The above chart show 80% of respondents are highly satisfied and 20% of respondents are dissatisfied on recruitment .

No. of respondents

20%

Highly satisfied Dissatisfied

80%

Q3. How do you feel about interview panel? Panel

No. of respondents

Percentage

Good

45

90%

Poor

05

10%

Total

50

100%

Interpretation : In the above chat show that 90% of respondents feel good regarding to interview panel and 10% of respondents feel poor about interview panel .

No. of respondents 10%

Good Poor

90%

Q4. How do you come to know about opening in Big Bazaar? Candidates

No. of respondents

Percentage

Friends

15

35

Newspaper

25

45

Internet

10

20

Total

50

100

Interpretation: The above chart shows that 35% of the respondents were influence by friends, 45% of the respondents were came to know by internet, 20% of the respondents came to know from newspapers.

No.of respondents

45% 35%

friends newspaper internet 20%

.

Q5. Do you want to refer more friends about Big Bazaar ? Friends

No.of respondents

Percentage

Yes

40

80%

No

10

20%

Total

50

100%

Interpretation: The above chart shows that 40% of the respondents were like to refer their friends to big bazaar and 10% of the respondents are not interested in referring friends to big bazaar.

No. of Respondents

20%

Yes NO 80%

Q6. What should be the best recruitment sources according to your performance? Source

No.of respondents

Percentage

Internal

30

60%

External

10

20%

Both

10

20%

Total

50

100%

Interretation: The above chart shows that 30% of respondents were influence by internal recruitment, 20% of respondents were influence by external recruitment performance and 20% of respondents were influence by both source of performance.

No. of respondents

20%

Internal External 20%

60%

Both

Q7. Did you know about the company policies before joining in this company? Plocies

No. of respondents

Percentage

Yes

50

100%

No

0

0

Total

50

100%

Interpretation: The above chart shows that 100% of respondent (all the respondents) know about company polices before joining

No.of respondents

Yes

No

100%

Q8. How much days did the company take responds to your application? Applicants

No.of respondents

Percentage

Less than 5 days

30

70%

More than 5 to 10 days

20

30%

Total

50

100%

Interpretation: The above chart show that 70% of applicants get call with in 5 days and 20% of applicants get call after 5 to 10 days of interview.

No. of respondents

30% Less than 5 days More than 5-10 days 70%

Q9. Rate the effectiveness of the interview process and other selection instrument such as testing? Effectiveness Excellent Poor Total

No. of respondents 35 15 50

Percentage 70% 30% 100%

Interpretation: In the above table shows that 70% of respondents felt excellent in effectiveness of the interview process and 30% of respondents felt poor effectiveness of the interview process.

no.of respondents

30% Excellent Poor 70%

Q10. Are you Satisfied with Recruitment & Selection process of big bazaar? Test YES NO Total

No. of respondents 45 05 50

Percentage 90 10 100

INTERRETATION The Following chart shows that 90% of respondents are satisfied with recruitment and selection process, 10% of respondents consider that they are not satisfied with the process.

No Of respoendents 10%

Yes

90%

No

Chapter-V

Conclusion ,Suggestion Bibliography: SUGGESTIONS

1. During the selection process not only the experienced candidates but also the fresh candidate should be selected so as to avail the innovation and enthusiasm of new candidates. 2. Candidates should be kept on the job for some time period; if suitable they should be recruited. 3. Recruitment process should be less time consuming. 4. Company should follow all the steps of recruitment process for the selection of the candidates

CONCLUSION The organization follows the rules and regulation involved in their recruitment and process of the organization. However, there is some scope for improvement with regard to following

1.Recruitment and selection procedure should not be lengthy. 2.To some extent a clear picture of required candidates should be made in order to search for appropriate candidates. 3.The recruitment process should be impartial.

Bibilography 1.Magzines 2.website www.bigbazaar.com 3.Fbb www.fbbonline.in

Annexure Q1. Number of respondents according to gender ? Q2. Are you happy with recruitment process? Q3. How do you feel about interview panel? Q4. How do you come to know about opening in Big Bazaar? Q5. Do you want to refer more friends about Big Bazaar ? Q6. What should be the best recruitment sources according to your performance? Q7. Did you know about the company policies before joining in this company? Q8. How much days did the company take responds to your application? Q9. Rate the effectiveness of the interview process and other selection instrument such as testing? Q10. Are you Satisfied with Recruitment & Selection process of big bazaar?