INSTITUTE FOR TECHNOLOGY AND MANAGEMENT GLOBAL LEADERSHIP CENTER
PROJECT FOR
INFORMATION TECHNOLOGY ON
E-MARKETING
SUBMITTED TO: PROF. RICHA GROUP - 05 PGDM - IB
SUBMITTED BY:
INTRODUCTION TO INFORMATION TECHNOLOGY Weekly Report
Report for week dated: 25-07-08 To 01-08-08 PROJECT TOPIC: E-Marketing Group No: 05 Week Topic: Introduction and Basics of e-marketing
Members and the work assigned:NAME
ROLL NO.
TOPIC ASSIGNED
AMBUJ SHUKLA
13
Differences from traditional marketing 1. One-to-one approach 2. Appeal to specific interest
PRACHI
32
Business models
SAMEER KALRA
40
Introduction and Services provided by e-marketing
SHRADHA DHOLAKIA
45
Advantages And Limitations
MANISHA PATWARY
54
Effects on industries
YOGESH GEVAREEYA
56
Security concerns