To Enlighten Up Your Dreams………
Order of Presentation Introduction Problem Solution Market, Customers Competition and advantage Marketing plan Management Team, advisors Financial Projections Net revenue table Net revenue in brief
INTRODUCTION Company name : TEUYD DIGITAL INDIA PVT.LTD. Presenters name : 1. ER.ANUPAM SINGH (Mechanical engineer) 2. ER.SHANTANU SINGH (CS engineer) 3. ER.RANVIJAY SINGH (Mechanical engineer) Our company (TEUYD DIGITAL INDIA PVT.LTD.) want to solve all problems of all students in allover India through online and offline both ways .It is just like a “Toolkit” of students. Teuyd is the initiative program that works towards alleviating basic needs migrated student.Initially we start ups with the mess, At mess we will provide hot meals ; for the student as soon as the initiative work properly. We will expand it further like libraries to student, where they study and we provide study material at rent for them at very cheap rates. We will provide PG, rented house or rooms at appropriate location that suits the needs of student at cheap rates. We will also provide and delivered daily needs products in sort time of period. There are various volunteer who introduce each and every student so that they get to know them better to further aid them in battling their problems .
PROBLEMS In present time, the student who want to do preparation for competitive exams and came from their hometown to city like Delhi, Allahabad, Kanpur etc. there is a big problem in front of them. And the problem is that : 1. To maintain their health.(lackness of hygienic food) 2. Arrangement of PG and room.(high rent) 3. Manage the competitive books.(very costly) 4. Purchasing the daily need products.(time wastes) More than 13000-15000 student die every year due to food poisoning through food adulteration. Student didn’t get hygienic food in the near by areas of their coaching and college areas. So we will provide hygienic food to them. Almost everyone suffer from dysentery most of time due to polluted areas and food as well. Poverty causes hunger which leads to decline of health. Schools are getting to be paid highly and parents worry for their child admission. They didn’t get better schools at reasonable prices and easy way to take admission or also avoid the many document formalities.
SOLUTION Mess- Here we came up with the initiative in which we will open mess in local coaching areas at metro cities. So that student can get better and hygienic food at very reasonable prices. At mess we will provide hot meals and volunteers get to know them better to further aid them in battling their problems. We will also provide food home delivery to student at very cheap prices than market value. As soon as the initiative work we will open libraries at centre point of coaching areas and allow them to take books at rents at very reasonable prices. This initiative will provide online admission at schools. So parents only needs to do payments and get their child to schools for admission exam other than that all the paper work will be provide to them from our side. We will provide cabs as well as securities to the migrated girls.
Market/Customers Our market will be career coaching hubs . Nearby areas like the places where most of the student reside for upliftment of career and Jobs as well . We have some special policies by which we will rise the demand of our TEUYD in the particular area. Our main focus will be the students we will rise it through providing hygienic staple diet in Tiffin services from door to door. In case of heath issue we will also provide light diet . Our customers will be migrated coaching students , working bachelors , college pursuing students .
The Market As this is 0 competition startup we will be able to make good connections with mentors and other fellow startups using this platform . An increase number of contacts has tremendously helps to maximize the opportunities for funding range We have some huge technical tactics , in order to create publicity in the area of coaching hubs . This is the very new initiative so customer will attract towards it . We avail hyegenic food at very cheap price that attract every one towards it we will also provide discount to the needy one
Market strategies Use the internet. Search to find if there are existing public market studies. Try to conduct a free survey using SurveyMonkey which you can promote using google advertisements or some other means. This is bit tricky as we need to generate the traction but it is worth the effort then paying a hefty sum for investment. Use of social media is powerful source of advertisement weather it is facebook , twitter, whatsapp and instagram
Customers Our customers will be career pursuing student around coaching hubs . we allow working bechlores to come and have bite to eat . In order to expand the initiative we came up with an innovation of tiffin service from door to door . We will built android app in order to book tiffin service at convenient place . we will sponsor a local team to arrange students for us . We will Join the local chamber of commerce Our prices for customers will be cost effective
Competition and Advantage Our competitive landscape is volatile and changes often, it’d be well advised to create some Alerts which are related to our field. There may not be someone with a monopoly on ideas but there are certainly people with one on quality and relevant knowledge. since this TEUYD is just an startup with 0 competition ,it is better known as a tool for insight about websites and apps. But actually, we have one of the most useful services for finding our competition. While their check might not be entirely foolproof, it can give us a great idea about our competition and traffic information, including its geographical sources . The only competitors left is local tiffin services but we are deploying it by hygienic food. Local vendors is also a big competition among us.
Marketing plan We are planning to build momentum by various means of our marketing strategies – Guerilla / Grassroots Marketing Merchandise Advertising Offline Affiliation Internet Mutual Links Strategic Alliances Public Relations Incentives and point redemption Discount and coupon offerings Cupster marketing Online media channels
Management Team, Advisors The Owner is the person responsible for the business in general. The General Manager is the person who operates the mess for the owner. The Assistant Manager or Administrative Assistant manages the office and business aspect of the mess , is responsible for Human Resource (including payroll), financial and taxation dcumentation, and all record management. The TEUYD is entirely responsible for all front-of-the-house operations, manages staff who give services to customers and allocate the duties of opning and closing the Mess. He or she is responsible for making sure his or her staff is following the service standards and health and safety regulations. He or she is the most important person in the front-of-the-house enviromment, since it is up to him or her to motivate the staff and give them job satisfaction. He or she looks after and guides the personl well-being of the staff, since it makes the work force stronger and more profitable, and works with other executive management officers such as the executive Chef and the Owner. The Chef de Cuisine manages the kitchen staff working in the kitchen and creates the menus in absence of the Executive Chef. The kitchen is often referred to as the heart of the mess . They create the menu and "specials" as well as order the products needed for the menu recipes. Managing the kitchen staff helps to control food timing, quality, and cost. Mess management involves, most importantly, cost control and budgeting. The Head Cook is the Head Preparation Chef who supervises food preparation.
Financial Projections Early stages business can consider incubator and accelerator program as a funding option . This startup normally runs for 4-8 months and require time commitment . we will maintain the target a size that can produce premium returns. Our Growth projections will be aggressive, never conservative. Gross margins will be in line with the TEUYD. Their are various strategies that helps us to rise up the way of funding after investment Explicitly include funding expectations as a line item. Funding is directly proportional to the amount of customers we get .
Net Revenue Table
Gross Amont Projected Total Total Making Gross Total profit at Net Quarters Charged from Customers Thali/month Thali in Outflow Charge/thali Profit/Thali Thali/day the end of Revenue customer/Thali per Quarter (25 Days) a quarter a Quarter
Q1Proposed
45
34
11
1000
2000
50000
150000
1650000 15,75,000
Q2Proposed
45
34
11
2000
4000
100000
300000
3300000 15,75,000 17,25,000
Q3Proposed
45
34
11
3000
6000
150000
450000
4950000 15,75,000 33,75,000
Q4Proposed
45
34
11
4000
8000
200000
600000
6600000 15,75,000 50,25,000
75,000
Net Revenue brief 1. This model works when we had done with the setup and markting areas so as to focus on the target so its a purposed one that we will achieve it by our team work. 2. We need complete one month (with one time) expense amount to start it with all our advertisement and plans so as to come up after it with the operations. Initial thali Charged is Rs 45 Cost Of Making A Thali is Rs 34
Charged by the customer
Company Profit is Rs 11 Rs. 3 is spent on facilitating the Tiffin Services.
Total inflow will be the target achieved by the end of 1st quarter on the basis of total Thali served in the 3 months.
Total outflow = A
prapose target achieved is 1000.
1. Rs 3 spent on each tiffin served.
1000*11 = x
2. Monthly expenses.
Total inflow will be as -
X*2 = Z ( As per daily twice the meal served to every customer ) Z*25 = Y ( served days in Month) Y= total inflow in a Quater.
3. Other expenses.
Our income will be generated as from the savings done by the tifins we served. Revenue = Y-A