Indian Telecom Sector Snapshot – March 2009
TRAI 2009
qMetro circles (major cities*): •qA circles (regions that include other large cities): •
MetroA
q B circles (regions with smaller urban areas and towns): • q C circles (rural areas): •
BCG Matrix M A R K E T S H A R E I N %
RELATIVE MARKET SHARE
Rural Coverage
GSM & CDMA
CDMA
TDMAFDMA
GSM
Market Share
Snapshot Airtel
The BCG Matrix
Vodafone
Vodafone-Essar P rofile
Vodafone Serv ices
BSNL Profile
Range of Telecom services:
bfoneTarang
BSNL Services
Continue… Internet Intelligent
Network (IN)
Services Portfolio
BSNL LANDLINE BSNL MOBILE I NET
BSNL WLL NTERNET SERVICES BSNL BROADBAND BSNL MANAGED NETWORK SERVICES
Services Portfolio
INTELLIGENT NETWORK VIDEO CONFERENCING AUDIO CONFERENCING
TELEX/ TELEGRAPH EPABX INMARSAT KU-BAND TRANSPONDER
New Initiative ØWi MAX: Tender Invited for 1000 BTS at Rural Block HQs covering 25000 village community centres ØIPTV ØLaunched in Three Cities viz. Bangalore, Pune & Kolkata ØAgreement signed with Franchisees for another 50 Cities ØVOIP EOI under Issue
SWOT Analysis
Reliance Communication
RCom Services
On
the 30th December 2008, Reliance became the first telecom company in India to operate in both CDMA as well as GSM technologies
Idea Fresh •
Idea for You • Idea for Your Business •
They
have a subscriber base of over 40 million in over 5000 cities.
Tata Indicom Exclusive Stores
ØWireless phones. ØLandline Phones. ØInternet & Broadband. ØNet Telephony. ØCalling Card. ØMobile Phone:§ Prepaid Mobile Phones. § Postpaid Mobile Phones.
Position Map High Tariffs
Narrow Network Coverage
Wide Network Coverage
Low Tariffs
Source: pluggd.in
Source: 4Ps B&M and ICMR survey on India’s Best service Companies
Subscriber Base of Telecos in Gujarat
ØTele-density of the state is around 45% against the national tele-density of 35%. ØGujarat has total 2.5 Crore subscribers.