Technology.docx

TECHNOLOGY 1) Autonomy reached the drones The Skydio R1 drone videos look like professionally filmed aerial chase sequences. But this drone flies by itself and can follow people from behind, even dodging forests and around curves. It can be controlled even through an Apple Watch. The autonomous minidrones are just the beginning of everything that will happen with drones and robotics as vision and navigation technology by computer improve. 2) Smartwatches conquer the FDA

There are not many smart watches and fitness devices that are approved by the Food and Drug Administration (FDA) as health technology, but that will change quickly. The Apple Watch Series 4 opened the way by putting an FDA-approved electrocardiogram on the watch, making it an overthe-counter health device.

3) The screen as the center of the tracks

The Samsung Galaxy S10 could include technology of fingerprint reader by ultrasounds made by Qualcomm, and is just one of several screen fingerprint readers that emerged this year. Mate 20 also has his. It is likely that full screens, without buttons or fingerprint scanners mounted on the back will become the norm, and could change the appearance and operation of the phones by 2019.

4) Augmented reality comes to the audio We think in augmented reality and imagine Pokémon and holograms. The Bose Frames glasses that use spatial audio, and that arrive as a real product in 2019, show the importance of audio as a tool to increase reality. The few demonstrations we have seen of these glasses during this year, impress with their quality and user experience without hearing aids. Everything indicates that immersive sound is on the way.

5) Virtual reality is mobile Although Facebook has not had a good 2018, the acquisition of the Oculus firm is very remarkable and points to where virtual reality (VR) is headed. Oculus Go's first stand-alone VR equipment, called Oculus Go, is basic, but affordable and functional. Reducing the size of virtual worlds in a compact design with no wireless phone is an indicator of where the future of VR will go, starting with more complete motion platforms such as Oculus Quest in 2019.

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6) AI to fight against Bots

The calls robocalls (or automatic calls made by robot) are a real scourge in our existence, and that is only getting worse. Google's ingenious call detection feature on its latest Pixel phones controls phone calls and saves the hassle of answering. The AI transcribes the call and offers users the option to respond, ignore or even block the number.

7) The future of processing The iPad may not be a complete replacement for computers for everyone, but that is a matter of software, not hardware. Apple's latest A12 and A12X processors are 7-nanometer chips built by ARM that beat Intel's conventional processors by far in benchmark tests, announcing an immediate future of much smaller and more impressive computers.

8) Super intelligence on the phone

Nobody knew what to do with the futuristic demonstration of Google Duplex at its developer conference in 2018. An Artificial Intelligence (IA) making calls to a restaurant to make reservations? It seemed impossible, but now it is a feature of Pixel phones for some users in limited test cities. The future of the attendees is overflowing in the real world in totally new ways.

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MOST VALUABLE TECHNOLOGY BRANDS IN THE WORLD

In simple words, the value of a brand will be higher or lower depending on the positive or negative perceptions of the people associated with them. You may be interested: These are the 10 most valuable brands in Latin America In this regard, the interbrand company presented the results of the brands with the greatest value in the whole world, there they are distinctive of industries such as the automotive, entertainment, food, transport and, of course, technology. It is striking that this last category dominates the first places on the list, a sign that technology in the 21st century has positioned itself as one of the largest businesses in the world.

This is how Apple continues to be the most valuable brand in the world to be estimated at more than US $ 214.4 billion, registering a growth of 16% compared to 2017. The apple is followed by the multi-colored ad of Google, a technology company whose brand grew by 10%. % to reach US $

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155,506 million. Interestingly, 20 years ago this last company started with a $ 100,000 check destined by investor Andy Bechtolsheim.

You may be interested: Google turns 20: How did life change us?

In the third place is Amazon, a brand that is related to the richest man in the world, Jeff Bezzos, whose fortune, according to Forbes magazine, is estimated at US $ 147 billion. Currently, the value of this brand is US $ 100,764 million, registering the most significant growth in the list, 56%.

Read also: Jeff Bezos, the richest man in decades according to Bloomberg

Microsoft is the latest brand that keeps the first places, in seguidilla, of the technology companies. Its fourth place is obtained thanks to the almost US $ 93,000 million of value, a figure that in the last year grew by 16%. Jumping to sixth place, fifth if you discriminate only technological brands, is Samsung. This company that shines in the market mainly for its cell phones, televisions and sound devices, has a brand estimated at almost US $ 60,000 million, a value that increased 6% since 2017. We suggest you read: The Galaxy A9 surprises with its four cameras, what are they for? Continuing with the list is Facebook, a social network whose brand lost 6% in its value in the last year by consolidating just over US $ 45,000 million. For its part Intel is below the latter with a brand estimated at almost US $ 43.300 million, a figure that increased by 10% since the last measurement of Interbrand. In the eighth place of the most valuable brands in the world is IBM, the firm of this American multinational is currently worth US $ 42,972 million, while Cisco, a company dedicated to the ICT business takes the number nine position with its more than US $ 34,000 millions.

Finally, the last three brands that close the list of the 12 most valuable brands in the world are Oracle, SAP and Ebay, companies estimated at more than US $ 26,000 million, $ 22,000 million and US $ 13,000 million, respectively.

Other companies such as Huawei, Netflix, HP and Spotify are also in the list, but below the 50th position, that is, closer to the last boxes.

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The 12 best clothing brands That a brand is very famous does not always imply that it is one of the best; or the other way around, that it is a mark of high quality does not mean that it sells much nor that it is very famous. Therefore, in the following list we have taken into account several factors to include the best clothing brands according to the fame, quality and sales they make. 12. Tommy Hilfiger Its founder is Thomas Jacob Hilfiger and owns one of the best clothing brands. Counting as Ralph Lauren's main competitor.

This brand stands out for being emblematic for many North Americans of upper middle class. They are especially demanded their short sleeve polo shirts and some sweaters.

11. Calvin Klein Calvin Klein has always been an acclaimed brand since he was born in 1968 in Manhattan (United States). Probably her line of underwear was what prompted her to reach even higher in the last decade. They also highlight its fragrances and its sub-brand called Calvin Klein Home.

Today it is one of the most distinctive clothing brands and carries out very important advertising campaigns with famous people ranging from sportsmen to singers and musicians.

10. Levi's Levi's is, along with Lee, one of the best brands of jeans or jeans clothes. This was founded in no less than 1853, in California.

While at the level of price and quality we could say that they are on par, the truth is that Levi's, or rather, Levi's Strauss, has been able to adapt better to new trends and was a cultural icon with a greater journey than Lee. That is why we place it in our top 10 clothing brands.

9. Prada

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Italy holds the title of fashion country along with some others. Specifically, the Prada clothing firm is one of its flagship vessels. It was created in 1913 and was until 1978 a local brand of low cost clothing, until Miuccia Prada took control of the business.

Today the company invoices huge amounts of millions of dollars and stands out above all for their bags.

8. Chanel This couture firm needs no introduction. Created in 1910 by fashion designer Coco Chanel in 1910, it is one of the oldest on this list and is dedicated to creating and selling mainly luxury items and high fashion clothing.

Maybe you're interested: How to distinguish an original perfume from a replica of 7 shapes. 7. Lacoste The United States and Italy are not the only global fashion venues, France, with clothing brands such as the already seen Chanel or Lacoste, is also a gap.

Since in the 70s and 80s his acclaimed Polo shirt triumphed in America and Europe finished launching this brand to fame, has continued to renew and making elegant garments at prices slightly above average.

6. Adidas When we think of sportswear brands, one of the two main ones that comes to mind is Adidas. Although in the past the rivalry Nike - Adidas was more equal, nowadays this second one has had to retreat some positions. But let us not be alarmed, it is one of the most important clothing brands in the world combining quality and good price in unison.

5. Gucci Like other clothing brands, Gucci is not exclusively dedicated to the design of clothing per se, it also designs watches, perfumes, suitcases and other accessories such as jewelry. With its headquarters in Florence, it has been at the forefront of fashion since 1921.

4. Louis Vuitton

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For many (and many) Louis Vuitton is the most important brand of handbags in the world. Symbol of elegance and high standing. Despite the hundreds (or thousands) of dollars that can cost a bag or one of its famous suitcases, this brand of clothing has been practically since its inception, being the envy of all others.

3. Nike Nike is to sport what Coca-Cola to soda. From its famous slogan Just do it, to its famous logo, make it one of the most famous and important clothing brands worldwide. With average prices and holding the first positions in sports shoes, Nike will earn their bronze medal.

2. H & M Right after the first place of the most important clothing brands we find H & M. Although for some time now different controversies have arisen regarding this brand criticizing some products for their low quality, it is undeniable that billions of dollars a year and almost anyone has any pledge of this brand. Time will tell if it maintains its position or low.

1. Zara The Inditex badge and currently the first clothing brand in the world has a wide range of subbrands that have "colonized" the clothing stores and fashion districts of all the major cities of the globe. Its income and expansion has not stopped rising exponentially in recent years.

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