She
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IV. Market Analysis A.SWOT Strengths- Laguna is notable for being the birthplace of José Rizal, the country's national hero. Laguna is also famous among tourists for the Pagsanjan Falls, Pila, Laguna Town Plaza, Taytay Falls, Majayjay, the wood carvings and papier mache created by the people of Paete, the turumba of Pakil, the hot spring resorts in Los Baños on the slopes of Mount Makiling, and Hidden Valley Springs in Calauan. The foods such are the putos and kesong puti and many other delicacies.
Weaknesses- The province is relatively dry from November to April and wet during the rest of the year for a small portion near the southern boundary. The other parts, west of Santa Cruz municipality, experience a dry season from November to April and rainy season during the rest of the year. The eastern and southern most portions do not have distinct season, with rainfall more evenly distributed throughout the year.
Opportunities- Laguna is endowed with abundant natural resources. Its forests are filled with bamboo, rattan, and soft hardwood. Its wide fields and vast forests are ideal for growing rice, coconuts, vegetables, tropical fruits, orchids, and other ornamental flowers and exotic plants. The province is also rich in mineral resources such as clay, jasper and basalt glass. Laguna has established its name to the market it is known for its hot springs resort and delicacies.
Threats: There are provinces that also offer hot springs and resorts with a wide variety of choices that are even more modernized. Cause of the slow development of the country, the tendency is that competitors are taking advantage and leaving the province behind.
B. Market Potential Ecotourism enterprises; Convention centers; Coconut inter-cropping; Forest Trees, Cutflowers & ornamentals; Fruit & vegetable processing; Herbal medicines; Herbal essences; Gifts and housewares; Metalcraft (Industrial equipment, Engines, Surgical instruments, Agricultural machinery, tools); Service Facilities (Packaging, Warehousing, Trucking services, dryers); Electronics (Consumer electronics, Telecommunications, Computers & peripherals, Semiconductors); and Garments and footwear; Agriculture; Fishing; Forestry; Tourism.
C. Marketing Strategies Advertising in newspapers and magazines for discounts on accommodations and in resorts. T.V advertisements word of mouth recommendations and giving celebrities products of Laguna for example puto biñan,then mentioning it to their shows. When visiting Laguna especially in los baños, calamba there are very accommodating guides with stream-boards and signs on what are you looking for. They will even assist you on your necessities.
Weaknesses- The province is relatively dry from November to April and wet during the rest of the year for a small portion near the southern boundary. The other parts, west of Santa Cruz municipality, experience a dry season from November to April and rainy season during the rest of the year. The eastern and southern most portions do not have distinct season, with rainfall more evenly distributed throughout the year.
Opportunities- Laguna is endowed with abundant natural resources. Its forests are filled with bamboo, rattan, and soft hardwood. Its wide fields and vast forests are ideal for growing rice, coconuts, vegetables, tropical fruits, orchids, and other ornamental flowers and exotic plants. The province is also rich in mineral resources such as clay, jasper and basalt glass. Laguna has established its name to the market it is known for its hot springs resort and delicacies.
Threats: There are provinces that also offer hot springs and resorts with a wide variety of choices that are even more modernized. Cause of the slow development of the country, the tendency is that competitors are taking advantage and leaving the province behind.
B. Market Potential Ecotourism enterprises; Convention centers; Coconut inter-cropping; Forest Trees, Cutflowers & ornamentals; Fruit & vegetable processing; Herbal medicines; Herbal essences; Gifts and housewares; Metalcraft (Industrial equipment, Engines, Surgical instruments, Agricultural machinery, tools); Service Facilities (Packaging, Warehousing, Trucking services, dryers); Electronics (Consumer electronics, Telecommunications, Computers & peripherals, Semiconductors); and Garments and footwear; Agriculture; Fishing; Forestry; Tourism.
C. Marketing Strategies Advertising in newspapers and magazines for discounts on accommodations and in resorts. T.V advertisements word of mouth recommendations and giving celebrities products of Laguna for example puto biñan,then mentioning it to their shows. When visiting Laguna especially in los baños, calamba there are very accommodating guides with stream-boards and signs on what are you looking for. They will even assist you on your necessities.
