Chapter
6
Selecting and Hiring Applicants The worst mistake a manager can make is to make a bad hire. Anonymous
Copyright © 2003 by The McGraw-Hill Companies, Inc. All rights reserved.
Salesperson Selection Tools References and credit reports
Application blanks
Psychological tests Organizational Design
Personal interviews
Copyright © 2003 by The McGraw-Hill Companies, Inc. All rights reserved.
Assessment Centers
Application Blank Information Personal
Experience
Name
Work
service
Address & Phone
Physical
Environmental
Ability to perform Membership in job-related social and Education physical activities organizations
Health Reason for seeking particular job Personal goals References
Copyright © 2003 by The McGraw-Hill Companies, Inc. All rights reserved.
Outside interests
An Excerpt from Fig. 6-2 Xerox Campus Interview-Evaluation Report EVALUATION (Circle Level)
(Does Not Meet Xerox Standards)
(Meets Xerox Standards)
(Exceeds Xerox Standards)
Aggressiveness and Enthusiasm
1
2
3
4
5
Communication Skills
1
2
3
4
5
Record of Success
1
2
3
4
5
Rational Thought Process
1
2
3
4
5
Maturity
1
2
3
4
5
Overall Evaluation
1
2
3
4
5
Summary of Applicant’s Qualifications Apparent Strengths: Apparent Weaknesses: Areas Requiring Clarification: Copyright © 2003 by The McGraw-Hill Companies, Inc. All rights reserved.
Suggestions for Improving Interviewing Effectiveness Have
specific job specifications and qualifications clearly in mind
Establish Provide
specific interviewing objectives
some degree of structure (guidelines, probing
questions) Allow Be
adequate time
very familiar with application or resume information
Use
standardized rating sheets after each interview
Use
multiple interviews
Provide
training and practice for the interviewers
Remember,
the interview is an opportunity to learn more about
the candidate as well as to sell your company Copyright © 2003 by The McGraw-Hill Companies, Inc. All rights reserved.
Does Image Matter? What type of sales rep would you avoid hiring? 80% Anyone who was a sloppy dresser 78% Anyone who used salty language 77% Anyone who has visible body piercings or tatoos 51% Anyone who looked unstylish Sourse: Adapted from Melinda Ligos, “Does Image Matter? “ Sales & Marketing Management, March 2001, p. 55
Copyright © 2003 by The McGraw-Hill Companies, Inc. All rights reserved.
Selection and Hiring Are Not Synonymous COMPANY A DISLIKES ANN
ANN DISLIKES COMPANY A
NO OFFER EXTENDED
COMPANY B LIKES ANN
ANN DISLIKES COMPANY B
OFFER EXTENDED, BUT NOT ACCEPTED
COMPANY A LIKES ANN
ANN LIKES COMPANY C
OFFER EXTENDED & ACCEPTED Copyright © 2003 by The McGraw-Hill Companies, Inc. All rights reserved.