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A Project Report On Investors perception towards Equity Market and PMS of Reliance Money For the Partial fulfillment of The requirement Of Master of Business Administration Submitted by Shailendra Banjari MBA III semester Under the guidance of Mr. Sameer khan (Cluster head reliance money - Bhopal) & Mr. Chetan Nigam (Centre manager reliance money, Bhopal) Prof.Owais Qureshi

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Institute of professional education & research (Iper) (Barkatullah university, Bhopal) (Year: 2008)

Acknowledgement A fruitful work is incomplete without paying a word of thanks to all the people who are directly or indirectly involved in its completion. I wish to express my heartfelt appreciation to many who have contributed to this project both explicitly and implicitly. Words can never express the extent of indebt ness, but I still wish to express my deep sense of gratitude to all the people for their valuable time and cooperation, which they had given me. Special thanks goes to Prof. Owais Qureshi, MBA Department for taking the time and effort to review such extensive and complex material and for providing reaction and recommendation for improvement and to Mr. Sameer khan the cluster head of Reliance Money Bhopal branch and Mr. Chetan Nigam the Centre Manager Reliance Money, Bhopal who helped me in my project work.

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I also thank all my professors who helped me during the project, and last but not the least to my classmates, who despite their own project have helped in my project as and when they could.

Shailendra Banjari

Preface The research provides an opportunity to a student to demonstrate application of his/her knowledge, skill and competencies required during the technical session. Research also helps the student to devote his/her skill to analyze the problem to suggest alternative solution, to

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evaluate them and to provide feasible recommendation on the provided data.

The research is on the topic of

“Investors Perception

towards Equity Market and PMS of Reliance Money “, although I have tried my level best to prepare this report. An error free reports every effort has been made to offer the most authenticated position with accuracy.

Declaration I hereby declare that the following documented project report titled “Investors Perception towards Equity Market IPER - BHOPAL

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and PMS Of Reliance Money “is an authentic work done by me.

The study was undertaken as a part of the course curriculum of MBA full time program of Barkatullah University, Bhopal.

SHAILEN DRA BANJARI

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CONCEPTUAL OVERVIEW

INTRODUCTION

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Satisfaction is a function of perceived performance and expectations. If the performance matches the expectations, the customer is satisfied. Portfolio (finance), a collection of investments held by an institution or a private individual. Holding a portfolio is often part of an investment and risk-limiting strategy called diversification. By owning several assets, certain types of risk (in particular specific risk) can be reduced. There are also portfolios which are aimed at taking high risks - these are called concentrated portfolios. Investment management is the professional management of various securities (shares, bonds etc) and other assets (e.g. real estate), to meet specified investment goals for the benefit of the investors. Investors may be institutions (insurance companies, pension funds, corporations etc.) or private investors (both directly via investment contracts and more commonly via collective investment schemes e.g. mutual funds). The term asset management is often used to refer to the investment management of collective investments, whilst the more generic fund management may refer to all forms of institutional investment as well as investment management for private investors. Investment managers who specialize in advisory or discretionary management on behalf of (normally wealthy) private investors may often refer to their services as wealth management or portfolio management often within the context of so-called "private banking". The provision of 'investment management services' includes elements of financial analysis, asset selection, stock selection, plan implementation and ongoing monitoring of investments. Outside of the financial industry, the term "investment management" is often applied to investments other than financial instruments. Investments are often meant to include

projects, brands, patents and many things other than stocks and bonds. Even in this case, the term implies that rigorous financial and economic analysis methods are used. Applied

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Information Economics is one approach developed to apply statistically and economically sound optimization methods to portfolios of other types of investments. Investment management is a large and important global industry in its own right responsible for caretaking of trillions of dollars, euro, pounds and yen. Coming under the remit of financial services many of the world's largest companies are at least in part investment managers and employ millions of staff and create billions in revenue. Fund manager (or investment advisor in the U.S.) refers to both a firm that provides investment management services and an individual(s) who directs 'fund management' decisions. Industry scope The business of investment management has several facets, including the employment of professional fund managers, research (of individual assets and asset classes), dealing, settlement, marketing, internal auditing, and the preparation of reports for clients. The largest financial fund managers are firms that exhibit all the complexity their size demands. Apart from the people who bring in the money (marketers) and the people who direct investment (the fund managers), there are compliance staff (to ensure accord with legislative and regulatory constraints), internal auditors of various kinds (to examine internal systems and controls), financial controllers (to account for the institutions' own money and costs), computer experts, and "back office" employees (to track and record transactions and fund valuations for up to thousands of clients per institution).

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RESEARCH METHODOLOGY

2.0 RESEARCH METHODOLOGY IPER - BHOPAL

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2.1 OBJECTIVES OF THE STUDY



To compare the Portfolio Management Services of reliance Money Ltd.

• To know the investors view towards the Portfolio Management Services. • To know the need of investors. 2.2 METHODOLOGY The Research is Exploratory Research. In the present Research I have collected data through Survey of 100 respondents 2.3 SAMPLE SIZE Random Samples are collected from 100 respondents to draw a meaningful conclusion. 2.4 TOOLS OF ANALYSIS I have used Questionnaire Method. The Data collected is shown through Graphs and Pie Charts. I have also used some software like Word and Excel to make this project. 2.5 LIMITATIONS • The respondents were limited and cannot be treated as the whole population. • The respondents may be biased. • Time was the major constraint. • The accuracy of indications given by the respondents may not be consider adequate

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COMPANY PROFILE

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A Reliance Capital Company

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COMPANY PROFILE

Reliance Capital Ltd is a part of the Reliance - Anil Dhirubhai Ambani Group, and is ranked among the 25 most valuable private companies in India. Reliance Capital is one of India's leading and fastest growing private sector financial services companies, and ranks among the top 3 private sector financial services and banking groups, in terms of net worth.Reliance Capital has interests in asset management and mutual funds, life and general insurance, private equity and proprietary investments, stock broking, depository services, distribution of financial products, consumer finance and other activities in financial services. The Reliance Anil Dhirubhai Ambani Group is one of India's top 2 business houses, and has a market capitalization of over Rs.2,90,000 crore (US$ 75 billion), net worth in excess of Rs.55,000 crore (US$ 14 billion), cash flows of Rs. 11,000 crore (US$ 2.8 billion) and net profit of Rs. 7,700 crore (US$ 1.9 billion) RELIANCE CAPITAL COMPANY OUTLINE RELIANCE CAPITAL

RELIANCE MONEY

RELIANCE LIFE INSURNACE

RELIANCE MUTUAL FUNDS

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RELIANCE GENERAL INSURANCE

RELIANCE MUTUAL FUNDS

13

Reliance Money Reliance Money is a group company of Reliance Capital; one of India's leading and fastest growing private sector financial services companies, ranking among the top 3 private sector financial services and banking companies, in terms of net worth. Reliance Capital is a part of the Reliance Anil Dhirubhai Ambani Group.

Reliance Money is a comprehensive electronic transaction platform offering a wide range of asset classes. Its endeavour is to change the way India transacts in financial markets and avails financial services. Reliance Money is a single window, enabling you to access, amongst others in Equities, Equity & Commodities Derivatives, Mutual Funds, IPOs, Life & General Insurance products, Offshore Investments, Money Transfer, Money Changing and Credit Cards.

ORGANIZATION HIERARCHY RELIANCE MONEY (Head Office Mumbai)

BHOPAL BRANCH

Cluster Head

Centre Manager

Business Development Executives

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VISION STATEMENT To be globally respected wealth creator with an emphasis on customers care and a culture of good corportate governance.

MISSION To Create and nurture a world class, high performance environment aimed at delighting our customers.

CONCEPT BEHIND Reliance Money Reliance Money provides a comprehensive platform, offering an investment avenue for a wide range of asset classes. Its Endeavour is to change the way India transacts in financial markets and avails financial services. Reliance Money offers a single window facility, enabling you to access, amongst others. Equity, Equity and Commodity Derivatives Offshore Investments, IPO’s, Mutual Funds, Life Insurance & General Insurance Products. Why Reliance Money? Reliance Money is the most cost-effective, convenient and secure way to transact in a wide range of financial products and services. The highlights of Reliance Money’s offering are: Cost-effective: The fee charged by the affiliates of Reliance Money, through whom the transactions can be placed, is among the lowest charged in the present scenario. As an introductory offer, pay a flat fee of just Rs. 500/- valid for 2 months or specified transactional value*. Convenience: You have the flexibility to access Reliance Money services in multiple ways: through the Internet, Transaction Kiosks, Call & Transact (Phone) or seek assistance through our Business Partners. Security: Reliance Money provides secure access through an electronic token that flashes a unique security number every 32 seconds (and ensures that the number used for the earlier transaction is discarded). This number works as a third level password that keeps you account extra safe.

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Single window for multiple products: Reliance Money, through its affiliates/partners, facilitates transactions in Equity, Equity & Commodity Derivatives, Offshore Investments**, Mutual Funds, IPO’s. Life Insurance and General Insurance products. 3 in 1 integrated access: Reliance Money offers integrated access to your banking, trading and demat account. You can transact without the hassle of writing cheques. Demat Account with Reliance Capital: Through Reliance Money, you get a hassle-free demat account with Reliance Capital. The Annual Maintenance Charge for the Demat Account is just Rs. 50/- per annum. Other Services: # through the portal www.reliancemoney.com, reliance Money provides: •

Reliable research, including views of external experts with an enviable track record.



Live news from Reuters and Dow Jones.



CEOs’ / experts’ views on the economy and financial markets.



The Personal Finance section provides tools that helps you plan your investments, retirement, tax, etc.



Analyse your risk profile through the Risk Analyser.



Get a suitable investment portfolio using the Asset Allocator

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Requirements for opening D-MAT cum trading account with Reliance Money : 1. pan card copy 2. add proof/ tell bill/ e- bill/ voter id/ bank pass book/ passport 3. cancelled cheques of ICICI/ IDBI/HDFC/AXIS the company accepts the cheques of other banks also but it will take the time of 3-4days because the company has the tie ups with these banks only 4. payment cheques: (for opening the account initial charges) for people who are in the corporate list Rs 500 for clients not in the corporate list Rs 750 Brokerage card:  500 for 2 months 1 crore (90 lakh for intra trade & 10 lakh for delivery)  1350 for 6 months 3 crores (2.70 lakh for intra trade & .30 lakh for delivery)  2500 for 12 months 6 crore (5.40 lakh for intra day & .60 lakh for delivery)  PR 500 for 12 months with the limit of 5 lakhs (both intraday & delivery) Secured log in with reliance money:  Unique user id (different for each & every client)  User password (which you need to change every 15 days)  Security key (which changes in every 32 seconds and generate numbers randomly)

Brokerage:  Reliance money is working on the zero brokerage concept, because of which education cess as well as service tax will be NIL.  As per the SEBI guidelines any brokerage company can't charge zero brokerage so it charges 0.01% of brokerage in the name of transaction cost.  Other than this the security transaction tax (STT) is also being charged @  On Delivery: 0.125% On Intra day: 0.0125%  Other than this holding charges are also being charged on sale of securities @Rs 12 on

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 1 Scrip & 1 Order (irrespective of the fact as to how much big be the value of the complete order).

 Comparison of reliance money's facilities & charges with other companies DMAT account facilities and charges is being shown in the following excel sheet.

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THE BENEFITS  A safe and convenient way to hold securities;  Immediate transfer of securities;  No stamp duty on transfer of securities;  Elimination of risks associated with physical certificates such as bad delivery, fake securities, delays, thefts etc.;  Reduction in paperwork involved in transfer of securities;  Reduction in transaction cost;  No odd lot problem, even one share can be sold;  Nomination facility;  Change in address recorded with DP gets registered with all companies in which investor holds securities electronically eliminating the need to correspond with each of them separately;  Transmission of securities is done by DP eliminating correspondence with companies;  Automatic credit into demat account of shares, arising out of bonus/split/consolidation/merger etc.  Holding investments in equity and debt instruments in a single account.  Reduce brokerage charges.  Enables quick ownership of securities on settlement resulting in increased liquidity,  Avoids confusion in the ownership title of securities  Provides easy receipt of public issue allotments.

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Reliance Money BROKERAGE

ONLINE

OFFLINE

RECHARGE VOUCHER

RECHARGE VOUCHER + FRANCHISEE FEE

FRANCHISEE FEE RS. 15/ TRANSACTION Reliance has the concept of Recharge Vouchers RECHARGE VOUCHER: Rs. 500 12 Month

5 Lac Limit

Rs. 500

2 Months

1 Crore

Rs. 1350

6 Months

6 Crore

Rs. 2550

12 Months

12 Crore

Account Opening Charges

:

For Regular Customers

:

Rs. 750.00

For Govt. Employees / Corporate :

Rs. 500.00

Offer: One Year Trading Account Fee by Reliance of Rs. 500.00 & 12 Months. Validity / 5 Lacs.

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PORTFOLIO MANAGEMENT SERVICES (PMS) Reliance Money Limited is one of the fastest-growing Stock Broking companies in India, which also offers Commodity Broking, Distribution of Mutual Funds, Insurance, Offshore investments, Equity Advisory services, Money Changing, Money Transfer and Gold Coin Retailing, As Portfolio Managers, it is our endeavor that every portfolio created by us is reflective of the values on which Reliance Money has been built - a commitment towards transparency and a strong research - driven investment process. While your personal portfolio reflects your investment style and profile, managing it requires considerable time and effort. Anticipating & analysing market movements, financial statements and studying macro-economic variables is becoming increasingly complex. As you may not have the required time and expertise to manage your investments, under Portfolio Management Sevices, you delegate the responsibility of managing your portfolio to our team of specialists who understand your investment objectives. Our team of Portfolio Managers, Research Analysts and Relationship Managers are working continuously to create and actively manage your portfolio to provide you the best returns in the fast-changing market dynamics.

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BENEFITS OF PMS Flexibility •

Efficient switch between cash & equities.



Focused portfolio of select stocks / sector concentrations.



Professional management with the objective of delivering consistent long-term performance while controlling risks.

Hassle Free Operation •

PMS offers customized services, which take care of all the administrative aspects of the client's portfolio, with periodic reporting.

Transparency •

Clients get regular statements and updates on their investments.



Web-enabled access ensures that the client is just a click away from all information related to his/her investments (i.e. securities one holds, cost & current value, securities purchased & sold, dividends received, performance of portfolio, market commentary, etc).



Customized advise that suits individual requirements helps achieve the desired financial & investment objectives.



Easy access to dedicated Relationship Managers / Financial Advisors through whom the client can interact with Fund Managers and discuss concerns / feedback on his/her portfolio.



The Portfolio Manager will provide audited statement of accounts at the end of financial year to help the client assess the tax liabilities on his/her portfolio, including Capital Gains report. (The PMS provider is a trustee acting in a fiduciary capacity on behalf of the investor. Therefore, the tax liability for a PMS investor would remain the same as if the investor is accessing the capital market directly).



Reliance Money endeavors to deliver competitive returns through a diligent fund management framework, supported by rigorous analysis and a proven investment methodology,

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INVESTMENT OBJECTIVE Generate capital appreciation in medium to long term through investments in equities and equity related instruments comprising predominantly large cap companies, This scheme will be benchmarked to the Nifty 50 stocks. INVESTMENT STRATEGY •

Reliance Money follow a robust and disciplined investment process and endeavor consistently to generate absolute returns over a long term,



Reliance Money believe in active management of portfolios, leading to higher returns and our regular reviews of portfolios help in better risk management, to ensure consistently better performance.



An efficient asset allocation with flexibility to apportion 100% cash and use the cash to grab market opportunities when they arise,



Selective use of derivatives as an investment tool for hedging and portfolio re-balancing.



Reliance Money research team has the capability to value companies on the basis of their current and future potential, which helps us in generating better & consistent returns,



Invest in a relatively concentrated portfolio of not more than 15-20 stocks, which our experts believe to be excellent picks,

PARAMETERS DRIVING INVESTMENT DECISION The portfolio strives at all times to achieve an overall 70% allocation to large cap companies. Again the portfolio will limit the exposure to any sector to be less than 25% of the portfolio size and to any scrip to be less than 1 0%, 1. An open-ended scheme with no lock-in period, no exit load 2. Maximise post tax returns by concentrating on long-term gains & low churning of portfolio 3. Fixed and Performance based fee structure 4. Funds managed on a Pool basis 5. Custody S. Fund Accounting to be done by Deutsche Bank

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INVESTMENT CONSIDERATIONS Figure 1

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INVESTMENT PROCESS Figure 2

Understanding Customers Investment requirements

Identifying Companies with Growth dynamics (Earnings & Business)

Evaluation by qualitative & quantitative methods & Selection of stock Continuously identifying new opportunities Dynamic Portfolio Construction Following portfolio objectives

Investments and Continuous Review process

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SYSTEMS & PROCESSES Reliance Money Operations team takes care of the systems, MIS & related back office activity. The account details and portfolio valuation can be viewed on our website with the help of a special user id and password, which is provided for each client. Deutsche Bank has been appointed as Custodian & Fund Accountant. The banking, accounting, settlement & clearing operations will be done by Deutsche Bank AG, thereby providing total transparency to the whole system. Reliance Money have a dedicated team of Advisors, Relationship Managers and Operations team, whom you can contact for any specific information related to your investment. PRICING FEATURES Type Fixed fee Performance Based fee

Processing

Management Fee

Performance

Brokerage

(Upfront) 1.50% 1.50%

3% p.a 1 % p.a.

Nil Returns Upto 8% - NIL 8%-1 5% - 10%

0.15% 0.15%

>15% - 20%

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DATA ANALYSIS & INTERPRETATION

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DATA ANALYSIS Q1.

Do you invest Your Money to grow?

Options Yes No

Percentage of Respondents 88 12

No 12%

Yes 88%

Interpretation

:

88% of the respondents say yes they invest there money to grow. This is because the respondents who’s income is above 10000 are investing their money to grow.

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Q2.

Where do you invest?

Options

Percentage of Respondents

Mutual Funds

30

Shares

20

Commodity Market

6

Fixed Deposits

22

Bonds

16

Property

4

Others

2 30

25

20

15

10

5

0 Mutual Funds

Shares

Commodity Market

Fixed Deposits

Bonds

Property

Others

Interpretation: Most of the respondents invest there money in Fixed Deposits, Mutual Funds and Share Market only 6% of the respondents invest there money in Commodity Market. Most of the respondents Mutual Funds and Fixed Deposits because they don’t have to manage their investment.

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Q3. From which option you will get the best returns? Options Mutual Funds Shares Commodity Market Fixed Deposits Bonds Property Others

Percentage of Respondents 20 22 16 18 8 14 2

25

20

15

10

5

0 Mutual Funds

Shares

Commodity Market

Fixed Deposits

Bonds

Property

Others

Interpretation: Most of the respondents say they will get more returns in Share Market. Since Share Market is said to be the best place to invest to get more returns. The risk in the investment is also high.

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Q4.

Why you have not invested in Share Market?

Options Risk Lack of Knowledge Return Factor

Percentage of Respondents 42 38 20

45 40 35 30 25 20 15 10 5 0 Risk

Lack of Know ledge

Return Factor

Interpretation: Most of the respondents say there is more risk in shares. Risk is the most important factor that people don’t want to take for their money.

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Q5. What would you like more? Options More benefits More security Others, Please specify

Percentage of Respondents 22 62 16

70 60 50 40 30 20 10 0 Satisfactory returns received

Burned fingers

Unsatisfactory results

No

Interpretation: 22% of the respondents say they get more benefits, 62% of the respondents say they would like more security. Most of the respondents are service class people hence they want more security for their money.

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Q6. If you invested in Share market, what has been Your experience ? Options Satisfactory returns received Burned fingers Unsatisfactory results No

Percentage of Respondents 20 8 6 66

70 60 50 40 30 20 10 0 Satisfactory returns received

Burned fingers

Unsatisfactory results

No

Interpretation: 20% of the respondents have invested in Share market and received satisfactory returns, 66% of the respondents have not at all invested in Share Market. Some of the investors face problems due to less knowledge about the market. Some of the respondents don’t have complete overview of the happenings and invest their money in wrong shares which result in Loss. This is the reason most of the respondents prefer Portfolio Management Services to trade.

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Q7.

How do you trade in Share Market?

Options Hedging Speculation Investment

Percentage of Respondents 24 40 36

40 35 30 25 20 15 10 5 0 Hedging

Speculation

Investment

Interpretation: 24% of the respondents go for hedging & 40% go for investment.

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Q8.

How do you manage your portfolio? Options Self Depends on the company for Portfolio

Percentage of Respondents 66 34

Management 70 60 50 40 30 20 10 0 Self

Depends on the company for Portfolio Management

Interpretation: 66% of the respondents say they themselves manage their portfolio and 34% of the respondents say they depends on the security company for portfolio Management. 34% of the respondents prefer PMS of the company because they don’t have to keep a close eye on their investment.

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Q9.

If you trade with Reliance Money, then why?

Options Services Investment Tips are good Brokerage Research

Percentage of Respondents 20 12 38 30

40 35 30 25 20 15 10 5 0 Services

Investment Tips are good

Brokerage

Research

Interpretation: 30% of the respondents say they trade with Reliance Money because of their research and 38% of the respondents say they trade with Reliance Money because of Brokerage charges, 20% respondent’s trade with Reliance Money because of its services.

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Q10. Are you using PMS of Reliance Money? Options Yes No

Percentage of Respondents 36 64

Yes 36%

No 64%

Interpretation: 36% of the respondents are using PMS of Reliance Money because of their trust and research.

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Q11. What was your experience about Portfolio Management Services of Reliance Money? Options Earned Profit Faced Loss No Profit No Loss Situation

Percentage of Respondents 52 18 30

No Profit No Loss Situation 30%

Earned Profit 52%

Faced Loss 18%

Interpretation: 52% of the respondents say that they have earned Profit through the portfolio management services of Reliance Money.

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Q12. Does the Reliance Money keep its process transparent? Options Yes No

Percentage of Respondents 66 34

No 34%

Yes 66%

Interpretation : 66% of the respondents say that Reliance Money keeps its process transparent because they inform the customers about the changes in the market.

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Q13. Do you recommend Portfolio management services of Reliance Money to others ? Options Yes No

Percentage of Respondents 92 8

No 8%

Yes 92%

Interpretation : 92% of the respondents say yes they recommend Reliance Money to others.

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OBSERVATIONS & FINDINGS

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OBSERVATIONS & FINDINGS • 88% of the respondents say yes they invest there money to grow. This is because the respondents who's income is above 10000 are investing their money to grow. • Most of the respondents invest there money in Fixed Deposits, Mutual Funds and Share Market only 6% of the respondents invest there money in Commodity Market. Most of the respondents Mutual Funds and Fixed Deposits because they don't have to manage their investment. • Most of the respondents say they will get more returns in Share Market. Since Share Market is said to be the best place to invest to get more returns. The risk in the investment is also high. • Most of the respondents say there is more risk in shares. Risk is the most important factor that people don't want to take for their money. • 22% of the respondents say they get more benefits, 62% of the respondents say they would like more security. Most of the respondents are service class people hence they want more security for their money. • 20% of the respondents have invested in Share market and received satisfactory returns, 66% of the respondents have not at all invested in Share Market. Some of the investors face problems due to less knowledge about the market. Some of the respondents don't have complete overview of the happenings and invest their money in wrong shares which result in Loss. This is the reason most of the respondents prefer Portfolio Management Services to trade. • 24% of the respondents go for hedging & 40% go for investment. • 66% of the respondents say they themselves manage their portfolio and 34% of the respondents say they depends on the security company for portfolio Management. 34% of the respondents prefer PMS of the company because they don't have to keep a close eye on their investment.

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• 30% of the respondents say they trade with Reliance Money because of their research and 38% of the respondents say they trade with Reliance Money because of Brokerage charges, 20% respondents trade with Reliance Money because of its services. • 36% of the respondents are using PMS of Reliance Money because of their trust and research. • 52% of the respondents say that they have earned Profit through the portfolio management services of Reliance Money. • 66% of the respondents say that Reliance Money keeps its process transparent because they inform the customers about the changes in the market. • 92% of the respondents say yes they recommend Reliance Money to others.

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CONCLUSION & SUGGESTIONS

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CONCLUSIONS • Reliance Money Pvt. Ltd has better Portfolio Management services than Other Companies • Reliance Money Pvt. Ltd keep its process more transparent. • Reliance Money Pvt. Ltd is giving more returns to its investors. • Reliance Money charges are less than other portfolio Management Services. • Reliance Money is providing daily updates about the stocks information. • Investors are looking for those investment options where they get maximum returns with less returns. • Market is becoming complex & it means that the individual investor will not have the time to play stock game on his own. •

People are less aware about the Portfolio Management Services of Reliance Money.

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SUGGESTIONS • Investors must be made more aware about the services of the Reliance Money • Investors must feel safe about their money invested. • Investors accounts must be more transparent as compared to other companies. • Reliance Money must try to promote its Portfolio Management Services through Advertisements.

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BIBLIOGRAPHY

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BIBLIOGRAPHY Books: • Kotler, Philip. (1999):’Marketing Management’ Prentice Hall Of India Pvt. Ltd., New Delhi. • Kothari, C.R (2001):’Research Methodology’, Vishwa Publication., New Delhi • Saxena, Rajan. (2003):’Marketing Management’ Tata Mcgraw-Hill Publishing Company Limited. New Delhi • Verma H.V(1993):’Marketing Of Services’, Gobal Business Press, New Delhi Magazines • Business Week • Business World. • Business Today Websites: • www.reliancemoney.com

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ANNEXURE

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QUESTIONNAIRE Name

:

___________________________________

Address

:

___________________________________

Contact No.

:

___________________________________

Q1.

Do you invest Your Money to grow?

a.

Yes

Q2.

Where do you invest?

a.

b.

No

Mutual Funds

b.

Shares

c.

Commodity Market

d.

Fixed Deposits

e.

Bonds

f.

Property

g.

Others

Q3. From which option you will get the best returns? a.

Mutual Funds

b.

Shares

c.

Commodity Market

d.

Fixed Deposits

e.

Bonds

f.

Property

g.

Others

Q4.

Why you have not invested in Share Market?

a.

Risk

c.

Return Factor

b.

Lack of Knowledge

b.

More security

Q5. What would you like more? a.

More benefits

c.

Others, Please specify

Q6. If you invested in Share market, what has been Your experience? a.

Satisfactory returns received b.

Burned fingers

c.

Unsatisfactory results

No

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d.

50

Q7.

How do you trade in Share Market?

a.

Hedging

c.

Investment

Q8.

How do you manage your portfolio?

a.

Self

b.

b.

Speculation

depends on the company For Portfolio Management

Q9.

If you trade with Reliance Money, then why?

a.

Services

b.

Investment Tips are good

c.

Brokerage

d.

Research

Q10.

Are you using PMS of Reliance Money?

a.

Yes

Q11.

What was your experience about Portfolio Management Services of Reliance?

b.

No

Money? a.

Earned Profit

c.

No Profit No Loss Situation

Q12.

Does the Reliance Money keep its process transparent?

a.

Yes

Q13.

Do you recommend Portfolio management services of Reliance Money to others?

a.

Yes

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b.

b.

b.

Faced Loss

No

No

51

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