ASSIGNMENT ON RANBAXY LABORATORIES Ltd.
Prepared By: ARUN SINGH MBA/4530/06
TOP 10 PHARMACEUTICALS IN INDIA RANBAXY Dr. REDDY‘s CIPLA NICHOLAS PIRAMAL AUROBINDO PHARMA GLAXO SMITH KLINE LUPIN SUN PHRMACEUTICALS CADILLA HEALTHCARE WOCKHARDT
RANBAXY LABORTITES Type Founded Headquarters Key People
: : : :
Industry
Public 1961 Gurgaon, Haryana, India Tejandra Khanna, Chairman Brian Tempest, Vice Chairman Malvinder Singh, CEO : Pharmaceutical
Total revenue Global revenue Market cap
: Rs. 5,188 crore : Rs. 3,819 crore : Rs. 15,077 crore
Number of countries where it is present Countries where it has manufacturing units
:
49
:
8
Revenue targeted by December 2007 Revenue targeted by December 2012
:
Rs. 9,400 crore ($ 2 billion)
:
Rs. 23,520 crore ($ 5 billion)
Employees
:
1100 in R&D
Website
:
www.ranbaxy.com
BOARD OF DIRECTORS Mr. Tejandra Khanna, Brian.W. Tempest, Mr. Malvinder Mohan Singh, Mr. Atul Sobti, Dr. P.S Joshi Ramesh L. Adige
Chairman Vice Chairman CEO & MD President Director Executive Director
VISION The company’s vision is to achieve significant business in proprietary products by 2012 with a strong presence in developed markets. It also aspires to be amongst the Top 5 generic players with US $ 5 billion in sales, by 2012.
CORE VALUES The core values in action that each manager of ranbaxy should subscribe are: Performance Focus Customer Responsiveness Entrepreneurial Drive Trustworthiness People Development
PRODUCTS OFFERED ANTI – INFECTION G.I & NUTRITIONALS CVS & DIABETES CNS NS AID & RELATED ANTI ALLERGANTS ANTI RETROVIRALS UROLOGY OTHERS
RANBAXY TOP 10 GENERICS 388.22
Co-amoxiclav
306.44
Amoxicillin
204.45
Ciprofloxacin
196.93
Cephalexm
Co-amoxiclav Amoxicillin Ciprofloxacin
189.88
Simvastatin
Cephalexm Simvastatin
172.96
Isotretinoin
Isotretinoin Cefaclos Clanthromycin
Cefaclos
118.91
Cefpoxoxime Ketrolac
Clanthromycin
Cefpoxoxime
Ketrolac
117.5 107.63 103.87
STRATEGIES The Globalization Strategy Growth Strategy Poised For Growth API Development And Production Dosage Form Development And Manufacturing Contract Manufacturing
COMPETITOR ANALYSIS
AT HOME Ranbaxy Vs The Top Five Domestic Companies 20000 18000 16000 14000 12000
Turnover PBT PAT Market cap
10000 8000 6000 4000 2000 0 Ranbaxy
GSK
Reddy's
Cipla
Nicholas
MARKET SHARE Ranbaxy 11%
GSK 1% Cipla 13%
Nicholas 7%
Others 60% Cadilla 8%
SURVEY ANALYSIS GSK 20% Ranbaxy 35%
Dr. Reddy's 18%
Cipla 27%
THANK YOU