Press Release_irc Sponsorship_by English Version

FOR IMMEDIATE RELEASE Contacts: Thanh Thuy Vero Public Relations (P): 090 808 1433 (E): [email protected]

COMPREHENSIVE COMMERCIAL SPONSORSHIP & EXHIBITION OPPORTUNITIES ARE NOW AVAILABLE For the 3rd International Rice Congress on 8th – 12th November 2010 HO CHI MINH CITY, SEPTEMBER 7, 2009 - The 3rd International Rice Congress, presented by the International Rice Research Institute (IRRI) and AsiaCongress Events, brings a three-day conference on the world’s rice industry to Vietnam’s Capital City of Hanoi. A number of sponsorships are now available for the 3rd International Rice Congress (IRC2010). Companies can incorporate their marketing initiatives into a big event geared towards finding sustainable solutions to the developing world food crisis, which threatens more than 100 million around the world (BBC News, 2008). IRC2010 will look at the key trends and developments in the global rice industry, which feeds more than half the world. This scientific and trade congress will also include a comprehensive exhibition that will showcase the latest technologies, genetic and biological advances and equipment for the rice industry and rice research. This event will help companies set up their own strategies in the rice sector and showcase the latest technologies and equipment for the production of rice.

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IRC2010 will attract a large number of multinational companies including equipment manufacturers, seed producers and financial institutions; and scientific, government and non-governmental agencies. Sponsorship of this event will give companies excellent opportunities to widen their commercial networks, capture media mileage, and broaden their branding activities in the rice sector. It will be held at the Vietnam National Convention Center, Hanoi – the largest convention center in Vietnam. Its 3rd floor will host the international rice conferences of IRC2010 and its foyer areas in the 1st and 2nd floors will house the exhibition. Special events will also be conducted such as a rice cultural show and a rice photo contest. The Ministry of Agriculture & Rural Development of Vietnam will also host the 3rd Ministerial Round Table Meeting of all agriculture secretaries or ministers of Asian countries. The meeting will discuss important issues relating to the rice industry in their respective countries and the region. In order to help ensure the success of this important event, we invite interested organizations to get IRC2010 sponsorships and join the exhibition. For more details on commercial sponsorships and exhibition opportunities, please contact Lala Baldelovar at + 66 2748 7881 ext 106 or email [email protected] ### International Rice Research Institute (IRRI) is the world’s leading rice research and training centre. Based in the Philippines, with offices in 13 other countries, IRRI is an autonomous, non-profit institution focused on improving the well-being of present and future generations of rice farmers and consumers, particularly those with low incomes, while preserving natural resources. IRRI is one of 15 centers funded through the Consultative Group on International Agricultural Research (CGIAR), an association of public and private donor agencies (www.irri.org). Asia Congress Events Co., Ltd. is a Professional Conference and Exhibition Organizers (PCO/PEO) and works on behalf of associations, government organizations, industrial sectors and individual companies throughout Asia. Its portfolio focuses on sectors that include: Energy, Infrastructure, Water, Cleaning and Environment. AsiaCongress operates in Thailand, as well as Malaysia, Singapore, Brunei, India, Vietnam, The Philippines and China.

Reference: BBC News, 2008, UN sets up food crisis task force,

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