Ppttourdev-autosaved.pptx

AVALON Forest Park Experience Beyond Nature

AVALON Forest Park Is the home of Iliganon Hospitality and premiere adventure park with its distinct architectural design that provide experience beyond nature. It is a three (3) hectare land with a view to the famous Mimbalut Falls surrounded by lush forest grounds, fronting the majestic Mimbalut falls with a location that is only 200 meters away from the National highway and 11 kilometers away from the city proper. Avalon Forest Park is the ideal choice to jump-start your Northern Mindanao experience. We provide our guests with fully equipped, exclusively designed rooms with fuses with contemporary design and local elements and references to create a style that is recognizable but unique at the same time. The forest park is also the perfect choice for individual, couple and group of friends who needs a safe haven in the nature.

fuses with contemporary design and local elements and references

AVALON Forest Park

Experience Beyond Nature HOME OF ILIGANON HOSPITALITY

AVALON FOREST PARK Experience Beyond Nature

SWOT STRENGTH • Promote fair and harmonious relationship and understanding among the employee and employers inside the workplace • Undertake such research, experiments, enquiries and work as shall be considered necessary to develop and improve the company. • Adopt such means, including all types of publicity, promotion and advertisement of making Avalon Forest Lounge well known in the whole country.

SWOT WEAKNESS  Strong presence in some parts of Visayas and Mindanao but nationally Avalon is still not as recognized.  Not suitable for kids (ages 9 and down)  New Market  Cost Structure  Location: The resort is quite far from the town and it is a little bit hard to find.

SWOT

THREAT S

 Inflation  Reliance on government permits and strict adherence to environmental laws and regulations.  Peace and order in Iligan City’s image  Competition  Maturing products and services

SWOT

THREAT S

 Inflation  Reliance on government permits and strict adherence to environmental laws and regulations.  Peace and order in Iligan City’s image  Competition  Maturing products and services

SWOT

OPPURTUNITIE S     

Social Marketing Strategy Diverse target markets Renovation and Re-positioning Product and services expansion Continued innovation in resort operations

VISIO N

We believe that tourism should help improve the satisfaction and experience of tourist. In every way possible, Avalon Forest Park is committed to the realization of this vision as we strive to be recognized by organizations and travellers alike as one of Philippines' most outstanding resort. We aim to be a recognized with more improved quality service by 2024.

MISSIO N

Avalon Forest Lounge are committed to consistently providing enjoyable recreation, a safe environment, and memorable vacation experiences for every guest and every member of the staff.

We will accomplish this through excellence in service, innovation, and anticipation of our guests ever changing needs and expectations. The ability to fulfil this commitment will be reflected in our profitability, continued growth, and the success of our company and each individual.

OBJECTIVES • Foster excellence in all the tourism products by developing innovation and quality service within the resort. • Provide a high standard of services suitable for individuals seeking relaxing, comfortable and memorable experiences in the hospitality and tourism industry.

OBJECTIVES • Produce expeditions and memories that would satisfy each and every single of the customers. • Evaluate current cultural, economic, and social issues affecting the company. • Raise the standard of the hospitality service by interchange of personnel, assistance in staffing of the resort through education and trainings in the fields of the industry.

OBJECTIVES • Promote fair and harmonious relationship and understanding among the employee and employers inside the workplace • Undertake such research, experiments, enquiries and work as shall be considered necessary to develop and improve the company. • Adopt such means, including all types of publicity, promotion and advertisement of making Avalon Forest Lounge well known in the whole country.

RESOURCE INVENTORY AND ANALYSIS

ATTRACTIVENES S Impeccable service of the highest standards is the first cornerstone of the Avalon's Objectives. Aiming in providing the best possible experience for its guests, no detail is left unattended

RESOURCE INVENTORY AND ANALYSIS

ATTRACTIVENES ‘’Home S of Iliganons Hospitality’’ • For Single, Couple, Friends and Family. • Waterfalls, 15 meter waterfall rappelling, 30 meter hanging bridge • The Avalon is accessible to local and foreign visitor • The Avalon is ideal for wellness, leisure, recreation , entertainment and rejuvenation to the guest.

RESOURCE INVENTORY AND ANALYSIS ACCESSIBILITY AND AVAILABILITY OF THE SERVICES The Avalon Forest Lounge is 200 meters away from the National High way

RESOURCE INVENTORY AND ANALYSIS ACCESSIBILITY AND AVAILABILITY OF THE SERVICES

RESOURCE INVENTORY AND ANALYSIS ACCESSIBILITY AND AVAILABILITY OF THE SERVICES

RESOURCE INVENTORY AND ANALYSIS

INTEGRITY

Avalon works tirelessly to makes every effort to hire locally and invest in its people’s long term professional development and advancement, creating highly skilled hospitality professionals that add to the community’s capital.

RESOURCE INVENTORY AND ANALYSIS

Contribution to environmental and cultural protection

A deep commitment to the communities Avalon's properties are in, constitutes the third cornerstone of its culture: having chosen a near waterfall locations of superb beauty and history, Avalon works tirelessly to preserve the natural environment around them

OUTDOOR RECREATION Waterfall Rappelling An extraordinary rock climbing with a volume of water falls coming into you.

Millennial and adventurer

OUTDOOR RECREATION

Hanging Bridge challenge Passing through a bridge with an exciting challenges with a wonderful top view of the falls Millennial and adventurer

OUTDOOR RECREATION Infinity Pool Open for all

Offers the ultimate luxury pool-side experience urrounded by refreshing nature built right the waterf Open for all

OUTDOOR RECREATION Eco-Slide Open for all

A 500 meter spiral eco-slide that starts from the top of the waterfalls down to the parking area of Avalon. Millennial and adventurer

Open for all

OUTDOOR RECREATION Forest Ground Open for all

Sit and relax in a comfortable colourful bean bags with a view of the scenic and majestic waterfalls. Open for all

OUTDOOR RECREATION Aurora night Open for all

Offers a live band. Enjoy the night listening and partying with local DJ’s. Opens every 9:00 pm Fridays and Saturdays until 4:00 am. Age 18 above

Open for all

Food and Beverage Pool Bar

Open for all

Offers menus with a wide selection of tropical cocktails, refreshing chilled juices and light snacks. An hour of operating is from 10:00 am to 9:00 pm daily

Ages 18 above

Food and Beverage Agus restaurant Open for all

Designed with a warm and contemporary feel, facing the view of the majestic waterfalls. Offers the food quality and service, serves both Filipino and local cuisines.

Open for all

Transportation

Valet Service Open for all

Travels back and forth within the forest ground area with a maximum 12 persons inside the van. Open for all

Accommodation

Deluxe Room Open for all

A deluxe bed with an air conditioned, comfort room and a minibar. Fronting the view of the falls. Open for all

Accommodation

Villa Bird’s Nest Open for all

Inspired villas to cool down and get pampered after a tiring day. Offers a queen-sized bed with an air conditioned, comfort room, coffee table set and a minibar, fronting the view of the falls. Age 13 and above

Issues and concerns Transportation Connectivity (ground services) What has been done: There are public transportations available.

What needs to be done: The company will provide a shuttle service to the guests

Open for all

By whom:

Budget

The stakeholders

Timeline

1,800,000 (Toyota Hiace GL Grandhia MT)

October to November 2021

Issues and concerns ACCESS INFRASTRUCTURE What has been done: The government already provided the access Open for all

By whom: The hired Engineering and Maintenance Design and Development Team

Timeline

What needs to be done: The company will construct roads for the parking space and for the site infrastructure

Budget 250,000

July to December 2019

Issues and concerns DESTINATION INFRASTRUCTURE What has been done:

Open for all

What needs to be done:

Issues and concerns ACCESS INFRASTRUCTURE What has been done:

Open for all

What needs to be done:

Issues and concerns SITE INFRASTRUCTURE What has been done:

Open for all

What needs to be done:

Issues and concerns Gov’t Regulations and Business Permits What has been done:

Open for all

What needs to be done:

Issues and concerns Peace and Order; Security and Safety What has been done:

Open for all

What needs to be done:

Marketing your product Project/Program Project/Program

Timetable Timetable

Budget Budget

Social MediaSocial Media PromotionalDecember 2021 – May Video December 2021 – May 2022 2022 Php 300,000.00 Php 300,000.00 Promotional Video Brochure Pamphlets

Brochure Business Cards Video Blog

December 2021 – May 2022 Open for all December 2021 – December 2022 January 2022 – January 2025 February 2022 – July 2022

Php 60,000.00 Php 60,000.00

December 2021 – December Php 490,000.00 Php 180,000.00 2025 Php 600,000.00

Pamphlets

December 2021 – December 2025

Php 250,000.00

Business Cards

January 2022 – December 2025

Php 240,000.00

Video Blog

February 2022 – July 2022

Php 600,000.00

Action plan

Action Steps

Partners

Site visit

Owners

Resources Needed Money , Manpower

Action Steps

Partner s

Resources Needed

Site visit

Owners Money , Manpower

Identification of activities per area

Stakeholder, Site Engineer, Landscape Engineers

Manpower , Money

Major Constraints

Description

Time

The stakeholders will visit the site in order to access the land area available.  Near the cascade of the waterfall the pool, Agus restaurant, Pool Bar and. The Agus restaurant is open to all guest and outsider who would love to eat. The Pool Bar will cater 18 and above ages only. Minors will be served but with Juices only. The Pool is open to any ages, a life guard is on duty while the pool is open  At the side of the waterfall the waterfall rappelling is located. The major User are the millennial who are adventurous

Time

Major Descriptio Timetable Constrain n ts

Time



Budget Planning

Stakeholders

Permits

City Government, BIR , City engineer, ,DPWH , DOLE, DoHBFAD, DOLE-BLE , DOT

Time, Money, Social Issues and Concerns

The stakeholders will visit the site in order to access the land area available.

At the top of the waterfall, the hanging bridge is located. The major User are the millennial who are adventurous

The stakeholder will process all the papers and permit to build the Forest Park. The company will follow discreetly and abide to the rules of the government and also comply accordingly with the business permits. Permits  Barangay Clearance  Business Permit  Tax Registration

September 2018till December 2018

Identi ficati on of activi ties per area

Stakeholde Manpow r, Site er , Engineer, Money Landscape Engineers

Time

Near the cascade of the waterfall the pool, Agus restaurant, Pool Bar and. The Agus restaurant is open to all guest and outsider who would love to eat. The Pool Bar will cater 18 and above ages only. Minors will be served but with Juices only. The Pool is open to any ages, a life guard is on duty while the pool is open At the side of the waterfall the waterfall rappelling is located. The major User are the millennial who are adventurous At the top of the waterfall, the hanging bridge is located. The major User are the millennial who are adventurous

0912/201 8

Budget Planning

Stakeholders Manpower

Time of the staffs

The stakeholder must December create a budget plan 2018 in order to foresee all the expenses and know the ROI

Permit s

City Government, BIR , City engineer, ,DPWH , DOLE, DoH-BFAD, DOLE-BLE , DOT

Time, Money, Social Issues and Concerns

The stakeholder will process all the papers and permit to build the Forest Park. The company will follow discreetly and abide to the rules of the government and also comply accordingly with the business permits. Permits  Barangay Clearance  Business Permit  Tax Registration Number at BIR  FDA For food and Beverage  Social Security

Manpower

09/1 8 05/1 9

Blueprin t and planning

City Engineers and Stakeholder

Manpower and Money

Concept Planning

Stakeholde Manpower Time, r design , attrac tivene ss, Unique ness ,

The stakeholder will contact engineers and Architect.

September

The stakeholder will need to search for new design that will attract local and foreign guest. A unique accommodation at the same time promoting the culture

September till December 2018

till December

2018

Bill of Materials

Supplier of the Steels, Safety gears, Supplier of Ingredients for the Agus restaurant, Supplier of the beverages for the Pool bar and Agus Restaurant.

Manpowe r, Account ant , Stakeho lder

Project’s Total Budget

Certified Manpowe Public r Accountants

The quality of the goods and services offered. Money

The materials that must be used should be approved by the authorities and the labor should provide a high quality service.

Septemb er till Decembe r 2018

Money

All the expenses needed must be acknowledge in order to have a strong financial plan

Deember 2018

Program of works

engineers, Stakeholders, City Government

manpower

Labor Quality of services of the labors

1st landscape the area. 2nd Construction of the Drainage system. Solid WasteEXECUTIVE ORDER NO.6 SERIES 2018 Deputization of Punong Barangays as ecology officers in strict observance of republic act 9003 or ecology solid waste management act of 2000 and city ordinance no. 115763. 3rd the construction of the Birds nest deluxe and lovers nest , Agus Restaurant are simultaneous 4th Pool, Pool Bar and Eco Slide are simultaneous 5th Buying the furniture and

20192021