A HERD IS A LARGE GROUP OF ANIMALS wItH RELAtIVELY LIttLE StRUCtURE. tHERE MAY BE ONE OR FEw ANIMALS tHAt tEND tO BE IMItAtED BY tHE RESt OF tHE HERD MORE tHAN OtHERS.
tHE LAtIN wORD PORt MEANS tO MOVE. tHE LAtIN wORD FOLIO MEANS PAPER OR ARtIFACtS. tHUS A PORtFOLIO IS A MOVEABLE COLLECtION OF PAPERS, OR SAMPLES.
PARSONS AAS GRAPHIC DESIGN
WORK 2007:VOLUME 1 wORk IS tHE MENtAL OR PHYSICAL EFFORt DONE IN ORDER tO ACHIEVE A PURPOSE OR RESULt.
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A Kidd and his jackets: an exhibit, poster
Greeen Wheels, corporate identity and packag ing for a car dealership specializing in the sale of environmentally friendly cars
StUDENt wO Rk: 2007
Alpha to Omega: A Survey of Famous Physics Equations, interior
[email protected] previous degree(s) bachelor of arts in economics, cornell university work experience junior designer, clarins; cake decorator, baskin robbins; intern, global business dialogue; intern, south american explorers languages spoken english, hebrew what is your favorite adhesive? rubber cement who would you choose to play you in a movie? wonder woman what is the last book you read? the alchemist, ben jonson what typefaces make you cringe? comic sans (especially for office communication)
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Jack o’ Lantern, poster
Le Corbusier, cover Spring Tree Maple Syrup, packag ing
[email protected] previous degree(s) bachelor of arts in english and humanistic studies, mcgill university work experience designer, draft FCB ; intern, teen vogue languages spoken english, french, italian, latin—no seriously it’s not a dead language what is your favorite adhesive? studio tac who would you choose to play you in a movie? reese witherspoon as a brunette what is the last book you read? blink, malcolm gladwell what typefaces make you cringe? comic sans what is in your right pocket? metro pass, bank card and an extra hair elastic
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Mo dernist Malice, publication interior
Ellen do n’t be late, cover and interior
Butters design, corporate identity
[email protected] <ellen butters> previous degree(s) bachelor of arts in art history, oberlin college; bachelor of music in viola performance, oberlin conservatory work experience designer, american museum of natural history; assistent designer, tomoko miho inc. languages spoken besides english? sadly, none who would you choose to play you in a movie? meg tilly what is the last book you read? reinventing comics, scott mccloud what is in your right pocket? post-it of where i’m supposed to go and what i’m supposed to do website www.buttersdesign.com
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Black Market Catalogue, 88 pages, cover
Black Market Catalogue, interior
2 FOR 1**
#882119-EB* Baby Twins Choose any combination: mixed (boy/girl combos) or two-of-the same (boy/boy or girl/girl combos). **2 for 1 price includes a total of one pair of twins and is subject to availability.
Per child
€
*see page 40 for terms & conditions
#385409* Franciso de Goya, Children with Cart Oil on canvas. 5X3 feet. From 1778. The painting was stolen near Scranton, Pennsylvania, while being transported from Ohio’s Toledo Museum of Art, which acquired the work in 1959, to the Solomon R. Guggenheim Museum in New York. The work was to be displayed at a Guggenheim exhibition, “Spanish Painting from El Greco to Picasso: Time, Truth and History.” Also featured on FBI’s “Top Ten Art Thefts” list.
price
€
*see page 16 for terms & conditions
#385414-BQ* AK-47 The AK-47 (shortened from Russian: 1947 Avtomat Kalashnikova) is a gas-operated assault rifle that was used in many Eastern bloc nations during the Cold War. Compared with the auto-loading rifles used in World War II, the StG-44 aside, the AK-47 was generally more compact, with a shorter range, a smaller 7.62 × 39 mm cartridge, and was capable of selective fire. It is one of the first true assault rifles and remains the most widely used.
each
$2,500 €1,400
[email protected] previous degree(s) bachelor degree in communication, pace university
#L-2545*
#K-2551*
#K-2557*
Date Drugs
Lysergic Acid Diethylamide
Phencyclidine
#L-2546*
#K-2552*
Diet Pills
Marijuana
#K-2540*
work experience intern, doyle partners; director of events, the swedish-american chamber of commerce of new york; account executive, luxury marketing group; intern, fleishmann-hillard languages spoken swedish, italian, spanish, english & some german
Amphetamines
#L-2541*
#K-2553*
Amyl Nitrite
#K-2547*
#L-2542*
Ecstasy
Barbiturates and Methaqualone .
what is your favorite adhesive? i can’t believe it’s not butter who would you choose to play you in a movie? molly shannon what is the last book you read? what to expect when you are expecting
#L-2543* Butyl Nitrite
#K-2558* Psilocybin
.
A
#K-2548* Heroin, Opium and Fentanyl
Mescaline and Peyote
#K-2554* Methamphetamines
Steroids
#L-2560* Stimulants
#K-2555* Morphine and Opium
Rush, Bolt, Bullet, Locker Room or Climax .
#K-2549*
#K-2544*
Hashish and Hashish Oil
#L-2556*
Cocaine and Crack Cocaine
#L-2550*
Narcotics and Painkillers
Human Growth Hormones
#L-2559*
#L-2561* Tranquilizers
*
what typefaces make you cringe? apple chancery makes me nervous >
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Nobody’s Perfect, zine, silk screen cover and interior
Milos Estiario Fish Restaurant, website LifeStyle Condoms, packaging
When life gives you lemons, make lemonade.
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Saggy Bosom “Just two cups to lift sag. The ultimate in bosom loveliness.”
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Seeing beyond, cover
Seeing Beyond, interior
[email protected] previous degree(s) bachelors of music in viola performance, oberlin conservatory work experience designer, bella muse, Inc. languages spoken chinese, english what is your favorite adhesive? gluestick who would you choose to play you in a movie? some pixels what is the last book you read? catch-22, joseph heller what typefaces make you cringe? papyrus what is in your right pocket? my metrocard and $5 >
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Zangy scissors, corporate identity and packaging
V is for Vegas, silkscreen poster
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Decades of our Lives, silkscreen cover
Decades of our lives, interi or
Switch Off, poster series promoting light pollution awareness
How We See, 145 pages, cover and interior
D@> I8K@E> 9@I;J 8 I< ;@JFI@< EK<;
15/!
UIF!IPTQJUBM
Divdl!Uzmfs-!QifpcfÖt!psqibofe!hsboetpo!po!!!! Bmm!Nz!Dijmesfo-!pggfsfe!up!nbssz!Ubsb!xifo!Qijm! sfkfdufe!ifs!boe!tif!bddfqufe-!fwfo!uipvhi!tif!tujmm! mpwfe!Qijm/!Po!uif!ebz!pg!Ubsb!boe!DivdlÖt!xfeejoh!jo!2:82-!if!dpmmbqtfe!gspn!b!hsbwf!ljeofz!jogfdujpo/! THE HOSPITAL SCENE is a must in any daytime soap opera. As early as 1956, soaps have used the hospital scene as a dramatic point in an otherwise long-winded storyline. Once a character falls in love, falls in love again, and is ready to confess, a catastrophic event lands our lead character in the hospital. Deaths on soap operas are usually short-lived. It usually doesn’t take too long for a character to return from the dead. If all else fails, an evil twin sibling arrives in town to shake things up even more.
The number of birds killed after being attracted to the lights of tall towers range from four to five million a year. switch-off.com
501 622 755
J< 8KLIKC<J :8EËK E8M@> 8K< K?<F:<8E
=@ I<=C@< J :8EEF CFE>
“men,” said the little prince, “set out on their way in express trains, but they do not know what they are looking for. Then they rush about, and get excited, and turn round and round…” And he added: “It is not worth the trouble…” The well that we had come to was not like the wells of the Sahara.The wells of the Sahara are mere holes dug in the sand.This one was like a well in a village. But there was no village here, and I thought I must be dreaming… “It is strange,” I said to the little prince. “Everything is ready for use: the pulley, the bucket, the rope…” He laughed, touched the rope, and set the pulley to working. And the pulley moaned, like an old weathervane which the wind has long since forgotten. “Do you hear?” said the little prince. “We have wakened the well, and it is singing…” I did not want him to tire himself with the rope. “Leave it to me,” I said. “It is too heavy for you.”
I hoisted the bucket slowly to the edge of the well and set it there—happy, tired as I was, over my achievement.The song of the pulley was still in my ears, and I could see the sunlight shimmer in the still trembling water. “I am thirsty for this water,” said the little prince. “Give me some of it to drink…” And I understood what he had been looking for. I raised the bucket to his lips. He drank, his eyes closed. It was as sweet as some special festival treat.This water was indeed a different thing from ordinary nourishment. Its sweetness was born of the walk under the stars, the song of the pulley, the effort of my arms. It was good for the heart, like a present. When I was a little boy, the lights of the Christmas tree, the music of the Midnight Mass, the tenderness of smiling faces, used to make up, so, the radiance of the gifts I received. “The men where you live,” said the little prince, “raise five thousand roses in the same garden—and they do not find in it what they are looking for.”
[email protected] previous degree(s) bachelor of arts in international development studies, mcgill university work experience intern, martha stewart living; intern, loomstate; intern, domino magazine languages spoken english, turkish, french what is your favorite adhesive? glue tape and studio tac who would you choose to play you in a movie? betty cooper what is the last book you read? naked, david sedaris what typefaces make you cringe? bauhaus what is in your right pocket? magic >
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LANGUAGES SPOkEN ARABIC AND ENGLISH barbara
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The Work of Ray and Charles Eames, book and CD packag ing
Kyoto Temples, silkscreen poster
[email protected] previous degree(s) bachelor of arts in art history, duke university work experience intern, smart design; intern, cleary gottlieb hamilton and steen; intern, los angeles county museum of art languages spoken english, spanish what is the last book you read? the trial, franz kafka what typefaces make you cringe? the default one what is in your right pocket? lint, a dime, a ticket stub for the international contemporary furniture fair website www.amandahuber.com >
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91 The work of Pedro Almodo var, poster series
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Lights, 140 pages, cover
Lights, interior
Dexter, promotional poster
The Dying Stars, silkscreen poster
[email protected] <jeffrey kurtz>
[email protected] <sean lauer>
previous degree(s) rochester institute of technology
previous degree(s) bachelor of science in commerce, mcintire school of commerce, university of virginia
work experience freelance designer, martha stewart living; intern, the newschool communications and
languages spoken english
external affairs office
previous work experience intern, laird + partners; associate merchant, abercrombie & fitch what is your favorite adhesive? rubber cement who would you choose to play you in a movie? tom hanks what is the last book you read? way of the peaceful warrior, dan millman what typefaces make you cringe? courier what is in your right pocket? chapstick >
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Release, poetry publilcation, cover
Release, poetry publilcation, interior
Concrete Island, J.G. Ballard, book cover
Art for $ Sake, motion graphic D+P Publishing, corporate identity
[email protected] <masakazu okura> work experience art director, neferart inc.; designer, project Q design office; advertising intern, SWO co. ltd. languages spoken japanese, english what is your favorite adhesive? studio tac who would you choose to play you in a movie? johnny depp what is the last book you read? black jack, osamu tezuka what typefaces make you cringe? arial and optima what is in your right pocket? appreciation website www.mokur.com >
<masakazu okura> >
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FAV0RItE ADHESIVE ELMER’S G LUE mitch
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Rytz Konfection, letterpressed cover
Rytz Konfection, photocopied interior
<judith rytz>
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Easy Pickins, silkscreen CD packaging, cover
Easy Pickins, silkscreen CD packaging, interior
IOU, poster using photolithography
Motherless Brooklyn, Jonathan Letham, boook cover
Box Car Crush No. 00429, silkscreen and rubber stamp cover
[email protected] <jeff perky> previous degree(s) masters of business administration, university of tennessee; bachelor of business administration, university of tennessee work experience designer, archer>malmo; designer, windup design what is your favorite adhesive? super 77 who would you choose to play you in a movie? i don’t know, i’m sure it would need to be a silent film what is the last book you read? the kite runner, khaled hosseini what typefaces make you cringe? no particular one, just when they are misused what is in your right pocket? luck >
<jeff perky>
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The Atlantic, publication, interior
Leafpop gum, advertisement
Drop out, cover and inside detail
Motherless Brooklyn, Jonathan Lethem, book cover Half There, acordian book
[email protected]
[email protected]
previous degree(s) bachelor of architecture, the cooper union
previous degree(s) ontario college of art & design, AOCAD sculpture/installation
languages spoken english
work experience designer, the office of gilbert li; designer, toronto life; designer, chatelaine; intern,
previous work experience humanscale, tru design
visionaire; assistant curator, doris mccarthy gallery, university of toronto; managing editor, prefix photo
what is your favorite adhesive? super 77
magazine, prefix institute of contemporary art
what is the last book you read? on beauty, zadie smith
who would you choose to play you in a movie? cynthia nixon
what typefaces make you cringe? comic sans
what is the last book you read? the colony of unrequited dreams, wayne johnston
what is in your right pocket? my mini sketch book
what typefaces make you cringe? felt tip
website www.sciandradesign.com
website www.laurenwickware.com >
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AN ANIMAL tAkING ON tHE ROLE OF tHE LEADER IS CALLED A “CONtROL ANIMAL,” SINCE ItS BEHAVIOUR wILL PREDICt tHAt OF tHE ENtIRE HERD.
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FEAtURED FACULtY MEMBER WILLIAM VAN RODEN
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Resume with only company listings and clients. Descriptions were purposely omitted since all jobs were art direction or were selfexplanatory. Typeset in 24 point Collis. Font designed by Christoph Noordzij.
Photo booth portrait, Orly Airport, France. May 1994.
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169 Various photobooth portraits. New York, Los Angeles Pittsburgh, London, Paris. From1 991 present.
william van roden
art director, martha stewart; illustrator; professor, aas graphic design, type 2 and portfolio & process >
<william van roden>
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HOW DO YOU get a student to
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Martha Stewart’s Homekeeping Han dbook, 2006. 744 pages, two color, with acetate jacket.
learn design as well as aspire to be a creative director? I give them an abstract concept like “sound” or “light” to brainstorm. With their chosen focus, they articulate a mission statement and springboard the information into graphic design through research, through exploration, by taking art direction from me, and by learning to direct themselves. Along with humor, passion, and some show-n-tell, I am always amazed by the professional and unique work.
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The two colors were pantones of light blue and instead of the standard black, a deep dark brown. Fonts used: Gotham Caps, Knockout, Swift, and Archer (custom). Number one New York Times bestseller.
<william van roden>
Every Day Food. Based on the magazine, popular recipes and their photographs transforms into a book. Fonts used: Gotham Cap s, Knockout, and Proforma. Number one New York Times bestseller.
<william van roden>
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Various Metropolis magazine covers.
Sample spreads from Me tropolis magazine’s first photography issue. All editorial space went to art photographer s who were assigned a theme. With that theme, a new per spective of architecture and our surroundings was designed into special issue.
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<william van roden>
185 Proposal for M3, a magazine by MTV.
<william van roden>
<william van roden>
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Design proposal for Modernism magazine where the logo and barcode fluctuate placement on the cover of a graphic image.
Brininstool + Lynch: Building on Modernism book design for Edizioni Press.
<william van roden>
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FEAtURED ALUMNA JENNIFER DEKLAVER
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jennifer de klaver
creative director, target aas graphic design alumni 2005
I RECEIVED A business degree from the university of Washington. After school I worked in corporate special events before becoming a flight attendant. Having grown up overseas, I was facinated by the great masters of art and architecture. I wanted to formalize my degree in design and be part of the best school. My experience at Parsons was incredible. The instructors, enviroment and classmates taught me the nuances of type, the importance of a concept, and that true passion must infuse all you create. After school,
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projects came knocking at my door through the career center and job fairs. I began working alongside Colette Malouf and the Chelsea Art Museum. Target saw my portfolio and contacted me. I began to work as a senior art director with one of the most innovative corporations in the design and advertising world. I have been involved in catalogs, advertisements, packaging and in store signage. The experience has been amazing and Parsons has been a huge part of my success.
>
Johnson, Phillip exhibition poster
<jennifer de klaver>