Ots 24 > 24039 > Acknowle

ACKNOWLEDGEMENT This acknowledgement is not merely a catalogue of names but an expression of a deep sense of gratitude to all those who helped me in undertaking this market research study on packed milk in 200 ml pouch. I wish to express my sincere gratitude to The Greater Ganjam Gajapati milk Producers Union Ltd. for giving me an opportunity to understand and work there as a part of my Organizational Traineeship Segment (OTS) of PRM course. I would like to thank Mr. B.K Jena, my Reporting Officer for his continuous guidance, valuable suggestions and kind support that helped me in completing this study I thank Mr. S.N Swain; General Manager of GGGMUL,and also to ex-general Manager Mr. P.G Dora, whose enthusiasm and support encouraged me to better my work at every stage. The support and friendly cooperation provided by the other marketing staff and discussion with them was of great help for me during the course of study. I also acknowledge the usefulness of the information and other technical supports provided by the MIS, Plant Operations, Establishment, Accounts and other departments. Their hospitality and cooperation helped a lot in my learning. I am also greatly indebted to IRMA and our Organizational Traineeship Segment coordinator Prof. Jayant Negi for giving me this opportunity to work in GGGMU Ltd. I would like to thank all the households and institutional consumers, retailers and distributors of various brands and all others who were the source of information relevant to this study. Finally, I thank my faculty guide, Prof D.P Mishra for offering helpful suggestions and comments. Prof D.P Mishra has guided me in this project through his invaluable constructive suggestions without which I could not have been through this project. . Ajaya Kumar Malla