Newton Teaches Recruitment Marketing

  • June 2020
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  • Words: 222
  • Pages: 14
An Apple

And a Scientist

3 Laws emerge

A body persists its state of rest or of uniform motion unless acted upon by an external unbalanced force

Newton’s Laws of Physics Force equals mass times acceleration (F = ma) To every action there is an equal and opposite reaction

Where does Recruitment Marketing come in ?

Does it?

Think about it…

Law 1:

A body persists its state of rest or of uniform motion unless acted upon

Ved’s Gyaan on Recruitment Marketing: A prospective employee (or candidate) persists in a state of rest (passive candidate) or of uniform motion (job jumper) unless acted upon by a convincing employer proposition

Law 2:

Force equals mass times acceleration (F = ma)

Ved’s Gyaan on Recruitment Marketing: Result of conversion of a prospect (candidate) is dependent on the ‘force’ of recruitment proposition which equals employer offering multiplied by candidate need

Law 3:

To every action there is an equal and opposite

Ved’s Gyaan on Recruitment Marketing: To every action of the recruiter (or employer) there is an equal and opposite reaction by the candidate(or prospect). Wisdom lies in trying to control or drive the reaction in a desirable manner.

Candidates and Prospects are individual minds which do not follow any rules other than needs and aspirations being met by offering

Ved’s Gyaan on Recruitment Marketing:

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