BOOKS,MUSIC AND GIFTS
PRESENTED BY – MANDATA SINGH
BOOK INDUSTRY
India is the only country in the world that publishes books in more than 24 languages. And Indians are book lovers. The country also holds several major book fairs every year
Advances in marketing and technology have propelled India book publishing industry forward into a rapid and glorious expansion. By the estimation of Shakti Malli, president of the Federation of Indian Publishers, the Indian publishing sector is currently “worth Rs.80 billion and it is growing by over 15 percent every year.”
According to a recent report, India's publishing industry is worth $20b and generates some $1.5b in revenues a year
The size of the Indian Book Publishing Industry §The Indian publishing market is estimated at Rs 20,000 crore (~ US$ 4.5 Billion) §It consist of books, magazines and newspapers
The book market is estimated to be Rs 13,000 crore (~ US$ 2.9 Billion) , which is segmented into education and non-education books market
§The magazines market is estimated to be 15 per cent of the total market, which is Rs. 3,000 Crore (~ US$670 Million) §The newspapers market is estimated at Rs 4,000 crore (~ US$ 890 Million)
India - Book Production Data Information on the book production in India
Sales Total sales 2004: approx. 1.4 billion euros
Title production/ New publications per annum Approx. 70,000 titles per annum (new publications/new editions/reprints) Only 40 % of these books have ISBN numbers. 25 -30% in English language.
Title production by subject group (in %)
School textbooks
25 %
University sector
15 %
Non-school education sector 15 % Paperback
10 %
Dictionaries/reference books
3%
Value added tax There is no value added tax for books. No duty has to be paid for the import of books
Copyright laws Bern Convention World Copyright Agreement
Exports / Imports Total export volume 2004: 86 million euros Total import volume 2004: 240 million euros Number of publishing companies Approx. 16,000
Number of book shops Approx. 30,000
Languages Official languages: 21 English is spoken by 3–5 % of the Indian population Titles produced in India in English: 45 % (31,000 titles) Titles produced in India in Indian languages: 55 % (approx. 3,788 titles) The rest: in other languages Of which in Hindi: 25 % (approx. 7,750
Associations Federation of Booksellers and Publishers Association Federation of Educational Publishers National Book Trust (NBT) Independent Publishers Group (IPG) Federation of Indian Publishers (FIP)
GIFT INDUSTRY
Gift items §Now-a-days there is no specific product for the gift. Generally, the gift items in the retail sector for high and medium income level people. §range between Rs.300-5000 §product category refers to the high class product §average value of gift items in a retail store Rs.75 lakhs. §Revenue generated in gift items :
MUSIC
INDUSTRY
Music industry and retail Total Value by countr y (3040bn US$) According to the IFPI more than 95% of the total revenue from music in 2003 was derived from the 30 major countries in the proportions shown above.
Major player worldwide
US music market shares, according to Nielsen SoundScan (2005)
World music market sales shares, according to IFPI (2005)
Interim Physical Retail Sales in 2005 - all figures in
Consumption pattern
Organized retail in India §The size of the Indian music industry, as per this Images-KSA Study, is estimated atRs.11 billion of which about 36 percent is consumed by the pirated market and organized music retailing constitutes about 14 percent, equivalent to Rs.1.5 billion. §Planet M (Videocon group) §Music word(RPG) §Crossword(shoppers stop) §Landmark §Odyssey(Deccan Chronicle Holdings limited)
THANK YOU