Mohan Resume Freshh

Media Sales Online & Offline since 1995

Mohan Kumar Anand Media Sales Professional Expertise in Online/Digital, Print & Electronic Media since1995

Web18 Software Services Ltd. Contact: +91.9811294635, +91.9899322522 Email: [email protected]

Account Director - Web18 Focus Period of Association: Since Jan 2009 Job Brief Heading Web18 Focus team in Northern India for Web18 portals (in.com, ibnlive.com, CricketNext.com etc.)

Qualifications Professional : . PGDBM (=MBA) in Marketing from IMSPR, New Delhi . Certificate in E-Commerce & Web Designing from Informatics, New Delhi . PGDBA (One Year Post Graduate Diploma) from Pondicherry University Academic: Bachelor of Science from Delhi University in 1995

Job Profile: ! Growing the online advertising and alliances business independently. ! Able to think out of the box to create new avenues of revenue for

Times Business Solutions Limited Head - Ad Sales (Functional designation: Chief Manager – Ad Sales) Period of Association:19 months Job Brief Head Online Ad Sales, Marketing & Alliances for SimplyMarry.com, TimesJob.com*, MagicBricks.com*

Zee News Limited

the company. ! Responsible for creating long term relationship with brands, carve out

Senior Manager - Interactive Business (Web & Mobile)

annual deals.

Period of Association: 16 months

! Interacting with Media Agencies, Brand and build relationship with

Job Brief Head Online Business, Sales, Marketing & Alliances for ZeeNews.com, ZeeTravels.com, SpiceZee.com

them, get new online campaigns ! Responsible from the sales process to the campaign fulfillment and

client follow-up and review with support from appropriate resources.

Malayala Manorama Co. Ltd. & MMTV Ltd.

! Competitive Intelligence and Market Analysis for the upcoming

campaigns of my clients, preparing the customized media plans for the clients.

Manager – Marketing (Functional Designation: Group Head - North for MMTV) Period of Association: 62 months

! Experience in the Online Advertising market, sound knowledge on

methodologies like CPM, CPC and CPA to maximize advertisements revenue. ! Ability to innovate and create content which can be monetized.

Job Brief: Malayala Manorama: Space Selling / Ad Sales (Print+Online) for Malayala Manorama Daily, Manorama Vision & Manorama Online MMTV: Ad Sales / Time Selling for Manorama News Channel

! Have existing advertiser & agency relationships. ! Ability to achieve monthly targets on time and is capable of handling

of revenue pressure.

Indusind Media & Communications Ltd.

(Hinduja's Group)

Asst. Manager – Marketing

! Building business by identifying and selling prospects and maintaining

Period of Association: 30 months

relationships with clients. ! Strong work history. ! Entrepreneurial drive with strong understanding of business

Job Brief Time / Ad sales for INTIME News, IN TV Delhi & IN Mumbai

fundamentals

The Indian Express Newspapers (Bby) Ltd.

! Good communication & presentation skills.

Executive – Space Marketing

! Basic Coral Draw & Adobe Photoshop skills ! Highly motivated, mature, well organized, positive attitude, creative,

Period of Association: 35 months since September' 1995

and able to work independently as well as in a team environment.

Job Brief: Space Selling for Express Group of Publications

Workshops Attended ‘EFFECTIVE COMMUNICATION SKILLS' conducted by Dr. Sumiti Narayan

Personal Info

'ONLINE MARKETING AND STRATEGIES' by Atul Phandis, Media Turf . 'MEDIA MARKETING & MANAGEMENT' – MICA

Address:

'EXCELLENCE THROUGH NLP – Dr. Ranganathan 'NEGOTIATION SKILLS FOR SALES EXCELLENCE ' by Mr.Bharat Raj, Mercuri Goldmann

Anand's, C-14/2, Street No. 8, New Gobind Pura, Krishna Nagar, Delhi 51

Date of Birth: 17th Dec 1974 Marital Status: Married Linguistic Acquisition: English, Hindi & Punjabi