Microsoft Solutions for Life Sciences Health 2.0 Summit Insert Name
Insert Title Microsoft Corporation
Agenda Microsoft for Life Sciences Amalga Cloud Solutions HealthVault
Life Science Industry Challenges
>500,000 pharma scientists; only 20 new drugs per year Generics and “Shared Risk” force business model
Only 1 in 20,000 compounds
make it to market
Costs of taking a drug to Market in US exceeds
regulations appear regularly from both states a ch as 80% of revenue comes from new products (< New 2 yr old)
hospitals have WiFi, but they struggle with Device Mgmt Biosimilar legislation in US puts billions of revenue
Life Science Market Drivers Changing Demographics & Care Delivery By 2020, >1 Billion people 65+, and want to be treated at home
Universal Healthcare & Health Cost Containment US healthcare 16% of GDP, growing from $2 Trillion in 2007 to $3.1 in 2013
Just in Time Medicine Pre-emptive personal wellness and treatment before incident
Advances in Device Technology Increasing use of intelligent surgical devices; increased miniaturization
Dramatic Regulatory Pressure Accelerate and increase approvals and time to market; Track and Trace
Global Markets
China healthcare expenditures increased 277% from 2006 to 2007. Even still, barriers exist in other develo
Value Chain Disintegration Drive to outsource vs. Drive to integrate
Emerging Patient Centric Paradigm Regulations Labs & Academics
Payers
Patient Stakeholders
Providers Regulations
Public Health
Microsoft Health Mission
To Improve Health Around the World Through Innovative Software and Services
Our Approach: A Scalable, Patient-Centric Health System
Liberate Data
Connect Care Empower People
Life Sciences of the Future
Connecting care to empower patie pati data – securely across entire ecosystem
Extending Our Reach
E n a b lin g re a l-tim e a cce ss to d a ta a n d g re a te r im p a ct o f d a ta … w h e n m o m e n ts co u n t.
Physician at the hospital or at home
Patient at home
Clinical Researcher
Microsoft: A Commitment to Life Sciences Accelerate Innovation
Improve Manage Governance, RiskGrow & Compliance Customer Relationships Drive Corporate Performan Operations
Dramatic change in Drive high performance drivers and methodology through value chain of innovation caused by integration move to personalized medicine
Life Sciences Innovation
Evolve requirements and attainment of regulatory compliance and increase business transparency
Changing customer identity and focus
Track & Trace Customer Care Document & Records Management (RFID) CCF, CRM, ERP
Manufacturing Operations Clinical Trials Solutions Regulatory Compliance & Controls Supply Chain Visibility igh Performance Computing Risk Analytics & Reporting
Improve financial and performance management with better business insight
Enterprise Performance Management
HealthVault Business Insight Business Intelligence
Embedded Solutions Medical Instruments
Consumer Devices Diagnostic, patient monitoring and therapy Medical Imaging
turning data into health intelligence
How Amalga Works GET
AMALGAMATE
Liberate the data from silos
Add context, value and speed
SHARE
Gather individual and team insi
A llyo u r d a ta … in o n e p la ce … in re a ltim e . Rather than keeping data locked in silos, Amalga enables you to create a competitive advantage with your data and current IT investments. Microsoft Corporation Confidential and Privileged
Freeing the Data to Empower the User Quality Manager
Molecular Biologist Research Manager
Chemist
CMO Portfolio Manager
Lab Anatomic Pathology (6 vendors)
Document Imaging & Mgmt (14 vendors)
Mammography (3 vendors)
Ambulatory Specialty (4 vendors)
Behavioral Health (2 vendors)
EMPI (5 vendors)
Dictation (4 vendors)
Interface Engines (7 vendors)
Single Sign-On (7 vendors)
Hospice (5 vendors)
Advanced Visualization (5 vendors)
Revenue Cycle Contract Mgmt (3 vendors)
Budgeting (3 vendors)
Cardiology Hemodynamics (3 vendors)
rated Clinical Information System Labor and Delivery (7 vendors)
Time and Attendance (3 vendors)
Ambulatory EMR (Small Practice) (18 vendors)
Clinical Procedure Documentation (3 vendors)
Bed Management (4 vendors)
PACS (31 vendors)
Anesthesia (1 vendor)
Patient Monitoring System (1 vendor)
Laboratory Blood Bank (9 vendors)
CT
Ultrasound
Ventilators
Fetal Monitors
Other Medical Devices
Microsoft Corporation Confidential and Privileged
The Science Studio Application
Select Terms To Identify Relationships
Experimental Measure
Disease Pathway
Disease State
Drug Treatment
The Result
es.
Disease State Can quickly see how this becomes overwhelming to the human mind
Disease Pathway Drug Treatment
Experimental Measure
Experimental Measure Disease Pathway |
Disease State Drug treatment
Client + Cloud Computing for Science
Firefly – Network Sensemaking Tool Open Source WPF “Vetted ideas” between Pharma Supporting Social Computing and commenting on Networks Non invasive No Rip and Replace Works with what you have
InfoMesa
Component based architecture – discover Tools & Processes
rage Spatial Memory & Institutional Memory Fusion of Literature/Prior Art Search, Collaboration, Idea, Hypothesis, Experiments, Decisions, P
Rich, nearly infinite partitioning of information
Unified Visualization, Storage, Tagging, Anno
l is also persisted in Storage. Build, Export or Compose.
item to see related items or see related items based on Whiteboards or even entire projects
Tools are Interactive and Alive – not just a scrapbook.
Pivot on any Data Axis
Chronologically
Spatially
Commonality
Future of Health Data Driven Medicine Personal Monitoring
Anticipatory Medicine
Advanced Analytics Smart Medication
Personal Health Management
Connected Data & Care
The Potential Multi-Enterprise Collaboration using the Cloud
Applications Shared repositories for Supply Chain Clinical Trial data from many partners ePedigree or Track and Trace solutions CRM and Digital Marketing Networks
Multi-Enterprise Collaboration Scenario
Track & Trace Catalog
Pharma # 2 Pharma # 1 Firewall
Azure Pharma Services Vendor Reagent db Reagent Pharma DB Platform Supply Chain DB
Pharmacy System
Firewall Firewall
Pharmacist filling scripts
Pharmacy # 1 Pharmacy # 2 Distribution Company Delivering Drugs Pharma company making drugs
Multi-Enterprise Collaboration Scenario
Reagents - Catalog
Pharma # 2 Pharma # 1 Firewall
Azure Pharma Services Vendor Reagent db Reagent DB Pharma Platform Reagent DB
Vendor Reagent DB
Firewall Firewall
Corporate Scientist Working in her lab
Vendor # 1 Vendor # 2 Academic Partner Working in her lab Contract Partner Working in her lab
Patients or their information owner at the center
HealthVault: Software + Services Platform SOFTWARE
SERVICES Microsoft HealthVault is a personal health internet services platform and data storage engine with a set of XML interfaces that allow third parties to create valuable health, wellness, and fitness services for HealthVault users.
HealthVault Connection Center is a software application that allows users to add data from health and fitness devices such as heart rate monitors, blood pressure monitors, peak flow meters, glucometers, and pedometers.
Patient Adherence Enabled by HealthVault
HealthVault Ecosystem Signed and Live as of 10/29/08
© 2009 Microsoft Corporation
v
Sales Closed Loop Multi-Channel Interaction Microsoft Benefits: True 360 degree understanding of stakeholder networks Real time BI at the fingertips of the sales representative Agile support of changing sales model > Account Management Seamless integration of other touch points (Med Info, Call Center) Plug and play environment to rapidly adjust to changes in legislation and tailor to country specific needs Fully mobile enabled to support wide range of devices
Closed loop Marketing & Sales Right customers, right messages, right channels
Integrated Analytics for Targeting & Segmenting
Maximized impact of physician interaction
Operational CRM Call Planning & Recording
Business Intelligence
Solutions for Marketing & Available Sales Evidence Brimstone Cegedim DRTE ProScape Exploria Infinity DRS
Operational Excellence
Available Evidence OBA RAPs AspenTech OSISoft OSISoft OBA Iconics Brooks Software
Resources Tool External Home Page External MSDN Site External Life Sciences Blog Solution Showcase BioIT Alliance
Why Should I Care? Strategy overview, collaterals, case studies, Contains developer white papers and and architect specific resources Life sciences specific information across Life blog on emerging Sciences (Med Device, Life sciences industry industry trends and Pharma &using Biotech) solutions Office products Industry specific Partner newsfeed, case studies, partner information
Location http://www.microsoft.com/industry/healthcare /lifesciences/default.mspx http://msdn.microsoft.com/architecture/lifesci ences (http://www.microsoft.com/lifesciences) http://blogs.msdn.com/lifesciences http://www.microsoft.com/office/showcase http://www.bioitalliance.org