Madison Wiley Resume
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Madison Wiley
T: 425-533-5613 E: [email protected]
Key Accomplishments ✓
Executed public affairs campaign for Walmart/Children’s Miracle Network with local/national government officials
✓
Developed personal relationships with Utah media placing clients with: Deseret News, S.L. Tribune, Provo Daily Herald, Moab Times, S.L. Magazine, Crossroads Journal, KSL, ABC4, KUTV, Fox, Telemundo and Univision
✓
Designed and independently ran outreach project with Rep. Chris Stewart & Davis County Jail
✓
Executed community outreach events for the Utah Jazz, Subway, Disney on Ice and Marvel Universe Live
✓
Placed clients nationally in Allure, Prevention, Men’s Health and Women’s Health
Experience
PR Coordinator: The Premier Group • • • • •
Write press releases, blog posts and internal news articles Manage all internal communications for 300+ employees Manage 50+ social media pages; increased following by 500% Create company initiatives and campaigns Planned and executed annual company meeting
PR Coordinator: The Summit Group • • • •
December 2017 – Present
May 2017 – December 2017
Wrote press releases, blog posts and contributed content pieces Created social content and managed multi-platform organic and paid social strategies Worked for national brands such as Subway, Children's Miracle Network Hospitals, Dairy Queen, Walmart, Disney and the Utah Jazz Planned and executed influencer events, giveaways and promotional events
Congressional Press Intern: Rep. Chris Stewart/DC Office May 2016 - August 2016 • Wrote floor speeches, mailers, letter responses and media pieces • Lead capital tours and responded to constitute letters • Attended and reported on briefings • Researched and gathered data for Rep. Chris Stewart • Independently designed and ran a community outreach project LDS Public Affairs May 2015 - April 2016 • Researched, created, screened, scheduled and monitored content for FaithCounts.com and all Faith Counts social media platforms • Assisted multiple departments with special events, guests and meetings • Increased average viewers on social media by 2000% and average clicks by 900% Project Manager: BYU External Relations September 2016 - April 2017 • Oversaw public relations student staff and programmers • Ran all social media accounts and wrote articles about alumni, students and school updates • Created 100+ page social media analytic report for school officials Social Media Manager: BYU Men’s Lacrosse September 2013 - May 2015 • Wrote press releases and coordinated with the lacrosse league • Handled all social media accounts, planned out the season with coaches, worked with alumni, and student staff; handled the team’s finances and fundraisers • Planned all banquets, board meetings, tailgates and community service projects for the team Public Relations Intern: Swop September 2014 - January 2015 • Handled social media and events for the initial launch; Worked with Admin & Sports Marketing at universities: BYU, Stanford, Univ. of Washington, Arizona St., and Utah St. • Planned launch events, parties and an appearance at the Salt Lake Pinterest Conference Education
Public Relations Major, Brigham Young University
August 2013 – April 2017
Skills
Adobe’s Creative Cloud, Analytics, Microsoft Office, WordPress, Facebook Ads
T: 425-533-5613 E: [email protected]
Key Accomplishments ✓
Executed public affairs campaign for Walmart/Children’s Miracle Network with local/national government officials
✓
Developed personal relationships with Utah media placing clients with: Deseret News, S.L. Tribune, Provo Daily Herald, Moab Times, S.L. Magazine, Crossroads Journal, KSL, ABC4, KUTV, Fox, Telemundo and Univision
✓
Designed and independently ran outreach project with Rep. Chris Stewart & Davis County Jail
✓
Executed community outreach events for the Utah Jazz, Subway, Disney on Ice and Marvel Universe Live
✓
Placed clients nationally in Allure, Prevention, Men’s Health and Women’s Health
Experience
PR Coordinator: The Premier Group • • • • •
Write press releases, blog posts and internal news articles Manage all internal communications for 300+ employees Manage 50+ social media pages; increased following by 500% Create company initiatives and campaigns Planned and executed annual company meeting
PR Coordinator: The Summit Group • • • •
December 2017 – Present
May 2017 – December 2017
Wrote press releases, blog posts and contributed content pieces Created social content and managed multi-platform organic and paid social strategies Worked for national brands such as Subway, Children's Miracle Network Hospitals, Dairy Queen, Walmart, Disney and the Utah Jazz Planned and executed influencer events, giveaways and promotional events
Congressional Press Intern: Rep. Chris Stewart/DC Office May 2016 - August 2016 • Wrote floor speeches, mailers, letter responses and media pieces • Lead capital tours and responded to constitute letters • Attended and reported on briefings • Researched and gathered data for Rep. Chris Stewart • Independently designed and ran a community outreach project LDS Public Affairs May 2015 - April 2016 • Researched, created, screened, scheduled and monitored content for FaithCounts.com and all Faith Counts social media platforms • Assisted multiple departments with special events, guests and meetings • Increased average viewers on social media by 2000% and average clicks by 900% Project Manager: BYU External Relations September 2016 - April 2017 • Oversaw public relations student staff and programmers • Ran all social media accounts and wrote articles about alumni, students and school updates • Created 100+ page social media analytic report for school officials Social Media Manager: BYU Men’s Lacrosse September 2013 - May 2015 • Wrote press releases and coordinated with the lacrosse league • Handled all social media accounts, planned out the season with coaches, worked with alumni, and student staff; handled the team’s finances and fundraisers • Planned all banquets, board meetings, tailgates and community service projects for the team Public Relations Intern: Swop September 2014 - January 2015 • Handled social media and events for the initial launch; Worked with Admin & Sports Marketing at universities: BYU, Stanford, Univ. of Washington, Arizona St., and Utah St. • Planned launch events, parties and an appearance at the Salt Lake Pinterest Conference Education
Public Relations Major, Brigham Young University
August 2013 – April 2017
Skills
Adobe’s Creative Cloud, Analytics, Microsoft Office, WordPress, Facebook Ads
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