Long Tail Of Books
This document was uploaded by user and they confirmed that they have the permission to share it. If you are author or own the copyright of this book, please report to us by using this DMCA report form. Report DMCA
Overview
Download & View Long Tail Of Books as PDF for free.
More details
- Words: 193
- Pages: 17
The Long Tail of Books 1. 2. 3. 4.
Online retail Used books POD Someday: ebooks
Online • Around 15% of all book sales, growing 18% annually • Amazon (and Marketplace sellers) have about 75-80% of the online market • Demand shifting towards niches Source: Morris Rosenthal
Used Books • Fastest growing portion of the book market (up 33% last year, now nearly 10% of all consumer book sales) • Classic secondary market: how will increasing liquidity affect the primary market? • Expansion of “virtual inventory”
Prediction: Our children will never know the meaning of the phrase “out of print”
Print on demand
Libraries Three Long Tail drivers 4. Interlibrary loans 5. Online databases 6. Google (and other) Book Search
Interlibrary loan
A few stats: • Loans account for just 1.7% of overall circ (4.7% for academic libraries) • Yet 60% of the aggregate collections of the “Google 5) are held by just one library • Just 10% of books account for 90% of circ
The opportunity: aggregate distributed supply and Source: OCLC
Online databases
=
The effect
Source: Tim O’Reilly
Opportunity
Source: Tim O’Reilly
How to drive this?
GreaseMonkey
Via RSS (Bloglines)
Online retail Used books POD Someday: ebooks
Online • Around 15% of all book sales, growing 18% annually • Amazon (and Marketplace sellers) have about 75-80% of the online market • Demand shifting towards niches Source: Morris Rosenthal
Used Books • Fastest growing portion of the book market (up 33% last year, now nearly 10% of all consumer book sales) • Classic secondary market: how will increasing liquidity affect the primary market? • Expansion of “virtual inventory”
Prediction: Our children will never know the meaning of the phrase “out of print”
Print on demand
Libraries Three Long Tail drivers 4. Interlibrary loans 5. Online databases 6. Google (and other) Book Search
Interlibrary loan
A few stats: • Loans account for just 1.7% of overall circ (4.7% for academic libraries) • Yet 60% of the aggregate collections of the “Google 5) are held by just one library • Just 10% of books account for 90% of circ
The opportunity: aggregate distributed supply and Source: OCLC
Online databases
=
The effect
Source: Tim O’Reilly
Opportunity
Source: Tim O’Reilly
How to drive this?
GreaseMonkey
Via RSS (Bloglines)
Related Documents
Long Tail Of Books
August 2019 21
Long Tail Rising
December 2019 14
Cutting The Long Tail Short
June 2020 9
Tail
October 2019 22
Blogs, Wikis And The Long Tail
May 2020 19