Literature Riview Chapter Three.docx

LITERATURE RIVIEW Reliance Story Dhirubhai Ambani returns to India in 1957 after a stint with A. Besse & Co. Aden, Yemen. He started a yarn trading business from a small 500 square feet office in Masjid Bunder, Mumbai but dreams of establishing India’s largest company. In 1977 Reliance Textile Industries IPO creates history by introducing the equity cult in India. The issue is oversubscribed seven times, strengthening Reliance growth ambitions. In 1991, Reliance backward integration journey continues. The Hazira plant coming on stream laid the foundation. In 2000 Reliance commission the world’s largest grass root refinery in a record 36 month the Jamnagar petrochemicals and integrated refinery complex. In 2002 Reliance enters the infocomm business and brings about a revolution in mobile telephony in India. In 2005, Reliance makes a strategic decision to recognize its business through a demerger. In 2004 Reliance emerges as the first and only private India organization to be listed in the fortune global 500 list. In 2009 Reliance commences production of hydrocarbons against all odds in just over two years of its discovery making it the world’s fastest green field deepwater oil development project. In 2014 Reliance Retail becomes the largest retailer by revenue, fulfilling the aspiration of millions across the country and bringing international experiences at affordable prices to every corner of India. In 2017 Reliance becomes the first Indian cross Rs 6 trillion market capitalization.

Reliance Company At Reliance the focus on growth is continues and rent less. Its motto “Growth is Life” aptly captures the ever – evolving spirit of Reliance. Its vision has pushed to achieve global leadership. Reliance Industries limited in a fortune 500 company and the largest private sector corporation in India. As Reliance sets sights on even more ambitious goals. It remained inspired and guided by the story and philosophy of its founder chairman Dhirubhai Ambani.

Manufacturing Excellence At Reliance manufacturing is a passion. This passion has driven us to set up world – class manufacturing facilities with extreme operational efficiencies in record times. Reliance has set one more benchmark in the industry with commissioning of ROGC (Refinery off Gas Cracker). Integration of petrochemicals and refinery is unique feat designed to maximize value addition. This highly complex project was both an engineering and execution challenge and has been started in flawless manner in record time. This adds to the past achievement in the entire project at Jamnagar Manufacturing Division (JMD). Reliance projects are of titanic proportions and required millions of engineering offices thousands of tones in equipment and material procured from suppliers across the globe highly advanced, mammoth construction equipment, a workforce of over 75,000 working round the clock for month and a great number of innovative techniques in project execution. Manufacturing divisions of Reliance not only create thousands of jobs for skilled workforce, but also train unskilled workers helping create a strong talent pool. Safety There is an unwavering commitment to safety in all its operations. Reliance adopts latest and best technologies for all new projects. The safety culture is reinforced with continuous training, updating of process and engaging some of the best expert to impose safety system. Research and Technology Development Technology has been central to everything Reliance has ever done. The first textile plant to the world’s largest Greenfield refinery to latest telecom business Jio all utilize the best available technology to create timeless assets that give long term returns to stakeholders. Reliance is actively involved in the development of novel and proprietary catalyst, processes and products to improve profitability and accelerate the growth. R&D enables the innovation based growth agenda for Reliance.

R&D facilities are headquartered in Navi Mumbai with regional R&D centers spread across India WITH a total area of 300,000 square feet including 120,000 square feet of laboratory space. R&D centers are among the best equipped in the country. An impressive array of advanced equipment is available to more than 800 researchers and scientist round the clock. Reliance Industries Limited has emerged as an active patent filer in India in very brief time. In terms of filing activity in FY 2015 - 16 alone there were 98 Indian patent applications filed at India patent office as compared to 35 filed in 2011 - 12 which is almost 3 folds growth in last 4 year period. Concerted Collaboration Reliance is actively collaborating with various international and national institutions for R&D related activities. Some of the key partners are: Reliance - CSIR - IIP Joint Technology Development - An exceptional example of the Make-In-India Initiative is the Reliance Council of Scientific Industrial Research (CSIR) Indian Institute of Petroleum Joint Technology Development for Benzene Extraction from FCC light Naphtha. This venture targets the reductions of the amount of Benzene and other hazardous air pollutants in the gasoline pool a cause for health and environmental concerns. With the successful construction and flawless commissioning of Benzene Recovery Unit (BRU) Reliance & CSIR - IIP have joined the international league of technology developers. Reliance - NMITLI Fuel Cell Technology Joint Development - Reliance is the sole industry partner in the New Millennium Indian Technology Leadership Initiative (NMITLI) project with Council of Scientific & Industrial Research (CSIR) on indigenous ‘Polymer Electrolyte Membrane’ (PEM) fuel cell technology development. A fuel cell test bed is being built, for which the engineering has been done by RIL while the stack is built by its CSIR partner. These components have been integrated and are now functional.

R&D Centers and Focus Areas R&D centers focus on catalysts, chemistry, process engineering, modeling, simulation, applied physics, material science, synthetic biology, biotechnology, downstream polymer processing, reaction engineering advanced analytical science and product applications. Products and Brands The expert lies in developing products and market from concept to fruition and beyond. They constantly focus on innovation which helped them to emerge as a trendsetter in various markets and be known worldwide for unbeatable range of products. The operation span from the exploration and production of oil and gas to the manufacture of petroleum products, polyester products, polyester intermediates, etc. Each of the brands is a natural extension of the philosophy of excellence. From Vimal to Recron, the brand is tuned to not only the needs, but also the aspiration of the customers. Today Reliance products and brands touch the lives and enhanced the lifestyle of millions of Indians.

Reliance Foundation Reliance has always made sustainable development the cornerstone of its business strategy to achieve sustainable and profitable growth, creating in its wake thriving ecosystem around all its business. To provide impetus to various developmental initiative of RIL Reliance Foundation was set up in 2010 as an expression of its vision towards sustainable growth in India. India is a nation of a billion dreams, a billion aspirations and above all great opportunities. To turn these dreams into reality, especially for the vulnerable section of the society, Reliance Foundation has taken the path of inclusive development to address their basic needs. Reliance Foundation has cumulatively touched the lives of 15 million people in over 13,500 villages and various urban locations.

Community Infrastructure and Environment A large number of initiatives are focused on developing community infrastructure and protecting the environment. Reliance has developed infrastructure for water conservation and constructed community halls, schools, and health centers in various locations. Environment Protection Drives - Environmental impact assessment and qualitative risk analysis are central to all the new projects. Reliance has converted areas of arid lands into major green zones. Education and Skill Enhancement Reliance supports local schools with logistical and financial support capacity building of teachers and infrastructure development. Reliance also organizes skill development and income generating programmes for local communities. Women and Youth Empowerment Programmes - Reliance nurtures and sponsors many projects designed to educate, employ and empower women and youth in and around the catchment areas of its operations. Reliance Community Development Programmes - Reliance conducts several livelihood training programmes and has provided aid and equipment to the physically challenged. Project Jagruti - A project to uplift and bring dyslexic students from the underprivileged segments into the main stream. Reliance Dhirubhai Ambani Protsahan Scheme - A scheme for supporting meritorious students and providing financial aid to the toppers for pursuing higher studies in engineering and medical streams. Community Healthcare Reliance provides affordable curative and preventive healthcare services to the community through various healthcare programmes. It has constructed health centers, operates mobile medical clinics and emergency ambulance services and conducts various camps on health awareness.

Reliance Primary Health Centre - Reliance adopted a PHC in Gujarat for catering to the community health needs under the National Rural Health Mission Programme. Dhirubhai Ambani Hospital - The hospital plays a significant role in improving the quality of life with its prompt and specialized services and by providing free lifestyle treatment.

Awards and Recognition 2018 - Reliance Jio ranked India’s number one and world’s number seventeen. Most innovative company by fast company. Best innovative in R&D Institute for development and commercialization of in house technology for low cost anti – coking & sulfiding additive for gas or naphtha cracker and hydrothreater catalyst by Center for High Technology ( CHT) & Indian Ministry of Petroleum and Natural Gas. 2017 - 8th Plasticons Award for innovation in green technology for high energy efficient & zero residue process for high performance homo and impact pp. Product Innovator of the year in Petrochemical sector by FICCI for indigenous technology for polypropylene catalyst for polypropylene catalyst & external donor system for raffia grade. 7th National Award for technology innovation in polymeric material for developing novel polyethylene and its high thermally conductive products for electronic applications by Indian Ministry for chemicals and fertilizers. VASVIK Industrial Research Award for outstanding contribution to chemical sciences & technology and commercialization of R&D developed technologies in India.ICC Award for Excellence in process design and engineering for development and commercialization of indigenous technology for benzene recovery from FCC gasoline. 2016 - Winner of the confederation of Indian Industries Sustainable plus Platinum Award. 6th National Award for Technology Innovation in Field Polymer Science for high performance morphological catalyst and precursor technology. 6th National Runner up Award for technology innovation in polymeric material for ultra high molecular weight polyethylene.

2015 - Winner of the Platls Global Energy Award for Corporate Social Responsibility. 5th National Award for technology innovation in polymeric material for value addition to sulfur streams through sulfur based polymers sulfur concrete. Federation of Gujarat Industries Award for Excellence in research in science and technology. 2014 - Indian Ministry of chemicals and fertilizers (Department of Chemical and Petrochemicals) 4th National Award for Technology Innovation in Petrochemicals and Downstream Plastic Processing Industry for innovation in polymeric materials. 2013 - Ranked 107th on the Fortune Global 500 list. Ranked 25th on ICIS top 100 chemical companies list. Indian Institute of Chemicals Engineering ICI Award for Excellence in process and product Development. Petroleum Federation of India’s Best Innovation Award. 2012 – Certified as ‘Responsible Care Company by the American Chemistry Council. Jamnagar Refinery listed among the world’s top five manufacturing units by Discovery channel. 2011 - Yasvik Research Award for Excellence in science, technology and technology innovation for development of RELCAT and RELD services of catalyst. 2010 - Ranked second amongst BCG’s ten top global sustainable value creators. Reliance E&P’s KG-D6 won Marico Innovation Foundations Innovation for India Award for combined synthesis of advanced technologies, yielding unprecented result and impact on India’s energy security.

Competitive Comparison Reliance Jio has proven to be disruptive from its 4G data plans to the recent 4G Volte feature phone that was launched last month. The 4G enabled Jio Phone has made other telecom service providers sit up and provide similar plans. Bharti Airtel and Vodafone have brought in competitive data and calling plans to compete with Jio, India today reported. Here’s a look at the plans provided by the three big names in the industry and which one gives you your money’s worth. All three service providers have 4G data plans of 1 GB data for 84 days.

Price Vodafone: At first, the plan costs Rs 445 and then drops down to Rs 352. Airtel: Rs 399 Reliance Jio: Rs 399 Calls Vodafone: free roaming and unlimited calls for 84 days Airtel: Unlimited local and STD calls Reliance Jio: Unlimited STD and local Volte calls Sms Vodafone: unlimited SMS Airtel: No free SMS in either of the plans (Rs 399 and Rs 244) Reliance Jio: unlimited SMS, both local and STD Data All the telecom service providers give 1GB data per day for 84 days. Vodafone has a 4G plan for Rs 352 which gives 1GB data, free roaming and unlimited calls for 84 days, according to the report. While it comes with bonuses like unlimited messages, the plan is a part of a Campus Survival Kit, which is essentially for students and is not very inclusive. Also the students need to be in Delhi or NCR, filtering out the consumer further. At first, the plan costs Rs 445 and then drops down by Rs 93. Airtel has a similar plan for Rs 399 and it includes unlimited local and STD calls. However, it does not provide free SMS as with Vodafone. Another cheaper plan for Rs 244 provides unlimited Airtel to Airtel calls but again there is no free SMS. Reliance Jio has a 1GB Rs 399 plan for the same time period. Topped with unlimited STD and Volte calls, unlimited SMS (both local and STD) makes it a clear winner in the service providers’ race. A similar plan of Rs 309 for shorter duration provides the same services. According to India Today, while Airtel and Jio comes close enough with the amount and data but added features like unlimited SMS puts Jio much ahead than its competitors.

Reliance Jio Jio users will have to pay a subscription fee of Rs 99 if they wish to continue using the freebies in the Happy New Year offer. Additionally, users will have to shell out Rs 303 every month to continue accessing JIO’s4G services and also the full bouquet of Jio media services for one year. Also, voice calling, as promised, will always remain free on Jio numbers. Alike the previous ‘Happy New Year’ offer, the Prime membership too will provide users with a FUP limit of 1GB data for each day. Effectively it translates to 30GB data for a month, meaning Rs 10 per day. Data: 28GB 4G Data (FUP 1GB per day, after this free data but at 128kbps speed) calling: Free calls and messages (Local & STD), free calls and messages on roaming Validity: 28 days Vodafone Vodafone, a while back, had rolled out a recharge pack priced at Rs 346 which comes with 28GB

of

mobile

internet

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unlimited

free

calls.

Vodafone

has

also

put a 1GB data cap on free usage, after which the user will be charged. “Vodafone customers are diverse as are their wants. To satisfy these diverse needs and wants, Vodafone offers various segmented propositions. This is one such segmented offering and the offer is valid only until 15 March,” Vodafone said in an official statement. Vodafone delights: In the new offer called Vodafone Delights, the network service provider is offering its subscribers 24GB of free data in a 3-month cycle. This essentially means that the 24GB can be availed in a period of 3 months, which translates to 8GB per month. This offer is only available to Vodafone post-paid users. Data: 28GB 4G Data (Free 1GB per day, after this normal data charges apply) | Calling: Free 300 minutes/day and total 1200 minutes in 7days (Local & STD), No free calls on roaming Validity: 28 days

Airtel Airtel’s prepaid recharge plan is of Rs 345 which gives the users 1GB of 4G data per day, along with free local, STD calls. Meanwhile, there are terms and conditions of the data usage. 500MB during the day, 500MB during the night. Customers, in order to avail the service, has to sign up before March 31and the recharge will apply for the next 11 months after the deadline. Users should have a 4G smartphone with 4G support. Other things to know: Unlimited local and STD calls, and 28GB data for 28days. The data is divided as daily 500 MB during the day and same for the night (12AM-6AM). According to the Airtel recharge website, the offer still reflects for Airtel subscribers in Delhi and Tamil Nadu circles. The network provider has not said anything on these offers, officially. Some of its offers have been present on Airtel numbers since a long time now. Surprise offer: Airtel has finally revealed what its Surprise offers are, by offering 30GB of free data. The Airtel Surprise offer is valid for a period of three months from March 13. The monthly limit for the offer is 10GB per month. The offer is valid only for postpaid users,

and

the

subscribers

will

get 10GB of

free

data

each

month,

which will total up to 30GB. The deadline for users to avail this offer is March 31. Data: 28GB 4G Data (500MB day time and 500MB night 3am to 5am) Calling: Free 300 minutes/day

and

total

1200

minutes

in

7days

(Local

&

STD),

No free calls on roaming Validity: 28 days Idea Cellular Idea Cellular has taken on Reliance Jio Prime membership offers by revising some of its tariff plans. Idea Cellular, for its prepaid subscribers, has provided some added benefits in the Rs 348 plan. The network provider is now offering unlimited voice calling feature across India, along with the 1GB 4G data usage per day. The plan can be availed by users with 4G enable mobile phones. Interestingly, there is another value pack which is available at Rs 348 and it is offering free calls across all networks in India alongside 50MB of data. The same tariff plan provides its users with 1 GB of data along with the voice benefit. The plan will be valid for 28 days. Earlier, the company was providing only 0.5 GB data per day. The move by Idea was taken keeping low internet users in mind.

Meanwhile, there is another free voice calling and data plan, priced much lower at Rs 148. If Idea subscribers recharge with Rs 148, they will be able to make free Local and STD calls on the same network anywhere in India and also get 50MB of data. Users who have 4G mobile phones will get 300 MB of data alongside the voice calling benefits. Data: 28GB 4G Data | Calling: Free calls and messages (Local & STD), Free calls and Messages on roaming | Validity: 28 days.