Lingerie

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A211

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A214

ENTRANCE A216

area lining back wall can be used for VM for both evening & lingerie department - ideally with singular treatment

T 1:1 ON E FR AL SC

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GA PLAN

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KKD evening wear display

SWIM & SLEEP 20%

A214

A2

A2

12

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12

smaller VM 'stages' for hero product at the end of the sight lines into the lingerie area

PROPOSED STAIR ZONE

1500

A216

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3000

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A2

16

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LINGERIE 67% A212

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A216

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'hero' product displays at view points to draw people into zone

A2

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16

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HOSIERY 13%

A211

ENTRANCE A217

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'vistas' into space & theatrical VM stages carefully considered

STOCK 12.8sqm STOCK 12.8sqm

CHANGING ROOMS x9 53 sq m

FLOOR FINISHES floor finishes define

2 types of navigation through space = 2 styles of shopping stone parquet laid in herringbone pattern proposed for pathway around space

generous walkway into intimates area and around it for clear navigation paths

KKD evening wear display

FLOOR FINISH TRANSITION

FLOOR FINISH TRANSITION

generous perimeter 'pathway' in herringbone tile

flush 'rugs' from charcoal carpet to define smaller zones or 'rooms'

FLOOR FINISH TRANSITION

carpet to dressing rooms for plush feel.

STOCK 12.8sqm

clear path around area for ease of shopping & carpeted areas provide more organic, market-style wandering between fixtures perimeter pathway provides

FR SC ON AL T E 1:1

0

FRONT SCALE 1:10

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large pendants from brass conduit

A214

SWIM & SLEEP 20% A216

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KKD evening wear display

A214

recessed track light for spots

A2

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12

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12 A216

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wall lights mounted to ceiling track to highlight hero tables

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A2

16

large pendants suspended from ceiling reference womenswear feature ceiling and break whole space into clearly defined areas.

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LINGERIE 67%

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cluster of pendants in recessed ceiling to highlight cash wrap area

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A2

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16

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introduce A211

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non-commercial forms of lighting -

e.g. floorstanding, wall mounted &/or pendant lights

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HOSIERY 13%

A218

FRONT SCALE 1:10

T 1:1 ON E FR AL SC

0

RCP - proposed layout

A217

CHANGING ROOMS x9 53 sq m

STOCK 12.8sqm

wall mounted lamps for ambient lighting cluster of pendants to fitting room

focal light on 'hero' displays & main VM - use displays to navigate space

ENTRANCE WALKWAY

LINGERIE ROOM

brass lingerie screens or graphic infills

bespoke wall lights hung mounted on ceiling track highlighting hero table

brand

lingerie room typical elevation

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flexible lingerie wall bay

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small hero product table

above: inspiration images. soft, white screens & decorative brass screens

LINGERIE ROOM

screens to create more intimate "room-like" subdivisions zones can have individual theme, e.g. maternity bras, or hold a particular concession e.g. La Perla

HOSIERY DEPARTMENT mannequin department

smoked mirror folded screens

bespoke wall lights mounted to ceiling track

brand

hosiery & fitting room entrance elevations

smoked mirrored concertina screens providing a glamorous entrance

Below: Day Birger et Mikkelsen store by Brinkworth. Entrance has dedicated VM zone to 'greet' customers & introduce theme of season.

hosiery perimeter unit

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brand

lingerie screen

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hosiery perimeter unit

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brand

HOSIERY DEPARTMENT

mannequins can pose sitting or standing on plinth

CASH & WRAP DESK

cash & wrap

pendant lights from back screen

freestanding fixtures inspired by traditional furniture

void drawers where indicated open partially to allow boxed products, pamphlets, etc to be positioned & to provide DDA compliant shelf height

proposed elevation (not to scale)

till recessed to be flush with glass top

top of cash desk from optiwhite glass to allow display within drawers below

tills are cut from glass to sit flush with top surface clear optiwhite glass to full area of top allows product display in trays below to be seen solid timber around monitors

drawer is only shallow depth with remainder of depth being for gubbins of till point

proposed plan (not to scale)

some drawers able to be pulled out e.g. to provide DDA compliant bench ht

CASH DESK

FITTING ROOMS - returns rail smoked grey mirrored glass screens

mesh curtain over airconditioning vent

removable shallow tray for lingerie items dummy drawer fronts at high level. cupboards behind tbc.

oval section returns rail for full length garments

greeter station

grand & unique

dummy drawer fronts for storage / hangers

80

fitting rooms entrance furniture

3420

elevation 3420

384

proposed plan (not to scale)

removable trays for tidy garment returns

FITTING ROOMS

call button brass door handle

brass tree for light fitting and hanging rail

wall light for stitch detail ambient lighting fabric panel

full height mesh curtain behind

inset mirror

version of decorative screen

each cubicle is with floor lamp & hanging rail being formed by patterend brass.

mirror held in brass shallow frame harewood veneer timber frame & dividing partitions void either side of mirror for view through to mesh curtain

SECTION BB

table top for lingerie tray

metal and timber based stool with stitch detail fabric seat pad

inset mirror

service counter forms gateway to fitting rooms WAITING AREA

indicative floor plan

screened entrance to waiting area

void either side of mirror for view through to mesh curtain 1300

metal and timber based stool with stitch detail fabric seat pad wall light for ambient lighting

waiting area is removed from fitting rooms so husbands, boyfriends, etc, can wait without offending modesty

fitting rooms secluded from general shopping area.

SECTION CC

B

1700

SECTION AA

C A

table top for lingerie tray

fitting rooms are arranged to give a

luxurious fitting experience

private &

brass tree for light fitting and hanging rail

786

call button PLAN

FITTING ROOMS