History Of Spar

  • June 2020
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HISTORY OF SPAR

The concept of voluntary trading, uniting the efforts of

By the beginning of the 1960s, grocery chains were also

both independent wholesaler and retailer, was born in the

emerging in South Africa. To counter this threat, a group

USA in the late 1920s and early 1930s. It was the

of eight wholesalers got together and introduced SPAR,

answer to the threat of the grocery chains that were fast

which was launched in 1963 to service 500 small

taking the lion’s share of the market.

retailers.

As chain stores emerged in Europe, Adriaan van Well, a

During the 42 years that followed, the wholesalers were

wholesaler in the Netherlands, introduced the same

involved in a number of mergers and take-overs. Today,

concept in 1932. He called his organisation DESPAR,

The SPAR Group Limited owns all the aforementioned

being the initial letters of a slogan that he created to

wholesalers and operates six modern distribution centres

describe the philosophy. Later the name was abbreviated

that service 799 SPAR stores across South Africa and

by dropping the letters DE, but the underlying meaning

the neighbouring countries.

remains the philosophy of the organisation, which The SPAR organisation is made up of two types of

now covers 36 countries on five

members: SPAR retailers, who are independent

continents.

store owners, and SPAR distribution centres, which provide leadership and services to the SPAR retail members in their respective regions. Both member types belong to The SPAR Guild of Southern Africa, a non-profitmaking company set up to co-ordinate and develop SPAR in Southern Africa. The members pay subscriptions to the Guild, which uses these monies to advertise and promote SPAR. To facilitate the operation, the country is divided into six geographic areas, each with its own regional guild of retail and DC members, with the centre of control being the local distribution centre. It’s a formula that works effectively to unite the organisation in its ongoing drive to remain at the forefront of food retailing in Southern Africa.

20

Translated into English: “All will benefit from united co-operation”

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