Q.1) Are you aware about J K Lakshmi cement?
Above The Diagram shows that 98% respondents (Retailer, Dealer, Institutional customer, Retail customer) aware about the Company J.k lakshmi cement ltd. And 2% respondents mainly retail customer don’t aware about Company
Q.2) which is the most popular cement brand as perceived by you?
Above the Diagram shows that 44% respondents says Ambuja Cement is the most popular brand. 24% respondents says Birla Cement & 20% respondents says J.K Lakshmi cement is the most popular brand as perceived by them. 6% says Jaypee Cemnt, 4% says Shri cement & 2% agree with Others ( ACC )
Q.3) Rank the following companies on the basis of perceived quality of their products?
In the above diagram all the respondents gives the rank to the Cement Companies on the basis of perceived quality of the products in which Ambuja Cement comes to 1st (48%) and after that J.K Lakshmi cement comes to 2nd (24%) then Biral Cement 3rd (16%) & in the last Shri Cement comes toi the 4th (4%)
Q.4) what is the unique selling point of j k Lakshmi cement?
In this Above pia diagram, 58% respondent say that the unique selling point of J.K lakshmi Cement is Quality & 28% respondents says Price is the U.S.P of J.K Lakshmi Cement & 12% says Service & 4% respondents says No idea about U.S.P of J.K Lakshmi Cement
Q.5) which brands enjoys the maximum customer pull?
Above the diagram shows that that 44% respondents says most of the customer buy Ambuja Cement brand
Q.6) which company provides best service?
In this above diagram, 28% respondents say that they get best service by J.K Lakshmi cement , 24% says Brila cement provide best service to the customer & 16% respondents say Ambuja provides best service, 14% respondents says shri cement , 6% Jaypee cement & 12% others ( ACC )
Q.7) considering the total package (Price, quality, service etc) which company is you like most?
In the Above diagram, 32% respondents says that J.K Lakshmi Cement is one of the that company which gives the total package (Price, Quality, Service etc) , 24% respondents says Shri cement provides the total package & 16% respondents agree with Ambuja Cement & 16% respondenst says Acc cement is the alsp give the total package to their customer