Generating Social Innovation: tools, techniques and methods Robin Murray , Geoff Mulgan & Julie Caulier - Grice
Lisbon 2009
Goal : to map , analyse methods in use and emerging in all countries and all sectors to help social innovation practitioners develop the most creative and effective ideas …. ….. and then to ensure that these have the greatest positive impact
• Research on SI – US managerial literature on non - profits ; Canadian and EU research on co - operative movement ; biographies and autobiographies of social entrepreneurs ; case studies etc . •
• Inputs from practitioners from many fields : social finance , design , public policy , social entrepreneurship , incubation , public engagement , social movements … •
Research …
Focusing on around 500 methods seen through the lenses of …. 1 . The processes of social innovation 2 . Bridges , intermediaries and connectors – bringing together people and resources . 3 . The conditions for social innovation – within the state , grant economy , market and household . 4.
process of social innovation
process of social innovation 1 . Prompts Triggers & inspirations New evidence Mapping & feedback 2 . Proposals Design methods Creativity methods Tapping public imagination Engaging citizens in public policy making 3 . Prototypes Trials Testing Prototyping Finance for new ideas
4 . Sustaining Business models Organisation and management Ownership and governance Relational capital Venture finance Commissioning and procurement 5 . Scaling and diffusion Effective supply Effective demand Organisational options Public scaling and diffusion Metrics 4. Changing whole systems New laws and regulation Social movements Re-wiring economies
Design methods
Designers work with service users to rapidly prototype and quickly refine a set of cards that help patients communicate with their doctor or nurse. We also look at how design methods could
•Start with the user •Make problems visible and tangible •Rapid prototyping Examples •IDEO – SPARC Lab, Mayo Clinic •Think Public – Luton & Dunstable NHS Trust •EMUDE – Sustainable Everyday Project
Bridges , Intermediaries & connectors Connecting people, ideas & resources
•Innovation champions •Innovation teams •Innovation hubs •Institutions to drive innovation •Innovation networks •Innovation platforms
Incubator s One North - Singapore
Learning Launchpad - UK
Centre for Social Innovation - Toronto
Financ e
Crowdfunding Ebbsfleet United
egional Innovation Funds £220m A total of £220 million is being made available over the next five years to support innovation and diffusion
Systemic change
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• Interaction of social movements, practical examples, power and politics, law and regulation to transform whole systems •
• Example including waste/recycling, support economy, health and care, transport e.g. Curitiba
www.socialinnovator.info
web screenshot
The first volume to be published...
Social Venturing
What is distinct from private venturing?
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The social mission...
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Business models Ownership & governance Finance Culture
Please come to our session on social venturing tomorrow! •