For Mr. Wong

The Opportunity - Shifting Public Awareness Throughout the world the “green movement” is starting to mobilize corporations, government, and the public as a whole. While this movement found its roots through initial focus on personal health concerns it has been accelerated through the growing, global awareness about the decline of the environment. According to The U.S. Lawn and Garden Market, the concerns over fertilizer contamination and water waste that have long plagued the industry could have a positive effect on the market if addressed correctly. “Consumers who want to tend to their yard in an ecologically sound manner will pay big money for the right tools, and as the industry stands right now the big players are missing out on all of that revenue." Don Montuori, Acquisitions Editor for Packaged Facts.

The Opportunity - Lawn & Garden Consumable Market $4.8 billion in 2001

Residential sales dominate the lawn & garden market in North America. These sales are evenly split between retail outlets & professional lawn care companies.

The Opportunity - Lawn Care Market Gap Chemical  May contain toxic waste, harmful chemicals Organic  May contain recycled materials, animal byproducts, sewage sludge What is the next generation of lawn care products? Food and Feed Grade  Contain food and feed-grade ingredients only

Brand Positioning - Background  The Retail market is dominated by chemical manufacturers with a 95% market share  Natural/organic alternatives share the rest

 Chemical manufacturers position themselves on performance and results, simple and easy for the consumer  It is estimated that 35% of chemical users are ready and want to use a more natural alternative  But they don’t want to compromise on results

 The natural alternatives offer the advantage of being environmentally friendly and therefore safer, but they haven’t consistently delivered on the performance side

UNTIL NOW !!!……………………

The Program A line of products including wet and dry fertilizers, soil conditioners and weed control that:  Are the result of 30 years of research & development for maximum effectiveness on lawns & gardens  Are made from original food/feed-grade ingredients only  Contain no animal products or by-products  Contain no rendering waste or composted products

The Program  Non-polluting to water or soils (no run-off concerns)  Non-toxic to plants  Non-poisonous to animals or soil micro-organisms  Neighbor-friendly where drifting occurs  Free from industrial spent acids containing hazardous heavy metals

Products that are totally safe!

Heavy Metal Analysis  Our products have been tested for heavy metal content by Thornton Labs in Florida (US registration requirement)  Our products are consistently and dramatically below the tolerable levels (based on Washington State Metals Standard)  Of 80 measurements conducted most were over a 100 times lower than the tolerable levels.

The heavy metal analysis confirms that our products are totally safe!

No pesticides are used, therefore: • No Exterminators license required • No rubber boots or rubber gloves • No warning signs

…and no special storage requirements.

No new equipment is needed:

• Just simply clean and calibrate your system to our application rates. • You use the same type of equipment you use now. • No equipment re-training

The Difference – An example  Most natural/organic fertilizers contain animal byproducts like feathermeal, bonemeal and bloodmeal.  The feathermeal nitrogen, for example, does not work in cool spring weather. The soil temperature needs to be 55F before microbes in the soil can break down the nitrogen. The feathermeal will not show much greening or plant response until later in the spring. However, turf and plants need nitrogen in the cool temperatures more than in warm temperatures.  To be different, and better, our products contain a combination of nitrogen ingredients  Pharmaceutical grade urea – performs in cooler weather, and provides quick green up  Nitrate of soda – the only natural nitrogen source that is immediately available regardless of soil temperature. It is available in cooler weather, when the grass and plants need it most  Corn Gluten – broken down by microbial activity, provides slow release and long lasting green up.

 The results speak for themselves …….

Testimonials Products have been used basis by:    

successfully in a commercial

The Royal Botanical Gardens in Burlington Woodbine Racetrack in Toronto Como Golf Course in Hudson, Quebec Lawn care companies in Ontario and Quebec

 2003 testing results from Chemlawn in Quebec, Prairie Turfgrass Institute in Alberta and Town of Abbotsford in B.C. due out this fall/winter

 Used successfully in the U.S. by vineyards, farmers and professional growers in Pennsylvania and on a variety of private estates in both Canada and the U.S.

Photo Album

Before Picture: Taken September 4, 2001

After Picture: Taken September 20, 2001

Photo Album

Middle of October and the lawn is still green and lush.

Photo Album

Photo Album

Product Descriptions Natural Herbicides: Oue herbicides are truly breakthrough market products. These safe products are made of food and feed grade ingredients only. There are no harmful chemicals in our herbicides.  Extremely effective natural alternative  Selective herbicide – kills over 100 broadleaf weeds  Non-selective herbicide – kills all weeds and small plants

Photo Album

48 hours

60 hours

Photo Album (continued)

72 hours

Photo Album

Lawn and Garden Coverage - Retail Coverage Soil Conditioner for Indoor Plants – 1.7 kg tub Soil Amendment for Gardens and Flowers – 2.95 kg box Soil Supplement for Trees and Shrubs – 2.27 kg box Tomato Fertilizer 8-12-14 – 2.27 kg box Rose Fertilizer

6-14-12 - 2.27 kg box

Custom Soil pH Amendment – 9 kg bag Spring Lawn Fertilizer 17-6-2 - 9 kg bag Late Spring/Summer Lawn Fertilizer 12-5-3 9 kg bag Winter Prep Lawn Fertilizer 5-4-12- 9 kg bag All-Season Lawn Fertilizer 8-2-2 – 9 kg bag

1 tablespoon per pot 108 sq. m. =

1,160 sq. ft.

2.27 kg per mature tree = 5 lb. per mature tree 12 sq. m. = 125 sq. ft. 15 Rose Plants 100 sq. m. = 1.080 sq. ft. (pH above 6.0) or 33 sq. m = 360 sq. ft. (pH below 6.0) 312 sq. m. = 3,360 sq. ft. 222 sq. m. = 2,390 sq. ft. 222 sq. m. =

2,390 sq. ft.

149 sq. m. = 1,600 sq. ft

Retail Pricing – Canada (excluding shipping) Cost

Suggested Retail

Margin

$5.00

$8.79

43%

$7.00

$12.29

43%

$6.50

$11.39

43%

Tomato Fertilizer 8-12-14 – 2.27 kg bag

$7.00

$12.29

43%

Rose Fertilizer

$7.00

$12.29

43%

Custom Soil pH Amendment – 9 kg bag

$8.50

$14.89

42%

Spring Lawn Fertilizer 17-6-2 - 9 kg bag

$14.50

$25.49

43%

$14.00

$24.49

43%

$12.00

$20.99

43%

$14.75

$25.89

43%

Soil Conditioner for Indoor Plants – 1.7 kg tub Soil Amendment for Gardens and Flowers – 2.95 kg bag Soil Supplement for Trees and Shrubs – 2.27 kg bag 6-14-12 - 2.27 kg bag

Late Spring/Summer Lawn Fertilizer 12-5-3 9 kg bag Winter Prep Lawn Fertilizer 5-4-12- 9 kg bag All-Season Lawn Fertilizer 8-2-2 – 9 kg bag

Notes: Excludes shipping costs. Based on 10 skids or more

Competitive Price Comparisons - Canada Products are competitively priced to other organic fertilizers Competitive Products

Competition Sugg. Retail

Nutrite Superturf Supreme, Organic Based Lawn Food - 9 kg

$25.99 450 sq. m.

Nutrite Spring Lawn, Organic – 9 kg

$23.19 195 sq. m.

Nutrite Fall Lawn, Organic – 9 kg

$21.55 195 sq. m.

Nutrite Corn Gluten, Organic – 9 kg

$27.69 90 sq. m.

Groundskeepers Pride Organic Lawn Fertilizer 10-3-3 – 10 kg

$19.84 400 sq. m.

MYKE Fall Fertilizer 3-3-8 – 10 kg (RONA)

$29.93 300 sq. m.

Nu-Gro Green Earth Lawn Food 9-3-4 – 9 kg (Organic) Vigoro Organic Fertilizer – 9kg

$17.96 320 sq. m. $19.95

RooteinTM Suggested Retails $20.99 - $25.49 222 to 312 sq. m. coverage $25.49 312 sq. m. coverage $18.49 222 sq. m. coverage $20.99 - $25.49 222 to 312 sq. m. coverage $20.99 - $25.49 222 to 312 sq. m. coverage $20.99 - $25.49 222 to 312 sq. m. coverage $20.99 - $25.49 222 to 312 sq. m. coverage $20.99 - $25.49

Coverage/Price comparison – Overview A detailed review is needed because companies use different application rates and different frequency of application recommendations that makes a straight comparison based on the coverage written on the bag “apples to oranges”. For example, the organic products listed generally have application rates that require application every 4 weeks versus our food and feed grade products with application every 7 to 8 weeks. So in essence to compare the cost of the product you need to look at similar coverage rates. The next page compares the products at the industry standard application rate of 1 lb of Nitrogen per 1000 square feet (or 1 lb of Potash for the fall fertilizers). Over 4 applications this provides the generally recommended level of 4 lbs of Nitrogen per 1000 square feet annually.

Coverage comparison at industry standard application rates Manufactur ers coverage on bag 450 sq. m.

Lbs of Nitrogen per 1,000 sq. ft at rate listed 0.64 on baglbs/1000 sq ft

Coverage at 1 lb of Nitrogen per 1,000 sq ft 286 sq. m.

$1 cover s sq. m. 14.2

$17.9 6

320 sq. m.

0.52 lbs/1000 sq ft

165 sq. m.

9.2

$19.8 4

400 sq. m.

0.51 lbs/1000 sq ft

205 sq. m.

10.3

Nutrite Spring Lawn 9-2-2, Organic – 9 kg

$23.1 9

195 sq. m.

0.85 lb/1000 sq. ft

165 sq. m.

7.1

Nutrite Corn Gluten 8-2-4, Organic – 9 kg

$27.6 9

90 sq. m.

1.63 lbs/1000 sq. ft

147 sq. m.

5.3

MYKE Fall Fertilizer 3-3-8 – 10 kg (RONA)

$29.9 3

300 sq. m.

164 sq. m. (POTASH)

5.5

Our Spring Lawn Fertilizer 17-6-2 – 9 kg

$25.4 9 (43%) $20.9 9 (43%)

312 sq. m.

0.55 lbs/1000 sq. ft. (POTASH) 1.00 lbs/1000

312 sq. m.

12.2

1.00 lbs/1000 sq. ft (POTASH)

222 sq. m. (POTASH)

10.6

Product Scotts Starter Fertilizer 20-27-5 – 7 kg (Traditional fertilizer) Nu-Gro Green Earth Lawn Food 9-3-4 – 9 kg (Organic fertilizer) Groundskeepers Pride Organic Lawn Fertilizer 10-3-3 – 10 kg

Our Winter Prep Lawn Fertilizer 5-4-12 – 9 kg

Retai l Price $20.2 0

222 sq. m.

Notes: Our suggested retail at 43% margin (excluding shipping)

sq. ft

Price Coverage Comparison – Conclusions Our Spring and Winter Prep Fertilizers are the best value versus the organic products listed.

Our products as a whole are favourably priced to organic products, and are competitively priced to some traditional chemical fertilizers. Our products provide greater coverage than most organic products, providing even greater consumer value.