Drinian's Armory 2 Final
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- Words: 282
- Pages: 10
Ryan Montgomery Todd Carter, Matt Diehl, Ksenia Gouliaeva, Jimmy Spamer, Jonathan Teklu
Drinian’s Armory is an online shop for all Foam Fighting Battlegame supplies Including: • Foam weapons • Armor • Clothing • Accessories
It is a live action, role-playing sport with full-contact melee and ranged combat. Players use foam weapons such as: • Swords • Flails • Spears • Bows and arrows • Javelins • Other medieval weaponry Players wear authentic costumes.
• • •
• •
Two national organizations, Dagorhir and Belegarth, with +2500 members total Geographically scattered across the U.S. in small clusters Strong communication between members via: – Internet based forums – E-mail – Word of mouth Primarily males age 16 - 30 Financially dedicated
• Attractive and user-friendly website • Shopping-cart or auction type transaction system – Using online payment methods • Products purchased from manufacturers • Products shipped to customers • Staff to manage and maintain business • Marketing
End of Year One Totals Search engine adword Banner ads Fliers Partnerships/Affiliation Press Coverage Emails Word of Mouth Marketing Director Salary Total
End of Year Three Totals $3,720 5,000 250 0 0 0 0 18,600 $25,960
Search engine adword Banner ads Fliers Partnerships/Affiliation Press Coverage Emails Word of Mouth Marketing Director Salary Total
$9,000 6,540 0 0 0 0 0 59,400 $74,940
• •
Start Up Cost: $61,000 Break even point: Year 1 Month 8
End of Year One Totals Revenues Costs Cash Flow
$ 665,550 516,979 148,571
End of Year Three Totals Revenues Costs Cash Flow
$5,022,000 3,361,824 1,660,176
• The online shop for all Foam Fighting Battlegame supplies • Marketing to one of the fastest growing sports in America • Low startup costs, quick returns
Drinian’s Armory is an online shop for all Foam Fighting Battlegame supplies Including: • Foam weapons • Armor • Clothing • Accessories
It is a live action, role-playing sport with full-contact melee and ranged combat. Players use foam weapons such as: • Swords • Flails • Spears • Bows and arrows • Javelins • Other medieval weaponry Players wear authentic costumes.
• • •
• •
Two national organizations, Dagorhir and Belegarth, with +2500 members total Geographically scattered across the U.S. in small clusters Strong communication between members via: – Internet based forums – E-mail – Word of mouth Primarily males age 16 - 30 Financially dedicated
• Attractive and user-friendly website • Shopping-cart or auction type transaction system – Using online payment methods • Products purchased from manufacturers • Products shipped to customers • Staff to manage and maintain business • Marketing
End of Year One Totals Search engine adword Banner ads Fliers Partnerships/Affiliation Press Coverage Emails Word of Mouth Marketing Director Salary Total
End of Year Three Totals $3,720 5,000 250 0 0 0 0 18,600 $25,960
Search engine adword Banner ads Fliers Partnerships/Affiliation Press Coverage Emails Word of Mouth Marketing Director Salary Total
$9,000 6,540 0 0 0 0 0 59,400 $74,940
• •
Start Up Cost: $61,000 Break even point: Year 1 Month 8
End of Year One Totals Revenues Costs Cash Flow
$ 665,550 516,979 148,571
End of Year Three Totals Revenues Costs Cash Flow
$5,022,000 3,361,824 1,660,176
• The online shop for all Foam Fighting Battlegame supplies • Marketing to one of the fastest growing sports in America • Low startup costs, quick returns
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