Dcsmodel Colour
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Comparative Advantages
Competitive Advantages
(resource endowments)
(resource deployment)
* Human resources
* Audit & inventory
* Physical resources
* Capital resources
* Historical and cultural resources * Size of economy
* Growth and development
QUALIFYING & AMPLIFYING DETERMINANTS Location
Safety/Security Cost/Value Interdependencies
Awareness/Image Carrying Capacity
DESTINATION POLICY, PLANNING & DEVELOPMENT System Definition
Philosophy/ Values
Vision
Positioning/ Branding
Competitive/ Collaborative Analysis
Development
Monitoring & Evaluation
Audit
DESTINATION MANAGEMENT Quality Finance Human of & Resource Organization Marketing Service/ Information/ Research Development Venture Experience Capital
Crisis Resource Visitor Management Stewardship Management
CORE RESOURCES & ATTRACTORS Physiography and Climate
Culture & History
Mix of Activities
Special Events
Entertainment
Superstructure
Market Ties
SUPPORTING FACTORS & RESOURCES Infrastructure
Accessibility
Facilitating Resources
Hospitality
DCSModel-colour(v12).ppt – © RITCHIE & CROUCH 2003
Enterprise
Political Will
GLOBAL (MACRO) ENVIRONMENT
* Infrastructure and tourism superstructure
* Maintenance
COMPETITIVE (MICRO) ENVIRONMENT
* Knowledge resources
* Efficiency * Effectiveness
Competitive Advantages
(resource endowments)
(resource deployment)
* Human resources
* Audit & inventory
* Physical resources
* Capital resources
* Historical and cultural resources * Size of economy
* Growth and development
QUALIFYING & AMPLIFYING DETERMINANTS Location
Safety/Security Cost/Value Interdependencies
Awareness/Image Carrying Capacity
DESTINATION POLICY, PLANNING & DEVELOPMENT System Definition
Philosophy/ Values
Vision
Positioning/ Branding
Competitive/ Collaborative Analysis
Development
Monitoring & Evaluation
Audit
DESTINATION MANAGEMENT Quality Finance Human of & Resource Organization Marketing Service/ Information/ Research Development Venture Experience Capital
Crisis Resource Visitor Management Stewardship Management
CORE RESOURCES & ATTRACTORS Physiography and Climate
Culture & History
Mix of Activities
Special Events
Entertainment
Superstructure
Market Ties
SUPPORTING FACTORS & RESOURCES Infrastructure
Accessibility
Facilitating Resources
Hospitality
DCSModel-colour(v12).ppt – © RITCHIE & CROUCH 2003
Enterprise
Political Will
GLOBAL (MACRO) ENVIRONMENT
* Infrastructure and tourism superstructure
* Maintenance
COMPETITIVE (MICRO) ENVIRONMENT
* Knowledge resources
* Efficiency * Effectiveness
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