Competition Analysis New
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- Words: 296
- Pages: 6
Min
Max 3 14 20 10 33 10 25
Saving 14 Min Max 14 78.6% 0.0% 20 85.0% 30.0% 25 70.0% 44.0% 33 90.9% 57.6% 40 70.0% 65.0% 65 88.0% 78.5%
3 3 3 3 3 3 3
ADDynamics CPM Comparison
CPM ($)
WebSite ADDynamics www.hotmail.com mail.yahoo.com Aljazeera.net www.zawya.com www.bayt.com Maktoob
65 60 55 50 45 40 35 30 25 20 15 10 5 0 Maktoob
www.b ayt.com
www.z awya.com Aljazeera.net mail.ya hoo.com www.h otmail.com
ADDynamics
Sample Sites
14 14 14 14 14 14 14
mparison
Min Max
Maktoob
www.b ayt.com
Site Maktoob
Hotmail Aljazeera.net
Total Killer Banner Home Page Killer Banner eMail Page Traditional Banner Home Page Icon Home Page Monster Ad Vertical banner Full-Page Overlay Killer Banner Traditional Banner Baby Vertical Banner Stun Icon Floating Ad
Total Minumum Price Maximum Price Sponsership Min Sponsership Max Arabia Any Page Special Ad Sponsership www.alriyadh.com.sa Sponsership Min Sponsership Max Bayt Standard Banner Medium Banner Small Banner
Impressions Period Price (SAR) CPM (SAR) 2,100,000.00 1 Month 37,600.00 55.85 400,000.00 200,000.00 1,500,000.00 55 35 65 40-60 25-35 40 45
700,000.00 1 Month
18,800.00
37.23 8.89 22.22
12,000.00 20,000.00 10.67 7.62 5,000.00 2,000.00 9,000.00 10.67 12.12 13.33
ADDynamics CPM (SAR) Value for money (ADDynamics / Site) % Cheaper 100 179.05% 44.15%
100
268.57%
62.77%
100 100
937.50% 1312.50%
89.33% 92.38%
100 100 100
937.50% 825.00% 750.00%
89.33% 87.88% 86.67%
*(1,000 impressions = 1 CPM) Site Maktoob
Aljazeera.net
CPM (USD) Monster Ad Vertical banner Full-Page Overlay Killer Banner Traditional Banner Baby Vertical Banner Stun Icon Floating Ad Homepage Minimum
www.hotmail.com mail.yahoo.com www.zawya.com www.bayt.com Space Banner Leaderboard Banner Wide Skyscraper Banner
55 35 65 40-60 25-35 40 45 25 10 14 20 33 40 30 10
URL http://www.maktoob.com/advertising-new/rates.html
ADDynamics CPM (USD) 2.67 13.33 26.67 26.67 26.67 26.67 26.67 26.67 http://english.aljazeera.net/NR/exeres/18815E86-1C57-4B85-A7E8-79575C7990A9.htm 26.67
http://jobs12.bayt.com/job/online_advertising.adp?access=817560699
Max 3 14 20 10 33 10 25
Saving 14 Min Max 14 78.6% 0.0% 20 85.0% 30.0% 25 70.0% 44.0% 33 90.9% 57.6% 40 70.0% 65.0% 65 88.0% 78.5%
3 3 3 3 3 3 3
ADDynamics CPM Comparison
CPM ($)
WebSite ADDynamics www.hotmail.com mail.yahoo.com Aljazeera.net www.zawya.com www.bayt.com Maktoob
65 60 55 50 45 40 35 30 25 20 15 10 5 0 Maktoob
www.b ayt.com
www.z awya.com Aljazeera.net mail.ya hoo.com www.h otmail.com
ADDynamics
Sample Sites
14 14 14 14 14 14 14
mparison
Min Max
Maktoob
www.b ayt.com
Site Maktoob
Hotmail Aljazeera.net
Total Killer Banner Home Page Killer Banner eMail Page Traditional Banner Home Page Icon Home Page Monster Ad Vertical banner Full-Page Overlay Killer Banner Traditional Banner Baby Vertical Banner Stun Icon Floating Ad
Total Minumum Price Maximum Price Sponsership Min Sponsership Max Arabia Any Page Special Ad Sponsership www.alriyadh.com.sa Sponsership Min Sponsership Max Bayt Standard Banner Medium Banner Small Banner
Impressions Period Price (SAR) CPM (SAR) 2,100,000.00 1 Month 37,600.00 55.85 400,000.00 200,000.00 1,500,000.00 55 35 65 40-60 25-35 40 45
700,000.00 1 Month
18,800.00
37.23 8.89 22.22
12,000.00 20,000.00 10.67 7.62 5,000.00 2,000.00 9,000.00 10.67 12.12 13.33
ADDynamics CPM (SAR) Value for money (ADDynamics / Site) % Cheaper 100 179.05% 44.15%
100
268.57%
62.77%
100 100
937.50% 1312.50%
89.33% 92.38%
100 100 100
937.50% 825.00% 750.00%
89.33% 87.88% 86.67%
*(1,000 impressions = 1 CPM) Site Maktoob
Aljazeera.net
CPM (USD) Monster Ad Vertical banner Full-Page Overlay Killer Banner Traditional Banner Baby Vertical Banner Stun Icon Floating Ad Homepage Minimum
www.hotmail.com mail.yahoo.com www.zawya.com www.bayt.com Space Banner Leaderboard Banner Wide Skyscraper Banner
55 35 65 40-60 25-35 40 45 25 10 14 20 33 40 30 10
URL http://www.maktoob.com/advertising-new/rates.html
ADDynamics CPM (USD) 2.67 13.33 26.67 26.67 26.67 26.67 26.67 26.67 http://english.aljazeera.net/NR/exeres/18815E86-1C57-4B85-A7E8-79575C7990A9.htm 26.67
http://jobs12.bayt.com/job/online_advertising.adp?access=817560699
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