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CMO Seminar 2019 21 March 2019

CMO Fundamentals

CIVIL MILITARY OPERATIONS | 2019

Insights •

DEFINITION OF CMO



What you need to know first in Civil Military Operations



THE CMO TRIANGLE



CMO PILLARS

3

Hello! We are the

Civil Military Operations @panagupangbagwis

4

1. CMO DEFINITION

Civil Military Operations:

◂ To plan activities that are to be undertaken independently or in coordination with civilian entities

◂ To weaken the will of the enemy to fight and gain popular support

◂ To support in the accomplishment of the AFP mission.

6

Why CMO? •

Shift in policy initiatives, national security, military strategies, and military doctrine



Growing appreciation of the need to leverage more nonmilitary instruments of national power, derived from the interagency process and the private sector, entailing a more holistic, and balanced strategy.

8

Why CMO?



CMO support to counterinsurgency operations involve decisive and timely employment of military capabilities to perform traditionally non-military activities that assist the government in depriving insurgents of their greatest weapon, dissatisfaction of the populace.

9

How CMO works?



Effective CMO require extensive liaison and coordination between the military, engaged GA’s, NGO’s or the private sector to ensure mutual understanding and unity of purpose and action.

10

How CMO works? ◂

Operations is the integration of CMO into the combat commander’s plans and orders ensures all government activities are considered and coordinated, and that strategic, operational, and tactical level CMO are conducted to create the maximum effect.



CMO minimizes civilian interference and help hasten an end to hostilities and attempt to limit collateral damage on the population and institutions from combat operations. 11

2. CMO TRIANGLE

ENEMY

PsyOps Counter Propaganda

CMO Public Affairs Community Relations

PUBLIC/ COMMUNITY

Civil Affairs Civil Relations

RELATIONSHIP

CIVIL AUTHORITIES, NGOs, LGUs. Public’s Needs

16

PILLARS OF

CMO

PsyOps

CMO Public Affairs

Civil Affairs

17

ENEMY AND MASSBASE

I.

TARGET AUDIENCES

PsyOps

CMO Public Affairs PUBLIC/ COMMUNITY

Civil Affairs CIVIL AUTHORITIES, NGOs, LGUs. Public’s Needs

18

ENEMY

II.

PROGRAM COMPONENTS

PsyOps Counter Propaganda

CMO Public Affairs Community Relations

PUBLIC/ COMMUNITY

Civil Affairs Civil Relations CIVIL AUTHORITIES, NGOs, LGUs. Public’s Needs

19

ENEMY

III.

TYPES OF WORKS TO BE DONE

PsyOps Counter Propaganda

CMO Public Affairs Community Relations

PUBLIC/ COMMUNITY

Civil Affairs Civil Relations

RELATIONSHIP

CIVIL AUTHORITIES, NGOs, LGUs. Public’s Needs

20

ENEMY

PSYCHOLOGICAL OPERATIONS PsyOps Counter Propaganda

CMO Public Affairs PUBLIC/ COMMUNITY

Community Relations

Civil Affairs Civil Relations

RELATIONSHIP

CIVIL AUTHORITIES, NGOs, LGUs. Public’s Needs

22

Psychological Operations



a CMO pillar that influences the beliefs, emotions, attitudes, opinions and ultimately the behavior of the enemy and its mass base, supporters

24

Psychological Operations Objectives ◂ Change in TA’s Behaviour (SMART) ◂ Specific TA ◂ Measurable Behaviour ◂ Attainable ◂ Relevant to the campaign ◂ Time-bound

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Psychological Operations Objectives ◂ Change in TA’s Behaviour (SMART) ◂ Specific TA ◂ Measurable Behaviour ◂ Attainable ◂ Relevant to the campaign ◂ Time-bound

26

Psychological Operations ◂ Disseminating the right message, to the right target audience, using the right medium at the right time and place.

◂ Target Audience and Issues Analysis (TAIA) ◂ Conditions of TA ◂ Issues ◂ Attitudes of TA ◂ Vulnerabilities of TA 27

Basic PsyOps themes in ISO ◂ ◂ ◂ ◂ ◂ ◂ ◂

Fear of Death Hardships in Jungle Loss of faith in victory (Futility of Struggle) Disillusionment (Gov’t is on the moral side) Concern for family Benefit-Harm In-group and out-group (Leaders versus Troops)

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Basic PsyOps themes in ISO ◂ ◂ ◂ ◂ ◂ ◂ ◂

Fear of Death Hardships in Jungle Loss of faith in victory (Futility of Struggle) Disillusionment (Gov’t is on the moral side) Concern for family Benefit-Harm In-group and out-group (Leaders versus Troops)

29

PsyOps Components ◂ WORDS PsyOps ◂ DEEDS PsyOps ◂ Counter Propaganda

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WORDS PsyOps ◂ Involves the dissemination of any information, concept or idea through the various media:

◂ ◂ ◂ ◂

Print Audio Video Internet

◂ It can also be called as “ Communication Products”

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DEEDS PsyOps

◂ Involves the conduct of combat and non-combat activities



that have psychological impact It can also be called as “ actions”

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Counter Propaganda





Aimed at neutralizing the harmful effects of the enemy’s propaganda efforts. Themes capitalize on the weaknesses and inconsistencies of the enemy’s propaganda.

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Review ◂ Psychological Operations ◂ Weakens will of enemy and supporters ◂ Changes behavior of TA in favor of AFP ◂ PsyOps Objective is smart ◂ Themes are based on TAIA WORDS PsyOps

DEEDS PsyOps

Counter Propaganda

◂ Communicate to TA thru various media

◂ Activities with psychological impact

◂ Mitigates effect of en propaganda

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ENEMY

V.

CIVIL AFFAIRS

PsyOps Counter Propaganda

CMO Public Affairs PUBLIC/ COMMUNITY

Community Relations

Civil Affairs Civil Relations

RELATIONSHIP

CIVIL AUTHORITIES, NGOs, LGUs. Public’s Needs

36



In unity, there is Strength -Anonymous

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Civil Affairs

◂ Gain peoples’ willing cooperation, support and confidence:

◂ ◂

Makes the AFP responsive to the needs of the Society Induces peoples’ active participation in the attainment of military objectives and national goals

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Civil Affairs Components ◂ Civil Relations (CIVREL)

◂ Civic Actions (CIVAC)

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Civil Relations ◂ ◂

Promotes cooperation and collaboration Participation to civilian-initiated activities

Activities under CIVREL

◂ ◂ ◂ ◂

Inter-agency coordination Participation in cause-oriented initiatives Participation in socio-cultural activities Participation in national/local historical events

BACK

40

Civac Actions ◂

Military-initiated activities with developmental and sociological purposes

Activities under CIVAC

◂ ◂ ◂ ◂

Medical & Dental Services (MEDCAP) Engineer Capability Assistance (ENCAP) Humanitarian Assistance (HA) Environmental Protection

BACK

41

Review ◂ Civil Affairs ◂ Legitimizes AFP presence and activities ◂ Mitigates impact of operations

Civil Relations (CIVREL)

Civic Action (CIVAC)

◂ Builds good relations with stakeholders

◂ Helps address needs of society

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ENEMY

V.

CIVIL AFFAIRS

PsyOps Counter Propaganda

CMO Public Affairs PUBLIC/ COMMUNITY

Community Relations

Civil Affairs Civil Relations

RELATIONSHIP

CIVIL AUTHORITIES, NGOs, LGUs. Public’s Needs

43



Public sentiment is everything. With public sentiment, nothing can fail; without it, nothing can succeed. -Anonymous

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Public Affairs Components ◂ Public Information

◂ Community Relations

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Public Affairs

◂ Info-related activities directed to the external public ◂ Establish and maintain constructive relations with the communities

◂ Designed to gain people’s trust, support and confidence to the AFP

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Public Information ◂ Information activities directed to the external public to ensure a clear, accurate, and timely dissemination of information

Activities under Public Information

◂ ◂ ◂ ◂

Press Releases Media Appearances Press Conferences Face to Face Dialogues (Symposium)

BACK

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Communication Relations ◂

Establishes and maintains constructive relations with the communities through information activities in order to promote the AFP’s objectives

Activities under Community Relations

◂ ◂ ◂ ◂ ◂ ◂

Production of information materials Military participation in community assemblies Public Symposiums (Face to Face) Photo and Static Displays Others Open houses ◂ Briefings ◂ news tours or guest cruise ◂ Special demonstrations/plays ◂ military exercises, ◂ parades, concerts, etc.

BACK

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Public Affairs Principles ◂ Foremost concern is to ensure that the integrity and reputation of the AFP is protected and will never be compromised;

◂ Main objective is to obtain public support for the AFP;

◂ Encourages openness in providing information;

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Public Affairs Principles

◂ Ensures information accuracy; ◂ Exercises the simple virtue of telling the truth; ◂ Facilitates access by outside observers to confirm the truth of what is officially asserted by the AFP;

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Public Affairs Principles ◂ Public Affairs, therefore, is limited to dissemination of factual and verifiable information to ensure that the AFP is recognized as the most reliable source of military information among all other competing sources.

◂ “When truth or access is not present, then Public Affairs is not appropriate.”

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Review ◂ Public Affairs ◂ Ensures that the public is well informed ◂ Actively builds the reputation of the AFP

Program Components ◂ Public Information ◂ Communication Relation

52

Any questions?

Thank You!

72

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