Cebu-landmasters-company-bg.docx

History Cebu Landmasters, Inc. is a home-grown real estate development company in Cebu. The company is engaged in the development of residential, commercial, hospitality, mixed-use and civic projects. It was established in 2003 in the wonderful queen city of the south founded by a true blooded Cebuano entrepreneur. Guided by sincere family values, genuine real estate passion and unrelenting faith, the company is highly committed to its customers and community.

Jose R. Soberano III Chairman & CEO Jose Soberano leads Cebu Landmasters, Inc. as its Chairman and CEO. Prior to establishing Cebu Landmasters in 2003, he worked for the Ayala Group of Companies for over 23 years. His experience included various stints with Ayala Investment, Bank of the Philippine Islands and Ayala Land, Inc. He was part of the pioneering group that established Cebu Holdings, the Ayala Land subsidiary in Cebu City, where he led various vertical and horizontal developments, and played an integral part in the development of both the Cebu Business Park and Cebu IT Park – urban redevelopments that have proven vital to Cebu’s economic present and future. He rose through the ranks to become Senior Division Manager at Ayala Land and Vice-President of Cebu Holdings. Joe brings not only his extensive Real Estate Development experience to Cebu Landmasters, but also his passion to positively impact cities and communities through masterfully-planned and executed developments.

O U R VI SI O N By 2020, CLI envisions to be the leading and a highly diversified real estate developer in Visayas and Mindanao delivering sustainable value for its employees, customers, partners, investors and community.

O U R MI SSI O N To transform properties into exceptional developments where people can proudly live, work and thrive.

O U R C O R E VAL U ES     

C – Customer-First C – Collaboration C – Competence L – Leadership I – Integrity