Business Process Re Engineering

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Explain the role of Business Process Reengineering (BPR) within the organization



Understand the origins and key characteristics of BPR



Identify and be able to use core BPR Symbols



Understand and be able to implement a BPR Strategy



Understand the main challenges in implementing a BPR Strategy



Reengineering is the fundamental rethinking and redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance, such as cost, quality, service and speed. (Hammer & Champy, 1993)

Automation  Downsizing  Outsourcing 

Process Simplification

Process Reengineering

Incremental Change Process-Led Assume Attitudes & Behaviors Management-Led Various Simultaneous Projects

Radical Transformation Vision-Led Change Attitudes & Behaviors Director-Led Limited Number of Initiatives

(Source Coulson-Thomas, 1992)

Continuous Improvement Process Reengineering

Incremental Change People Focus Low Investment Improve Existing Work Unit Driven

Radical Transformation People & Technology Focus High Investment Rebuild Champion Driven



A specific ordering of work activities across time and space, with a beginning, an end, and clearly identified inputs and outputs: a structure for action. (Davenport, 1993)



A group of logically related tasks that use the firm's resources to provide customeroriented results in support of the organization's objectives



Customers ◦ Demanding ◦ Sophistication ◦ Changing Needs



Competition ◦ Local ◦ Global



Change ◦ Technology ◦ Customer Preferences



Complacency



Political Resistance



New Developments



Fear of Unknown and Failure



BPR seeks improvements of ◦ ◦ ◦ ◦

Cost Quality Service Speed

Scientific Management. FW Taylor (18561915).  Frederick Herzberg - Job Enrichment  Deming et al - Total Quality Management and Kaizen  In Search of Excellence (Peters and Waterman)  Value-Added Analysis (Porter). 

Systems Philosophy  Global Perspective on Business Processes  Radical Improvement  Integrated Change  People Centred  Focus on End-Customers  Process-Based 



Added Value ◦ BPR Initiatives must add-value over and above the existing process



Customer-Led ◦ BPR Initiatives must meet the needs of the customer



Sustainable ◦ Process improvements need to become firmly rooted within the organization



Stepped Approach ◦ Process improvements will not happen over night they need to be gradually introduced ◦ Also assists the acceptance by staff of the change



Viable Solutions ◦ Process improvements must be viable and practical



Balanced Improvements ◦ Process improvements must be realistic

Business Understanding  Empowerment & Participation  Organizational Culture 



Process improvements must relate to the needs of the organization and be relevant to the end-customers to which they are designed to serve



For different versions of a business process or data flow some mandatory information must be on the flowchart. ◦ ◦ ◦ ◦ ◦ ◦

Name of the business process Unique number of the business process Revision number Date of last change Author Page number with total pages

General Principles Simplicity Empowerment Process Design Think horizontally

Organizational Structure Remove barriers Support business processes Customer Interfaces Work from the customer perspective Automation Automate to advantage

Avoid Over-engineering Work hard to simplify Eliminate multiple points of contact with & for the customer Eliminate errors resulting from multiple contacts Eliminate need to reconcile differing information Reduce delays resulting from reconciliation REMEMBER: Simple Processes Less Costly More Flexible

Vertical Compression Process decision-making is not strictly a management task Workers are empowered Decision-making becomes part of work Advantages Fewer Communication Delays Lower Management Overhead Better Customer Response



Accessibility ◦ Be available when the customer wants to interact



Information ◦ Require only the data which cannot be captured elsewhere



Wants and Needs ◦ What are the customers goals, objectives - wants and needs? ◦ Are we meeting these? ◦ Are there unknown wants?



Single solution process ◦ One-size-fits-all ◦ Too complex for standard/simple cases



Processes require flexibility for: ◦ Different markets ◦ Different situations ◦ Resource variations ◦ Special customer requests



Reengineered process contains: ◦ Simple, standard path (80% - 90%) ◦ Exception handling path (8% - 18%) ◦ Large complex path (2%)

Feedback

Inputs

Transformation

Environment

Outputs

Select The Process & Appoint Process Team Understand The Current Process Develop & Communicate Vision Of Improved Process Identify Action Plan Execute Plan



Two Crucial Tasks ◦ Select The Process to be Reengineered ◦ Appoint the Process Team to Lead the Reengineering Initiative



Review Business Strategy and Customer Requirements



Select Core Processes



Understand Customer Needs



Don’t Assume Anything



Select Correct Path for Change



Remember Assumptions can Hide Failures



Competition and Choice to Go Elsewhere



Ask - Questionnaires, Meetings, Focus Groups



Appoint BPR Champion



Identify Process Owners



Establish Executive Improvement Team



Provide Training to Executive Team



Capacity to view the organization as a whole



Ability to focus on end-customers



Ability to challenge fundamental assumptions



Courage to deliver and venture into unknown areas



Ability to assume individual and collective responsibility



Employ ‘Bridge Builders’

Used to generate internal capacity  Appropriate when a implementation is needed quickly  Ensure that adequate consultation is sought from staff so that the initiative is organization-led and not consultant-driven  Control should never be handed over to the consultant 

 Develop

a Process Overview  Clearly define the process ◦ Mission ◦ Scope ◦ Boundaries

 Set

business and customer measurements  Understand customers expectations from the process (staff including process team)

 Clearly

Identify Improvement Opportunities ◦ Quality ◦ Rework

 Document

◦ Cost ◦ Time ◦ Value Data

the Process

 Carefully

resolve any inconsistencies ◦ Existing -- New Process ◦ Ideal -- Realistic Process



Communicate with all employees so that they are aware of the vision of the future



Always provide information on the progress of the BPR initiative - good and bad.



Demonstrate assurance that the BPR initiative is both necessary and properly managed



Promote individual development by indicating options that are available



Indicate actions required and those responsible



Tackle any actions that need resolution



Direct communication to reinforce new patterns of desired behavior



Develop an Improvement Plan



Appoint Process Owners



Simplify the Process to Reduce Process Time



Remove any Bureaucracy that may hinder implementation



Remove no-value-added activities



Standardize Process and Automate Where Possible



Up-grade Equipment



Plan/schedule the changes



Construct in-house metrics and targets



Introduce and firmly establish a feedback system



Audit, Audit, Audit

Qualify/certify the process  Perform periodic qualification reviews  Define and eliminate process problems  Evaluate the change impact on the business and on customers  Benchmark the process  Provide advanced team training 



Assists the Implementation of Business Processes ◦ Enables Product & Service Innovations ◦ Improve Operational Efficiency ◦ Coordinate Vendors & Customers in the Process Chain



Focus ◦ Business Processes ◦ Process Redesign ◦ Process Implementation

Process Simplification is Common - True BPR is Not  Desire to Change Not Strong Enough  Start Point the Existing Process Not a Blank Slate  Commitment to Existing Processes Too Strong 

◦ REMEMBER - “If it ain’t broke …” 

Quick Fix Approach

Process under review too big or too small  Reliance on existing process too strong  The Costs of the Change Seem Too Large  BPR Isolated Activity not Aligned to the Business Objectives  Allocation of Resources  Poor Timing and Planning  Keeping the Team and Organization on Target 



Reengineering is a fundamental rethinking and redesign of business processes to achieve dramatic improvements



BPR has emerged from key management traditions such as scientific management and systems thinking



Rules and symbols play an integral part of all BPR initiatives



Don’t assume anything - remember BPR is fundamental rethinking of business processes

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