Biodegradable: Packeging Solution

BIODEGRADABLE PACKEGING solution

Presented by: Akshay Chatrugun Jitendra Parag Rajkumar 1

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Introduction Product description Purpose of study Objectives of the study Research Design Sample Design Data Collection Data Analysis Expectations 2

INTRODUCTI ON 

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We “Indus Ecoplast” are a prestigious organization in the packaging industry having experience of 5 year`s of producing the Biodegradable Packaging solutions as a fully export oriented organization. Now we are making focus to start our business activities in India with the brand name as “Next Bag”. 3

THE NEXT BAG ENVIRONMENT FRIENDLY PACKAGING OPTIONS FOR DAILY USE 4

Product Description 

Biodegradable plastics are plastics that will decompose in the natural environment.

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Bioplastics (also called organic plastics) are a form of plastics derived from renewable biomass sources, such as vegetable oil, corn starch, pea starch, rather than fossil fuel plastics which are derived from petroleum. 5

WHY CHOOSE BIODEGRADABLE?

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WHY CHOOSE BIODEGRADABLE?

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USES THE VARIOUS AREAS THAT THIS PRODUCT MAY APPLY TO ARE : GARMENT PACKAGING  TEXTILE PACKAGING  FOOD GRAIN PACKAGING  MACHINERY PACKING  ELECTRONICS PACKING  GROCERY BAGS  CARRY BAGS AND  ANY OTHER EXTERNAL SOLID PRODUCT PACKING

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Research purpose 

The basic purpose of this research is to find out that there is a scope of this product in the Indian market .

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Research Objectives 

The basic objective of this study is to check the awareness and to create the demand for the product.

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Research Design 

Type of Research:- Descriptive Study. As we want to know the thinking of people about the product and which of the elements that influenced the buyer`s decision.

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Types of Data:- Primary and Secondary.

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Types of Sampling:- Quota and convenience sampling 11

SAMPLING DESIGN We are here using quota and convenience sampling. For collection of the data the following samples that we can take as population  Distributors & stockiest  Retail outlets  Super markets  Fast food chains  Hospitals 

Cont… 12

Cont… 

Sample size:- 50

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Data Analysis:- Through the study of questionnaire and secondary data.

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Expectations 13

Data Collection Primary data  Research schedule from focus group  Mail questionnaire Secondary data  Trade magazines  Internet  Previous Sales Records of Existing packaging brands  Economic journals Cont…

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Questionnaire 

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Which type of packaging solution you are using for packaging ? Are you satisfied with the quality of the current packaging solution which you used? Do you know the drawbacks or environmental losses which occur from simple plastics(petro plastic)? Do you want to use an eco-friendly packaging solution? Do you have any knowledge about Bio-degradable plastics? What kind of quality you looking for a packaging solution like weight, size , thickness? Cont… 15

Cont… 

Will you pay a little bit more (5-10%) amount for packaging solution for your environmental and social responsibility?

From distributor: Is there is a demand of this type of product in the market?  Which price band usually demanded by the small retailer`s? 16

Data Analysis 

After organizing and analyzing of collected data we conclude the buyer`s behavior with the help of following results  70% Aware  40% Aware and create demand  30% Aware but not created demand  30% Not aware

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Expectations 

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Possibility of supporting us by Non Govt. Organizations (NGO’s) like Green Peace, Peta , and Govt. due to the environment issues like global warming, green house effect. There is a large Indian market available for our product so it will be a good decision for our organization to focus on Indian market. It will help us to gain fair profit with the environment protection. 18

QUERIES ?

Thank You for Your Time 19