Beaumont Enterprise Retail Rates

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Beaumont

Enterprise.com

2010

Advertising Media Kit

3. National Rates

Gross Rates-Dollar Volume Annual Agreement Daily Sun Open........................................................................ $56.51 $70.78 $5,000..................................................................... $48.33 $60.04 $10,000................................................................... $47.91 $59.43 $25,000 .................................................................. $47.36 $58.54 $50,000................................................................... $46.76 $57.64 $100,000................................................................. $46.36 $57.46 $150,000................................................................. $46.03 $56.86 $250,000................................................................. $43.31 $53.59 Pickup rates within 7 days of the original run date. First pickup - 25% 2nd, 3rd, & 4th pickup - 35% Mon. & Tue. pickup 50%. Discounts apply to space and color Gross Color Rates Daily Sat - Sun Spot Color.................................................$375.00 $450.00 Full Color...................................................$595.00 $670.00

380 Main

P.O. Box 3071 Beaumont, Texas 77704 PHONE (409) 833-3311 • FAX (409) 838-2865

1. Personnel • Publisher ........................................................................... Bill Offill (409) 838-2898 • Advertising & Marketing Director....................... Dwight M. Brown (409) 838-2819 • Advertising Manager..................................................... Pili Linares (409) 838-2836 • Advertising Products Managing Editor..................Sheila Friedeck (409) 838-2846

2. Retail Rates

Net Rates a. Dollar Volume Annual Agreements Daily Sun Open..........................................................................$45.21 $56.62 1 $5,000.......................................................................$38.66 $48.03 $10,000.....................................................................$38.33 $47.54 $25,000.....................................................................$37.89 $46.83 $50,000.....................................................................$37.41 $46.35 $100,000...................................................................$37.09 $45.97 $150,000...................................................................$36.82 $45.49 $250,000...................................................................$34.65 $42.87 Pickup rates within 7 days of the original run date. First pickup - 25% 2nd, 3rd, & 4th pickup - 35% Mon. & Tue. pickup 50% Discounts apply to space and color Net Color Rates Daily Sat - Sun Spot Color............................................................$200.00 $300.00 Full Color..............................................................$300.00 $400.00 b. Seven-Day Frequency Rates Runs 7 consecutive days in Beaumont Enterprise & Wednesday in Hardin County News......................................$100 pci ;\XiM@G Spot Color...........................................................$350.00 seven days @cfm\pflidX^Xq`e\<m\ip Full Color ...........................................................$700.00 seven days dfek_@cffb]finXi[kfk_\ c. 3 Day Frequency _fd\j_fnZXj\j%@cfm\j\\`e^ Any 3 consecutive days........................................$45.00 pci k_\_flj\jXe[^\k^i\Xk`[\Xj ]fidpÈ[i\Xd_fd\%É@Xcjf d. Front of Section Advertising i\Xccp\eafpk_\M@G\ijfeXc`kp Includes leader board or rectangle digital position w/100,000 gifÔc\jXe[^\kk`e^kfbefn impressions! • On-line ad must run concurrent with print ad Rate Pricing 1 jfd\f]k_\g\fgc\`efli time 13 times 26 times Zfddle`kpXc`kkc\Y\kk\i% Main News (full color)........................$1,000.00 $600.00 $500.00 K_Xebj]fiXccpfl[f% Community Pubs...............................$400.00 $250.00 $255.00 BXiX?lkZ_`ejfe# e. Civic Rate - Must be a 501(3)c Daily Sunday $33.58 CldY\ikfe $41.66                      























   











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4. Community & Special Publications

Hardin County News - 20,000 copies of HCN are delivered to gif[lZk`fe`e]fidXk`fe non-subscribers as well as Enterprise subscribers each week. Open............................................................................$10.00 $500............................................................................$9.80 3 $1,500.........................................................................$9.50 $3,000.........................................................................$9.00 $5,000 ........................................................................$8.60 7 $10,000 ......................................................................$8.00 Pickup from Enterprise..............................................$8.00 2 4 5 Business Review........................................................$405.00 6 Birthday Ad & Birth Announcement .......... $24.00 1 col x 3” Business Directory...................................... $7.00 4 weeks ColorAd Rates Sizes Width Height Color...............................................................$100.00 Spot 2VBSUFS*TMBOE w w Color.................................................................$200.00 Full2VBSUFS7FSUJDBM w w  2VBSUFS)PSJ[POUBM w w  )BMG7FSUJDBM w w  )BMG)PSJ[POUBM w w VIP Southeast Texas magazine a regional lifestyle  of'BCVMPVT'JOE w is w magazine published each month. Our combination of in-depth (no-bleed)  w w  'VMM1BHF feature writing, service journalism and design covers the  'VMM1BHF(w/bleed) w w-JWFBSFBwYw people, culture, entertainment, fashion, art, architecture and 'PSCMFFEBMMPXwCFZPOEUIFUSJNBSFBPOBMMTJEFT,FFQMJWFNBUUFSwGSPNBMMUSJN news that isSoutheast Texas.

VIP OF SOUTHEAST TEXAS

Advertising Rates  "E4J[F  2VBSUFS1BHF  )BMG1BHF  'VMM1BHF Premium Positions  *OTJEF'SPOU  *OTJEF#BDL  0VUTJEF#BDL  'BCVMPVT'JOET

Rate Notes: Y  375 625    1,000

Y  425 725    1,150

Y  495 825    1,250

1,450     OB 1,450     OB 1,500     OB  150 5ISFFNPOUINJOJNVN 175 195*

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PLUS

Published Every Morning A HEARST NEWSPAPER

BE Plus is distrubuted to an additional 35,000 households on Sunday in the best shopper profiled zip codes. Rates: Mechanical Requirements •Digital $5 pci foronly: ads picked up from the Enterprise files • $20 pci for new creative t*OEFTJHO QBDLBHFEXJUIBMMGPOUTJODMVEFE

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More For Your Money Shipment Instructions: Hardin County News and Jasper Newsboy $27.50 pci All inserts need to be shipped to the Kempwood Packaging plant, 8010 Kempwood, Houston, Texas 77055. Spot Color.............................................. $75 per publication Receiving hours are Monday through Thursday 6 am to Full Color................................................ $100 per publication midnight. Friday 6 am to 6 pm. Political Rates ROP rates apply. Cash in advance is required on all political Please call Sam Hafez, 713-362-5689 with any questions ads. Political ads must carry name and address of person(s) regarding shipment. or committee responsible for advertisement. The Deadlines: advertisement must include the following: Paid political Weekday insertion must be received seven days prior to advertising by whom. Statement must include an publication date. individual(s) name, person(s) or organization(s). Space and Sunday insertion must be received 10 days prior to copy deadlines must be adhered to. No late political publication date. advertising will be accepted. Political advertising subject to More than 230,000 Southeast Texans read our community7. Digital 7. Post-It Notes approval. papers each week. With Post-It Note advertising yourMarketing message is front page Reach your target audience with Internet 5. General Servicesnews. and Solutions offered by The Beaumont More ForPolicy Your Money - Includes The Journal, Rates: a.Hardin All advertising accepted is..subject to the..approval of..the County News.....shall .........have .......the ......right .........to ..reject, ............in ....whole ..$20 pci Enterprise.Com: Publisher. Publisher 3” x 2.625” Total Image Area www.BeaumontEnrerprise.com or in part, For or toYour cancel any advertisement 2.5” 2.125” Media Ad SizeProducts and lead even More Money - Includes Thewithout Journal,notice. We offer a wide variety of xDigital b. The Beaumont Enterprise reserves the right to insert the Yellow Stock Hardin News and Jasper Newsboy....................$27.50 pci the Region in Online Standard Readership. Digital product portfolio wordCounty “Advertisement” on all ads. 50,000 minimum r c. Signed advertising agreements will exist only between the targeting, SEM,orde Yahoo!BT, Email Spot Color....................................$75 per publication includes: site section other quantities - rates available upon request. advertiser and the newspaper. The advertiser is responsible Marketing, Social Media applications and digital reporting. Full Color . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $100 per publication Deadline: for payment to the newspaper when advertising is placed Work directly a trained Specialist who will help by an advertising agency. Adwith ready date is Media fifteen days prior publication date. identify and 1execute Marketing d. The advertiser and its agency, each represent that it is fully color....a ...performance .......................driven ............Digital ...........$60 per/m authorizedJournal and licensed to use all copy submitted for delivered Plan designed specifically .....your .........business ................needs. .........$90 per/m 2 colors .............for Beaumont - 75,000 copies of the publication, and that the advertiser and itsJournal agencyare each 3 colors . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................$120 per/m to agree non-subscribers asand wellhold as Enterprise subscribers each week to indemnify harmless The Beaumont 8. Post-It Notes 4 colors..................................................$150 per/m in Beaumont, Mid County and liability, orange..damage and expense of Enterprise against all loss, With Post-It Note is front page news. Black is advertising considered your a onemessage color. Background is yellow. what so ever nature arising out of copying, printing or Rates: Hardin County News 20,000 copies of HCN are delivered to Only available on first section front. publishing of such advertisement. well as Enterprise subscribers each week. 3” xAvailable 2.625” Total ImageThe Area e.non-subscribers The BeaumontasEnterprise will not be bound by any Papers: Beaumont Enterprise conditions appearing on order blanks or copy instructions 2.5” x 2.125” Size Chronicle MidAd County submitted by or on behalf of the advertiser when such Standard Yellow HardinStock County News condition conflicts with any provision contained in its Rate Beaumont Journal 50,000 minimum order Card or with it’s policies. The Jasper Newsboy other quantities - rates available upon request. f. Retail/National Rates: Retail rates apply to businesses that Fronteras have a permanent business address in the Retail Trade Deadline: Homes Zone as defined by the most recently dated Audit Bureau of Ad ready date is fifteen days prior publication date. Circulation Report. National rates apply to businesses that 1 color....................................................... $60 per/m have a permanent business address outside the Retail Trade Zone or have set up temporary retail space for 2 colors..................................................... $90 per/m 8. Creative Services purpose of commerce. Retail/National rate agreements are 3 colors..................................................... $120 per/m We provide advertising layout by professional artists as a to approval. 6.subject Preprinted Insert Rates 4 colors..................................................... $150 per/m service to our advertisers. All artwork, layouts or other Rates are applicable for The Beaumont Enterprise, Black is considered a oneby color. is yellow. in connection 6. Preprinted Insert Rates material created the Background Beaumont Enterprise Beaumont Journal, Hardin County News, Mid County Only available on first section front. with the publication of any advertisement, whether at the Rates are applicable The Beaumont Enterprise and Chronicle and for Fronteras. specificThe direction of the advertiser, the agency, or as made Available Papers: Beaumont Enterprise Hardin County News necessary to County conform Hardin Newsto the advertising copy to Full Circulation Full Circulation Rate ChartRate Chart specifications of the Beaumont Enterprise shall belong The Jasper Newsboy Cost Cost PER THOUSAND solely to The Beaumont Enterprise. It is specifically agreed Page Count PER THOUSAND between The Beaumont Enterprise and the advertiser that all Services 6x 12x 24x 50x 75x 100x 110x 120x9. Creative Single Sheet 1-5x copyright or similar in such artwork, We provide advertising layoutrights by professional artists layout, as a or similar (60 lb. minimum) $50 $48 $46 $44 $42 $40 $30 $28 $26 material shall belong to The Beaumont Enterprise. service to our advertisers. All artwork, layouts or other 4-8 tab/4 std $65 $60 $57 $54 $44 $42 $32 $30 $28 material created by the Beaumont Enterprise in connection 9. E Tearsheets 6 std/10-12 tab $68 $63 $60 $57 $47 $45 $34 $32 $30 with the publication of any advertisement, whether at the We provide same-day, third-party certified PDF tearsheets of specific direction of the advertiser, the agency, or as made our newspaper ads for proof of publication to advertisers via 8std/14-16 tab $71 $66 $63 $60 $50 $48 $36 $34 $32 necessary conform toe-mail the advertising antoautomated process. copy You to can view and save e10 std/18-20 tab $74 $69 $66 $63 $53 $51 $38 $36 $34 specifications of the Beaumont Enterprise sheets for filing, or send themshall as belong e-mail attachments, Beaumont Enterprise. It is specifically agreed instantly. 12 std/22-24 tab $77 $72 $69 $66 $56 $54 $40 $38 $36 solely to The between The Beaumont Enterprise and the advertiser that all 14 std/26-28 tab $80 $75 $72 $69 $59 $57 $42 $40 $38 copyrighthttp://esheets.beaumontenterprise.com or similar rights in such artwork, layout, or similar shall belong to The Beaumont Enterprise. 10. Evantage Print & Deliver 16 std/30-32 tab $83 $78 $75 $72 $62 $60 $44 $42 $40 material Rates available upon request. Additional size and volume rates available upon request. 10. E Tearsheets Additional size and volume rates available upon request.

We provide same-day, third-party certified PDF tearsheets of 11. Commercial Printing Sunday Market Coverage (SMC) program to non-subscribers our newspaper ads for proof publication. You can view and Enterprise Partial Run Distribution Rates ZipBeaumont codes selected based on advertiser demand and key Rates available uponofrequest. save esheets for filing. Minimum distribution is 10,000. geographic coverage. Best Shopper profile model of 12. Search Engine Marketing www.etearsheets.com Addselected $3.00 CPM to all orders less than full circulation. addresses for delivery based on: Family size, Home value, HH Income, and Retail newspapers Spending. to your Enterprise Add any of our community 11. Print & Deliver Minimum distribution is 5,000. buy for $35 per thousand. Rates available upon request. Add anyMaximum of our community newspapers to your Enterprise Get the FOUR TOP SEARCH ENGINES with just ONE BUY. size is 10” x 11.5”. Minimum size is 5.5” x 6”. 12. Commercial Printing buy for $35 per thousand. Search Engine Marketing is the fastest way to attract people Rates available upon request. Shipment Instructions: who are looking for your products and services. Maximum size is 10” x 11.5”. Minimum size is 5.5” x 6”. All inserts need to be shipped to the Kempwood Packaging SEM programs start at $1000/mth for a minimum of 3 plant, 8010 Kempwood, Houston, Texas 77055. months. Receiving hours are Monday through Thursday 6 am to

13. 14. Classified Advertising Rates Classified Display Rates

Daily Sunday Open.....................................................$30.15 $37.76 $5,000.00..............................................$25.78 $32.03 $10,000.00............................................$25.57 $31.71 $25,000.00............................................$25.27 $31.24 $50,000.00............................................$24.95 $30.92 $100,000.00..........................................$24.74 $30.66 $150,000.00..........................................$24.56 $30.34 $250,000.00..........................................$23.11 $28.60 The advertising rates listed below pertain to advertising space sold within the classified pages of the Beaumont Enterprise. Any advertising to be published outside the classified section of The Beaumont Enterprise will be charged at the applicable retail rate.

3 line minimum PER LINE/ PER DAY $2.15 Daily $2.59 Sunday Liquor notices published in 10 point type are charged as two printed lines.

LEGAL DISPLAY RATE PER INCH/PER DAY $25.80 Daily $31.08 Sunday Tearsheets $2.00 for two or more, includes affidavit.

EMPLOYMENT RATES DISPLAY RATE - LOCAL ADVERTISERS

Commercial Line Rates

Applies to commercial advertisers. Three line minimum. Consecutive Publication Per Line/Per Day-3 line minimum 1-2 days.................................$ 4.29 3 days....................................$ 3.65 7 days....................................$ 3.22 14 days..................................$ 2.79 30 days..................................$ 2.15

PRIVATE PARTY LINE RATES Consecutive Publication Per Line/Per Day-3 line minimum 3 days.....................................$ 2.33 7 days.....................................$ 1.67 14 days...................................$ 1.40 30 days...................................$ .95 (Merchandise, Mobile Homes, Recreational and Sporting Goods. NOTE: Pet ads and Lost & Found ads no charge.)

PRIVATE PARTY DISPLAY RATE Consecutive Publication

Per inch/Per day Daily Sunday 1”-64”......................................$30.97 $36.71 65”-129”..................................$29.43 $34.37 130”-186.75” ..........................$27.88 $33.04 (Merchandise, Mobile Homes, Recreational and Sporting Goods. NOTE: Pets ads and Lost & Found ads no charge.)

GARAGE SALE LINE RATE Consecutive Publication Per Line/Per Day-3 line minimum 1-2days...........................................$4.02 3 days..............................................$3.62 (All garage sales of $29.95 and over receive a garage sale kit that includes: 2 staked signs, inventory list, and 2 poster signs)

SERVICE DIRECTORY RATES 30 days

LEGAL LINE RATE

Per Line/Per Day $ 1.50

NATIONAL RATES National Consecutive Publication Per Line/Per Day - 3 line minimum 1-2 days................................................$6.70 3 days................................................. $5.70 7 days..................................................$ 5.03 14 days................................................$ 4.35 30 days................................................$ 3.35 Display Consecutive Publication Per inch/Per day 1-2 days.......................$78.23 3-6 days.......................$66.50 7-14 days.....................$58.68 14-29 days.....................$50.85 30 days..........................$39.12

Consecutive Publication 1 day 7 days 14 days 30 days

Per Inch Per Day $38.45 $28.85 $25.00 $19.23

Tuesday Retail Career Page 50% pickup from Sunday 50% pickup from Sunday 50% pickup from Sunday 50% pickup from Sunday

Blind box reply- pickup charge $17.00 mail held for up to 7 days after ad expires. Blind box reply- mail charge $33.00 mail held for up to 7 days after ad expires.

DISPLAY RATE - NATIONAL ADVERTISERS Consecutive Publication 1 days 7 days 14 days 30 days

Per Inch Per Day $86.05 $64.54 $55.94 $43.03

Tuesday Retail Career Page 50% pickup from Sunday 50% pickup from Sunday 50% pickup from Sunday 50% pickup from Sunday

Blind box reply- pickup charge $17.00 mail held for up to 7 days after ad expires. Blind box reply- mail charge $33.00 mail held for up to 7 days after ad expires. Color Rates for Display Advertising One color $350.00 Full color $565.00 LINE RATE - LOCAL ADVERTISERS Consecutive Publication Per Line/Per Day - 3 line minimum 1 days.......................................$ 5.36 7 days.......................................$ 4.56 14 days.....................................$ 4.00 30 days.....................................$ 3.49 Blind box reply- pickup charge $17.00 mail held for up to 7 days after ad expires. Blind box reply- mail charge $33.00 mail held for up to 7 days after ad expires. LINE RATE - NATIONAL ADVERTISERS Consecutive Publication Per Line/Per Day - 3 line minimum 1 days.......................................$ 7.37 7 days.......................................$ 4.71 14 days.....................................$ 4.79 30 days.....................................$ 3.69 Blind box reply- pickup charge $17.00 mail held for up to 7 days after ad expires. Blind box reply- mail charge $33.00 mail held for up to 7 days after ad expires.

YAHOO hotjobs! Post your job on hotjobs.beaumontenteprise.com and reach thousands of job seekers on our national Hotjobs job board.) 7 days $35.00 30 days $100.00

Obituary Rates $4.20 per line placed through obit web remote $5.25 per line placed through email or walk-in Publication Day Deadline Monday.................................Sunday by 3:30 p.m. Tuesday.................................Monday by 2 p.m. Wednesday...........................Tuesday by 2 p.m. Thursday...............................Wednesday by 2 p.m. Friday.....................................Thursday by 3 p.m. Saturday................................Friday by 2 p.m. Sunday..................................Saturday by 11:30 p.m. Paid obituaries may be sent to [email protected] E-mailed photos should be sent in a jpg format. Obit desk, Saturday, Sunday & Holiday phone number is (409) 880-0716 www.legacy.com/beaumontenterprise/Obituaries

14. Retail Deadlines 15. Deadline Schedules For Insertion.......................Deadline Monday...............................Thursday Tuesday..............................Friday Wednesday........................Friday Thursday.............................Monday Friday..................................Tuesday Saturday.............................Wednesday Sunday TV Week................Friday 9 days prior Sunday Lifestyles...............Wednesday Sunday Entertainment. . . . . . .Wednesday Sunday Final.......................Thursday All Daily Deadlines 4:00 P.M.

15. Retail Mechanical Measurements 16. Retail Standard SAU Columns Inches 1 column........................................... 1.68 inches 2 columns......................................... 3.48 inches 3 columns......................................... 5.3 inches 4 columns......................................... 7.09 inches 5 columns......................................... 8.9 inches 6 columns.........................................10.75 inches Double Truck....................................22.04 inches Full page depth................................20.75 inches 5 Column Tab Columns Inches 1 column........................................... 1.68 inches 2 columns......................................... 3.48 inches 3 columns......................................... 5.3 inches 4 columns......................................... 7.09 inches 5 columns......................................... 8.9 inches Full page depth................................10.75 inches

17. Classified Advertising Deadlines: 16. Line Ads Publication Day: Deadline: Monday Tuesday Wednesday Thursday Friday Saturday Legals Saturday Real Estate Saturday (regular) Sunday Legals Sunday Real Estate Sunday (regular)

4:00 4:30 4:30 4:30 4:30 3:00 10:00 12:00 4:00 10:00 12:00

p.m. p.m. p.m. p.m. p.m. p.m. a.m. noon p.m. a.m. noon

Friday Monday Tuesday Wednesday Thursday Wednesday Friday Friday Wednesday Friday Friday

Classified Line Advertising 4:30 P.M. the day before publication. 4 P.M. Friday for Monday.

Display Ads Publication Day:

Deadline:

Monday Tuesday Wednesday Thursday Friday Saturday Sunday

3:00 3:00 10:00 10:00 10:00 3:00 3:00

p.m. Thursday p.m. Friday a.m. Monday a.m. Tuesday a.m. Wednesday p.m Wednesday p.m. Wednesday

17. 18. Classified Mechanical Measurements Classified Columns Inches 1 column................................ 1.12 inches 2 columns.............................. 2.33 inches 3 columns.............................. 3.53 inches 4 columns.............................. 4.73 inches 5 columns.............................. 5.94 inches 6 columns.............................. 7.14 inches 7 columns.............................. 8.34 inches 8 columns.............................. 9.55 inches 9 columns..............................10.75 inches

19. Community Publications 18. Publication: Deadline More with Four . . . . . . . . . . . . . . . . . 5 p.m., Wednesday Hardin County News............ 5 p.m., Wednesday Beaumont Journal ...........55p.m., Jasper Newsboy. .................. p.m.,Wednesday Wednesday Hardin County News........5 p.m., Wednesday Mid County Chronicle......5 p.m., Wednesday Jasper Newsboy..............5 p.m., Wednesday Fronteras..........................5 p.m., Thursday

19. Contract & Copy Regulations 13. a. The Publisher shall not be liable for any error in published advertising unless an advertising proof is requested and clearly marked for correction. Requests and copy must meet proof deadlines. If the error is not corrected by the Publisher, the Publisher’s liability, if any, shall not exceed the space occupied by the error. Further, the Publisher shall not be liable for any omission of an advertisement ordered to be published. On request, the Publisher will reschedule and run the omitted advertisement at advertiser’s cost. All claims for adjustment must be made within thirty days of publication date. In no case shall the Publisher be liable for any general, special or consequential damages, or assume liability for any difference if goods or services are sold at incorrect prices. b. Position of an advertisement is not guaranteed. Request for position will be given every consideration but will be regarded as a request unless a position charge of an additional 25% is authorized with order. All paid position requests will be subject to refusal due to prior requests, availability, editorial or press limitations. c. The Beaumont Enterprise disclaims responsibility and shall not be liable for omissions for any cause, (flood, strikes, etc.) for occurrences beyond Publisher’s control, or for advertisers’ material printing distinctly in the paper. d. Representatives of The Beaumont Enterprise are not authorized to make deviations from these published rates and regulations either orally or in writing. All advertising submitted for publication in The Beaumont Enterprise is subject to the following General Policies in addition to any policies set forth by individual advertising departments in connection with individual agreements with advertisers. These conditions shall be cumulative of any specific agreement and may not be waived or modified by any person other than the publisher or advertising director of The Beaumont Enterprise. Any such waiver or modification must be in writing and signed by one of the aforementioned persons. The submission of any material for publication as advertising in The Beaumont Enterprise or related publications shall constitute an agreement by the person, company or entity submitting such advertising material to all of the terms set forth herein: Acceptance: The Beaumont Enterprise reserves the right to revise, reject or cancel any advertising for any reason at any time. The advertising columns of the Publisher are an integral part of the total publication and the Publisher shall exercise complete control over those columns. All orders are subject to publisher’s acceptance at Beaumont, Texas. All advertisements are accepted and published by the publisher upon the representation that the advertiser and/or advertising agency are authorized to publish the entire contents and subject matter thereof. Advertiser and the advertising agency warrant that the advertiser owns all rights in and to the copyrights, and that the advertisements containing the names, pictures, and/or testimonials of persons are submitted for publication, the order or request for the publication thereof shall be deemed to be a representation by the advertiser and/or advertising agency that they obtained the written consent for the use in the advertisement of the name, picture and/or testimonial of any such person or the consent of the administrator, executor, heirs, or assigns. In consideration of the Publisher’s acceptance of any advertisements for the publication, the advertising agency and advertiser shall, jointly and severally, indemnify and save the Publisher harmless from any loss or expense, including without limitation reasonable attorney’s fees, resulting from claims or suits based upon the contents or subject matter of such advertisements, including without limitation claims or suits for libel, violation of right of privacy, plagiarism, and copyright infringement. The term (advertising agency) as used in this Rate Card refers to any individual or group of individuals who make the media

selection, handle the order, coordinate and process the space placed with the Publisher under the terms of this Rate card, furnish and prepay transportation and import charges on all printing materials submitted, and process prompt payment. Waivers by Advertiser: It is specifically understood and agreed that Publisher disclaims and advertiser waives any and all express and implied warranties. This waiver by advertiser is a condition for the acceptance of any advertising by the Publisher. Limited Liability: The Publisher shall not be liable for failure to publish or distribute all or any part of any issue because of labor disputes, accidents, fires, acts of God or any other circumstances beyond the Publisher’s control. In the event that the Publisher otherwise fails to publish the advertisement or advertising material submitted for publication, or if the advertisement or advertising material as published contains errors or omissions, Publisher’s liability shall be limited to the amount charged the advertiser in connection with the service of providing advertising space or other services provided by the Publisher. This limitation of the amount of any liability shall apply even if the failure to publish or any errors or omissions result solely from the fault of the Publisher. In no event shall Publisher be liable for any consequential damages, lost profits, lost business, or any damages of any nature other than the return of charges made to the advertiser in connection with the acceptance of the material. Publisher will not be responsible for more than one incorrect insertion of any advertisement and liability shall be limited to that portion of the advertisement affected by the error. Ads accepted after published deadline are at the advertiser’s risk. No credit will be issued for any errors which occur in these late ads. Important! Publisher’s liability is limited in all cases to the return of the charges made for the advertising. This limitation on liability is a condition for the acceptance of any advertising by the Publisher. Copyright: Advertising agencies and advertisers seeking copyright protection must include their copyright notice in their advertisements. All advertisements must be clearly and prominently identified by a trademark and/or the signature of the advertiser. News Style: The words (paid advertisement) must be printed at the top of advertisements which in the opinion of the Publisher might be confused with editorial columns. Brokered Advertising: The Publisher deals directly and individually with its local advertisers and does not accept local brokered advertising. Other:

All advertisements of more than 19 inches in depth will be billed as 20.75 inches.

Closings: Cash must accompany all advertising declaring a merchant’s intention to close or to go out of business regardless of previous credit establishment. Also, a copy of the going out of business permit must be on file at the newspaper prior to running any advertising. Proofs: If the advertiser or advertising agency approves any proof copy of advertising, Publisher shall not be liable for the return of any charges made in connection with that publication if the publication contains errors or omissions. No proofs will be shown on the advertising materials submitted after the Publisher’s deadlines. Advertisements of any size may be proofed by e-mail. Rates: The Publisher reserves the right to revise any and all rates at any time upon thirty day’s notice. All rates (except where there is a specific written agreement to the contrary) will be based on the amount of space used during a calendar year. Payment: All claims for errors and adjustments must be made within thirty days of publication of the advertisement containing the error.

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