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Daystar University

School of Communication, Language and Performing Arts

Department of Communication

COM 643X: Advanced Public Relations Writing

LIM Trust Funding Proposal

Presented by

Reakey Seda (16 – 1477)

Akinyi Abuto Owino ( 12- 0003)

Ivy Njeri ( 11-0768)

Presented to Dr Julia Kagunda

January 31st 2018

Table of Contents Beacons of Hope! Empowering parents on how to address psychosocial challenges facing adolescents and children............................................................................................................................................. 3 Background Information ......................................................................................................................... 3 Problem Statement .................................................................................................................................. 3 Project Details ..................................................................................................................................... 4 Goal of the project .............................................................................................................................. 4 Objectives ........................................................................................................................................... 4 Target Population ................................................................................................................................ 5 Methods of Activities. ......................................................................................................................... 7 Project Strategy. .................................................................................................................................. 8 Implementation of the Project. .............................................................................................................. 11 Work Plan. ........................................................................................................................................ 11 Budget. .............................................................................................................................................. 13 Duration of the Project. ......................................................................................................................... 13 Risks and Assumptions ......................................................................................................................... 13 Monitoring and Evaluation. .................................................................................................................. 14

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Beacons of Hope! Empowering parents on how to address psychosocial challenges facing adolescents and children

Background Information Over the last 10 years, there have been 33,929 cases of sexual abuse in Kenya according to a report released by Childline Kenya. Children between the ages of 6 to10 years are at the highest risk of being abused followed by 11 to 15. They are being taken advantage of by the people they look up to or believe have their best intention at heart. Taking a closer look at these cases, the parents are usually rarely around or involved in their children’s lives thus making it easier for the youngsters to seek rather be willing to accept attention from the grownups around them which eventually leads to their doom. It should be noted that both boys and girls are equally likely to be abused and therefore need equal attention and protection. LIM Trust was therefore created to educate parents and guardians on their critical role of parenting in the context of addressing psychosocial challenges that are facing children and adolescence in their communities.

Problem Statement There has been a consistent increase in sexual abuse cases despite the presence of parental figures. Why so? Parents lack skills on how to form strong, open relationships with their children. They also spend very little time with their children meaning someone else is doing the parenting for them. Children run to their teachers and adult friends/relatives. These people often take advantage of them and use fear as a technique. This gap is what we are addressing. We want to equip them with the skills needed to nurture the relationships with their children.

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Project Details Goal of the project To reduce the number of sexual abuse cases among children and adolescents in Nairobi by sensitizing parents and guardians on the role they play in addressing psychosocial challenges their children face.

Objectives The result of the project is for the benefit of both parents, guardians and their children. Our objectives are as follows:

1. To provide 100,000 parents in Nairobi with skills on how to have strong and open relationships between them and their children by the ned on December 2019. 2. To equip 100,000 children in Nairobi with life skills that will help them cope with tough issues such as sexuality, identity and exam pressure by the end of December, 2019.

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Target Population Our target population is parents with children below the age of 18 years. However, this project also targets children who have been abused and children who have not been abused. It also targets adults who want to have children in the near future. Here is a breakdown of our target population. Direct Beneficiaries

Indirect Beneficiaries

Total

100,000 parents

5 of their peers

5*100,000=500,000

100,000 children

5 of their peers

5*100,000=500,000

100,000 adults who would 5 of their peers

5*100,000=500,000

like to have children 100,000 unborn children

0

10,000 Trained Parenting 5 of their peers

100,000 5*10,000=50,000

Counsellors Children 5 of their peers

5*1000=5000

1000 Trained Adolescent 5 of their peers

5*1000=5000

1000

Trained

counsellors

Children Counsellors Total

1,660,000

100,000 parents will be targeted by providing them with forums where they can learn more about how to build strong and open relationships with their children. 100,000 adults who want to be parents will also be targeted by inviting them to these forums where they can learn more about how to be good parents. If they indeed have a child each, we will have atleast reached 100,000 children. 16

We will also target children through activities such as games. They will in turn influence their peers through what they have learnt.

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Methods of Activities.

Each objective will have a set of activities under it. This will help in the administration of the project.

1. Objective 1 - To provide 100,000 parents in Nairobi with skills on how to have strong and open relationships between them and their children by the ned on December 2019. Under this, we will have several activities such as: a. Focus groups with the parents every week to discuss issues they face while raising children b. Training sessions every week to equip parents with skills on how to form strong and open relationships with their children.

2. Objective 2-To equip 100,000 children in Nairobi with life skills that will help them cope with tough issues such as sexuality, identity and exam pressure by the end of December, 2019. Under this we will have several activities such as:

a. Focus groups with children every week to discuss issues they face at home, at school and in their private lives b. Training sessions with children each week to equip them with life skills on how to deal with identity crisis, sexuality and exam pressure. c. Outdoor activities such as games with their parents to help them bond. 16

Project Strategy. This project is all about ensuring that parents and children are equipped with necessary skills to ensure they have strong and open relationships. This will go a long way in reducing the sexual abuse cases among children and adolescents. A. Identification of 100 primary schools in the area. Nairobi county has various public primary schools. We will identify these schools and train the teachers here on how to counsel parents and children. The teachers will be trained on how to nurture sexually abused children. B. Identification of 100 secondary schools in the area Nairobi county has various public secondary schools. We will identify these schools and train the teachers here on how to counsel parents and children. The teachers will be trained on how to nurture sexually abused children. C. Integration of social sciences with life skills. When children go to school, they are taught on social sciences. We will ask the teachers to integrate life skills with these classes so that they are well rounded in their knowledge. D. Provision of a rescue home. This will be for the sexually abused children and adolescents. They can come here to receive counselling if they have been abused. E. Formation of counselling and psychosocial support groups. The teachers will formulate these groups. The groups will consist of 10 people each. Both the mother and father of the abused child will be in this support group. These support groups will provide education and counselling for the abused families. They will be taught on ways to 16

support their child. The groups will also be taught on how to accept abused children. Most of these children are discriminated. They will be taught on how to take care of them. F. Provision of life skills to parents. These services begin with the adults who want to become parents. They will be taken through skills on how to prepare to be a parent, how to build relationships, how to discipline and how to look out for sexual abuse. They will also be taught how to deal with technology in this new modern age. Parents with children will also go through this training. G. Provision of life skills to children A program will be made where children can come to play, eat and interact. They will then go through life skills training. H. Identification of nurses, community health workers. These people will be identified in the various hospitals in the region and in the community. They will go through a one month program to teach them on how to handle sexually abused children. The program will also provide counselling skills. I. Hiring community development practitioners. They will be hired in order to help with the project. They must have had experience with sexually abused children. They will be the ones providing the training and doing most of the office work. J. Partnering the government. This project will be partner with the government. The government will be required to provide facilities such as its teachers and play grounds. The government will also provide its officials

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such as chiefs and village elders to mobilize the community meetings. The government will also provide public health workers.

16

Implementation of the Project. Work Plan. Activity Target

Timeline Year one Q1

Q2

Q3

Year two Q 4

Q1

Q Q3 2

Resources needed Q4

1.

Hiring Staff

10

1O

2.

Orientation

10

10

3.

Courtesy call

6

6

4.

Setting up office

1

1

5.

Stakeholders forum

3

1

6.

Sensitization

4

4

7.

Baseline Survey

1

1

8.

Identification of primary schools

10

10

Venue Funds Venue, accomodation,f od,perdiem,stat nary Transport Airtime Office, space, furniture, stationary, equipment Venue, stationary, lunc snacks, transpo Projector, Venue, transpo , facilitation Transport, fund Questionnaires, consultant Transport

9.

Identification of public schools

100

100

Transport

10 .

Identification of primary school teachers Identification of secondary school teachers Training of community health workers and nurses Creation of 100 support groups

1000

100 0

Transport

1000

100 0

Transport

11 . 12 .

13 .

1

2000

200 0

100

100

1

Venue, funds, trainers, stationary and equipment Venue, funds, trainers, stationary and equipment 16

14 .

Provision of counselling services

1

1

15 . 16 .

Provision of children activities Education and counselling of parents and children

100

100

1

1

1

1

1

1

1

1

1

1

1

1

Venue, funds, trainers, stationary and equipment Transport, fund and stationary Transport, fund food and stationary

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Budget. Item 1. 2. 3. 4. 5. 6. 7. 8. 9. 10.

Hiring new staff Orienting new staff Setting up an office Courtesy calls Three cars Food Stationery Activities Salaries Venues TOTAL

Quantity 10 10 1 6 3 10 100 100 2,200

Price 10,000 10,000 100,000 600 3,000,000 500,000 100,000 6,000,000 20,000,000 20,000,000 49, 720,600

This project is budgeted for around 50 million. This is with the inclusion of miscellaneous costs.

Duration of the Project. The project will take two years. The two years will be divided into eight quarters as explained in the work plan. After this, the project will extend if it continues to get funding from the donors. Risks and Assumptions 1. Government resources are not provided on a timely basis.

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2. Ineffective implementation by the Teachers and CHWS. 3. Political interference in the targeting of priority areas and selection of priority needs. 4. Localities and beneficiary communities may not effectively participate in project execution. Also, that certain elements of the beneficiary community are systematically excluded (displaced, people from certain tribes etc.) and that this leads to increased tensions. 5. National and local NGOs may lose interest in and commitment to the Project. 6. Government procedures cause delays in day-to- day project management by the nurses and CHWs. 7. The consultative process between the various local actors: communities, NGOs, CBOs, Localities and States is unclear and similarly the rules of engagement and expectations at each level lack transparency and are not based on sound, objective criteria. Monitoring and Evaluation. Simple and measurable monitoring indicators on process, output and outcomes will be established and will be collected, analyzed, and documented on a regular basis. The project will be jointly supervised by the project implementers and donors on a regular basis (after every quarter). Donors will be encouraged to provide technical assistance to help implement and monitor project activities and to contribute to the various assessments and reviews that will be conducted during the life of the project. An independent consulting firm will carry a technical audit yearly. The scope of this audit will include technical and fiduciary processes and their adherence to the project guidelines. This firm will be recruited by the Project managers and funded from the project. In addition, as noted above, the project would experiment with

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community level monitoring of subproject progress. The following reports would be produced and used for monitoring each of the two components: Quarterly project implementation and monitoring and disbursements reports.

Evaluation will be done at the end of the stipulated project time to see whether the benefits of the project out way its costs. This will be done at the end of the project.

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Monitoring Plan

Intermediate results

Indicators

Target

Definition of indicator

Measurement Data Source Universe

1.

Hiring Staff

#of staff hired

10

People Hired and Reported

Counting the staff

2.

Orientation

10

People oriented

6 1

Courtesy calls made Office set up

3

3. 4. 5.

6.

7. 8.

9.

#of staff oriented Courtesy call #of courtesy calls made Setting up Office set up office Stakeholders #of forum stakeholder meetings Sensitization #of sensitization meetings held. Baseline #baseline Survey done Identification #of primary of primary schools schools identified Identification #of public of public schools schools identified

Frequency

Person Responsible

HR manager

Method of Data Collection Reports

Quarterly

HRM

Counting the staff Visit

HRM

Reports

Quarterly

HRM

Visit

Reports

Quarterly

Observation

Report

Reports

Quarterly

Meetings held

Report written

Report

Reports

Quarterly

Com Dev workers Com Dev workers ComDev workers

4

Meetings held

Report written

Report

Reports

Quarterly

Co Dev workers

1

Survey done

Survey done

Reports

Quarterly

PME Officer

10

Schools identified

Schools

Report written Report written

Reports

Quarterly

ComDev workers

100

Schools identified

Schools

Report

Reports

Quarterly

ComDev workers

16

10. Identification of primary school teachers 11. Identification of secondary school teachers 12. Training of community health workers and nurses 13. Creation of 100 support groups 14. Provision of counselling services

15. Provision of children activities 16. Education and counselling of parents and children

#of number of teachers identified

1000

Teachers identified

Teachers

Report

Reports

Quarterly

ComDev workers

#of teachers identified

1000

Teacherss identified

Teachers

Report

Reports

Quarterly

ComDev workers

#of chws trained

2000

Nurses and CHWs trained

Nurses and CHWS

Attendance records

Reports

Quarterly

#of groups created

100

Support groups created

Support grouos

Attendance records

Reports

Quarterly

Public Health Officer and ComDev workers Teachrs

Venue, funds, trainers, stationary and equipment Transport, funds and stationary Transport, funds, food and stationary

1

Parents/children Counselling provided with services this service

Reports written

Reports

Quarterly

Teachers

100

Activities done

Activities

Reports written

Reports

Quarterly

Project Manager

1

Parents and children educated

Parents and Children

Attendance records

Reports

Quarterly

CHWs

16

16

16

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